#sotd Scent Trunk Vineyard Truffle, nose @fumfragrances.com. Opens with a sea breeze to settle over a vineyard. The scent gets sweeter and more fragrant with wear, shifting with each waft from spice, to wood, and back to the fruits in the soils - as you would swirl in a cup of dark wine. #perfumesky

In remembrance of the 165 murdered school girls, of our soldiers, our fallen citizens, our missing citizens and missing immigrants. I march for the silenced, the hidden, the tortured, the murdered. Justice will not be served until those who are unaffected are as outraged as those who are. #NOKINGS

NEROLA— a whole-tree olfactive ode to California. Green, zesty, and unapologetic: tarragon, cardamom, orange, neroli. Heady. Polarizing. Not for everyone. #artforyournose #fragrance #perfume #springbloom #superbloom #neroli #indieperfume #scentoftheday

the food: amazing the dude: a real one

Just being real: it’s hard to come on here as a small business and keep it, “lite and polite”. You know— just posting about perfume and advertising (as if everything is normal)… The US fees like a dark spreading shadow. I can’t help but focus on the more pressing and important matters in life. #real

The perfume studio is open again! Maybe you missed it in the newsletter, but I was closed for a few weeks. I’m back and all orders are shipping out once more (TY for your patience). While I was away, something wonderful happened — the Limited Edition full-size bottles sold out! Thank you, truly.

Did you know that California is one of the biggest agricultural producers of citrus? And the citrus season is now— in winter! Jurassic Flower is the aroma of white magnolias; a colossal, dinner plate sized blossom that smells like grapefruit. #IndiePerfume #PerfumeForALL #CaliforniaScent #PerfumeSky

Photo credit behind this message is credited to Octavio Jones, Getty Images. #generalstrike2026 #shutitdown #solidarity #generalstrike #dayofaction #StopICE #ICEOutofMN

Winter wonder scents. Have you tried Kodama and Winter Crocus?

A first ever crocus perfume. The scent of cold, snowy earth. A sweetly green, vegetal floral flash and then a long, smooth spiced aroma of crocus sativus tinctured with incense resins. A handmade, all gender perfume in a base of organic alcohol. #nicheperfumesky #perfumesky #fragrancesky

Wishing you all abundant moments of connection to beauty and mystery during the holidays. May your days be embraced by love, and your heart be a sanctuary of happiness; whatever you celebrate. ♡ — Miss Layla

My best selling scent is back in stock! A gorgeous blooming citrus aroma of plate sized flowering magnolias. The scent opens with lush tropical fruits, lemon, pithy grapefruit and the signature scent of this colossal white bloom. The finish is a salt spray & a mossy- marine-musk of white ambergris.

Local women crochet/knit woolly PJs for rescued vulnerable, ill and formally abused elephants to shield them from the nighttime cold, Elephant Conservation Care Center, India #UnravellingWomensArt

I did it! I scoured the planet and battled the tariffs to bring you one.. more.. batch of The Space Between! I had no idea this was going to become an award nominated perfume and become so popular! If you’ve been waiting this long, thank you! Get yours while you can. This is the last of it— Really!

SOTD: Jurassic Flower by fūm. I smell so good even after walking my kids to school. It’s not my typical scent profile but this bright, citrus floral was just what I needed today.

Have you sampled The Space Between yet? This white copal perfume has been aptly dubbed a, “White Velvet Incense” fragrance. Notes include neroli, apple, hand tinctured white copal resin, saffron with a warm woody vanilla and amber base. #fragrancesky #incenseperfume #whitecopal #perfumesky

Love notes. 🗒️ 🖤 #lovesky

My honey bought me two Jasmine Sambac plants today. Bouquets for years to come. And they smell heavenly! #jasminesambac #flowerpower #flowersky #jasminesky #enfleurage

Making perfume is an abstract art. #artforyournose #artsky #perfumesky #fragrancesky #smallbatch #fragrancefriday

Mood when your vertebrae is in tact.💃🏾🕺🏿

🤗 Special delivery from @fumfragrances.com today! I liked this sample, but my husband liked it more, so now we can both enjoy. Pachouli fans should try it. #perfumesky #fragrancesky

10/10 rated fig scent. Activates with the summer heat and projects as you warm up. Sweet, fresh and made with organic ingredients. The color is natural. 🧩 #perfumesky #figfragrance #fragrancesky #figsky

If you’re subscribed to the newsletter you probably already know: I rebatched Ramble On! This Limited Edition is a 30 bottle release and is a patchouli proud perfume with notes of pine pollen, tobacco, molassas and eight vintage patchoulis! #patchoulipals www.fumfragrances.com/shop/ramble-on

The fig beetles have arrived. They’re drunk on fermented introvert flowers (we know as figs). #beetlejuice #magnifigue #perfumesky #figfragrance #fragrancefriday #fragsky

Wednesday is with us again, so grab your family and friends and drag them out to buy a book! - Michael

I know they all call you, “The Prince of Darkness” but to me, you were a light in the dark. I love you so much. Words can’t express what you mean to me. Your legacy is boundless and I am so grateful for what you have given me. Your music will live on in me. Forever. #OzzyOsbourne #BlackSabbath

Handmade perfume in the lab today. The color is all natural.

