Many young women are experiencing disillusionment with work, facing long hours, inadequate pay, high stress, and limited work–life balance. Not surprisingly, idealised ‘tradwife’ lifestyles online can seem appealing, says Ellen Scott from Stylist. Watch the full conversation: lnkd.in/e3Byz6Vf

When dads get more involved at home, everyone wins. 🏡 Professor Heejung Chung discusses how remote work is reshaping household roles and work–life balance on BBC Radio London. Tune in from 18:54: lnkd.in/eAfPGsC4

NEW: Only a minority of Britons think there is much tension between men and women in the UK today – despite a gender divide among young people in perceptions of tension and how optimistic they are about their futures Our latest study with @ipsosintheuk.bsky.social & @giwlkings.bsky.social 🧵 ⬇️

'Given that remote working is here to stay, it is essential for academics, policymakers, unions, and employers to work together to ensure that flexible arrangements enhance worker wellbeing, reduce inequality, and support innovation and productivity.' @heejungchung.bsky.social

How are young men and women’s attitudes toward gender, equality and identity evolving? 🗓️ 19 November ⏰ 18:30 – 19:45 Register to attend in person: lnkd.in/etT2J62P Register for the livestream: lnkd.in/eTs_pW85

Celebrating the 2025 Brenda Trenowden Feminist Analysis Essay Prize Winners 🎉 Humayra Ismail Ida Di Stasio George Small Read their winning essays: www.kcl.ac.uk/giwl/assets/...

Our upcoming event brings together leaders to discuss inclusive growth in tech and beyond. We’re asking: how inclusive will tech-led growth really be, and what systemic, policy and workplace shifts are needed to ensure women can fully participate and benefit? Register: www.kcl.ac.uk/events/inclu...

How do we ensure that economic progress benefits everyone, not just the few? Our expert panel will explore how innovation can drive inclusive growth. 🗓️ 5 Nov, 18:00–21:00 📍 Science Gallery London Register: www.kcl.ac.uk/events/inclu...

‘The tradwife trend isn’t nostalgia—it’s a warning sign.’ Last week, explored what’s behind the rise of ‘tradwife’ influencers and uncover what the evidence tells us about young women’s attitudes towards work and gender roles. Watch the recording: youtu.be/inJ0FdPzWnk #ESRCFestival @ukri.org

The 'tradwife' trend isn’t not a return to tradition - it's a plea for balance. A new @giwlkings.bsky.social study finds young women are drawn to tradwife content for the aesthetic of simplicity and escape from increasingly demanding work - not for its gender roles. 🔗 www.kcl.ac.uk/news/the-tra...

‘Tradwife’ influencers are trending, but what’s really behind their appeal? Join us for an evening that goes beyond the headlines, with new data on what young women want. 🗓️ 15 Oct ⏰ 18:15–20:30 📍 Science Gallery London 👉 Register: www.kcl.ac.uk/events/tradw... #Tradwife #ESRCFestival @ukri.org

"this general leftwards trend amongst women is much more pronounced for those under 30, and has magnified in recent years. According to the European Social Survey the gap is still widening, with teenage girls moving even further left" ➡️ samf.substack.com/p/why-are-yo...

🎉 We're delighted that The Leverhulme Trust has awarded an Early Career Fellowship to Dr Hyojin Seo, who will join us in 2026 to explore how digitalisation is creating a new form of precarity, particularly for women – who remain overrepresented in precarious work. ➡️ www.kcl.ac.uk/news/two-ear...

"the insights in her book have been described as essential for HR leaders designing people-centric policies" We're delighted to see HR Magazine name GIWL Director @heejungchung.bsky.social in their ‘Most Influential’ list for this year. ➡️ www.kcl.ac.uk/news/two-kin...

Attention King's Students! Deadline: tomorrow! Honour the legacy of Brenda Trenowden CBE by submitting your feminist analysis essay for publication and prizes up to £600. ➡️ www.kcl.ac.uk/news/brenda-t...

🌈 This Pride Month, we stand in solidarity with LGBTQIA+ communities across the globe. In a time of rising hostility and regression, we reaffirm that gender equality must include all genders, identities and expressions.

