A couple of weeks ago I had the chance to hold a workshop at the #Newsrewired about how newsrooms can actually test, scale and sustain TikTok journalism without treating it as a side project. www.journalism.co.uk/deutsche-wel...

One thing that really struck me across #Newsrewired by @journalismnews.bsky.social: so many conversations ultimately circled back to the same idea, journalism is entering a phase where human connection itself becomes a premium product.

Come "workshopping" with me at #Newsrewired by @journalismnews.bsky.social on 14 May about something many newsrooms are now confronting: TikTok-style vertical video is no longer an experiment, it’s infrastructure.

Music and entertainment editors ignored the biggest story at the Grammys www.journalism.co.uk/music-and-en...

A bit of my own pat on the shoulder here… and on all the shoulders of my colleagues in editorial departments. Why? Because so much of DW’s digital growth in 2025 happened on the platform I’ve been working on (and with) for the past 6 years. In 2025, TikTok became DW’s biggest platform worldwide.

Ever heard of the term "Splinternet"? It means the internet is slowly being split and controlled, with more surveillance and censorship in some countries. Learn what you can do to protect your privacy and stay informed.

How can people use the internet in authoritarian countries like China, Russia and Iran without revealing their identity? Are there workarounds besides VPNs and proxy servers? My Article on @deutschewelle.dw.com. www.dw.com/en/what-you-...

Following Russia’s decision to label DW an “undesirable organisation”, we are not stopping. We are continuing to report, explain, and reach audiences where they are. That’s also why we’ve opened a new TikTok account. www.tiktok.com/@dw.russian/...

Do you know, what gardening means in certain social media posts? Or seggs? Or an 🍆? @erikamarzano.bsky.social explains, what #Algospeak really means.

New interview out: “How journalism tiptoes around algospeak’s grocery store” I had a great conversation with iMEdD about how social platforms’ moderation and algorithmic filtering are reshaping the language and practices of journalism from “seggs” to “unalive”. lab.imedd.org/en/how-journ...

DW Access works outside traditional app stores and offers: ✔ Integrated VPN ✔ No personal data transmission ✔ Offline reading ✔ Data-saving mode Learn more: corporate.dw.com/en/dw-access...

Access to independent information is under pressure worldwide. Internet shutdowns and censorship have intensified in countries like Iran, Russia and China. DW has developed DW Access, a lightweight app that helps people stay informed even under the toughest conditions.

Gen Z isn’t abandoning news; they’re abandoning the formats that no longer fit how they navigate information. TikTok has become the primary entry point into news because it delivers what they expect: clarity, speed, personality www.theverge.com/cs/features/...

A while ago, I had the chance to sit down with AImpactful for a long conversation about how social media strategy is shifting, especially with AI reshaping how we create and how audiences discover our work. Here’s the interview: aimpactful.com/social-media...

Spotify is adding new feature called "Listening stats" that will show users weekly numbers about their listening habits.

Disinformation isn't just digital, it's deadly. DW investigates how anti-Palestinian propaganda fuels real-world violence and racism. A must-read. www.dw.com/en/how-anti-...

Social video is by far the fastest moving format for #journalism at the moment. It’s always interesting, if a little distracting, to explore what’s happening, as I update my modules for this academic year… (With a hat-tip to @erikamarzano.bsky.social and Fraser Nelson for their insights…)

TikTok didn’t mean to become a breaking news platform - but it did: Prioritise presence over perfection when a major story breaks on TikTok - audience interest peaks within the first two hours, writes Deutsche Welle's Erika Marzano

Ranucci rivela: “Persone mi riprendevano collegate con gli auricolari mentre incontravo delle fonti importanti”. Quando Lilli Gruber gli chiede come sta, Ranucci ha risposto: “senza aver dormito e con due macchine in meno”. Solidarietà a Sigfrido Ranucci. #sigfridoranucci #ottoemezzo

TikTok didn’t mean to become a breaking news platform - but it did. In this piece for @journalismnews.bsky.social I reflect on how TikTok has evolved far beyond its entertainment roots, and what that means for journalists covering the world in real time. www.journalism.co.uk/news/tiktok-...

#Malta: 16 October 2025 marks 8 years since the assassination of Maltese journalist Daphne Caruana Galizia in a car bomb attack. Today is a reminder to continue to demand justice and campaign for change. There is no better way to perpetuate Daphne's memory and legacy ✨

Social media didn’t break our shared reality; it just made the cracks visible. Dan Williams argues in Asterisk that blaming algorithms for America’s ‘epistemic crisis’ misses the deeper roots: politics, education, and institutional distrust. asteriskmag.com/issues/11/sc...

I’ve noticed a growing trend of newsrooms launching new accounts or formats aimed at very young audiences (14-16) and instinctively thinking of TikTok as the platform. But there’s an important clarification: TikTok no longer defines itself as “the Gen Z app.”

