A long read on AI and jobs from @kyla.bsky.social, full of great nuggets kyla.substack.com/p/is-ai-goin...

Finally got round to watching “Mr Scorsese” on Apple+. Five episodes of bliss. Only wish it could have been twice as long.

This is the most profound piece of writing that I’ve read in a long time. Packy McCormick looking at the question of why, in an age of technological abundance, so many of us are unhappy. www.notboring.co/p/riding-the...

Social media is no longer social. Most of it is passive viewing of videos and pictures from people we've never met. But we're still studying social media like it's 2010. We've entered the post-social media era — and research needs to catch up. osf.io/preprints/so... preprint w/ Richard Rogers

"AI doesn’t have a marketing problem... You can’t advertise people out of reacting to their own experiences. This is a fundamental disconnect between how tech people with software brains see the world and how regular people are living their lives." www.theverge.com/podcast/9170...

"In plain English, every tier-one AI lab, plus the guy building rockets to Mars, is pouring money, talent, and compute into one thing. Software that writes software." om.co/2026/04/22/s...

Meta will begin keystroke logging US employees at work -- complete with mouse movements and periodic screenshots -- to train better AI agents. This comes after Boz posted about a future in which AI will "primarily do the work" at meta. It's a new era for tech labor. www.reuters.com/sustainabili...

This is genuinely one of the foundational copes of the modern conservative movement, a stabbed-in-the-back narrative about why the US lost Vietnam

Looking at the semiotics of Apple's new CEO announcement. Presumably the choice of clothing here denotes 'minimum disruption imaginable'...? www.apple.com/newsroom/202...

Lots of great charts in the new 2026 Stanford AI Index. But this one stood out to me: "AI adoption is spreading at historic speed". hai.stanford.edu/ai-index/202...

We live in a personality-led media world now, even The Economist can't fight it any longer (and tbh gave up many years ago)... www.nytimes.com/2026/04/13/b...

Why am I only discovering Stendhal now? He’s fantastic.

WPP Explores Sale Of PR Arm, Report Says

This is actually an interesting and thoughtful piece from Anthropic, and a sensible approach to what sounds like a bit of a game changing frontier model. www.anthropic.com/glasswing

Yikes… www.nytimes.com/2026/04/07/t...

When ads came to ChatGPT, users were mad — those who had been using it as an editor or therapist suddenly saw ChatGPT as vulnerable to manipulation by brands and marketers. The reality is that it was happening the whole time. I wrote about the new SEO gold rush: www.theverge.com/tech/900302/...

The reporting on OpenAI and Sam Altman I've been working on for the past year and a half, for @newyorker.com, with Andrew Marantz: www.newyorker.com/magazine/202...

Trump’s new post is truly astounding. Beyond parody. Beyond belief. Can’t wait to read the history books once this man is gone.

Great piece on BuzzFeed and the state of journalism 👇🏼

When you hear "but no one uses AI" it's worth bearing in mind that's...extremely not correct. It has reached mass adoption and use way quicker than other online technologies did, contentious as it is (and forced upon us as it often is). This is from a recent Ofcom report:

The new Ofcom media use survey came out last week. This bit caught my eye. www.ofcom.org.uk/siteassets/r...

Wow 🤯

It’s 5pm on the Thursday before an Easter weekend, the sun is shining, and London’s street corners are full of drinkers 🍻

Remember to be wary, as today is the only day of the year that incorrect or misleading information is posted on the internet.

“We value your privacy”

Some personal news: I’m transitioning from CEO to a new role as Bluesky’s Chief Innovation Officer! I’m excited to welcome @toni.bsky.team as our interim CEO. More here: bsky.social/about/blog/0...

Nice website and nice narrative sovereignai.gov.uk

The death rattle of newspapers is sooo weird, a totally random PR story that someone put on a print product bought by the same number of people who live in Basingstoke, who are rapidly dying. And this will for some reason be discussed on national TV. No wonder the future is influencers.

"Brand is what's left when the substantive differences between products disappear. But making the substantive differences between products disappear is what technology naturally tends to do." Paul Graham writes about The Brand Age (though inevitably he's not a fan)... paulgraham.com/brandage.html

Realising that prediction markets are based on a simplistic and erroneous folk belief about journalism (“journalism is about accurately forecasting events”). A bit like adtech (“ads are about selling stuff immediately”).

It’s not the 2010s, dear coffee shop. Get this off your wall.

This is a remarkable map of attitudes to tech across Britain, with a stark urban-rural divide. The full data here is well worth a read: www.moreincommon.org.uk/blog/britons...

This is a remarkable story. A PR agency has bought a gaming site, fired the journalists, and replaced them with AI bots. pressgazette.co.uk/news/staff-j...

Just clocked that Trump has taken his country to war without giving a primetime address or an even a traditional press conference. Only a video on his own (!) social media platform. Legacy media totally circumvented.

great news: www.bbc.com/news/article...

An excellent paper from @felixsimon.bsky.social on why claims about the impact of generative AI on elections have been overblown (with relevance for media literacy in general) knightcolumbia.org/content/dont...

The conversation between Ezra Klein and Jack Clark of Anthropic is really good pca.st/episode/130b...

Bonkers chart from a16z: Computer & software demand clocked steady c20% contribution to US GDP growth from 2010, "until it absolutely exploded upwards in 2025. That’s a Dotcom crash amount of discontinuity, but *in the positive direction*."

Happy Stripe annual letter day to all who celebrate stripe.com/gb/annual-up...

This piece is fascinating. Amazon is encouraging the use of AI to draft its famous "six-pagers" - which undermines the whole purpose of writing the document in the first place. Writing is thinking; pressing an AI button is not. www.bigtechnology.com/p/writing-cr...

"Expedia, Qualcomm and Best Buy have begun appearing inside ChatGPT responses, a spokesperson for OpenAI told ADWEEK" www.adweek.com/media/first-...

"Journalism is better when it's backed by live markets"... 🤔

Wow, GC is winding up. The toxic curse of Mandelson and Epstein. www.ft.com/content/ad5d...

A valuable note of caution from @thebenedictevans.bsky.social on the current AI hype and SaaSacre 👇

Spotted around Shepherd’s Bush recently. Not sure what it means but I kinda like it.

@petemarcus.bsky.social just pointed me to this article which is a very thorough takedown arriving at the same conclusion: www.exponentialview.co/p/how-95-esc... The "95% fail" number is essentially meaningless

People often jump to saying online propaganda is either the work of radicalised actors, or else Russia. In practice, it’s amazing how often the answer is much simpler – someone is chasing either (a) clout, (b) money, or (c) both.

X: Britain isn’t as good as it used to be. Bluesky: America isn’t as good as it used to be. Insta: Football isn’t as good as it used to be. Threads: Music isn’t as good as it used to be. No one everyone’s so depressed, pessimistic and angry.

This morning is my first someone’s-doing-a-Teams-call-on-the-Central-Line experience