Filtering Aloha Lei today. Aloha Lei is the aroma of plumerias unfurling beneath a rainbow sunset. It’s fruity, lactonic, heady, spicy and full of white floral, “musk.” There are no added synthetic musks of any kind; it’s au-naturel. Summer heat makes it bloom! #perfumesky #summerscent #fragrancesky

I’m going to make this into a perfume. I took this picture today so I could create from this as inspiration. I have gathered flowers like this and am now formulating. If you can guess this flower correctly I’ll send you a sample of what I am making. I always enjoy feedback.

Been wearing Kodama of late. It was created by Miss Layla ( @fumfragrances.com ). The combination of yuzu and shiso uplifts while the woods, especially cedar, has this wonderful grounding quality that helps me to relax with all of the fun going on around me.

#SOTD is The Space Between by @fumfragrances.com in LA, who puts personalized notes in each package ❤️. My sample got better each time I wore it, so I splurged on a full bottle. It is magnificent. Organic and magical at the same time. I’ve never smelled anything like it. #perfumesky #fragrancesky

I didn’t win a golden pear but I still had a blast. Here’s me and my friends last Thursday at the Art & Olfaction Awards. Thanks to all who came out to support me. #AOAWARDS2025 #thegoldenpears #fragrancesky #perfumesky #AOAWARDnominated #artandolfaction #IAO

“It’s bad name now a thing of the past.” 🤔 I just don’t understand why patchouli ever had a, “bad” name. It’s hands down my favorite raw material in perfumery. Where are my #patchoulipals at? #patchoulisky #patchouli #fragrancesky #perfumesky

fūm - Kodama (Miss Layla, 202?). This Japanese inspired hinoki & moss combo is terpenic, but still smooth. It has a citrusy (yuzu) sharpness & a touch of spice (shiso) as well. Well balanced, light, calm, & meditative. A less abrasive GdG Hinoki #sotd #perfumesky

#SOTD is Ariose by @fumfragrances.com. Initially floral, plum, and a bit spicy, it settles into powdery iris and creamy nuttiness. I keep taking whiffs of my wrist. It’s nice to try something nutty that’s not also vanilla. And I <3 iris. Plus, I learned a new word. #perfumesky #fragrancesky

Ariose by @fumfragrances.com is an unusual, sheer amber that seamlessly incorporates starchy orris and finely ground almonds, accented with a plum-rose compote, coffee grains, and powdery spices. The overall composition is palpably textured but still manages to be diaphanous. Perfect name too. 🪶🤍✨

Y’all, I’m not going to lie. I miss Instagram- for all the fun stuff I mean. 😢 I had no idea I was going to get nominated for an Art & Olfaction Award before I deleted all Meta platforms back in January. I miss being able to hype my work, my brand and connect with a wider audience. Oligarchy blows.

Look at this juice! Gets me every time. 🥃 This is The Space Between— a freshly batched Copal centric perfume. The white copal resin is ground by hand using a cured lava molcajete. From resin dust into perfume by yours truly. #perfumesky #copalperfume #whitecopal #fragrancesky #awardnoninatedperfume

The wait is over! My Limited Edition (and Art & Olfaction Award nominated) perfume The Space Between is now back in stock! Bottles sold out when the news went global last month so don’t delay on this if you want it. Stock is limited because batches are small! #AOAWARDS #perfumesky #fragrancesky

Happy Earth Day, Earth! You continue to inspire me every day and I couldn’t exist without you! You make my life beautiful.

Me one week ago right after the Art & Olfaction Awards Finalist announcement. 📣 My perfume The Space Between is a finalist in the Artisan Category and my friend Rachel made sure to capture my excitement outside the IAO. If you haven’t already, sample my nominated perfume! #perfumesky #fragrancesky

Congratulations to @fumfragrances.bsky.social for being a finalist in the Art & Olfaction Awards Artisan category for 2025! #perfumesky

Last night @fumfragrances.bsky.social was announced as a finalist for the Art and Olfaction awards for her perfume, The Space Between!!!CONGRATULATIONS, MISS LAYLA 🎊🙌🤌 #perfumesky #fragrancesky

Big news everyone! My perfume The Space Between has been nominated for an Art & Olfaction Award! I'm so pumped right now. Being nominated feels like a win already! Bottles sold out immediately last night after the press release and I am batching again to restock ASAP. Get samples while you can!

Hello, everyone! I'm new here. My name is Layla. I am the owner and perfumer of fūm fragrances and I make Art For Your Nose. If you love art and all things fantastically olfaction check out my work at www.fumfragrances.com.

Spring time is the best time. Nerola is Southern California Spring in a bottle. The scent of sun washed orange trees in bloom. #springscent #socalscent #soliflore

Hey all... As if 2025 couldn't kick me harder... I have some bad news. I can no longer shoulder the costs of inflation. I unfortunately need to raise my prices. I'll be sending a more in depth newsletter soon but here is an update from one of my suppliers. Insert heartbreak and panic emoji here:

Scrubbed down some Iris roots this afternoon. I removed dirt but not the skin yet. This is what Orris is. Orris is Iris root. I will peel this, sun dry it, age it and use it as a fragrance material. These roots are in my perfume Ariose. My sumptuous, “flormande”.

New NEZ éditions + LMR naturals notebook. I use violet leaf absolute in several of my fragrances. I feel like it slips in everywhere seamlessly. As the Bonapartists would say, “Do you love violets?”

This weekend I’ll be shutting the Basenotes accounts on: * Instagram * Facebook * Threads It may be commercial suicide but we don’t make pots of cash anyway; so it don’t really matter. Bye bye Meta