Tajja Isen
@tajjaisen.bsky.social
📤 1320
📥 311
📝 167
Another writer / tajjaisen.com
pinned post!
I spent the summer reporting this essay on why it seems harder than ever to sell a book right now—especially if it isn't a debut and comes with the dreaded "sales track." I'm grateful to the writers, agents, editors, publishers & experts who spoke to me for this piece:
thewalrus.ca/the-publishi...
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The Publishing Industry Has a Gambling Problem | The Walrus
Companies keep betting on the next bestseller. Literature is poorer for it
https://thewalrus.ca/the-publishing-industry-has-a-gambling-problem/
about 14 hours ago
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Lincoln Michel
about 12 hours ago
Good, if depressing, piece on the industry here.
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Matt Greene
about 12 hours ago
If I'd read this piece 10 years ago I'd have understood my career very differently. If I'd read it 12 years ago I might not have agreed for my first book to be published in the way it was. We still don't talk about this stuff because it can feel embarrassing, but the author always picks up the bill
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Anca L. Szilágyi
about 12 hours ago
"The book business may be centred in New York, but the logic is pure Las Vegas."
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Drew Broussard
about 12 hours ago
One of the best pieces I've read about the state of the industry. Absolutely spectacular stuff and aiming at a problem we *desperately* need to solve (and which is, thankfully, an easy problem to solve... if the industry simply puts its muscle to it)
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Molly Templeton
about 12 hours ago
I have a downright unwieldy number of thoughts but mostly I just think everyone in any corner of publishing should probably read this
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Nicole Chung
about 13 hours ago
“Publishers, as McGrath says, have always been risk averse. But with higher pressure to find a sure thing, more writers who may have been able to sell a book five or ten years ago, whether to a corporate or an independent press, are being left out in the cold.”
@tajjaisen.bsky.social
@thewalrus.ca
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The Publishing Industry Has a Gambling Problem | The Walrus
Companies keep betting on the next bestseller. Literature is poorer for it
https://thewalrus.ca/the-publishing-industry-has-a-gambling-problem/
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Erika Swyler
about 13 hours ago
All of this. If you never see another book from me, it won't be because I haven't written one.
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Caroline Casey
about 13 hours ago
love love to see friend / client
@invisibooks.bsky.social
here making the case for the role small presses play in making writing careers (if not piles of money)
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Tajja Isen
Matt Bell
about 13 hours ago
Lots of good reporting here from
@tajjaisen.bsky.social
, as always.
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Maris Kreizman
about 13 hours ago
Tajia is always right. Literature is an art (sometimes) that is entirely dependent on data.
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Adrienne Celt
about 13 hours ago
Tajja's pieces always hit
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Brandon Hoàng
about 13 hours ago
Oof. Feeling this in my marrow.
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Laura McGrath
about 14 hours ago
I’m always game to follow the data in publishing, and so grateful when the smartest folks (like
@tajjaisen.bsky.social
) want to hop in the weeds with me. A brilliant piece of reporting.
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I spent the summer reporting this essay on why it seems harder than ever to sell a book right now—especially if it isn't a debut and comes with the dreaded "sales track." I'm grateful to the writers, agents, editors, publishers & experts who spoke to me for this piece:
thewalrus.ca/the-publishi...
loading . . .
The Publishing Industry Has a Gambling Problem | The Walrus
Companies keep betting on the next bestseller. Literature is poorer for it
https://thewalrus.ca/the-publishing-industry-has-a-gambling-problem/
about 14 hours ago
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reposted by
Tajja Isen
Jeanna Kadlec
about 14 hours ago
I went on the record with
@tajjaisen.bsky.social
to talk book sales and the infamous “track”:
thewalrus.ca/the-publishi...
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The Publishing Industry Has a Gambling Problem | The Walrus
Companies keep betting on the next bestseller. Literature is poorer for it
https://thewalrus.ca/the-publishing-industry-has-a-gambling-problem/
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Tajja Isen
Elaine Hsieh Chou
about 14 hours ago
Anyone in Las Vegas? 😊 Tonight with
@tajjaisen.bsky.social
!
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The Walrus
about 19 hours ago
Toni Morrison’s The Bluest Eye sold just 2,000 copies in its first year. Today, it’s a number many authors can’t recover from. Writer @tajjaisen.bsky.social examines how the publishing industry’s sales track can make or break careers before they even begin:
thewalrus.ca/the-publishing-i...
