Shawn Francis
@theoffsiderules.bsky.social
đ€ 670
đ„ 304
đ 421
Twitter refugee. Soccer, music, pop culture + travel. Creative agency guy. Ideas for sale.
reposted by
Shawn Francis
The Athletic
8 days ago
NEWS: The Denver Summit-Washington Spirit match drew an NWSL record 63,004 fans at Empower Field on Saturday.
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Business of Soccer: Engaging younger fans in the era of TikTok creators and YouTube influencers
www.sportsbusinessjournal.com/Articles/202...
[via
@sportsbizjournal.bsky.social
]
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Engaging younger fans in the era of TikTok creators and YouTube influencers
Nielsen Sports Global GM Jon Stainer, Mondelez Head of Global Brand Marketing/Refreshment Category Lauren Flanigan, and COPA90 Exec Creative Director/North America Shawn Francis sat with Leaders in Sp...
https://www.sportsbusinessjournal.com/Articles/2026/03/25/engaging-fans-in-the-attention-economy/
10 days ago
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Leo Messi Stand to be recognized at Inter Miami stadium
www.espn.com/soccer/story...
[via
@espn.com
]
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Leo Messi Stand to be recognized at Inter Miami stadium
Inter Miami will honor Lionel Messi by naming a part of the club's new Nu Stadium after him, unveiling a section as the Leo Messi Stand.
https://www.espn.com/soccer/story/_/id/48321533/leo-messi-stand-recognized-inter-miami-stadium
10 days ago
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reposted by
Shawn Francis
Jake
10 days ago
Now this is how you know 0 Black people were involved, even Clarence Thomas would have been like "Sundown????"
add a skeleton here at some point
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TNT Sports commissions star-studded US soccer origin doc - ITN Productions | Media Centre | ITN
www.itn.co.uk/media-centre...
[via
@itnproductions.bsky.social
]
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TNT Sports commissions star-studded US soccer origin doc - ITN Productions | Media Centre | ITN
TNT Sports has commissioned When Soccer Came to America: Goals, Glamour and the Beautiful Game, a feature documentary telling the story of how professional soccer first took root in the United States,...
https://www.itn.co.uk/media-centre/tnt-sports-commissions-itn-productions-doc-charting-superstarstudded-birth-soccer-usa
10 days ago
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Feel like the fact that World Cup 26 gear is already in Marshallâs is kind of a perfect metaphor for the state of things.
10 days ago
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COPA90 to create soccer content for brands on TikTok
www.sportsbusinessjournal.com/Articles/202...
[via
@sportsbizjournal.bsky.social
]
10 days ago
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Iâm gonna say it: they want the Whitecaps.
amp.sacbee.com/news/busines...
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Sacramento Republic FC overhauls Railyards stadium plan to nearly double capacity
The team scrapped plans for an open-air, 12,000-seat stadium, in favor of a larger, 20,000-seat facility with a canopy.
https://amp.sacbee.com/news/business/article315162978.html
12 days ago
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Antoine Griezmann âAgrees MLS Moveâ After Transfer U-Turn, Potential Debut Date Revealed
www.si.com/soccer/antoi...
[via
@sisoccer.bsky.social
]
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Antoine Griezmann âAgrees MLS Moveâ After Transfer U-Turn, Potential Debut Date Revealed
The 2018 World Cup winner snubbed the chance to leave Atlético Madrid in January.
https://www.si.com/soccer/antoine-griezmann-mls-move-transfer-u-turn-potential-debut-date-revealed
14 days ago
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MLS commissioner Garber plans for end of reign, may leave before contract expiry
www.nytimes.com/athletic/713...
[via
@nytimes.com
]
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MLS commissioner Garber plans for end of reign, may leave before contract expiry
All options are on the table for Don Garber, whose contract as MLS commissioner runs through 2027
https://www.nytimes.com/athletic/7133070/2026/03/20/don-garber-mls-succession-plan-cba/
17 days ago
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Inter Miamiâs Concacaf exit is a reminder that time rolls on for Lionel Messi
www.theguardian.com/football/202...
[via
@theguardian.com
]
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Inter Miamiâs Concacaf exit is a reminder that time rolls on for Lionel Messi
The Herons are out of the Champions Cup after defeat to Nashville. Now itâs back to the same old hits for the club
https://www.theguardian.com/football/2026/mar/19/inter-miamis-concacaf-exit-is-a-reminder-that-time-rolls-on-for-lionel-messi
18 days ago
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LA28 Olympic soccer schedule reveals majority of matches outside of Los Angeles in MLS stadiums
nypost.com/2026/03/17/s...
