Myke Hurley
@myke.social
📤 8407
📥 198
📝 404
Podcaster and Co-Founder at
@Relay.fm
, Creative Director and Co-Founder at
@CortexBrand.com
.
This week's episode of Upgrade is something really special, and it would mean a lot to me if you'd take a listen and let us know what you think. As part of our celebrations of their 50th, this is the story of the Origin of Apple.
www.relay.fm/upgrade/609?ref=...
about 21 hours ago
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🎙️ New State of the Workflow!
@snazzylabs.com
and I have been on a similar path this past year, so I really wanted to have this conversation with him. We talked about staying productive through big life changes — and honestly, it felt a bit like therapy for me. Enjoy!
www.relay.fm/cortex/177
8 days ago
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reposted by
Myke Hurley
Cabel Sasser
9 days ago
dear apple. when i want to choose another card, i will ALWAYS tap the top thing. always. i will never tap the second thing. please fix. thank u love u
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A few reflections on Apple at 50, and the role it's played in my life and work.
www.theenthusiast.net/fifty-y...
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Fifty Years of Apple, Twenty Years for Me
A couple of weeks ago, Tim Cook shared a letter on Apple’s website reflecting on the company’s upcoming 50th anniversary, noting that they would be recognising and celebrating it. Since then, a number of activities and events have been taking place in various locations around the world. In
https://www.theenthusiast.net/fifty-years-of-apple-twenty-years-for-me/
11 days ago
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When I started State of the Workflow I realised I needed to start being a guest on more podcasts myself!
www.theenthusiast.net/me-on-t...
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Me on the ‘Max Frequency’ Podcast
When I started the State of the Workflow series, I realised that it had been a long time since I’d been a guest on non-Relay podcasts — especially in an interview format. Once I started asking people to appear on my show, it only felt right that I should take
https://www.theenthusiast.net/me-on-the-max-frequency-podcast/
15 days ago
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LFGGGGGGGGGGOOOOOOOO
sixcolors.com/post/2026/03/il...
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I’ll take ‘beach reading’ for $1000, Ken
So I had a pretty weird January. While planning for a week on vacation, two things happened that totally derailed me. The Wall Street Journal asked me to review David Pogue’s book “Appl…
https://sixcolors.com/post/2026/03/ill-take-beach-reading-for-1000-ken/
20 days ago
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reposted by
Myke Hurley
Cabel Sasser
20 days ago
re: this thread, there are many things i dislike about AI, and one of them is a new type of overconfident poster who is certain artwork is ai and is super excited to call that out online when it actually isn’t ai at all. just a real lose-lose
add a skeleton here at some point
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Listen to this week's Upgrade for a review of the MacBook Neo!
www.relay.fm/upgrade/606
21 days ago
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🌊🏄🏻♂️
www.theenthusiast.net/riding-...
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Riding the Press Release Tidal Wave
What a week it has been! I’ll be honest, the week-long rollout of press releases from Apple has left my head spinning a bit. When Apple holds a keynote, it’s very natural that I weigh products by their importance and focus on the ones that have the most
https://www.theenthusiast.net/riding-the-press-release-tidal-wave/
25 days ago
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A few thoughts from this week: 🍎 The Apple year starting up 📈 The Six Colors Report Card 🎙️A podcast interview about product design 🤩 Reflecting on a great article about my work
www.theenthusiast.net/its-all...
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It’s All Kicking Off
It feels like this week the Apple year has started to kick off. Next week we have the “Apple Experience” event, which will presumably be a week of press releases announcing new products. The expectation is that most of the announcements will be spec bumps to existing products, but the
https://www.theenthusiast.net/its-all-kicking-off/
about 1 month ago
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I'm curious: Who would *you* like to see as a future guest on the State of the Workflow series?
about 1 month ago
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reposted by
Myke Hurley
Relay
about 1 month ago
Upgrade 604: The Shifting Sands of Liquid Glass We discuss the results of the Six Colors Apple Report Card for 2025 in depth, with our added opinions on every category. Jason chooses to be a rascal, and Myke tries to give ten out of five.
http://relay.fm/upgrade/604
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Upgrade #604: The Shifting Sands of Liquid Glass - Relay
We discuss the results of the Six Colors Apple Report Card for 2025 in depth, with our added opinions on every category. Jason chooses to be a rascal, and Myke tries to give ten out of five.
http://relay.fm/upgrade/604
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Was a real pleasure to join
@jasonaten.bsky.social
on his new podcast. Please check it out!
add a skeleton here at some point
about 1 month ago
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Tomorrow my daughter turns one. I wanted to reflect a little on some things I have learned about myself in the last year. 🎂
www.theenthusiast.net/one-year-wit...
