“Instead of making false claims, oil majors are promoting false solutions like [carbon capture and storage] and natural gas, even though they are derived from and create long-term dependence on fossil fuels.” ⚠️ We spoke to @fastcompany.com about our new report: www.fastcompany.com/91510509/big...

⏮️ How has fossil fuel marketing has evolved? Here's a recap on how the likes of BP, Chevron, Exxon & Shell have gone from setting climate targets off the back of the Paris Agreement to setting us up for fossil fuel dependency instead cleancreatives.org/toxic-accounts youtube.com/watch?v=TBSIYJBSRiU

"The oil industry is spending $7 billion a year telling you oil is inevitable not because it’s true, but because it desperately needs everyone to believe it. If everyone does not believe this, they are screwed." 🔥 Our new report serves as a toolkit to help the ad industry stop believing it, too.

⚠️ Today, we’re launching a new report analyzing over 1,850 campaign materials from fossil fuel companies, revealing that a new age of fossil fuel advertising has begun. Toxic Accounts is a toolkit for creatives who want to break up with oil and gas, forever: cleancreatives.org/toxic-accounts

Headed to Change NOW in Paris later this month? 🇫🇷 Join us for an evening of food for thought alongside creatives, brand leads, NGO communicators, and industry supporters who believe that where marketing spend goes, culture follows. 🎟️ No summit ticket required! 🔗 cleancreatives.org/paris-dinner

What are your plans for the big game this weekend? 🏈 Peeing on a plant or peddling natural gas? It turns out the agency behind this Super Bowl ad are doing both 👀 Take a look: www.instagram.com/p/DUaw89qiKr...

🛠️ Introducing our very own IKEA-style instruction manual to help stop brands from climbing in bed with fossil fuel companies the next time they’re hiring. Read the full guide on the big oil clients of 3 major ad agencies and why IKEA needs to know: 🔎 www.instagram.com/p/DTkiG95COdq/?img_index=1

⏪ The industry is changing and with your help, we’re changing it for GOOD! 2025 was another year of making the topic of fossil fuel clients and the reputational risks of working with big oil, unavoidable. Here are our top 12 wins from 2025 🧵👇

We’ve got big news: Clean Creatives has a new Executive Director, Laura Ranzato. Duncan Meisel, our founder, is stepping down with full confidence in her vision and leadership. Read the full story below ⬇️ www.adweek.com/brand-market...

As COP30 begins today, Clean Creatives is releasing an open letter from influencers and creators with a combined audience of over 24 million, urging the UN and COP30 to pause new work with Edelman due to conflicts of interest. What’s the conflict?

🎯 Your best ideas don’t happen in meetings, they happen mid-sprint! Join us for a complimentary Barry’s class built for DC’s sharpest minds in marketing, advertising, and comms. RSVP at www.cleancreatives.org/reset-dc

🚨 There’s just over 2 WEEKS until Unpitch Fossil Fuels kicks off in London! We’re excited to be joined by an incredible line-up of special guests from across the industry, including some amazing Clean Creatives pledged-agencies! 💥 Sound fun? Join us: 🚨 Full details: cleancreatives.org/unpitch-ldn

A forward-thinking organization with its members' interests at heart wouldn’t put their leadership in the hands of a company that harms every other sector on the planet, says @duncanwrites.bsky.social of @cleancreatives.bsky.social.

Look deep into his eyes. That’s the thousand-yard stare of someone juggling 🔟 fossil fuel clients, and one climate conference. #COP30 #COP30Belém #advertising #pr #climatecrisis #sustainability

🎯 Calling all creatives! Ready to take a stand and shape the future of advertising? Join us for Unpitch Fossil Fuels: A Creative Challenge for the Planet. Our first Unpitch in NYC was a huge success, so we decided to move it across the pond and try for the same!

For years, agencies have said they can’t afford to walk away from fossil fuel contracts. The truth? No one knew just how much those contracts were really worth, so we did the research 👉 Enter: The Off Ramp Report and our FFIRE Index🔥

This year’s F-List was our longest yet: 1,217 fossil fuel contracts across 709 Advertising and PR agencies. To bring that reality into focus, we put our actual receipts up across New York City. Take a look 👀👇

Edelman has been tapped to run comms for the UN Climate Talks, while also ranking #1 in fossil fuel revenue dependency. Our FFIRE Index shows they take in far more fossil cash than their peers, with clients like Shell, Chevron, and ConocoPhillips.

A FIRST EVER 🔥🔥The Fossil Fuel Income Risk Exposure (FFIRE) Index🔥🔥, showing how much - or how little - major ad agencies depend on fossil fuel clients for their revenue.

What do all these agencies have in common? They're the worst offenders on the F-List 2025, holding the most fossil fuel contracts in the industry. 🧾🔥 Read the full F-List and join the movement at cleancreatives.org/f-list

The ad industry has a dirty little secret. Well, actually, it's not little at all. 🌏 💰 Fossil fuels are responsible for 75% of carbon pollution, but less than 1% of global marketing spend.