[via
@nypost.com
]
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LA28 olympic soccer schedule reveals majority of matches outside of Los Angeles in MLS stadiums
The LA28 Olympics soccer schedule sends most matches to MLS stadiums across the U.S., with only five games in Los Angeles. Hereâs where games will be played and how to buy tickets.
https://nypost.com/2026/03/17/sports/la28-olympic-soccer-schedule-reveals-most-matches-not-in-la/
19 days ago
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The 2026 season marks arrival of NWSL 4.0: âInterest level has been through the roofâ
www.nytimes.com/athletic/712...
[via
@nytimes.com
]
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The 2026 season marks arrival of NWSL 4.0: âInterest level has been through the roofâ
Down to Business with Asli Pelit takes you through the exciting, fast-paced (and sometimes confusing) corporate side of women's soccer.
https://www.nytimes.com/athletic/7126469/2026/03/18/nwsl-2026-big-investment-berman-down-to-business/
19 days ago
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Pepi to Fulham is a vibe. Fulhamerica coming back? SHould I start blogging again for the full retro feel?
20 days ago
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The Verdict: The power of new MLS stadiums in the most in-need major markets
www.nytimes.com/athletic/712...
[via
@theathleticfc.bsky.social
]
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The Verdict: The power of new MLS stadiums in the most in-need major markets
New stadiums are coming to New York, Chicago, Miami and, potentially, New England. What could that mean for MLS?
https://www.nytimes.com/athletic/7121462/2026/03/16/mls-new-stadium-chicago-new-england-nycfc-miami/
21 days ago
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Bespoke women's football stadiums? Why US sides are making the move
www.bbc.com/sport/footba...
[via
@bbcsportbot.bsky.social
]
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NWSL: Why US soccer franchises have bespoke women's football stadiums, and will WSL teams follow suit?
BBC Sport visits Kansas City Current and Denver Summit to learn why these US franchises are the first to build venues specifically for women's football.
https://www.bbc.com/sport/football/articles/cp85jp6megro
21 days ago
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America wants the World Cup but not the world
andscape.com/features/usa...
[via
@andscape.social.coop.ap.brid.gy
]
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America wants the World Cup but not the world - Andscape
Race and immigration will be center stage at the World Cup, because there's a hypocrisy in the U.S. hosting the globe's biggest party in 2026.
https://andscape.com/features/usa-world-cup-2026-immigration-donald-trump-politics-ice/
24 days ago
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Inside Chicago Fire FC Coach Gregg Berhalterâs Post-Game Tequila Ritual
www.mensjournal.com/drink/sippin...
[via
@mensjournal.com
]
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Inside Chicago Fire FC Coach Gregg Berhalterâs Post-Game Tequila Ritual
For the Chicago Fire FC head coach sipping tequila has become a rare moment of calm in a life defined by relentless focus.
https://www.mensjournal.com/drink/sipping-tequila-with-chicago-fire-soccer-coach-gregg-berhalter
24 days ago
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New Analysis Reveals the Most Expensive MLS Stadiums for Families in 2026
www.mensjournal.com/news/most-ex...
[via
@mensjournal.com
]
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New Analysis Reveals the Most Expensive MLS Stadiums for Families in 2026
A new CSB analysis found the most expensive and most affordable American soccer stadiums, with LAFC the most expensive and Orlando City the cheapest.
https://www.mensjournal.com/news/most-expensive-soccer-stadiums
24 days ago
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NWSL storylines to follow for the 2026 season: Rule changes, World Cup moves and 7 new coaches
www.nytimes.com/athletic/711...
[via
@nytimes.com
]
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NWSL storylines to follow for the 2026 season
https://www.nytimes.com/athletic/7111763/2026/03/13/nwsl-storylines-2026-new-rules-world-cup-head-coaches/
24 days ago
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Oscar Pareja Would Be A Legend In Most Leagues, Just Not In MLS (Yet)
www.forbes.com/sites/ianqui...