Heute haben wir einen Gastartikel von Erika Marzano & Yasmina Al-Gannabi im Angebot: Wer sich derzeit beruflich mit der Frage auseinandersetzt, ob nun eher TikTok oder Instagram die richtige Plattform ist, ist nach der Lektüre definitiv schlauer: www.socialmediawatchblog.de/tiktok-vs-in...

It’s extremely cool to have contributed to this project 🧡 „Tuli Tau“ is DW’s first format, and as far as we have seen, the first from any international media outlet, that directly targets deaf youth in Indonesia. Check out the first episode: www.tiktok.com/@dw_nesia/vi...

CapCut’s latest policy update is more than just a legal tweak; it raises serious questions about data access, copyright, and editorial control for journalists and newsrooms using the tool for mobile editing. I broke it down for @journalismnews.bsky.social www.journalism.co.uk/news/capcut-...

È morto lo scultore Arnaldo Pomodoro

(Personal) Highlight of the week! Monday mornings are usually my time to catch up on newsletters I missed the week before, and what a surprise to find myself featured in the @reutersinstitute.bsky.social Friday newsletter!

Re-reading @reutersinstitute.bsky.social Digital News Report 2025, and I’m not surprised, but I am more convinced than ever that journalism needs to adapt, fast. Traditional news formats are in steady decline.

Journalists on TikTok - or thinking of getting started? I’ve created an e-course for the EU Neighbours project packed with practical tips to help you master storytelling, algorithms & engagement on TikTok. euneighbourseast.eu/media/e-cour...

Two Italian journalists from Fanpage were targeted with Paragon’s Graphite spyware, according to Citizen Lab. Despite mounting evidence, Italy’s government has been accused of inaction and even ended its contract with Paragon amid mutual blame. www.theguardian.com/media/2025/j...

I just read an insightful piece from the Reuters Institute. Highly recommend it to anyone working in audience development. Young people don’t come for the brand, they come for the format, the tone, and whether it feels like it was made for them. reutersinstitute.politics.ox.ac.uk/news/how-the...

Teens & 20-somethings think 30-40 year olds are uncool? Wow this is a brand new phenomenon.

L'Italia è al 49esimo posto nella classifica sulla libertà di stampa: il peggior risultato dell'Europa occidentale lespresso.it/c/attualita/...

Finally announcing the launch of the DW Urdu TikTok account! Opened just a week ago, the new TikTok channel is aimed at 63M users in Pakistan, making it the sixth country in the world per users. Looking forward to connecting with this community! www.tiktok.com/@dw_urdu/vid...

Ugh

We’ve got a new addition to the DW TikTok family! 🎉 Welcome, DW Română: “Germany, Romania, Moldova & the rest of the world. Zero bla-bla-bla.” They’re bringing DW's journalism to TikTok in Romanian Give them a follow and see for yourself: 👉 www.tiktok.com/@dw_romana/v...

I spoke to Yoof News about how we're reshaping what legacy journalism looks like on TikTok, and why it's not just about going viral. It’s about understanding Gen Z, experimenting with tone and form, and sometimes... admitting what doesn’t work. www.yoof.news/how-is-deuts...

Meeting the audience where they are also means this. People Magazine has launched a standalone app with a TikTok-style interface to attract socially native audiences. The app offers exclusive multimedia content, think vertical video, photography, news, www.adweek.com/media/people...

❌ watching Black Mirror ✅ skimming the wikipedia summary of Black Mirror episodes and going "oh, huh"

Me

The battle for Gen Z's attention isn't just about dance trends anymore. Our latest ranking shows how European news outlets are transforming TikTok into a serious platform for hard news and global discussions. Check out the audio version of our article 👇

A pink moment

So proud to be part of this! 💜 I’ll be joining as a mentor for The Bold Type Fellowship, an incredible opportunity for aspiring journalists who self-identify as women in Scotland. If this sounds like you (or someone you know), apply by 25 May 👇 www.pillowtalk.scot/bold-type-fe...

Today, our Market and Audience Insights (MAI) team shared some exciting internal figures: TikTok is for February DW’s third-biggest platform after YouTube and Facebook. Some standout highlights: in just a few months, TikTok has become the top-performing platform for DW Hausa,

Number of Italian spyware victims likely far higher than previously stated, researchers say: Researchers from Canada's Citizen Lab say that WhatsApp's recent findings represent just one aspect of how Paragon's spyware is installed on mobile devices.

My job in a meme

La Casa Bianca di Trump sta facendo la guerra alla stampa "tradizionale' per crearsi i suoi media ufficiali. Al posto dei giornalisti stanno infatti emergendo influencer complottisti e disinformatori, che ormai sono ciò che hanno sempre odiato: dei propagandisti del potere. Mio per @facta.news 👇

🧵GPA reato universale, ma non per il diritto UE. Tutti i motivi di contrasto con i principi e le norme dell’Unione | @vitalbaa.bsky.social www.valigiablu.it/gpa-reato-un... via @valigiablu.it