📱It’ll be hard to stop scrolling through this year’s F-List receipts.🤳 👀 Get ready for the release TOMORROW - Tuesday, September 23rd. #FList #ClimateWeek2025 #ClimateWeekNYC #FossilFuels #advertising #pr #greenwashing #ClimateAction #Sustainability

Dirty work always comes out sooner or later. Stay tuned... 🤫 🧾 #FList #ClimateWeek2025 #ClimateWeekNYC #FossilFuels #advertising #pr #greenwashing #ClimateAction #Sustainability

Dirty work always comes out sooner or later. Stay tuned... 🤫 🧾 #FList #ClimateWeek2025 #ClimateWeekNYC #FossilFuels #advertising #pr #greenwashing #ClimateAction #Sustainability

Hey, how do I fit this new F-List receipt in my banner? #FList #ClimateWeek2025 #ClimateWeekNYC #FossilFuels #advertising #pr #greenwashing #ClimateAction #Sustainability

The Clean Creatives community continues to grow, and our Iberia group is hosting an exciting event in Barcelona on September 30th. RSVP today! luma.com/rda0ljku

The 2025 F-List is almost here, and we’re getting ready to expose the fine print of fossil fuel spin. (OG meme 📷 @origionalaigallery) #ClimateWeek2025 #ClimateWeekNYC

🌎✨ NYC Climate Week 2025 is almost here, and we’ve got an exciting lineup. We’re bringing together the Ad & PR industry’s climate-conscious thinkers. RSVP below ⬇️ Kick-off Event - luma.com/i0vmknzj 2025 F-List Launch - cleancreatives.org/flist2025-la... #ClimateWeek2025 #FList #ClimateWeekNYC

🧾The world’s biggest ad agencies are still working for fossil fuel clients, just quietly. They bury the receipts. But the 2025 F-List is here to dig them up. 👉 There are two ways to join us for the in-person launch. RSVP today: cleancreatives.org/flist2025-la... cleancreatives.org/flist-dalston

Earlier this year, a major fossil fuel organization launched anti-climate action ads during the devastating wildfires in L.A. 🔥 Since then, it’s only gotten worse 🫠🧵

🗓️ If you’re in New York or Singapore in the next 2 weeks, you don’t want to miss our upcoming events! Get an exclusive insight into The F-List 2025 in Brooklyn, NYC or join creatives in Singapore who want to be a part of climate solutions at work ⬇️

🖥️ Join @creatives4climate.bsky.social @gchalliance.bsky.social @cleancreatives.bsky.social & @influencemap.bsky.social on 17 Sept for ‘Creative Integrity: How Leading Brands Are Rethinking Agency Partnerships' a conversation about moving beyond fossil fuel clients. Register here ⬇️

Free next Wednesday, 6th August in #London? Fancy a free drink after work? Just hop on the tube to Marble Arch and we’ll see you at our Happy Hour! 👋 cleancreatives.org/london-clockwise

Born to work on agencies champion purpose-driven briefs ✨📌 Forced to greenwash 🫠 🖥️🟢😬 Hit a little too close to home? It doesn't have to be this way if your agency signs the Clean Creatives pledge.

😁 It's all smiles when you know you're not working for polluters. These are just a few photos from our events - and more are coming soon!

Research from Comms Declare and @cleancreatives.bsky.social has debunked the myth that fossil fuel advertising is too lucrative to turn down....

🤔 We get this question a lot: just how much money do agencies make by working with fossil fuel orgs? And the honest answer? No one knows. But we have a pretty good guess.

Did you catch us IRL yesterday? ➡️ While agency execs were partying, we brought Cannes in a Can to their employees at some of the biggest ad & PR agencies in NYC, London & Chicago complete with scratch and sniff cards that included smells of waves, wine, and of course - an oil slick. More in the 🧵👇

HAPPY HOUR ALERT 🍷⛱️ Join us in New York, London, or Chicago for a happy hour - TOMORROW, 6/18 - to celebrate the leaders of the creative industry whose Cannes invite went to their boss! RSVP Here: cleancreatives.org/cannes-chicago cleancreatives.org/cannes-nyc cleancreatives.org/cannes-london

😎🏖️While the bosses are soaking up the French Riviera and ignoring the climate crisis, we’re bringing Cannes to your cubicle: authentic sand, that fresh Croisette breeze, and a drink with your team. 🍸Head to sandfromcannes.com to and enter to win a surprise. 🌊

Ad industry CEOs are on fossil fuel-funded French benders while their employees (you!) grind out decks at the office. We think the employees doing the work deserve a treat too, and a voice when it comes to the climate policies of their companies. 👉 Visit sandfromcannes.com to learn more.

We asked you a question: your CEO is headed to Cannes, and you’re stuck in the office toiling away. What frustrates you the most about the most? The empty promises leadership make about “change”, “innovation”, or “sustainability”, or the fact that the trip might be funded by big oil companies?

CEO on a fossil fuel-funded French bender? You deserve a break too. Sign-up at 👉sandfromcannes.com👈 for a chance to receive a very special gift that might also help you clean up around the office.

🥂🛥️🏖️ Share your email address for a chance to get a taste of Cannes. Sign-up at sandfromcannes.com

Your CEO’s sipping rosé at Cannes. You’re inhaling stale coffee and deadlines. Want a taste of revenge? 🍷🏖 We’ve got you covered, and want to send you a little surprise. ⛱️ sandfromcannes.com⛱️

👇 That’s right - a fossil fuel company was just made to admit that it was #greenwashing carbon offsets to OVER 400,000 of its customers. 🧵

🦍 What would you rather do: fight one gorilla or be forced to make cringe social posts? Yes, this is a real AI-generated social media post by Shell. It’s using a questionable meme, and yes… the gorilla is drinking Shell V-Power gasoline, getting ready to fight 100 men in the background.

💼 NOW HIRING! Just kidding… of course we wouldn’t promote a fossil fuel job opening, but this Head of Marketing role from Shell was worthy of a review… 🔎🧵

Last week, @theguardian.com shared a new report by @thegoodlobby.bsky.social revealing a list of “small but dirty” public affairs firms working with fossil fuel companies to lobby the EU 🧵

📆 Our first Singaporean Clean Creatives meetup of 2025 is happening soon! Join us for a fun and informative evening while meeting other creatives with a passion for creating positive change. 💪 To reserve a limited spot, RSVP at www.cleancreatives.org/sg-gathering. We hope to see you there!