[via
@forbes.com
]
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Oscar Pareja Would Be A Legend In Most Leagues, Just Not In MLS (Yet)
As Pareja departs Orlando, his MLS legacy is lessened because of a lack of playoff success, a concern managers in most soccer leagues nevery face.
https://www.forbes.com/sites/ianquillen/2026/03/12/oscar-pareja-would-be-a-legend-in-most-leagues-just-not-in-mls-yet/
25 days ago
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reposted by
Shawn Francis
Aaron Durand
25 days ago
A project I have been working on since I joined COPA90 is finally going live. The first of an 8-part series of films about how footy comes to life in US cities leading into the FIFA World Cup this summer. United by Soccer - NYC for adidas &
@soccerdotcom.bsky.social
www.youtube.com/watch?v=twTP...
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New York | United By Soccer - Presented by SOCCER.COM & adidas
YouTube video by SOCCER.COM
https://www.youtube.com/watch?v=twTPV87Wwxc
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reposted by
Shawn Francis
Pablo Maurer
25 days ago
I cannot tell you how thoroughly enjoyable a read this has been so far. Immaculately researched and so well-written, deeply unsurprising given the author,
@leanderalphabet.bsky.social
. I literally missed my metro stop this morning because I got lost in it! Well worth your hard-earned đ°, orderđ:
add a skeleton here at some point
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I don't often do work posts here but really proud of what the COPA90 team did with this one, a new series for
Soccer.com
and adidas enitled "United by Soccer." Watch. Enjoy. Share.
www.youtube.com/watch?v=twTP...
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New York | United By Soccer - Presented by SOCCER.COM & adidas
YouTube video by SOCCER.COM
https://www.youtube.com/watch?v=twTPV87Wwxc
25 days ago
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Legendary Cosmos soccer team looks to make it stick for good this time around
www.amny.com/sports/cosmo...
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Legendary Cosmos soccer team looks to make it stick for good this time around | amNewYork
The Cosmos are back, playing their first match in USL League One against the Portland Hearts of Pine on Saturday. The organization has dropped New York from
https://www.amny.com/sports/cosmos-reboot-pre-3-12-26/
25 days ago
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Galaxy about to drop what, 6-7 goals Mt. Pleasant?
25 days ago
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Whatâs happening with the Wolstein Center soccer stadium plan? Not much.
www.crainscleveland.com/sports-recre...
[via
@crainscleveland.bsky.social
]
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Whatâs happening with the Wolstein Center soccer stadium plan? Not much.
The stalled negotiations come as the Cleveland Soccer Group pursues its soccer stadium plan for South Gateway.
https://www.crainscleveland.com/sports-recreation/ccl-usl-wolstein-update-20260310/
27 days ago
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Work begins on $280 million Homestead sports complex, new stadium for USL's Miami FC
www.miamiherald.com/sports/mls/a...
[via
@miamiherald.com
]
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Work begins on $280 million Homestead sports complex, new Miami FC stadium
Sports Performance Hub investors include retired Argentine sports stars Manu Ginobili, Juan Sebastian Veron, Juan Monaco, Martin Gramatica.
https://www.miamiherald.com/sports/mls/article314988607.html#storylink=cpy
27 days ago
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NWSL Ambition Rankings: All 16 clubs judged by the big moves they are or aren't making
www.espn.com/soccer/story...
[via
@espn.com
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NWSL Ambition Rankings: All 16 clubs judged by the big moves they are or aren't making
The NWSL has teams that are building stadiums, signing stars and spending money. Meanwhile, other teams, well, aren't doing any of that.
https://www.espn.com/soccer/story/_/id/48137353/nwsl-ambition-rankings-all-16-clubs-judged-big-moves-making
27 days ago
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Cleveland Soccer Group Goes Back to the Future: Meet Forest City Cleveland
clevelandmagazine.com/articles/cle...
[via
@clevelandmag.bsky.social
]
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Cleveland Soccer Group Goes Back to the Future: Meet Forest City Cleveland
The soccer organization points to the history of the city for the moniker and logo, and it is set to name the womenâs team in May.
https://clevelandmagazine.com/articles/cleveland-soccer-group-goes-back-to-the-future-meet-forest-city-cleveland/
27 days ago
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Folding teams, a labor fight, and ⊠expansion? The USLâs structure allows for it all to happen
www.theguardian.com/football/202...
[via
@theguardian.com
]
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Folding teams, a labor fight, and ⊠expansion? The USLâs structure allows for it all to happen
The organization that runs most of US lower-league soccer is making a big push after the 2026 World Cup â is it a bridge too far?
https://www.theguardian.com/football/2026/mar/10/usl-structure-promotion-relegation-expansion
27 days ago
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#RBNY
28 days ago
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#RBNY
hyped wunderkind factory origin story.