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Helen Rosner
17 days ago
Why don’t more establishments sell movie theater-style popcorn
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Tajja Isen
Rainesford Stauffer
18 days ago
I'm such a fan of
@nicolechung.bsky.social
and
@tajjaisen.bsky.social
, and this conversation for
@whichistosay.bsky.social
's Awakeners podcast about mentorship, the relationship between writing and editing, and more is a gem. Loved listening & came away with much to think about:
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Tajja Isen and Nicole Chung on Becoming Colleagues and Friends
This is Awakeners, a Lit Hub Radio podcast about mentorship in the literary arts. Robert Frost allegedly said he was not a teacher but an “awakener.” On every episode of this podcast, host Lena Cro…
https://lithub.com/tajja-isen-and-nicole-chung-on-becoming-colleagues-and-friends/
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I texted a friend yesterday "I wonder what it’s like to work in a field that is thriving and I worry I will wonder that for the rest of my life"
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18 days ago
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Elaine Hsieh Chou
26 days ago
Las Vegas 9/26 at 7 pm PT: The Writer's Block & Black Mountain Institute with
@tajjaisen.bsky.social
! Free to attend:
www.thewritersblock.org/events/47665
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ELAINE HSIEH CHOU | The Writer's Block
An independent bookstore in downtown Las Vegas, offering free creative-writing classes to grades K–12.
https://www.thewritersblock.org/events/47665
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Elaine Hsieh Chou
26 days ago
I forgot to share my book tour info for WHERE ARE YOU REALLY FROM (
@penguinpress.bsky.social
)! I still have events in San Francisco and Las Vegas, as well as a virtual event with
@aaww-nyc.bsky.social
. Hope to see some of you there! I'll post details and links in the comments 💕
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Nicole Chung
about 1 month ago
SUCH A JOY to chat about writing, editing, publishing, and mentorship with
@tajjaisen.bsky.social
@whichistosay.bsky.social
for the Awakeners podcast! (feat. a dramatic reenactment of our very first pitch exchange)
@literaryhub.bsky.social
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Nicole Chung & Tajja Isen
Nicole edited Tajja for Catapult Magazine. Then she hired her.
https://www.awakenerspodcast.com/post/nicole-chung-tajja-isen
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Tajja Isen
Pete Volk
about 1 month ago
Today's Polygon Exit Interview is with
@nicoleclark.bsky.social
, who ran Polygon's culture section, led the charge on many of the site's book recommendations, and did so much more behind the scenes. Always a pleasure to chat with Nicole!
pvguide.ghost.io/polygon-exit...
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Polygon Exit Interview: Nicole Clark, Culture Editor
“There was a very generative, creative spirit, and a curiosity and hunger for all sorts of cool stuff”
https://pvguide.ghost.io/polygon-exit-interview-nicole-clark-culture-editor/
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Tajja Isen
Maris Kreizman
about 1 month ago
Things are bad but the books will continue to be good. Here’s a visual preview for fall 2025 as evidence.
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Jaya Saxena
about 1 month ago
Now that it's been a few days, I wanted to share some of my favorite pieces I wrote for Eater over the 6+ years I was there. First off, I got to write a lot about the intersection of food and queerness, culminating in this piece that got me a JBFA nomination
www.eater.com/24162871/foo...
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The Food That Makes You Gay
Too many people grow up fearing what food might reveal about themselves. Maybe it’s time we embrace self-discovery.
https://www.eater.com/24162871/food-makes-you-gay
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Andrew F. Sullivan
about 2 months ago
whenever the bio is a bit long
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Greg Mania
about 2 months ago
i talked to my sister-in-sloppy
@raxkingisdead.bsky.social
about her latest magnum opus for
@electricliterature.com
⚡️❤️🔥
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Rax King Is Embracing the Mess - Electric Literature
The author of “Sloppy” finds clarity in chaos, humor in grief, and a voice that never flinches
https://electricliterature.com/rax-king-is-embracing-the-mess/
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Jaya Saxena
about 2 months ago
15 people. 15 incredibly talented journalists and media workers who are experts at what they do, who have won awards for this work, gone and with very little direction given as to what comes next. I'm completely furious.
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Got somebody's OOO until *October* for the company's sabbatical program to prevent staff burnout and I want to weep
about 2 months ago
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Sabir
about 2 months ago
“There’s a Kreizman piece for every mood and personality and, I don’t know, astrological sign, if that’s your thing. Tag yourself. (I’m “The 10 Horniest Men In Literature” sun, “Where Did My Ambition Go” rising.)”
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Tajja Isen
As a longtime fan, I was thrilled to interview
@maris.bsky.social
about her new book!!!!
orionmagazine.org/article/afte...
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After We Burn It All Down - Orion Magazine
A conversation about critique, action, and hope with Maris Kreizman
https://orionmagazine.org/article/after-we-burn-it-all-down/
2 months ago
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Tajja Isen
Maris Kreizman
2 months ago
Mutual! As I told Tajja, I learned you could criticize your publisher in your own book by watching her do it first.
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As a longtime fan, I was thrilled to interview
@maris.bsky.social
about her new book!!!!
orionmagazine.org/article/afte...
