SEO isn’t dead. It just grew up. → From keywords → to audiences → From Google → to everywhere → From publishing → to constant updating As @louisafrahm.bsky.social says, “Simple is not stupid” - the most underrated strategy in 2026. 🎧 Listen + subscribe: insightshttps://youtu.be/7lTseQ2f6io #SEO

Patrick Stox from @ahrefs.bsky.social has a hot take: AI is making good SEOs more valuable… and everyone else replaceable. 🎧 Full episode → youtu.be/MyWIbwmmQvw

🚨 Google Core Algorithm Update Alert 🚨 If you’re seeing rankings shift, here’s a hidden gem from Marie Haynes to help you analyze the impact (oh, and she recently improved it!). 📊 Check out the tool: lnkd.in/eZhEtw_8 ♻️ If this was useful, repost it so others can benefit too.

I'm lucky enough to be interviewing the always engaging Ross Simmonds next week on @page2podcast.bsky.social . What should I ask him?

Search is dead. Long live conversations. People aren’t typing keywords anymore, they’re telling AI their entire situation. If your content doesn’t answer the next question, you won’t show up at all. Listen + subscribe 👇 #SEO #AI youtu.be/DRLNRrpSmCs

Most #PPC teams chase automation. One agency managing $1k CPC legal keywords still runs manual bidding and studies the SERP like a user. Sometimes fundamentals beat algorithms. 🎧 Listen to the Page 2 Podcast and subscribe: youtu.be/YJULFY-AGd0 #PPC #SEO

AI didn’t kill agencies. Weak positioning did. @johnfdoherty.com on: • Cash crunches • 4-month payback periods • Underpricing traps • Why admins > specialists as first hire “The best businesses to sell are the best businesses to run.” Episode 108 of Page 2 Podcast is live. 🎧 youtu.be/3MRmLJeMcaY

SEO “best practices” without testing = expensive guessing. @willcritchlow.bsky.social shared a breadcrumb fix that reduced traffic 7%. Title tags? ±20% depending on change. Stop optimizing for checklists. Start testing for net impact. 🎙️ New @page2podcast.bsky.social episode: youtu.be/syE6fe4lIr4

“Traffic doesn’t matter” is provocative… until you track the few URLs that actually drive conversions. Bianca Anderson’s Heavy Hitter framework is a gut-check for modern SEO. #SEO #AEO youtu.be/Dzq1oGq67xQ Listen to Page 2 Podcast Ep. 106 + subscribe for more.

“Powered by AI” isn’t a differentiator. It’s a red flag. Talia Wolf on why emotion (not automation) drives conversions. This @page2podcast.bsky.social episode will change how you write landing pages. #EmotionalTargeting 🎧 youtu.be/pXZoBo7Wt4M

SEO? AEO? GEO? Nah. Garrett Sussman’s betting on “relevance engineering.” Brands don’t even know what to ask for anymore, and that’s the opportunity. 🎧 Great episode of @page2podcast.bsky.social. youtu.be/Dh1i_t1kchs #SEO #AIsearch #relevanceengineering

“Delve”? “Ever-evolving”? 3 em dashes? AI wrote that. @melissapopp.com joins @page2podcast.bsky.social to talk slop detection, semantic triples, and how to build content that actually sounds like you. youtu.be/k-IacIJdxM8 #ContentStrategy #AIwriting #RicketyRoo #Page2Podcast

Web accessibility ≠ charity. It’s good UX, SEO, and ROI. @amberhinds.bsky.social breaks it all down. youtu.be/BW20u0p_8R4 #Page2Podcast #webaccessibility

#SEO is definitely NOT dead, y’all. That’s it. That’s the post.

My favorite quote from the latest @page2podcast.bsky.social? "LLMs = spicy autocomplete." Useful? Yes. Strategy? No. @randfish.bsky.social's take on how to influence AI answers beats the traditional “ranking reports.” Listen + subscribe: page2pod.com/episodes/ran...

Search is dead. Long live the Answer Engine. ChatGPT finds, Google validates. If your brand isn’t showing up in both, you’re already behind. Amos Ductan, SVP of Search at Razorfish breaks it down: youtu.be/RtItwjLlY4M #AIsearch #DigitalStrategy

This one’s for every SEO who’s ever been asked ... “Do we still need SEO?” Chris Reynolds says they’re more critical than ever, especially as AI, automation, and SERP changes shift the digital landscape. Full episode: open.spotify.com/episode/3uin... What's your take?