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28 days ago
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reposted by
Shawn Francis
Brolivia Dope
28 days ago
Give me napkins and some privacy đ„Č
add a skeleton here at some point
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Why MLS Teams Are Making These Venue Changes
www.si.com/soccer/mls-v...
[via
@sisoccer.bsky.social
]
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Why MLS Teams Are Making These Venue Changes
D.C. United will host Lionel Messiâs Inter Miami on Saturday 40 miles north of Audi Field.
https://www.si.com/soccer/mls-venue-changes
about 1 month ago
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Patrick Agyemang bet on himself â and a USMNT World Cup place could follow
www.nytimes.com/athletic/709...
[via
@nytimes.com
]
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Patrick Agyemang bet on himself â and a USMNT World Cup place could follow
The USMNT forward continues to make progress and dreams of a big summer ahead
https://www.nytimes.com/athletic/7091698/2026/03/06/patrick-agyemang-bet-on-himself-and-is-playing-his-way-from-diii-toward-a-world-cup/
about 1 month ago
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âFootwork: Celebrating Soccer, Culture and Communityâ showcases the little-known tale of how the game helped kick off Atlantaâs global era. The exhibit is on view at Emory's Woodruff Library through July 19.
news.emory.edu/features/202...
[via @emoryuniversity]
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Game changer: âFootworkâ exhibit tells Atlantaâs soccer story
âFootwork: Celebrating Soccer, Culture and Communityâ showcases the little-known tale of how the game helped kick off Atlantaâs global era. The exhibit is on view at Emory's Woodruff Library through J...
https://news.emory.edu/features/2026/03/er_feature_game_changer_footwork_exhibit_06-03-2026/index.html
about 1 month ago
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âBiggest Talent Since Christian Pulisicâ: Chelsea & Man City Eye New York Red Bulls Star Julian Hall
www.sportsboom.us/mls/exclusiv...
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âBiggest Talent Since Christian Pulisicâ: Chelsea & Man City Eye New York Red Bulls Star Julian Hall
Julian Hall of New York Red Bulls is catching the eye of top European clubs, with Chelsea, Bayern Munich, and Real Madrid among those interested. Valued at âŹ15m-âŹ20m, his future may lie within the Red...
https://www.sportsboom.us/mls/exclusive-chelsea-man-city-line-up-for-julian-hall
about 1 month ago
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Inside Charlotte FC's effort to build fan experience as season ticket sales drop up to 25%
www.bizjournals.com/charlotte/ne...
[via @CBJnewsroom]
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Inside Charlotte FC's effort to build fan experience as season ticket sales drop up to 25% - Charlotte Business Journal
Charlotte FC executives acknowledge need to improve customer service, outline new programs.
https://www.bizjournals.com/charlotte/news/2026/03/04/charlotte-fc-major-league-soccer-attendance-soccer.html
about 1 month ago
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reposted by
Shawn Francis
SilverRey
about 1 month ago
The gap between
#MLS
& NFL isn't surprising But MLS seriously needs to make this next tv contract count if it wants to make real global headway âOur NFL contract pays $420 million a year; our MLS contract pays $4 million a year,â said Haslam
www.sportsbusinessjournal.com/Articles/202...
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As MLS enters new phase with Apple, the clock is ticking toward complex media rights negotiations
As MLS enters a new phase of its relationship with Apple, the clock is already ticking toward complex media rights negotiations.
https://www.sportsbusinessjournal.com/Articles/2026/02/16/as-mls-enters-new-phase-with-apple-the-clock-is-ticking-toward-complex-media-rights-negotiations/
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Nu Stadium: Inter Miami's new home named at Miami Freedom Park
www.mlssoccer.com/news/nu-stad...
[via
@mls.bsky.social
]
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Nu Stadium: Inter Miami's new home named at Miami Freedom Park | MLSSoccer.com
Inter Miami CFâs new state-of-the-art home stadium at Miami Freedom Park will officially be named Nu Stadium, the club announced Wednesday.
https://www.mlssoccer.com/news/nu-stadium-inter-miami-s-new-home-named-at-miami-freedom-park
about 1 month ago
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SUN: Security plans under review before Messiâs visit to Baltimore this weekend
foxbaltimore.com/sports/sport...
