Alex Knapman is on secondment at Halfords as retail media lead. I recently had a conversation that is well worth the time of anybody with an interest in retail media. www.sixsells.co.uk/blog/retail-... #retailmedia #advertising #media

Julie Chadwick, MD of Influencer at Dentsu, talks about the creator economy on The Six Sells Podcast. www.sixsells.co.uk/blog/influen... #creatoreconomy #influencermarketing

Ben Dimond, commercial director at Lumen Research, gives his thoughts on using attention data to predict business outcomes. www.sixsells.co.uk/blog/attenti... #attention #marketing

Pete Markey on The Six Sells Podcast gives his CMO view on a number of topics. #marketing #cmo www.sixsells.co.uk/blog/marketi...

The LinkedIn nudge v nurture jobs to be done - www.linkedin.com/pulse/linked... #LinkedIn

Some beautiful #adtech humans out and about in London recently. #TrinityLunch 🧡

Part of me loves our new little ghostwriter character, but I’m worried people won’t take us seriously. Thoughts? www.sixsells.co.uk

Gavin Stirrat at Admino talks about how bottom of the funnel success can’t happen without top of funnel attention youtu.be/nJHfWYseIFg?... #Attention #Marketing #Advertising

“27% of all award entries now mention attention” says Ian Gibbs at the DMA” youtu.be/Cap4lFY_tGU?... #Marketing #Attention #Media

Jonathan Haines at Equativ on the power of relevance and curation youtu.be/7iDgmGwDrS0?... #Media #Advertising #Marketing

Lorna Wilson at Publicis Groupe in asking the right questions youtu.be/cV1fXTdyj34?... #Media #AI #Advertising

Hey Bluesky, just checking in … are any of my followers still using this platform? 🧡 #bluesky

Signing off another busy week hitting a few balls. Have a great weekend everyone! 🧡

Just a reminder not to cut chillies and then rub your eyes! 🌶️ 😭

Such a beautiful track ❤️ open.spotify.com/track/2GNj9K... #nowplaying #thenational

Why so many deals stall. A lack of familiarity across the buying group, coupled with defensive decision making: www.linkedin.com/posts/mikeni... #PeopleShapedComms

According to a recent Dentsu study, the importance of thought leadership in B2B jumped from 20th to 3rd last year. www.linkedin.com/posts/mikeni... #peopleshapedcomms #marketing

True story #b2bmarketing

10 things that CMO’s might consider leaving behind in 2024. #advertising #effectiveness

Couldn't love this quote any more: “Between the stimulus and the response there is a space”. The quote is by Viktor Frankl, a Holocaust survivor, author, neurologist, and the founder of logotherapy, a form of psychotherapy centred on finding meaning in life. #holocaust #psychotherapy

Santa avoiding attention on Christmas Eve is a feature, but for your advertising, it’s bug. www.linkedin.com/pulse/christ... #advertising #media #creative

There are some brilliant people in our industry and I’m very grateful to have the opportunity to work with so many of them. Hope you have a great break 🧡

Lovely to end the year by publishing this episode with the awesome Fern! Merry Christmas, everyone! 🧡 #adtech #curation #advertising

If you work in marketing, commerce or measurement and want to be added to one of the fastest growing starter packs for these areas let me know and I’ll add you in. 👇 go.bsky.app/KGUe8Lj

Any box set recommendations for me this evening? Things we’ve liked recently: ▶️ Black Doves ▶️ Before I kill you

Black Doves is worth a watch! 👀

Hypothetical question re Omnicom acquiring IPG; If a media owner is on the PSL for one agency group, but not the other, does the media owner now have: 1 - Both groups? 2 - Neither group? 3 - Something else? #omnicom #ipg #media #advertising www.omnicomgroup.com/newsroom/omn...

At 1-3 down, in the dark, freezing, driving rain and blustery conditions, I was questioning my life choices yesterday. Then Sutton clicked into gear, drew 3-3, playing some lovely attacking football, and won on penalties. Never in doubt! 🤣 #suttonunited #football

A game of two halves 💛🤎

Spotify has a beautiful habit of throwing up a song from years ago that I would never have searched for, but am so glad is in my ears once again! open.spotify.com/track/6G7PVl... #madonna #80s

Trigger Warning: This story discusses cardiac arrest and sudden death. "Would Dad still be here if I knew, then, what a cardiac arrest looked like"? Clare’s story: www.linkedin.com/posts/mikeni... #lifesaver

If I were to say to you that active listening should be required learning at school, would you agree? Such an important life skill that is too often left to chance. #activelistening

I think news media brands have a big marketing job to do with young people. Growing up, there were often physical newspapers in our houses, subconsciously doing the marketing to the children. That trend is changing, and young people don’t see their parents reading news in the same way…

Probably never get to say this again but … Sutton beat Spurs 3-0 last night! (Ok, Spurs U21s, but it still totally counts!)

It's Tuesday 3rd Dec and I haven't heard Last Christmas yet - have you? www.youtube.com/watch?v=E8gm... #lastchristmas #wham #christmas

Some TV ads stay with you forever. This is a still from a 1989 commercial to advertise milk - if you are old enough, you know the next line, right? #liverpool #facup #tvadvertising

Seeing rumours that this is the new car from Jaguar. I added Pink Panther, because it’s all I could see anyway! #jaguar #matketing

Boom! Could have easily been 5-0 as well. Another great performance from the Reds! #lfc #liverpool

The Overlap is the best football chat show for me, and I really loved this episode with @mrrickygervais.bsky.social youtu.be/99mDleOf46I?... @mrrickygervais.bsky.social #football #theoverlap #rickygervais

Excellent piece from @mikefollett.bsky.social on attention in online advertising newdigitalage.co/strategy/qa-...

They say that when you work from home, you miss out on so much. It’s true. Today, I get to play sheep number 234,456 in the Waterloo nativity. #rushhour

GOAL: Mac Allister #Liverpool 1-0 Real Madrid #UCL

Two players on Salah every time he gets the ball

That Conor Bradley tackle on Mbappe got such a big Anfield cheer, that my wife, in the other room, asked if we’d scored! 🤣 #lfc #liverpool

Trains all cancelled and it just took me an hour to dive 3 miles - I hope your day has started better than mine! 🙈 #gridlock

Just heard sea gulls outside my living room window … I am around 45 miles from the sea! 👀 #lost #seagulls

Interesting to read in Digiday that all six of the agency holding companies have either acquired or developed influencer marketing capabilities in-house. Essentially, people get more attention than brands: www.linkedin.com/posts/mikeni... #influencermarketing #marketing #advertising #socialmedia

60 years old next year ... can you imagine being there? Can you imagine being THEM? Incredible levels of hysteria www.youtube.com/watch?v=Lidr... #thebeatles #music

#Mondays are the hardest day when you are #unemployed. Reposting for anyone in my network that might find this helpful given the ongoing #media #layoffs in #Canada this month. www.linkedin.com/pulse/leanin...