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After We Burn It All Down - Orion Magazine
A conversation about critique, action, and hope with Maris Kreizman
https://orionmagazine.org/article/after-we-burn-it-all-down/
2 months ago
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Tajja Isen
Maris Kreizman
3 months ago
I made the
Bookshop.org
bestseller list!!! And they’re doing their anti-Prime sale with free-shipping this week. So many wins!
bookshop.org/lists/booksh...
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Bookshop.org Best Sellers of the Week
Last Week's Top-Selling Books: Politics and Preorders Enjoy Octavia Butler's acclaimed Parable series as a $3 ebook set, or snap up an indie bookstore/Bookshop.
https://bookshop.org/lists/bookshop-org-best-sellers-of-the-week
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Jess was the first person ever to edit my work and she set a bar that most people, frankly, haven't been able to match
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3 months ago
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[my brain when it sees the word "romantasy"]: "roman-tussy"
3 months ago
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Lincoln Michel
3 months ago
I predicted this when it was announced. Still, lol
www.thebookseller.com/news/tiktok-...
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TikTok publisher 8th Note Press looks set to close as authors 'negotiate rights return'
A publishing business developed by the parent company of TikTok to cash in on the success of #BookTok appears to be closing just four months after it launched a print side to its e-books business – al...
https://www.thebookseller.com/news/tiktok-publisher-8th-note-press-looks-set-to-close-as-authors-negotiate-rights-return
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For
@thewalrus.ca
, I wrote about the narrow ways we tell the story of marriage (and a few books that think outside of it really well). Certain details needed to be fact-checked with my husband :)
thewalrus.ca/are-women-al...
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Are Women Allowed to Be Happy in Their Marriages? | The Walrus
Literature often describes matrimony as banal or repressive. That’s a shame
https://thewalrus.ca/are-women-allowed-to-be-happy-in-their-marriages/
4 months ago
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good hyuck, babe!
4 months ago
Regular reminder that it doesn't have to be like this and you can deactivate AI overviews in your Google searches!
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alex manley
4 months ago
happy pride! what if you pre-ordered my book about being non-binary?? transphobes would hate that….
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Niko Stratis
4 months ago
Happy 1 month anniversary to the release of my debut book, The Dad Rock That Made Me a Woman. Thank you to everyone who has grabbed a copy, read it, written me about it, posted about it, listened to the audiobook, and more. Thank you everyone who helped get me here, here's to the days ahead.
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Jeanna Kadlec
4 months ago
🏳️🌈 I’m hosting my 4th (!!) Annual Pride Publishing Q&A, a totally free event for LGBTQIA+ writers, on June 25th at 1pm Eastern. My (also queer) agent Dana Murphy will once again be joining me. Bring any/all questions you have about the trad publishing process!
us06web.zoom.us/meeting/regi...
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Welcome! You are invited to join a meeting: Pride Publishing Q&A 2025. After registering, you will receive a confirmation email about joining the meeting.
NOTE: This is a TOTALLY FREE EVENT for LGBTQIA+ writers, but registration is required. Community members only. (Transphobes *emphatically* not welcome.) LGBTQIA+ writers! It's time for our FOURTH (!!...
https://us06web.zoom.us/meeting/register/ZeSr54ZeR7GUi1zQccKWWg#/registration
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Tajja Isen
Elaine Hsieh Chou
4 months ago
WHERE ARE YOU REALLY FROM received a starred review from Kirkus Reviews! ⭐ "Chou is gifted at storytelling with a surrealistic bent ... Sharp storytelling that bends and blurs genre expectations." Out August 19 from
@penguinpress.bsky.social
www.kirkusreviews.com/book-reviews...
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WHERE ARE YOU REALLY FROM | Kirkus Reviews
A clutch of stories that starkly question assumptions about our identities.
https://www.kirkusreviews.com/book-reviews/elaine-hsieh-chou/where-are-you-really-from/
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I'm so looking forward to this!!!!
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4 months ago
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Tajja Isen
I'm working on a story about sales tracks in publishing and want to talk to literally everyone—writers, agents, editors, you name it—about how it affects their work. DM me or email at
[email protected]
.
4 months ago
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Camille Bromley
4 months ago
I wrote about my favorite mushroom for
@orionmagazine.bsky.social
's new mushroom issue 🍄 🍄 Honestly had so much fun writing this -- mushrooms are a trip! Thanks to
@tajjaisen.bsky.social
for editing
orionmagazine.org/article/impr...
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Impractical Magic - Orion Magazine
Little is known about Amanita muscaria. We’re still obsessed with eating it
https://orionmagazine.org/article/impractical-magic/
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Gabrielle Drolet
4 months ago
LOOK MA, NO HANDS is an INSTANT NATIONAL BESTSELLER! I feel sick with gratitude!!!
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Many of the people I went to high school with are the ones now working to make my various lines of work obsolete, which tracks
4 months ago
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I'm working on a story about sales tracks in publishing and want to talk to literally everyone—writers, agents, editors, you name it—about how it affects their work. DM me or email at
[email protected]
.
4 months ago
1
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5
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