“If you want to maintain our current standard of living and if you want to maintain economic growth, this is something we should take extremely seriously” GIWL affiliate Dr Alice Evans in @thetimes.com on implications and solutions to the global fertility crisis ➡️ www.thetimes.com/life-style/s...

Study ANY subject at King's? Apply feminist analysis in your coursework? Submit to the Brenda Trenowden Essay Prize by June 27th! Winners published in Feminist Perspectives + cash prizes of £600/£300/£100. ➡️ www.kcl.ac.uk/news/brenda-t...

“Anyone facing a return to office mandate should hold their ground – resistance is more than reasonable...In the UK at least, flexibility is the norm – and will continue to be so." @heejungchung.bsky.social is quoted in the Telegraph on trends in working from home

UG & PGT students at Kings College – the Brenda Trenowden Feminist Analysis Essay Prize wants YOUR academic work! £600 first prize, publication opportunity, and a special award ceremony. Submit your existing coursework by June 27th. ➡️ www.kcl.ac.uk/news/brenda-t...

"...women’s political leadership in executive positions is not merely stagnating – it is regressing." ➡️ www.unwomen.org/en/news-stor...

"One of the most important findings...may not come as a surprise to those working in the field, but is incredibly powerful to have backed by solid, empirical evidence: gender equality is not a zero-sum game" @womensbudgetgrp.bsky.social on our Gender Equality Index (genderequalityindex.uk)

A new report from @commonswec.parliament.uk confirms what working parents already know: our system is outdated, unequal, and exclusionary. UK fathers get just 2 weeks of leave. Mothers can get 52. This entrenches outdated gender roles and widens the gender pay gap

"...even just speaking about women and men feels more fraught than it ever has, and I've written about this for a long time" @lexytopping.bsky.social at our panel event last week, discussing @cordeliafine.bsky.social's new book, Patriarchy Inc ➡️ www.youtube.com/watch?v=A1yV...

🎓 Scholarship opportunity Are you a woman in business, thinking about studying the King’s Executive MBA? Did you know that offer holders can apply for our Women Excelling in Business scholarship? ➡️ If you’re ready to take the next step, get in contact with us: www.kcl.ac.uk/business/exe...

"...patriarchy also limits our freedom, it limits what we can do and who we can be" Last night @cordeliafine.bsky.social joined us and an expert panel to discuss her new book Patriarchy Inc Full event ➡️ www.youtube.com/watch?v=A1yV...

Tonight we are joined by @cordeliafine.bsky.social discussing her new book 'Patriarchy Inc: What We Get Wrong About Gender Equality and Why Men Still Win at Work', with Jeremy Davies, Aneeta Rattan, @lexytopping.bsky.social, and @heejungchung.bsky.social 📺 Live: www.youtube.com/live/A1yVl29...

South Korea gender divide update 😲 Young men lean right by 50 points (74% conservative vs 24% centre-left) Young women lean left by 22 points (58% centre-left vs 36% cons)

The Brenda Trenowden Essay Prize is accepting submissions from ALL King's students. Top 3 winners receive cash prizes AND publication. Already written the essay? Just submit by June 27th! ➡️ www.kcl.ac.uk/news/brenda-t...

"If you ask workers right now 'what is the most important thing when you look fora job?'... they talk about flexibility, work life balance as the very top items" @heejungchung.bsky.social spoke to @roysocmed.bsky.social last week about the challenges and opportunities of the changing workplace

"A lot of young men feel like, 'We’re actually in a worse state than women.'" @heejungchung.bsky.social is quoted in this Telegraph long read on the gender divide in political attitudes and behaviour now seen in many countries around the world

"@heejungchung.bsky.social told me that one reason these attitudes are creeping in is because young women are now more likely to be university educated than young men." Our director discusses why some young men are now rejecting arguments for gender equality in this BBC long read

"The genie is out of the bottle, you can't put it back in, flexibility is now a baseline expectation" @heejungchung.bsky.social speaking at the launch of our latest report on return-to-office mandates and what is at stake for workers, companies, and gender equality. ➡️ www.kcl.ac.uk/news/uk-work...

