Soon, it’ll be about as easy to find a true-blood software developer as it is to find a blacksmith.

Find your mastery.

In Habits '26, we made it much faster to jump between many habits ~just swipe~

Perhaps the best weekly newsletter on software design you'll find…

The oddest thing about Software Design as a field has gotta be that most “design leaders” are quite shitty at doing any actual design.

Made a photo style for sharing achievements…

We built achievements for !Habits with original hand-drawn stickers + metal shaders, so you can earn awards for your reps, streaks, and other secret moves. We had a blast, so I hope you enjoy it!

With !Habits '26 we built a new level called The Crossing where every repetition of your habit will drop a new stone and get you across a rough river.

Foggy morning run. 📷 !Camera, Style: Mono Faded

Frosty morning run. 📷 !Camera, Style: Wes

We leave a piece of our soul in everything we make.

Make software, not war.

Making room for nature

Do less, better.

The Boringification of Software

A closer look at our new Personal Quests feature in !Habits that utilizes on-device Apple Intelligence to craft a personalized story for you based what habit you're tracking.

Silly math in vintage games is my perfect weekend… www.youtube.com/watch?v=_ZS...

The only social app that sends you a postcard.

Dear Apple, Please let app developers issue refunds. If a customer requests a refund and we’re cool with it, please get the fuck out the way. Sincerely, Developers

Software was better when it came in boxes.

!Habits '26 so big it needed a fresh new app icon…

Introducing… !Habits '26 Edition! We built !Habits from the belief that making personal change doesn't have to be hard. But should be fun! This our biggest update ever and makes habit tracking more flexible, more powerful, and most of all… more fun.

Taste the start of the new year with our 2026 !Camera 📷

I picked up Brian Eno's latest "What Art Does" and was pleased to find these fun little illustrations in it. Reached out the artist to learn they were all sketched in Paper 🖤

Find that I increasingly enjoy doing the slow & tedious work like this activity indicator for a big @notbor.ing Habits update coming soon…

Fun passion project from @itaydre on opinionated design featuring interviews with Teenage Engineering, Daylight, Futureland. Thanks for opening up a spread for me to proselytize about Design.

Excellent generational book written and hand-built by @alexobenauer.com on how we grew software.

!Camera Art Model : Graphite Edition

There are no rules for good design processes, there is only good design.

I've grown to enjoy crafting the packaging as much as the product.

Peak branding = great name + great mark + great placement

In the workshop…

Wanted to create a fun camera app… Accidentally made a gateway drug to the derelict life of a photographer.

!Camera App Store billboard

Apple gets it. "Think of (Not Boring) Camera as a camera you can actually feel."

Looking forward to the day software gets true media coverage & marcom efforts outside of these bland funding announcement reel.

Draw the curtains, Dear… MKBHD just mentioned !Boring by name in a video of what's on his phone in 2026.

Looking for alternative gifts this year? Give something handcrafted that won't fill landfills while supporting indie software makers. Here are a few of my favorites…

Fall colors on iPhone 17 Pro

Find yourself a camera that sees your mistakes as beautiful moments.

I 🖤 stickers

The inspiration : The product

Nothing captures weekends like !Camera @atq_ren @HerbieDuah @trumanhalladay @_atilla1

Make software you want to hold.

Introducing something a bit different… The !Camera Collectible Art Model True-scale art model of the (Not Boring) Camera app interface with moveable dials, buttons, sliders and sticker decal sheet. Each model is hand-signed by me. Available in 2 editions: Graphite + Cube

Easiest way to boost happiness is to inject more art into your daily life. Buy prints. Go to the theater. Install indie apps.

Happy 🎃!

Collab with @ryanputnam.bsky.social & @apostrophi.bsky.social on a trippy new !Camera wrap. notbor.ing/curiosity-c...

What's our roadmap? We're just remaking the original iPhone home screen apps… one at a time.

Let's fight the algorithm. Share a post of something you made that didn't get its due because it was too wholesome and didn't ragebait.