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One Year with Sophia
Tomorrow Sophia turns one. This is obviously a time of reflection for Adina and me, especially today, as we think back to what we were doing before an unexpected early arrival. When I see pictures of...
https://www.theenthusiast.net/one-year-with-sophia/
about 1 month ago
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Thank you so much to
@beccafarsace.bsky.social
for joining me on the latest episode of Cortex. Becca's energy is infectious. I really enjoyed this conversation.
www.theenthusiast.net/going-from-a...
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Going From a Newsroom to Being Independent, With Becca Farsace – State of the Workflow
I just posted the latest episode of Cortex: Myke talks to Becca Farsace about beginning her life as an independent creator—shaping a new workflow, making videos on her own terms, and carrying lessons...
https://www.theenthusiast.net/going-from-a-newsroom-to-being-independent-with-becca-farsace-state-of-the-workflow/
about 1 month ago
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reposted by
Myke Hurley
Ben McCarthy
about 2 months ago
Over the past year,
@vegh.ca
and I have been working on something very exciting! We thought we'd give you a little teaser now and you can sign up to hear more very soon.
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Indigo
A new social app for the Fediverse, by Aaron Vegh and Ben McCarthy.
https://indigosocial.app/
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I have a very small list of companies that I think I could enjoy working with. That list just grew by one.
www.theenthusiast.net/a-very-...
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A Very Short List
I love being self-employed. There are many challenges that come with charting your own course, but the flexibility this life affords is very important to me. Nevertheless, I assume that most people who are self-employed have a shortlist of companies they imagine they would at least enjoy working for, and
https://www.theenthusiast.net/a-very-short-list/
about 2 months ago
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Thirty Eight
www.theenthusiast.net/thirty-...
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Thirty Eight
Today is my birthday. I didn’t know exactly where I wanted to be by this age, but I think I would be hard-pressed to ask for anything more. Last night, as I was washing the dishes, I found myself reflecting on where things are for me right now, and
https://www.theenthusiast.net/thirty-eight/
about 2 months ago
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Please wish a huge happy birthday to the champ,
@ismh86.net
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2 months ago
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Putting my Yearly Theme to the test already 😅
www.theenthusiast.net/new-beh...
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New Behaviours in Practice
One of the things I’ve already been observing from my Yearly Theme (The Year of New) is the idea of “New Behaviours.” I’m trying to adapt my reactions to things so I can better give my family what they need. This week has already been a test of
https://www.theenthusiast.net/new-behaviours-in-practice/
2 months ago
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reposted by
Myke Hurley
Kevin Weatherwalks
2 months ago
Loved hearing Alec describe his process for making well researched explainer videos. Aspiring content creators take note. Also didn't know Myke was on bsky now.
add a skeleton here at some point
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Some thoughts on my work-life balance
www.theenthusiast.net/re-lear...
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Re-Learning Work–Life Balance
I have always considered work–life balance to be about making sure I had enough time to relax so I could handle the work I needed to do. Over the last five years or so, I’ve taken steps to ensure I’m working the amount I want to and
https://www.theenthusiast.net/re-learning-worklife-balance/
2 months ago
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It was such a pleasure to talk to you
@techconnectify.bsky.social
for the State of the Workflow series.
www.theenthusiast.net/technology-c...
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Technology Connections – State of the Workflow
New episode of Cortex! Myke talks to Alec from Technology Connections about how he turns everyday tech into compelling videos, from topic selection and deep research to scripting, hands-on experiment...
https://www.theenthusiast.net/technology-connections-state-of-the-workflow/
3 months ago
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Please enjoy this multimedia experience of my Yearly Theme for 2026: In video:
youtu.be/5eP8_dD7usU?si=x4Kd7...
In text:
www.theenthusiast.net/my-2026...
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Myke's 2026 Yearly Theme
Every year — for nearly ten years — we have set a Yearly Theme. This is a word or phrase that guides the year and informs the choices we make. We use this phrase to help evaluate decisions and to give anchor points to base work — and sometimes our personal lives — around. In a usual year, we would reflect on our previous Yearly Theme and set our new one. However, this is not a normal year. With Grey on break from Cortex at the moment, Myke decided not to record the episode without him. Instead, he wanted to make this video to share his thoughts. It's important to him to have his Theme on record, so thought to try sharing it in a new way. Learn more about Yearly Themes: - http://themesystem.com - https://www.youtube.com/watch?v=NVGuFdX5guE Chapters: 00:00:00 - What Is a Yearly Theme? 00:01:28 - Reflecting on 2025 00:06:48 - Myke's 2026 Yearly Theme 00:16:46 - Learn More About Yearly Themes Listen to the latest episodes: http://www.relay.fm/cortex CGP Grey: https://www.youtube.com/user/cgpgrey Myke Hurley: https://instagram.com/imyke
https://youtu.be/5eP8_dD7usU?si=x4Kd76-5kvzQ09a8
3 months ago
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reposted by
Myke Hurley
Yilei Yang a.k.a. y2mango 🥭
3 months ago
Thank you
@myke.social
for awarding Mango Baby the Best iOS App of 2025 🤯
upgradies.com/category/bes...