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Security plans under review before Messiâs visit to Baltimore this weekend
With war intensifying in the Middle East, Maryland stadium officials say they are closely monitoring global events as thousands of fans prepare to pack downtown
https://foxbaltimore.com/sports/sports-unlimited/security-plans-lionel-messi-visit-baltimore-this-weekend
about 1 month ago
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Michael Bradleyâs Red Bulls Start Hot - And Maybe New York Will Notice
www.forbes.com/sites/ianqui...
[via
@forbes.com
]
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Michael Bradleyâs Red Bulls Start Hot - And Maybe New York Will Notice
Despite its enormousness, New York has always been somewhat of a last frontier for MLS. Maybe the young Red Bulls manager and his flourishing teen talent can change that.
https://www.forbes.com/sites/ianquillen/2026/03/01/michael-bradleys-red-bulls-start-hotand-maybe-new-york-will-notice/
about 1 month ago
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Walmart using MLS deal to connect with soccer fans ahead of World Cup
www.sportsbusinessjournal.com/Articles/202...
[via
@sportsbizjournal.bsky.social
]
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Walmart using MLS deal to connect with soccer fans ahead of World Cup
Walmartâs new partnership with Major League Soccer positions the retailer to capitalize on the 2026 FIFA World Cup by linking MLS and the Leagues Cup to Walmartâs scale, including a weekly Walmart Sat...
https://www.sportsbusinessjournal.com/Articles/2026/03/03/walmart-using-mls-deal-to-connect-with-soccer-fans-ahead-of-world-cup/
about 1 month ago
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How MLS Is Transforming From Retirement Club to Kids' Club in 2026
www.si.com/soccer/how-m...
[via
@sisoccer.bsky.social
]
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How MLS Is Transforming From Retirement Club to Kids' Club in 2026
Red Bull New York and Real Salt Lake have turned to youth at the start of the 2026 MLS season.
https://www.si.com/soccer/how-mls-transforming-retirement-club-kids-club-2026
about 1 month ago
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100 days from the World Cup: What's the state of the USMNT?
www.espn.com/soccer/story...
[via
@espn.com
]
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100 days from the World Cup: What's the state of the USMNT?
With just 100 days to go before the World Cup kicks off, ESPN sits down with a who's who of USMNT legends to discuss the national team's hopes in 2026.
https://www.espn.com/soccer/story/_/id/48064771/100-days-world-cup-state-usmnt
about 1 month ago
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Who likes their tequila in a commemorative soccer ball decanter?
shop.uncrate.com/products/sco...
[via
@uncrate.com.web.brid.gy
]
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Score Team USA Reposado Tequila
This Reposado Tequila celebrates the World Cup with oak-aged agave and a limited ceramic bottle.
https://shop.uncrate.com/products/score-team-usa-reposado-tequila?mc_cid=19a82f5ff6&mc_eid=e5fe23b04b
about 1 month ago
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Angel City started as a local football club. It changed women's sports
www.usatoday.com/story/sports...
[via
@usatoday.com
]
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Angel City started as a local football club. It changed women's sports
As Angel City celebrates its 5th year, under new owner Willow Bay, they are the most valuable team in women's sports. Now they need a winning season.
https://www.usatoday.com/story/sports/soccer/2026/03/02/angel-city-women-of-the-year-2026/88654569007/#
about 1 month ago
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MLS vs. LIGA MX returns for 2026 MLS All-Star Game in Charlotte
www.mlssoccer.com/news/mls-vs-...
[via
@mls.bsky.social
]
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MLS vs. LIGA MX returns for 2026 MLS All-Star Game in Charlotte | MLSSoccer.com
The best players in North America will compete at Charlotte FC's Bank of America Stadium this summer when the 2026 MLS All-Star Game presented by Chime features the MLS All-Stars against the LIGA MX A...
https://www.mlssoccer.com/news/mls-vs-liga-mx-returns-for-2026-mls-all-star-game-in-charlotte
about 1 month ago
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MLS weekend wrap: teenagers are taking over, and Messi goes full Florida Man
www.theguardian.com/football/202...
[via
@theguardian.com
]
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MLS weekend wrap: teenagers are taking over, and Messi goes full Florida Man
The days of the retirement league trope appear to be ending, while Inter Miamiâs star had an outstanding â and amusing â game against Orlando City
https://www.theguardian.com/football/2026/mar/02/mls-teenagers-lionel-messi-inter-miami-orlando-city
about 1 month ago
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