Saddened to learn of passing of Andy Drinkwater over festive period. www.billhartzer.com/seo/seo-comm...

Happy 2026!

Cannock Chase.first 10k in yonks.

Wierd moon thing

All set up for @majestic.com at the International Search Summit, Barcelona. Stunning weather for a great end of year conference #IntSS

I see sea shells by the sea shore

Saw this out the corner of my eye and just for a moment, thought it said SEO salt. In other news, learnt a little bit about typeface anatomy as a result.

searchnstuff.co.uk/search-n-stu... Love this model. A well timed end of season European #SEO conference & networking event for little more than an equivalent hotel break. Worth adding - Booked in & haven’t expensed this. Feel it’s worth doing for own personal development. Hope to see you there

It’s here! #brightonSEO Day zero - training.

At springs #brightonSEO I had a Eurika moment, popped up to decathlon, bought myself trainers, shorts, socks and a tshirt and started myself on #Couchto5k - I’ve had a few set backs and stalls since, but delighted that on the cusp of this autumns event I’m on the brink of success.

Couch to 5k suggested changing my running route this morning. I *think* I can manage that. #BrightonSEO San Diego

Finding time to adjust to the timezone at the Civic Theatre. Prepping for #BrightonSEO / @brightonseo.com San Diego edition. Looking forward to representing @majestic.com and hoping to meet lots of lovely folks.

If I get targeted with another ad for a product that’s “designed for seniors” I’ll get so mad I’ll have to put down my horlicks, stroll over to the bureau and write an angry letter to readers digest.

"An 'overwhelming majority' of respondents said that Bluesky has a "vibrant and healthy online science community," while Twitter no longer does.." #BlueskyforScience 🧪 arstechnica.com/science/2025...

Goodnight all, may your most generous dreams come true x

We want to foster a vibrant, evolving community that respects individual preferences and adapts to your changing needs. Our new guidelines follow 3 principles: 1. Empower user choice 2. Cultivate a welcoming environment 3. Evolve with feedback We take seriously our responsibility to Bluesky users

Matt’s Script Archive is a cautionary tale for SEO’s aiming to vibe code SaaS software with insufficient security trading. en.wikipedia.org/wiki/Matt%27...

Willow Mack introduces Happy Hour at #MozCon London 2025 with breathtaking style. Awesome event.

Bounding onto the stage is @andy-chadwick.com for “using AI to develop tools” It’s “Easier than ever” to leverage AI and existing API’s to mash-up data and deliver user benefit. Andy starts by using Clause or ChatGPT to turn a well constructed brief into a prototype using Google collab… #MozCon

Leading the final session of talks, @lidia-infante.com explores the relationships between brand, SEO and entities. Lidia introduces the CORE model: Consistency, Optimisation, Reputation & Engagement! #MozCon 2025 London

A useful “Put your phone away and concentrate” warning from the inimitable Chima Mmeje. High Octane stuff. #MozCon

All eyes in the auditorium glued to Charlie Marchant’s compelling presentation on dominating AI search in 2025. #MozCon

Kicking off the afternoon with a well earned very warm welcome from the audience, we have the inspirational and awesome @areejabuali.bsky.social of @womenintechseo.bsky.social Amazing line up of speakers at #MozCon - loving it!

The theme of the importance of brand visibility in a zero click world continues with @tcapper.co.uk and his exploration of AI features in SERPs and LLMs. All this talk of brand makes me wonder if I have a copy of “The Long and the Short of it” lying around… #Mozcon

The importance of multiple point attribution models articulated by Luke Carthy (lukecarthy.com ) at #MozCon

Helen Pollitt delivering an engaging talk with a right earworm of an SEO KPI…. No spoilers here… #Mozcon

Next up at #Mozcon we have Rebecca Jackson, Organic Strategy Director at Croud discussing strategies and tactics for navigating a marketing world tending to zero click. Love the poignant “Search is anywhere, all the time”.

Headllining #Mozcon it’s the legendary @dr-pete.bsky.social delivering an awesome history of SEO & NLP to contextualise emergent practice for AI SEO. First time I’ve seen him live - doesn’t disappoint. Great stuff.

Been wanting to get to #Mozcon for ages. Not quite Seattle but far less carbon miles

Reddit says it will block the Internet Archive from indexing most of its pages after it caught AI companies scraping its data from the Wayback Machine "The Wayback Machine will only be able to index the Reddit homepage"

influenceonline.co.uk/2025/08/01/d... Backlinks matter. But relationships matter more.

“Seagull”

Wondering if this slide-tile based puzzle game has been vibe coded…

A lovely, gobbledygook-free examination of the whys of brand led digital marketing from @yordan-dimitrov.com on @sitebulb.com sitebulb.com/resources/gu...

Sage analysis on LLM crawling in a post cloudflare world by Grant Simmons ( simmonet.bsky.social‬ ? )www.linkedin.com/pulse/golden...re

An important new post of mine that I think many site owners need to read -> AI Search Currently Drives Less Than 1% of Traffic To Most Sites, Google Is Still Dominant, and Watch The Long-term Risk of Ignoring Google Search #google #seo #ai

Added some sage flowers to a feta, avocado and pomegranate salad. Worked as delightfully as I had hoped.

Has Google shifted focus? Do they aim to be an answer agent ? Or instead to leverage market position to own the narrative following a query? Which mission best fits user expectation? Where is their strategic self interest? What degree do tactical narratives play a part?

bmosmusicals.org/les-mis/ Watched the 40th anniversary amateur theatre interpretation of Les Mis at the Alexandra, Birmingham tonight. A spell binding performance of skill, dedication and passion. Loved it. Well deserved standing ovation.

Sky at Night - BBC 4 tonight at 21.50 - celebrates the 350th birthday of Royal Observatory Greenwich, and we get to talk about time and black holes. It's genuinely a great episode - please watch. www.bbc.co.uk/programmes/m...

Murderbot is a looking like an interesting show. tv.apple.com/gb/show/murd...

One of my life’s anthems. The beautiful thing about human creativity is the meaningful resonance of others work on your own life. youtu.be/yrskHYRfC0c?...

An exciting new project from #WTSPartner, @majestic.com! Introducing OpenRobotsTXT - a free, open archive of the world’s robots.txt files. The goal: provide valuable insights, tools, & reports for webmasters, researchers & the wider internet community for open, public study. ➡️ openrobotstxt.org

I’ve heard that imitation is the sincerest form of flattery. ahrefs.com/blog/seo-bot...

I wonder if a more nuanced approach is needed to regulate generative AI. If regulations separated query parsing & generation you could have generative models using public domain out of copyright content. The query aspect could have a more contemporary understanding based on more recent work.

The SEO Community came out in numbers to sign-up this year, nice work! But contributors are still needed for the project, really worth taking a look at if you're passionate about all things web!

Bloody hell I did it for a decade

World class speakers, range of topics. Wonderful sponsors. #HiveMCR 2025 Manchester / UK. Be there next year.

Delighted to share news of a shiny new thing from @majestic.com at #HiveMCR Openrobotstxt.org A project to archive and analyse the world’s robots.txt files, kicking off with analysis of 595 million hostnames courtesy of a huge export of data from Majestic.