"People can't stop working from home once they've started, they have logistics with kids, with pets, with lives" Times Radio on our latest report ➡️ www.kcl.ac.uk/news/uk-work...

"Women were the most likely to resist returning to the office, with 64% saying they would quit straight away or seek alternative employment, compared to 51% of men." Personnel Today on our latest report

“...organisations should be looking to formalise hybrid models, invest in remote collaboration tools, and set up coordinated in-office days to maximise engagement” @heejungchung.bsky.social on our new report on return-to-office requirements, in @thetimes.com ➡️ www.thetimes.com/business-mon...

💡 Our director, @heejungchung.bsky.social, is delivering the morning keynote on flexible working and wellbeing at this Society of Occupational Medicine event, "Health and employment in transition: Challenges in a changing era" ⬇️

NEW: Return-to-office mandates: What is at stake for workers, companies, and gender equality? Our latest research reveals less than half of UK workers now say they’d comply with an order to work in-person full-time, with women and some parents showing the strongest resistance 🧵 ⬇️

"In one study, for example, machine learning techniques were used to study the audio recordings of more than 1,700 economic seminars. The analysis found that female speakers were interrupted more frequently and earlier than male speakers..." ➡️ www.ft.com/content/eda3...

📝 Got an essay with feminist analysis from your degree programme? Turn your academic work into a chance to win £600 and be published! The Brenda Trenowden Essay Prize is now open to all UG and PGT students at King's. ➡️ More info: www.kcl.ac.uk/news/brenda-...

"On the World Economic Forum's Gender Equality Index, we [the UK] don't do well" Prof Kate Pickett at last week's launch of the Gender Equality Index UK - a comprehensive analysis of parity between women and men across 372 UK local authorities ➡️ www.kcl.ac.uk/news/gender-...

"[the GEIUK] says that actually with gender equality, everyone wins" Maya Oppenheim at this week's launch of the Gender Equality Index UK - a comprehensive analysis of parity between women and men across 372 UK local authorities ➡️ www.kcl.ac.uk/news/gender-...

📊 New from @giwlkings.bsky.social: The Gender Equality Index UK breaks down gender parity across 372 local authorities — and the results are eye-opening 👀 Not one local authority has achieved full gender equality 💥 Dive into the data and explore the full report 👉 genderequalityindex.uk

"We see that in areas where men spend more time on unpaid work they have higher outcomes" @caitlinschmid.bsky.social at yesterday's launch of the Gender Equality Index UK - a comprehensive analysis of parity between women and men across 372 UK local authorities ➡️ www.kcl.ac.uk/news/gender-...

Such an interesting discussion around our new #geiindex @giwlkings.bsky.social and the key message here today is that equality is not a zero sum game. Investment in women will result in good outcomes for men. #notazerosumgame #genderequality

🎉 Tonight we are marking the launch of the Gender Equality Index UK – a comprehensive analysis of parity between women and men across 372 UK local authorities. 📺 Livestream: www.youtube.com/watch?v=Iz5o... 🔎 Find out more: www.genderequalityindex.uk

"In areas with greater gender equality we also see greater productivity, economic activity and higher wages" @caitlinschmid.bsky.social & Julia Gillard AC on BBC Radio 4 discussing our Gender Equality Index UK ➡️ Listen: www.bbc.co.uk/sounds/play/... ➡️ More: www.genderequalityindex.uk

@giwlkings.bsky.social fantastic to hear King’s GIWl colleagues Julia Gillard and Caitlin Schmid on bbcr4 woman’s hour this morning introducing the UK gender equality index podcasts.apple.com/gb/podcast/w...

📣 NEW: Today we're launching the Gender Equality Index UK – a comprehensive analysis of parity between women and men across 372 UK local authorities 🇬🇧 🔎 Explore the data on our new site ➡️ genderequalityindex.uk 🧵 Read key findings below ⬇️

Really looking forward to this PATRIARCHY INC event @giwlkings.bsky.social , together with: Jeremy Davies, Fatherhood Institute; Aneeta Rattan, London Business School; @lexytopping.bsky.social, The Guardian; and @heejungchung.bsky.social www.eventbrite.co.uk/e/what-we-ge...