www.relay.fm/upgrade/596
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Please enjoy the 12th Annual Upgradies Awards!
www.relay.fm/upgrade/596
3 months ago
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reposted by
Myke Hurley
Stephen Robles
3 months ago
I agree, we should get rid of the word "podcast." Much easier to describe it as: "Content of an indeterminate length, available everywhere or sometimes exclusive to a platform, with one, two, or many people, maybe into a mic, sometimes with seasons, audio only, or may include video, could be RSS."
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🎄Wrapping up work before a short holiday break 🎙️Year-end reflections on Connected & Upgrade 🥇Upgradies nominations are open 📺 A couple of videos to add to your Watch Later queue.
www.theenthusiast.net/winding...
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Winding Down for the Holidays
Today is my last full day of work before taking a short break for the holidays. I expect I’ll still be checking in on some things next week, but the majority of big projects should be taken care of. Sophia is under the weather again — this time it’s
https://www.theenthusiast.net/winding-down-for-the-holidays/
3 months ago
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reposted by
Myke Hurley
Relay
3 months ago
Connected 583: The 2025 Annies The year is coming to an end, and to celebrate, Federico, Stephen, and Myke score each month with the only unit of measurement that matters: the Ticci Scale.
http://relay.fm/connected/583
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reposted by
Myke Hurley
Relay
4 months ago
Upgrade 594: Featuring Crimes We discuss what laptops Apple is expected to release in 2026, Apple's AI parsing of podcasts, that time Jason didn't really almost work for Apple, and weird snacks.
http://relay.fm/upgrade/594
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Upgrade #594: Featuring Crimes - Relay
We discuss what laptops Apple is expected to release in 2026, Apple's AI parsing of podcasts, that time Jason didn't really almost work for Apple, and weird snacks.
http://relay.fm/upgrade/594
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Now I have published the last Cortex of the year, I wanted to reflect a little on State of the Workflow so far.
www.theenthusiast.net/proving...
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Proving Something to Myself
When I started producing the State of the Workflow series, I was nervous about what my capability would be at this stage in my career. When I first started podcasting back in 2010, one of the ways I was able to grow both my audience and my skills was by
https://www.theenthusiast.net/proving-something-to-myself/
4 months ago
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It was my pleasure to chat with
@mkbhd.com
on the latest episode of Cortex. We got to talk about how he builds his reviews, writes scripts, collaborates with his team, and how he manages the pressure of creating at massive scale. I really hope you enjoy this episode.
www.relay.fm/cortex/174
4 months ago
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The twelfth annual Upgradies are coming later this month, and nominations are only going to be open for just over a week. Have your say on your favourite things of the year, for us to discuss on the episode
upgradies.vote
4 months ago
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reposted by
Myke Hurley
Relay
4 months ago
Upgrade 593: Oops! All Departures The week everybody left Apple.
http://relay.fm/upgrade/593
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Upgrade #593: Oops! All Departures - Relay
The week everybody left Apple.
http://relay.fm/upgrade/593
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Avoiding the obvious and focusing on recaps.
www.theenthusiast.net/recaps-...
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Recaps and Reflections
I think this has been a bit of a strange week in the world of Apple. Sometimes there are topics that come up that are interesting to me, but carry with them a lot of baggage. The news of Alan Dye departing the company for Meta is one of those
https://www.theenthusiast.net/recaps-and-reflections/
4 months ago
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Giving Thanks 💟
www.theenthusiast.net/giving-...
