In today’s newsletter we get an inside look at Bird’s new business strategy. Plus, an on-the-ground report from Eurobike 2025 and a look into the cycle training programme that’s become the “envy of the world”. Subscribe here: zagdaily.com/zag-weekly/

In #33 of Zag’s Women Making Moves series, Bikeability CEO Emily Cherry explains how the UK government-funded cycle training programme has become the “envy of the world” and why its next stop must be the national curriculum. Read more: zagdaily.com/people/bikea...

Today new survey data from @sustrans.bsky.social told us 80% of children support cycle training for all. @emilycherryceo.bsky.social joins BBC Radio Somerset to share how Bikeability can equip our next generation—and working in tandem with infrastructure—create greener futures for all.

Bikeability is key to safer cycling. With 5M+ children trained, we’re not just teaching skills—we’re shaping a future where cycling is safe & accessible for all. In new @pactsuk.bsky.social article, @emilycherryceo.bsky.social highlights why investment in cycle training matters ⬇

What an incredible achievement! Our very own @emilycherryceo.bsky.social has been named one of @cyclinguk.bsky.social #100WomenInCycling 2024. Being honoured alongside so many inspirational women from the cycling community is a testament to Emily's impact & dedication. cyclinguk.org/biography/em...

Happy 16th our son George we are super proud. A Valiant @officialpvfc.bsky.social for life - he has donated again his birthday money for the Port Vale Foundation 🎄 appeal. He just ❤️ his second home, Burslem & Vale Park. We will be dropping these up next week 🤶

New data from TRL links higher levels of Bikeability training for early ages with lower rates of road fatalities and serious injuries. Read more: zagdaily.com/trends/bikea...

Great to catch up with @willnorman.co.uk & Faith from Cittisense #CiTTiTransportAwards tonight. Celebrating innovation in transport

Pleasure to support @livingstreets.bsky.social #PedestrianPound report launch today APPGCW Third edition of the report shows how vital #walking #wheeling #cycling are for our high streets. livingstreets.org.uk/policy-reports…

Hello ##BlueskySocial 👋 I will be mainly here sharing my passion for #ActiveTravel & 🚲, walking & wheeling through the brilliant @bikeabilityuk.bsky.social My support for @officialpvfc.bsky.social & Trustee of www.prolevelacademy.com/plv-charity & www.myblackdog.co