🚨 Sitemaps are a crutch. Chris Reynolds says if you need XML to get indexed, your internal linking is broken. Tough love from the SEO head at Indeed. More 🔥 insights in the latest @page2podcast.bsky.social. Listen: open.spotify.com/episode/3uin... #SEOTips #CrawlBudget #TechSEO

Why does Indeed not index every job post? Because SEO bloat is real and not every listing deserves Google's attention. Chris Reynolds (Indeed's SEO Director) explains how a ML model filters quality before indexing. Smart #SEO at scale. 🎧 Dive in → open.spotify.com/episode/3uin...

AJ Wilcox just dropped 🔥 on why LinkedIn’s ad defaults are basically booby traps. Manual > Max bidding. Small audience > Broad reach. And CPRU is your new remarketing goal metric. 🎧 open.spotify.com/episode/5jod... 👀 youtu.be/EdxXCZ9B-DE #LinkedInAds

You won’t beat Zillow for “Seattle homes for sale.” You can win “homes near [landmark], 3BR, school X.” Matt McGee, founder of the SEO Savvy Agent, promotes niching down to earn demand. Full episode on @page2podcast.bsky.social: page2pod.com/episodes/mat... Or on YouTube: youtu.be/KDrpla62lY0

Rankings matter less. Trust matters more. @kevin-indig.bsky.social on @page2podcast.bsky.social: “Clicks are noisy—AI is filtering them. Final clicks go to brands people already trust.” 👉 Full episode: open.spotify.com/episode/3wii... #SEO #AI

YouTube ads ≠ Google Search. Michelle Morgan says stop pretending they work the same. Sequence video > qualify lead > retarget. 2025 PPC playbook --> open.spotify.com/episode/3VQo... #PageTwoPodcast

If your SEO and SEM teams aren’t in the same room, you’re losing. One SERP. One click. 🎧 Luigi Ferguson breaks it down on @page2podcast.bsky.social → open.spotify.com/episode/34Gw...

SEO isn’t dead. But it is having an existential crisis. Marshall Simmonds breaks it all down on The Page 2 Podcast. Dark traffic. LLM crawlers. About[.]com lore. 🔥 open.spotify.com/episode/0sBA... #SEO #AIsearch #Page2Podcast

Digitaloft found the sweet spot for category page content: 200–300 words. Keep it short, structured, and below the product grid. Your UX and conversions will thank you. digitaloft.co.uk/category-pag...

Headless #SEO works when every tag, URL, and rule is intentional. Meta tags, slugs, canonicals, sitemaps, schema, and headings—done right—turn a decoupled site into an SEO powerhouse. Skip the setup, and search engines skip you.

Two SEO cultures. One merger. Tyson Stockton made it work. Link building’s back. Org charts are chaos. And AI is changing everything. 🎧 Dive in: open.spotify.com/episode/70Na...

Reddit outranks your blog. And AI controls distribution. Lou Cohen, CDO at EY, shares how he's building marketing that survives both. 👂https://open.spotify.com/episode/3m0S0BXJj2yOdrF7qZSurx?si=0c93caf0561440ce 👀 youtu.be/tmctK6w0Hs8

SEO ≠ rankings. It's empathy, authorship, and fixing your internal mess. Stephan Bajaio nails it on the latest episode of the @page2podcast.bsky.social: "Most brands lose to themselves." open.spotify.com/episode/786V... #Marketing #SEO #Podcast

Said no. Got invited to dinner with Richard Branson. The art of politely walking away. Akvile DeFazio origin story is wild. Also: Meta’s AI ads still think ski hats belong on beaches. Listen here 👉 open.spotify.com/episode/1Bcd... Watch here 👉 youtu.be/LmWDnjk427k #SocialAds #GrowthStrategy

AI crawlers? Overrated. Cursing in release notes? Essential. SEO fundamentals? Still king. @sitebulb.com’s @patrickhathaway.bsky.social gets it. 🎧 open.spotify.com/episode/4stt... 📺 youtu.be/u5xmPG4rSM8