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Giving Thanks
Thanksgiving is maybe the most American of all holidays. We don’t have anything quite like it in the UK, where we do have something analogous to just about everything else. What I like about Thanksgiving is the idea of taking a day to be thankful and grateful for the
https://www.theenthusiast.net/giving-thanks/
4 months ago
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reposted by
Myke Hurley
Relay
4 months ago
Upgrade 591: The Apple TV Draft It's Thanksgiving week, and Myke and Jason are using the occasion to draft their favorite Apple TV shows. There's also some drama at the Rumor Roundup corral involving Apple's succession planning, and Google engineers AirDrop for And...
http://relay.fm/upgrade/591
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Upgrade #591: The Apple TV Draft - Relay
It's Thanksgiving week, and Myke and Jason are using the occasion to draft their favorite Apple TV shows. There's also some drama at the Rumor Roundup corral involving Apple's succession planning, and Google engineers AirDrop for Android.
http://relay.fm/upgrade/591
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🎄 Our strategy for Christmas Tree ornaments 💡 My tree lights recommendations 🎨 Cross Forward is hiring a graphic designer for Widgetsmith!
www.theenthusiast.net/the-ent...
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The Enthusiast Weekly — November 21, 2025
I just finished putting up our Christmas tree. It’s a little early this year, but the next few weekends are pretty busy, so this felt like the perfect time to get it done and make sure we get the maximum time out of it. A few years ago we
https://www.theenthusiast.net/the-enthusiast-weekly-november-21-2025/
4 months ago
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We're hiring at Widgetsmith! We are looking for a designer to help our growing team. This is an incredible opportunity to have your work seen by millions of customers who love to personalise their iPhones. If this sounds exciting, please take a look and apply:
widgetsmith.app/jobs
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Widgetsmith - Jobs
https://widgetsmith.app/jobs
4 months ago
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🎙️ Big content week! ✨ Thank you for the lovely messages about the latest Cortex episode 🎥 Recorded an in-person Upgrade — first guest ever in Mega Studio! 🧦 The iPhone Pocket arrived (with all the jokes). 🌍 Great debate about it on Connected this week.
www.theenthusiast.net/the-ent...
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The Enthusiast Weekly — November 14, 2025
It’s been a big week for content! I wanted to start off by thanking everyone who sent me such lovely messages after listening to the episode of Cortex I recorded with Hank Green. This one really excited people, which felt great. As I mentioned already, it was such a
https://www.theenthusiast.net/the-enthusiast-weekly-november-14-2025/
5 months ago
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reposted by
Myke Hurley
Relay
5 months ago
We are back with our annual sale on annual memberships! Get 20% off any of our yearly plans. Learn more and sign up!
www.giverelay.com
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I had the pleasure of talking with
@hankgreen.bsky.social
about how he manages an impossibly full creative life — from YouTube and Crash Course to books, businesses, and Good.Store — using simple tools, structured weeks, selective meetings, and endless ideas.
www.relay.fm/cortex/173
5 months ago
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We have iPhone Pocket at home
add a skeleton here at some point
5 months ago
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reposted by
Myke Hurley
Relay
5 months ago
Upgrade 589: The London Air Jason and Myke are together in London to discuss five years of Apple silicon, Apple's new friendly partner for AI models, and much more!
http://relay.fm/upgrade/589
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Upgrade #589: The London Air - Relay
Jason and Myke are together in London to discuss five years of Apple silicon, Apple's new friendly partner for AI models, and much more!
http://relay.fm/upgrade/589
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🤒An unexpected week 👬 Having a coworker at Mega Studio 🎧 Some recommendations for The Rest Is History 🏰 Reminsicing on a wonderful experience 🎙️ Looking forward to Upgrade on Monday!
www.theenthusiast.net/the-ent...
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The Enthusiast Weekly – November 7, 2025
Hello! I am back from my week away — which, I will say, did not go to plan. A couple of days into last week, Sophia had her first fever. It was a bit of a stressful time for us all, but she’s totally fine and everything passed as normal.
https://www.theenthusiast.net/the-enthusiast-weekly-november-7-2025/
5 months ago
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reposted by
Myke Hurley
Jason Snell
5 months ago
UPGRADE YOUR WARDROBE! For the next couple of weeks, we're selling upgrade logo shirts in various colors and non-colors, our embroidered upgrade hoodie (with new options), and yes, there's a shirt inspired by
@atp.fm
too...
cottonbureau.com/people/upgrade
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Upgrade | Cotton Bureau
Upgrade is a technology podcast hosted by Myke Hurley and Jason Snell.
https://cottonbureau.com/people/upgrade
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@techconnectify.bsky.social
hey Alec, would you be willing to share a way to contact you about podcast appearances? 🙌
5 months ago
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reposted by
Myke Hurley
Joanna Stern
5 months ago
Today you can pre-order the 1X Neo humanoid robot for $20K. As in, it will come live in your house in 2026.* I spent a lot of time with Neo. You do not want to miss this wild video and column. *Also, a teleoperator might need to peer into your house. Like I said, wild.
www.wsj.com/tech/persona...
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