Samuel Lavoie
@samuellavoie.bsky.social
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Inbound Marketing & SEO Consultant. Making sites Findable by humans and the like. Québécois ⚜️
reposted by
Samuel Lavoie
Mark D. Levine
7 days ago
Year 1 data on congestion pricing in Manhattan… * Vehicle traffic: -11% * Foot traffic: +3.4% * Storefront vacancy: -0.9% * Pollution: -22% * Revenue for mass transit: $548M So YES this has been a huge success.
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Even if OpenAI is making $200 billion by 2030, it would still need a staggering $207 billion in funding to stay afloat. 💸
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Analysis: OpenAI is a loss-making machine, how can it survive?
Don't call it a bubble! Loss-making monster OpenAI is on the hook for $1.4 trillion (with a T) in compute commitments. How can this go on?
https://www.windowscentral.com/artificial-intelligence/openai-chatgpt/analysis-openai-is-a-loss-making-machine
30 days ago
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Les élections municipales au Québec en direct en ligne 🗳️ YouTube:
youtu.be/s9vGg4GHHyA
touTV:
ici.tou.tv/evenement-en...
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Élections municipales au Québec 2025
Nouvelles, analyses, résultats : informez-vous sur les élections municipales qui auront lieu le dimanche 2 novembre dans 1091 municipalités au Québec.
https://ici.radio-canada.ca/info/dossier/1012859/elections-municipales-quebec-2025?partageApp=appInfoiOS&accesVia=partage
about 2 months ago
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reposted by
Samuel Lavoie
Brambonius
2 months ago
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Google admitted that “the open web is already in rapid decline" in a court filing made ahead of another trial that will determine how it will address its monopoly in the advertising technology business. The statement sharply contrasts Google’s recent narrative about the health of search on the web.
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Google admits the open web is in ‘rapid decline’
One Google exec recently said the web is “thriving.”
https://www.theverge.com/news/773928/google-open-web-rapid-decline
4 months ago
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It's worth repeating: Google doesn't care if content is AI-generated; it should be reviewed and curated by humans.
@methode.bsky.social
explained that the creation method doesn't matter as long as "the quality and accuracy of the content" are high.
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【独占】GoogleのGary Illyes氏が語る最新SEO|AI関連・SNSシグナル・Z世代のAI検索など
YouTube video by SEOならミエルカチャンネル
https://youtu.be/pstFF6TcqXk?si=xaG70ifWObjxIQ2y&t=129
4 months ago
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Splitting SEO and GEO functions doesn’t make sense. There’s very little to gain by separating your classic SEO from your AI/search optimization efforts. Must read by
@chris-green.net
👇
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Why Splitting SEO and GEO Functions Doesn’t Make Sense
Splitting SEO (Search Engine Optimisation) and what some are calling “GEO” (Generative Engine Optimisation) is, in most cases, a new solution in search of a old problem. I can't deny that GEO's abilit...
https://www.chris-green.net/post/splitting-seo-geo-makes-no-sense
5 months ago
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🤔 Gary Illyes from Google said at the recent Google Search Live Deep Dive event that you don't need to do GEO, LLMO or anything else to show up in Google AI Overviews, you just need to do normal SEO.
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Google Says Normal SEO Works To Get Into AI Overviews
Gary Illyes from Google said at the Google Search Live Deep Dive event yesterday that you don't need to do GEO, LLMO or anything else to show up in Google AI Overviews, you just need to do normal SEO.
https://www.seroundtable.com/google-ai-overviews-normal-seo-39817.html
5 months ago
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The ability to ask good questions is underrated 👀
add a skeleton here at some point
5 months ago
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Here we go. 👀 Google Search Core Udpate
add a skeleton here at some point
6 months ago
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Les licornes sont de retour à l’événement Interface Québec (ex-WAQ).
#interfaceqc
7 months ago
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Google I/O 2025 just started; how often will they mention Gemini?
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Google I/O 2025
Don't miss Google I/O, featuring product launches, innovations, and insights. Tune in for the live keynotes and sessions.
https://io.google/2025/
7 months ago
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Must read analysis on the State of SEO in 2025. Glen shares trends and insights as the SEO industry navigate changes: - study of 35,000 websites found search drives 43.8% of their traffic, vs 0.1% for LLMs - 5 trillion searches are being made on Google each year (and growing)
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The State of SEO in 2025 - Detailed.com
With the growing presence of AI in search results and legitimate pressure on Google’s dominance in the space, the SEO industry is seeing some huge changes. As someone who has been focused on SEO for m...
https://detailed.com/state-of-seo/
8 months ago
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Good on ya 🗳️ 🇦🇺 The Australian conservative party’s loss mirrored that of the recent election in Canada where the centre-left Liberal party won a fourth-term despite being well behind in the polls in the leadup to the election.
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Australia re-elects Anthony Albanese as Labor rides anti-Trump wave to seal crushing win
Opposition leader Peter Dutton fails to dissociate himself from Trump-like rhetoric and policies – and loses his seat
https://www.theguardian.com/australia-news/2025/may/03/australia-election-anthony-albanese-labor-party-peter-dutton?CMP=Share_iOSApp_Other
8 months ago
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reposted by
Samuel Lavoie
Jens von Bergmann
8 months ago
With CBC now having called all ridings it's time for the land-vs-people-vote animation.
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First half marathon of the year.