Title tags still matter. Schema is alive. SEO's not dead—just grown up. @zachchahalis.bsky.social explains how to scale SEO for 20M+ pages. Wild stuff. open.spotify.com/episode/4eef... #SEO #EnterpriseSEO #ContentStrategy #AI

Clicks are out. Personalization is in. Discover > Search. John Shehata ’s blueprint for surviving the AI news era is 🔥 🎧 Listen here → open.spotify.com/episode/2NG9... 📺 Watch here → youtu.be/_PgFVWGInC8 #SEO #AI #GoogleDiscover #NewsTech

🚨 NEW: Mike King (@ipullrank) just changed how I think about SEO. 🎧 Full episode → the-page-2-podcast-3fea076d.simplecast.com/episodes/mik... Here’s what I learned from his 🔥 Page 2 Podcast episode: 🧵 👇

🎙️ New on the Page 2 Podcast: @nickleroy.com discusses ... 1/ Why SEO KPIs should evolve 2/ Reddit as an organic channel 3/ How link building is back 4/ “SEO can’t polish turds anymore” 👀 5/ Why attribution is broken 🎧 Full episode: the-page-2-podcast-3fea076d.simplecast.com/episodes/nic...

🔥 Mike King (@ipullrank) joins the Page 2 Podcast next week. We’ll cover: - The making of SEO Week - Relevance Engineering vs. LLM fatigue - Agency life in the age of AI - Much more! Got a question for Mike? Reply and we’ll ask our favorites. #SEO #AI #FutureofSearch #DigitalMarketing #SEOWeek

🎧 Exciting news! @nickleroy.com joins the Page 2 Podcast tomorrow. We'll discuss: - Acquiring a subreddit - State of the SEO job market - Building a successful SEO newsletter - Journey from agency to freelance SEO Have a question for Nick? Let me know, and we might ask it on the show!

The best SEO advice I NEVER got early in my career? Look outside your site. Everyone talks about audits, keywords, technical fixes... They're tablestakes for success. But the real wins?

Agencies that thrive in recessions don’t just “tighten belts”. They evolve. During Covid, I had dozens of convos with agency founders on how to survive downturns - and grow through them. Since then, I’ve kept personal notes from podcasts, articles, and conversations. Here are the common themes:

Entrepreneurship isn’t for everyone. But for me, it started at 12-with a neon green flyer. That flyer launched my first business: a lawn maintenance company. And somehow, those first few clients-who took a chance on a 12-year-old-changed my life. Because that business?

🚨 Google Algorithm Update Alert 🚨 If you’re seeing rankings shift, here’s a hidden gem from @mariehaynes.bsky.social to help you analyze the impact. 📊 Check out the tool: chatgpt.com/g/g-8ub2QitR...

🫣 We haven't seen a core algorithm update yet this year. It was only a matter of time. searchengineland.com/google-march... " … work to surface more content from creators through a series of improvements throughout this year. Some have already happened; additional ones will come later.”

Just cracked 5,000 followers on @linkedin.com. Let’s connect! www.linkedin.com/in/ppcmarket...

A Code Freeze during a migration or high-traffic event can make marketers feel handcuffed. No code changes. No on-page SEO fixes. No last-minute tweaks. A code freeze is necessary to: ensure stability ✅ Prevent last-minute chaos ✅ Reduce major site issue risk ✅ (But that doesn’t mean SEO stops.)

🎉 Introducing: the SEO DOM Monitor When activated, this #Google Chrome extension will detect dynamic HTML content in the DOM. An example: Typically, a mobile burger menu's content should be included in the rendered source code, but it may only appear after the user interacts with the menu icon.

I built a #Python tool that combines SERP analysis + AI to generate data-driven, optimized title tags. Here’s how it works: 🔍 Analyzes the top 100 ranking titles for a keyword (via SerpApi) 📊 Uses NLP to identify patterns and common terms 🤖 Generates titles using #GPT-4 youtu.be/cwBLh8C0smM?...

93% of online experiences begin with a search engine. At least, that’s what ChatGPT told me. So I did some digging… and the results were painful.

30M users 1B posts 🤝 bluesky milestone achieved this week

#AI is making headlines with complex, cutting-edge #SEO applications. But don’t sleep on simpler automation techniques that can improve your workflow. One underrated gem? XPath in Google Sheets with the IMPORTXML function. It’s a powerful, no-code way to extract structured data from web pages.