Found myself totally neglecting Bluesky lately, mostly because I’m worried about posting something dumb from the @sketch.com account by accident. Trying to change that by scheduling my dumb personal posts in @buffer.com instead. So expect more dumb posts from me, basically.

It’s been a while since I’ve written a blog post like this! For our latest @sketch.com release — Copenhagen — I dusted off my CMS password and tried to condense many months of work, decisions and iterations into a grand tour of our new UI. www.sketch.com/blog/a-tour-...

Honestly, never been happier to work for a company that isn’t absolutely massive.

Friends at #WWDC — if you bump into @rafa.design, say hi! We sent him off with a bunch of Sketch stickers and pin badges. He’ll give you one if you ask!

Really enjoyed @ia.net’s thoughts on being an ADA finalist after 15 years. “Creating something innovative, simple, functional, and joyful once is hard. Maintaining that standard—over 15 years and 1,745 updates—is even harder. It takes restraint. Patience. Care.” ia.net/topics/apple...

I can’t think of a better way to run a company than Panic has. Similarly, I can’t think of a company that VC money hasn’t ruined by some definition. That Panic’s setup is so unique now is kind-of wild, really.

Inside every man is two wolves

Been busy managing @sketch.com’s socials all day, but I’m super proud of all the work that went into this release. It’s no exaggeration to say this is our biggest update ever. I wrote three metres of release notes for this one, no kidding.

Did one of those personalised blood tests and got the results back:

Justin has articulated something I’ve been feeling a lot when using AI. Maybe we’ll get to a point where I don’t feel like its manager but we’re not quite there yet. I feel bad for people who blindly trust and run with whatever it spits out.

This. 100% this. Every person so far who has written some inflammatory “you don’t need to use design tools” anymore nonsense has gone on to show off their vibe coding workflow where they build Bluesky from Temu based on a pre-existing design and ready-made components. 🤡

Despite our many advancements to do more with less, how do we spend our time saved? We bake bread. Build furniture. Play vinyl. Shoot on film. We choose to do some things the hard way because living is feeling the friction of the world around us.

Never forget the world we were promised.

This is hustle culture I can get behind.

Very excited to watch valley bros explain how stealing models is bad but stealing books to train models is absolutely fine.

Replaced the massive white desktop on my desk with a warmer wood(ish) one. To balance out the tidy photo, there’s also this extremely mid cable management.

Okay okay, who‘s the elder emo at @dub.co?

Midsommar but the put her in a Mr Blobby costume

The only reason I’m not mad about not being asked to star in this is knowing I’d have been faded out like @paulo.is was. (But for real, it’s a very nice end-of-year recap and we’ve done some lovely stuff!)

Hulkenberg qualifying Verstappen is a fitting conclusion to this season. Just full of surprises! #F1

It’s the most wonderful time of the year

My Apple Music replay is heavily influenced by the fact that I exclusively listened to The Kills on a 6-hour round trip to Cardiff because I thought they were a support act at a gig but they weren’t. Also, I really got into live albums again?

Spent a lot of time faffing about with my personal website and keep coming back to Jekyll (I want to fully own my stuff, I use it for work etc) but I’m a shoddy developer at best. Realised I can just ‘direct’ ChatGPT to do all the development for me and it’s a game-changer.

It’s Black Friday!

Have you ever seen or shared an 'oh no' cartoon? Did you know the creator is a queer Welsh artist? Did you know they're being agressively pursued & harassed w/lawsuits from a US organisation trying to steal their intellectual property? Did you know you can donate to cover the horrific legal costs?

this company is worth 20 trillion dollars and this is how you delete an item in your cart

When you ask us to do a Windows app

sweetheart I can barely match my unique writing style your robots don't stand a chance

First time doing this, but for the rest of the week Hand Mirror+ is only $2.99 (50% off) — it's a one time purchase, so if you get it now you'll still get all future big features, including the upcoming Snaps 📸 apps.apple.com/us/app/hand-...

My day today

OK

Back in 2016, I wrote an article on Medium about writing great App Store release notes. I had no idea how popular it would end up being! If you search “App Store release notes” in your favourite search engine, chances are it’s in the top 10 results still. medium.com/@freddiewrit...

design scene buzzing with good vibes and tycho dropping a dope new album, is it 2011 tycho.lnk.to/infinite-hea...

Thanks to a tip-off from @viticci.macstories.net I am having the loveliest Friday.

My early experience of running a brand account on this platform is that the vibes are good and there’s no tribalism/performative hate. I hope it stays that way!

Please follow my work account where I am posting Top Quality Skeets 🥺

“So what kind of stuff do you write for a living, Freddie?”

Truncation will continue until morale improv…

[noticing a group of people having a nice time at the park] enjoy your echo chamber

brb building up my social graph for the 3rd time in 2 years

I keep coming back to this post from @jmduke.com as therapy for the constant tension in my head about not writing more beyond my work at @sketch.com. That’s generally where my effort goes, but I’m still determined to reboot my personal site before 2025! jmduke.com/posts/post/p...

@mikee.bsky.social Finally found some time to read the first two issues of Always Be Zagging and they were worth the wait! Thanks for writing it! Really lovely reads.

@stephenashby.bsky.social Hey pal 👋

My Apple Watch when I’ve washed my hands thoroughly: You call that handwashing? DO YOU WANT TO DIE?! My Apple Watch when I’m doing anything other than washing my hands: Hey buddy, really great job on the handwashing just now, you’re gonna live a healthy life.

I've recently written a little blog post to talk about tinted app icons (bear with me, heh) and how we approached our own at @sketch.com. You might find a couple of tips we discovered handy for your own icons too.

A weirdly relevant thing for me to advise but: do yourself a favour and don’t go anywhere near that Zuck version of Get Low. It’s not a vibe. Your life is better not listening to it. If you need some T-Pain in your life, listen to his verse on the Pete and Bas track instead.