#21kmontreal
8 months ago
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US DoJ wins another victory: Google's Ad Tech empire violates antitrust laws. Google could be required to divest its publisher ad server and exchange products. Google faces a reckoning and may have to sell off its Chrome browser in another online search case they've lost.
#AdTech
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Google Is Found Guilty Of Operating An Ad Tech Monopoly (!) | AdExchanger
Judge Leonie Brinkema rules: Google has been found guilty in US v. Google of having monopolized two online advertising markets.
https://www.adexchanger.com/platforms/google-is-found-guilty-of-operating-an-ad-tech-monopoly/
9 months ago
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Content-to-commerce is, in theory, a powerful strategy. Food52's recent struggles offer some lessons: be careful raising capital and be mindful of market shifts.
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What Went Wrong With Food52? - A Media Operator
Food52 was the case study in the content to commerce thesis, where you build an incredibly loyal audience using great content and then sell them products. Then it lost its way.
https://www.amediaoperator.com/analysis/what-went-wrong-with-food52/
9 months ago
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reposted by
Samuel Lavoie
Rand Fishkin
10 months ago
ChatGPT: "We received nearly 45 Billion conversations last year" Google: "Try 5 trillion, son." We've got new numbers from Google (for the first time in 9 years), and some new joint research from SparkToro & Datos to back up (and add detail) to Google's statement 👇
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Google's 5+ Trillion Searches: What's the Avg, Which Verticals, and What's the Demand Distribution?
YouTube video by Rand Fishkin
https://youtu.be/I2P1cMoCTLo
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Trump administration is no longer characterizing Russia as a cybersecurity threat, marking a radical departure: ‘Putin is on the inside now’.
#cybercrime
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Trump administration retreats in fight against Russian cyber threats
Recent incidents indicate US is no longer characterizing Russia as a cybersecurity threat, marking a radical departure: ‘Putin is on the inside now’
https://www.theguardian.com/us-news/2025/feb/28/trump-russia-hacking-cyber-security?CMP=Share_iOSApp_Other
10 months ago
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reposted by
Samuel Lavoie
The Athletic
10 months ago
Canadian Prime Minister Justin Trudeau chimed in online after Canada beat the United States in the 4 Nations Face-Off final. 🔗
www.nytimes.com/athletic/liv...
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New ROOST initiative — that stands for robust open online safety tool launches at the Paris AI Summit and aims to secure AI with open source safety tools
roost.tools
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Robust Open Online Safety Tools
Robust Open Online Safety Tools or ROOST is a new non-profit entity designed to address the urgent need for accessible, high-quality safety tools in the rapidly evolving digital landscape.
https://roost.tools
11 months ago
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Excellent analysis. This shows why search traffic can be a vanity metric. And why topic authority and expertise matter more than ever.
add a skeleton here at some point
11 months ago
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Nobel Price worthy. Evolution was fueled by endosymbiosis, cellular alliances in which one microbe makes a permanent home inside another. For the first time, biologists made it happen in the lab.
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Scientists Recreate the Conditions That Sparked Complex Life
Evolution was fueled by endosymbiosis, cellular alliances in which one microbe makes a permanent home inside another. For the first time, biologists made it happen in the lab.
https://www.wired.com/story/scientists-recreate-the-conditions-that-sparked-complex-life/
11 months ago
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reposted by
Samuel Lavoie
John Mueller
11 months ago
If you want people to use your website, so that you can collect more money (or share knowledge, or just exist), then first make it possible for people to use your website. Digital accessibility helps everyone; it's not a fad, it's not an SEO thing.
add a skeleton here at some point
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Twitter/X est un cheval de Troie, il est grand temps que nos journalistes et politiciens cessent de faire profiter cette plateforme.
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Un cheval de Troie numérique
Il est grand temps pour le Canada de mettre au pas ces barons voleurs de données.
https://www.ledevoir.com/opinion/idees/833731/idees-cheval-troie-numerique
12 months ago
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reposted by
Samuel Lavoie
Jamie Indigo
about 1 year ago
Wrote a thing. It's pretty neat.
searchengineland.com/2024-web-alm...
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Top 5 takeaways from the 2024 Web Almanac SEO Chapter
Discover key learnings from a deep dive into web – including robots.txt files, robots directives, canonical use, dynamic rendering, and more.
https://searchengineland.com/2024-web-almanac-seo-takeaways-449401
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Don’t be evil? How Google spent years trying to avoid the recent antitrust DOJ suits
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How Google Spent 15 Years Concealing Its Internal Conversations
Trying to avoid antitrust suits, Google systematically told employees to destroy messages, avoid certain words and copy the lawyers as often as possible.
https://www.nytimes.com/2024/11/20/technology/google-antitrust-employee-messages.html?smid=nytcore-ios-share&referringSource=articleShare
about 1 year ago
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reposted by
Samuel Lavoie
Jim Waterson
about 1 year ago
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reposted by
Samuel Lavoie
The Verge
about 1 year ago
Bluesky crosses the 15 million user mark
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Bluesky crosses the 15 million user mark
Bluesky’s latest signup surge continues.
https://buff.ly/3UOz7l1
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Hopefully, our Canadian media do the same and stop legitimizing Elon's disinformation platform.
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Why the Guardian is no longer posting on X
We will stop posting from our official editorial accounts on the platform, but X users can still share our articles
https://www.theguardian.com/media/2024/nov/13/why-the-guardian-is-no-longer-posting-on-x
about 1 year ago
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