I really enjoy seeing how conference talks cause people to be inspired beyond traditional SEO like getting into 🍫 chocolate, 🍷 wine, or Greek myths and buying 💎 jewellery that relates to things from my conference talks. Love that I make such a significant impact on peoples lives 💖💖💖

Our first webinar of 2026 is a corker! Join us for a panel discussion with 2 SEO heavyweights: @dejanseo.bsky.social & Jes Scholz. sitebulb.com/resources/guid... Note the earlier time to accommodate our Australia-based panelists. If you cannot make this time, sign up anyway to get the recording.

2026 SEO Roadmap: 15 Experts on Technical, Content, and Brand for the AI Era - via @offlinetake.bsky.social & @dergal.bsky.social #seo

So glad I (finally) put myself forward for this. Such an epic project, I learned so much and got to work with some really great people. The rumour are true @tunetheweb.com is a legend

Just posted: what hitting a UK #1 really felt like. Its far messier than you know it. Full post down below: www.linkedin.com/pulse/from-s...

Saddened to learn of passing of Andy Drinkwater over festive period. www.billhartzer.com/seo/seo-comm...

✈️ The next #SEOFOMO Meetup in Berlin in February is now sold-out, and I'm about to announce the following one in ... another continent 👀🚀 Last year we had it London (x2), NYC, Melbourne, Barcelona... Berlin is next. Which will be the next destinations of 2026? 🍿

Happy to be part of Take It Offline’s 2026 predictions roundup. Big thanks to @dergal.bsky.social for the invite. Lots of smart takes worth reading 👉 www.takeitoffline.co.uk/blog/2026-se...

Thank you @aleyda.bsky.social and @dergal.bsky.social for inviting me to contribute to your insights and predictions for 2026. 💙 • hub.seofomo.co/surveys/orga... • www.takeitoffline.co.uk/blog/2026-se...

🚀 We’re this close! Only 12 tickets left to complete the crowdfunding & lock in Search ’n Stuff Antalya Conference 2026 — our community-powered edition. 1–4 October 2026, Türkiye, If you’ve been thinking, “I’ll get mine soon,” this is your sign 👀 searchnstuff.co.uk/search-n-stu...

🚀✨ The last #SEOFOMO Meetup of the year -a holiday edition- with an amazing partner will be announced veeery soon! Can you guess where it’s happening? 😉 Remember registration is free and spots will be given on a first-come, first-served basis! ….

As we are rapidly approaching @searchnstuff.co.uk week and celebrating @yagmursimsek.bsky.social‘s birthday today 🎂 I wanted to let you all know that there are still some tickets left. In fact you can get one for only €135.20 using my discount: YDIMITROV35 💚 searchnstuff.co.uk/conferences/...

Looks like I have a DISCOUNT CODE for the amazing SERPconf and it’s a generous 25% off! Grab a ticket for a discounted price and join the event. As MC I have been privy to presentations and panels and *I* want to be at this event! Use code seofest-25 here: serpconf.com/vienna/ticke...

Be a positive influence and lift people up. Help people with different voices and support them. Find friendly spaces and be supportive. If you’re having a bad day or feel hurt by something, frame statements about your feelings, not attacking others. You’ll win more hearts & minds that way 💖💖💖

🔥🔥🔥 Digital marketing is both a large & small industry. Threatening people isn’t the way to get a good response & generally results in ostracisation from most public platforms. Doesn’t matter where you get published - if you threaten people word gets around and you get shadowbanned.

Sara Fernández Carmona (@sarafdez.bsky.social) explains that designing for accessibility improves SEO, expands your market, boosts brand reputation, and enhances search rankings, benefiting both users and businesses. maj.to/40qbLE9

“How do I ask my manager to attend?” You don’t. We did it for you. Short, clear email template (🇹🇷TR & 🇬🇧ENG) → ready to use. 🌞 Let’s meet in Antalya! For more detail 👉 searchnstuff.co.uk/conferences/...

ChatGPT now sees 1 billion searches a day, already the same as TikTok. And it hit that milestone 5.5× faster than Google ever did. Search is shifting. Are brands ready to optimise for answers, not just clicks? #AI #SearchTrends 🔍

Anthony Barone explains that clear, specific business goals help align SEO efforts with broader objectives, ensuring clarity and direction, unlike vague aspirations that limit strategic focus and measurable outcomes. maj.to/4gjPQ7S

🚨 The next #SEOFOMO Meetup will be in a 🔥 new location in Europe and will be officially announced tomorrow 👀 Stay tuned for the announcement over here! 🙌 Registration will be free again... at a first-come, first-served basis, so you gotta be fast 💪 Stay tuned!

Google is rolling out AI Mode to US users but they’re not sending a referrer value (adding "noreferrer" in the linked URLs), so it will be attributed to "direct" traffic in analytics - This was first noted by @tomcritchlow.com, ...

🚀 Gabi Troxler is joining our speaker lineup for #SearchNStuff2025! She co-founded feey.ch (the gorgeous plant startup 🌿, led its SEO & content growth. She also has deep experience in healthcare, finance, and HR and is coming to Antalya to share it all. 🎟️ Tickets: searchnstuff.co.uk/conferences/...

I almost never post to LinkedIn but with so many top SEO lists that included people who never did SEO, or only did it like forever ago, I thought I’d create one for the moment - but who would you add? www.linkedin.com/posts/judith...

Today is the last day to take advantage of the “2-for-1” ticket offer for the upcoming Search ’n Stuff Digital Marketing & Networking Meetup in London on June 11! www.eventbrite.co.uk/e/search-n-s...

What are the perfect conditions to fail at SEO? I could name a few: overselling expectations, undervaluing the process, obsessing on the wrong KPIs - all are very frequent. BUT, one that's less immediately obvious is resourcing SEO without providing an obvious/clear path to implementation. 🧵 1/10

From my own traffic analysis: AI Overviews Inclusion has a negative impact on sites already ranking in top organic positions, even if they're also shown in the AIO or not 👇 This coincides with most research out there too. I show how you can analyze it too here: www.youtube.com/watch?v=L7qf...

Reminder: April Fools Day is tomorrow - don't believe everything you see/read

It's been only 6 days since the AI Overviews appeared in Spain and some other EU countries and... they are everywhere. Every single search. Early days to draw conclusions but the data is already pointing to some losses in the CTR. Interesting times.

Laura Iancu explains that when you're working with a UX team, it's important to clarify that your goal isn't to change the design but to enhance readability and make it more search-engine-friendly. maj.to/4hzbSnU

One of the sites with the highest share of organic search growth in December was Zapier! Interestingly, despite usually being featured as a reference of successful programmatic SEO, it has been its blog driving this growth with AI related guides targeting queries 👀 ...

"SEO is always changing" - but is it, really?   Every time I look at my SEO basics slides over the last 10ish years, I wonder how much needs to be changed/updated. Besides updating screenshots for GSC or GA4 + new/different SEO tools, a lot of the core material always seems pretty stable. 🧵 1/6

URLS IN GSC ARE CANONICAL LINKS and GSC DOES NOT EFFECTIVELY EXCLUDE BOT TRAFFIC Some timely reminders anduper interesting notes from Daniel Waisberg's Search Central Live presentation. Thanks to Corina Burri for the write-up & H/T SEOFOMO news for putting this on my radar.

This is pretty darn cool tbh. Testing interactive experiences using Gemini. deepmind.google/discover/blo...

🚨 Google has added an FAQ to their Site Reputation Abuse Policy Documentation, answering among others, if moving content that's received a manual action to a new location, will resolve the site reputation abuse: "Maybe, but it depends on where you move it to: ...