A small change, but a deliberate one. I’m moving away from Title Case and using sentence case for titles and subheadings instead. Less habit, more intention. Calmer. More natural. More UK English. Do you notice title style, or does it pass you by? 🔗 www.nevillehobson.io/not-every-wo...

Kier Starmer is a reasonable man and sold Labour well to voters in the 2024 election. But he’s not the leader we need imo. The thing is, I see no one else credible in Labour who could be - the same dilemma the Tories had post-Johnson. Are we doomed? bit.ly/4qByJnf

“Apologies for any inconvenience caused.” What a bland, impersonal statement for something that directly impacts thousands of people and makes it very personal indeed www.bbc.co.uk/news/live…

As AI reshapes how content is created, it’s becoming harder to tell where words come from and who stands behind them. In a new post, I reflect on provenance, authorship, trust in the age of AI – and why responsibility doesn’t fade just because origin does. 🔗 www.nevillehobson.io/when-provena...

America’s so-called “leadership class” is a sham. Most of them do not care a whit for the rest of the US. They are out for themselves. “Trump has precipitated a long-overdue reckoning. That reckoning has revealed the rot.” www.theguardian.com/commentis…

"PR is dead", says Martin Sorrell on BBC Radio 4, challenged live on air by the PRCA's Sarah Waddington. @shelholtz.bsky.social and @nevillehobson.xyz unpack the fallout. They also cover the future of news and more in this long-form episode 494. 🎧💻 six reports - Dec 2025 bit.ly/3Yg01Dy

Concise, thoughtful, conversation-inviting. ChatGPT’s year-in-review is warm and polished, but the interesting part is the data beneath the gloss. Themes, chat stats, and what they reveal about persistence, thinking, and human judgement in AI-shaped work. A short reflection 👇 bit.ly/3YeMZWV

“Dodgy audio experiences are on the rise” #podcasting www.theguardian.com/tv-and-ra…

Words worth reading from Jimmy Kimmell www.theguardian.com/commentisfre...

In #FIRpodcast #493, @shelholtz.bsky.social & @nevillehobson.xyz look at how artificial early engagement can trick algorithms into creating visibility that looks like significance. It's alarmingly easy to do. 🎧💻 www.firpodcastnetwork.com/fir-493-how-...

Sad to read of the death of Chris Rea, aged just 74. While his most well-known song is ‘Driving Home for Christmas,’ I loved ‘The Road to Hell’ best. RIP, Chris, on the road to heaven music.amazon.co.uk/albums/B0…

A year of writing about #AI led me back to one idea: AI is not one thing – it’s a set of choices. This reflection looks at human-centred AI, communication, ethics, and the judgement required to stay human as AI becomes everyday reality. 🔗 www.nevillehobson.io/reflections-...

Quite a shock for the traditional US broadcast TV establishment: “The ceremony will be available live and for free to over 2 billion people around the world on YouTube, and to YouTube TV subscribers in the United States.” bit.ly/3MOGsQc

What the US used to be: “A reliable ally; a country that supports those less fortunate, stands up against tyranny worldwide and is a beacon of freedom for human rights defenders.” www.politico.eu/article/u…

In #FIRpodcast 492, @shelholtz.bsky.social & @nevillehobson.xyz look at how the story of the Omnicom–IPG layoffs unfolded: ▪️ One official, investor-focused narrative. ▪️ Another on LinkedIn and Reddit. When people have platforms, the press release isn’t the whole story. 🎧💻 bit.ly/48X038r

This blog post builds on earlier reflections I've been writing on AI and humanity. From what it means to stay human, to organisational responsibility, to @mustafasuleymanai.bsky.social's idea of “humanist superintelligence” – the real issue is no longer capability, but intent. 🔗 bit.ly/48D5OsV

Whew, not Trump! time.com/7338621/c…

"Long, forensic, public-interest #journalism at its best. Make time for it." dispatch-media.com/the-council-...

Maybe coming in 2026? A new social network called Twitter.New I’m up for it! #BackWithYourEx arstechnica.com/informati…

New post: "If AI Touched It, You Must Verify It." AI can sound confident while inventing sources, studies, and URLs. Verification and fact-checking are now a core professional skill – not optional. This theme keeps resurfacing on #FIRpodcast for good reason. 🔗 www.nevillehobson.io/if-ai-touche...

In a new #FIRpodcast interview, @shelholtz.bsky.social & @nevillehobson.xyz talk with Josh Bernoff about his major survey of writers and AI – the deep divide between users and non-users, productivity gains, “AI slop,” trust, and why the real story isn’t replacement but re-sorting. 🎧💻 bit.ly/4s3XFp8

FIR 491: One Big Four consulting firm. Two government reports on opposite sides of the world, packed with fake AI-generated citations. Even a CDC-linked study got caught. @shelholtz.bsky.social & @nevillehobson.xyz unpack why “human in the loop” now means “human fact-checker.” 🎧💻 bit.ly/4puRxV8

What does a modern CCO really do? My review reflects on "Chief Communications Officers at Work," by Tabita Andersson: 23 candid interviews with global comms leaders on reputation, strategy, clarity, and influence. 🔗 www.nevillehobson.io/inside-the-c...

"AI is trained off people, and people copy what they see other people doing. People become more like AI, and AI becomes more like people" www.wired.com/story/ai-slo...

Seeing stories about Sam Altmans’s ‘Code Red’ at OpenAI, all I can think of is Jack Nicholson’s ‘Code Red’ in the classic 1993 film ‘A Few Good Men’ www.youtube.com/watch

#Amazon deliveries used to feel reliable. But recently I’ve had silent drop-offs, “handed to resident” alerts that weren’t true, and a Black Friday order that never arrived. When communication slips, trust erodes. I’ve written about it here: www.nevillehobson.io/when-amazon-...

Speed is cheap. Authority isn’t. Why comms consultants should price outcomes – not hours. New in #Strategic: strategic.global/Your-Value-I...

AI studies claim to show what models actually “read”. But the sources shift month to month, and many citations aren’t reliable at all. In #FIRpodcast 490, @shelholtz.bsky.social & @nevillehobson.xyz unpack what this means for communicators trying to stay visible – and accurate. 🎧 bit.ly/48cZLen

#Accenture is now calling its 800,000 employees "reinventors" as it restructures around AI. Bold narrative or peak corporate jargon? Experts warn it could confuse more than inspire. What do you think – smart positioning or a stretch too far? www.ft.com/content/6689...

A post on LinkedIn about the em dash sparked an unexpectedly rich discussion about voice, identity and how AI shapes the way our writing is judged. Many defended their style; others now avoid the dash entirely. I’ve written a deeper reflection on what it reveals. 🔗 bit.ly/3XsenQV

If you drive a plug-in hybrid car (PHEV), it looks like you’ll have the worst deal under the new car tax plan. Clearly BEVs are the best choice, but if you can’t use a BEV, your best bet looks to be a self-charging hybrid (HEV) bit.ly/4rjhpEG

Terrific new resource from @ghost.org - a discovery engine! You'll find me listed there 🔎

The BBC looks increasingly adrift. After watching the Select Committee session, I’m not convinced Samir Shah can steady the ship. And it needs more than that. The BBC’s own report doesn’t inspire confidence. Is he the right leader for this moment? 🔗 www.bbc.co.uk/news/article...

@anthropic.com reports on the first cyberattack run largely by an AI system. It’s a turning point – not just for security teams, but also for leaders and communicators thinking about risk, trust and readiness. 🔗 Here's my take: www.nevillehobson.io/the-day-cybe... #cybersecurity #comms

"Concerns are growing among Republicans that if things continue this way, the party is on track for a drubbing in next year’s mid-terms. If that comes to pass and they lose the House, administration figures fear Trump will lose control of his presidency." Good read www.thetimes.com/us/american-...

Concentrating politically right-wing mainstream print media in the UK under single ownership. Will Ofcom and the government approve it? www.bbc.co.uk/news/arti…

Ok, I succumbed to the Black Friday temptation - I bought a Kindle Colorsoft 2025 edition on a great Amazon offer, enhanced by trading in my current Kindle Paperwhite. I use my Kindle every day; now I’ll be able to find content in my library by looking at the book covers in colour!

“In reality, the FCC will likely come up empty. If the programme wasn’t broadcast in America, that’s fatal to Trump’s claim and to the FCC investigation.” There’s nothing else about the Panorama programme that’s not been disclosed, right? www.bbc.co.uk/news/arti…

"If we handed in stuff that was AI-generated, we would be kicked out of the uni, but we’re being taught by an AI" www.theguardian.com/education/20...

👏🏻👏🏻👏🏻 Kudos to @cloudflare.social for the explanation and detailed information about the Internet outage on 18 November. blog.cloudflare.com/18-november-...

LinkedIn really is a place for great engagement when you share something there that captures imaginations. The blog post I wrote about em dashes and shared on LinkedIn has some terrific comments - and over 20,000 views. Wow! In just three days bit.ly/4o49Fn2

Vibe coding is turning software creation into a conversation. Anyone can now build tools by describing what they need – which is exciting, but also chaotic if we’re not ready for it. Communicators have a fundamental role to play here. 🔗 bit.ly/3XII684 #AI #FutureOfWork #VibeCoding

We’re just past mid-November. Christmas Day is still five weeks away. Yet all I hear on the radio is Christmas songs. Some neighbours have already put up their decorations. Supermarkets and department stores are full-on with Christmas. Let’s hear it again from Noddy:

If you want to understand the open social web – Mastodon, Bluesky, and more – Ben Werdmuller's @werd.io article explains why it matters for the future of online communities. Decentralised, user‑owned, and growing. 🌍 werd.io/the-state-of...

It's definitely not Cloudflare's day...

Cloudflare error trying to load ChatGPT. Could it be connected with the reported “massive Cloudflare outage”? www.itpro.com/infrastru…

We’re intermingling two very different dramas: alternating between the first season of Poirot from 1989 on ITVX, and The Beast In Me that premiered on Netflix last week. Chalk and cheese but each excellent TV

In FIR 489, @shelholtz.bsky.social and @nevillehobson.xyz dig into “idea inflation” – when leaders fire off AI-generated thought-leadership ideas and teams are left to clean up the mess. Plus: brand under comms, vibe coding, quantum, and more. 🎧💻 Listen or watch: bit.ly/43AUVoy #FIRpodcast

ChatGPT now promises to stop using em dashes when you ask it to, ending a surprisingly noisy debate over a tiny punctuation mark. I’ve written about why the fuss happened, what it says about AI writing, and why our habits still shape the machines. 🔗 bit.ly/4r9c4Qs #AI #Writing #ChatGPT

This is crazy. I have #Chrome running on #Windows11 with four tabs open on a handful of news and social websites - and Chrome is consuming just over 5 gigs of memory according to the Task Manager. Wtf?