Two campaign platforms we probably aren’t talking about enough: Nextdoor and… serialized content.

Was great talking with @jlemonsk.bsky.social about the role influencers play in modern social impact and political communications. We started @peoplefirsthq.bsky.social more than seven years ago as the only influencer agency focused on Democratic campaigns and causes. youtu.be/8URpoFSHpfE

There's a lot happening in the world, so you probably missed a few things in digital. No worries, I can get you caught up. monthindigital.substack.com/p/february-2...

GOP members of the FCC clearly have never heard of the Streisand Effect.

[email protected] is thrilled to once again be recognized by The Reed Awards as finalists for Best Influencer Marketing Firm and Best Influencer Partnership. Thank you to our incredible team and partners who make this work possible!

Six homeless people have died of hypothermia in Milan in the past month, local police said. Some of them were found close to Olympic venues where spectators are paying as much as $1,650 a ticket to watch athletes compete at the Winter Games.

So much happened in the real world in January that you’ve got plenty of excuses to catch up on what happened in digital. monthindigital.substack.com/p/ai-slop-ev...

Happy to see that there is no need to worry about the historical accuracy of new 1776 AI slop because it happens in the mystical land of Λamereedd.

Extrajudicial killings, disappeared children, unprecedented corruption. We're becoming Latin America in the 1980s.

In the latest Influencer Impact, @peoplefirsthq.bsky.social analyzed public’s digital responses to ICE’s extrajudicial killings in Minnesota. TLDR: “These moments did not stay contained to one political corner of the internet. They broke through everywhere.” people1st.substack.com/p/how-we-as-...

@peoplefirsthq.bsky.social helps political campaigns and advocacy organizations start or scale their influencer programs for 2026. We have the largest creator network in social impact, with influencers ready to create for your cause. Reach out to chat.

Spot-on analysis of how a non-political influencer, best known for videos like “riding a bike over a ramp lit on fire,” took on the MN fraud scandal. His videos reached 10ms+ views & generated enough outrage that Walz ultimately stepped aside from the race. www.wakeuptopolitics.com/p/tim-walz-i...

I read 79 digital media trend reports for 2026 so you don’t have to. You’re welcome, internet. Here's what I learned: monthindigital.substack.com/p/what-79-tr...

Happy New Year! If you’re checking in on work this Friday before the first weekend of 2026, check out December’s Month in Digital, fresh out this morning. monthindigital.substack.com/p/december-o...

Please watch and share this 60 Minutes piece that the Trump Administration didn't want you to see. These crimes are being committed in our name. x.com/imatweet25/s...

Check out what you might have missed in The Month In Digital by @ryannewyork.bsky.social ! You definitely don’t want to miss this!

The @peoplefirsthq.bsky.social team wrote a guide to working with influencers in politics and advocacy for Election 2026. Check it out! people1st.substack.com/p/2026-elect...

This week on Out Of Office: A Travel Podcast, Kiernan and I unwrap our favorite holiday book picks, spanning globe-trotting history, eccentric presidential tales, and even the secret lives of Southern gas stations. Give it a listen. 🎧📚 podcasts.apple.com/us/podcast/c...

Everything you missed in digital in November. open.substack.com/pub/monthind...

Always fun chatting with Karen Jagoda about digital and politics. This time Nicole Dunger joined us. Give it a listen: digitalpoliticsradio.com/combining-in...

We have a brand new Newsletter written by our very own @ryannewyork.bsky.social where we talk about Zoran Mamndanis big win as mayor of the New York City and how paid media has gotten smarter! Click the link down below! substack.com/home/post/p-17…

Everything you missed in digital this October. open.substack.com/pub/monthind...

Pressure money may be accidentally fueilong the MAGA machine. In our latest Influencer Impact, we unconver how some left-leaning orgs are unknowingly paying pro-Trump influencer firms and what that means for 2026! Read more on our Substack! Written by @ryannewyork.bsky.social

Over the past weeks, I’ve learned several progressive advocacy organizations may be accidentally paying MAGA-aligned influencer firms to source content for them. In doing so, they’re directly helping MAGA Republicans build & strengthen their influencer databases ahead of 2026.

Boy do we got a crazy The Month in Digital for ya! @ryannewyork.bsky.social goes all the way from what’s going on with the new deal with TikTok all the way down to who Nigel Thistledown is! Read more here!

Jimmy Kimmel's return monologue already has 14m views on YouTube. www.youtube.com/watch?v=c1tj...

Never seen an episode of Jimmy Kimmel Live in my entire life, tuning in tonight and will buy from at least one advertiser.

Cancel Culture was always a fascist tactic that the left was just borrowing.

Don’t forget to check out our brand new Influencer Impact Newsletter by our very own @ryannewyork.bsky.social speaking on what it really means to build campaigns for today’s social media landscape! substack.com/home/post/p-...

Check out my latest piece on Influencer Impact about how Democrats are losing ground in voter registration and how creator content can drive more targeted C3 and C4 efforts to close the gap. people1st.substack.com/p/modern-pro... @peoplefirsthq.bsky.social

We got a brand new The Month In Digital newsletter by our very own @ryannewyork.bsky.social ! Make sure to check it out below! Read all things you possibly missed in the digital world! open.substack.com/pub/monthindig…

Your customers don't like your AI advertising. monthindigital.substack.com/p/what-your-...

Vicky Dávila, leading contender in Colombia for the Presidency, has serious Trump-populist-media vibes.

If your brand cares about how your product is made, then it would seem incongruous to use AI to mimic the style of a maker. @ryannewyork.bsky.social talks about what AI content really says about your brand in a brand new The Month In Digital! Read here: monthindigital.substack.com

As more brands and organizations turn to Gen AI for content, have you considered what it communicates to your audience about your brand? monthindigital.substack.com/p/what-your-...

Bluesky has a growth problem Bluesky has hit 38M monthly users, up 8M since March Once adding 5M users per month, it’s now slowed to 1.6M. A 60% drop But post volume is falling—more users, less activity It risks becoming a ghost town with a loyal but shrinking core #bluesky #fediverse

"Never attribute to malice that which is adequately explained by stupidity."

Hey @netrootsnation.bsky.social Crew! @peoplefirsthq.bsky.social is hosting a happy hour with some of our Higher Ground Labs favs in New Orleans and we hope you can join us! My colleague Nicole will be there representing. lu.ma/jg8ddf34

June’s Month in Digital Strategy is out. - How Gen AI may out-hustle human marketers - What CapCut’s fine print means for your IP - TikTok breezing toward its mid-September deadline - A comic's adventure on Facebook Marketplace that still has me LOLing monthindigital.substack.com/p/june-2025-...

Hey Washington DC digital folks! We're hosting a free happy hour with our friends at bushwick digital and Fenton Advertising on June 26 at Kramer's! Come say hello and celebrate the end of Pride Month. And yes, there will be crab deviled eggs. lu.ma/sdfxao2m?tk=...

Hey Eastern Shore MD/DE folks, I’ll be speaking in Berlin, MD on June 25 to a group of Democrats about what went right and what went wrong with Democratic influencer strategy in 2024, and what we can do better moving forward. If you’re in the area, come join us! lu.ma/5izc6cib

Some exciting personal/business news: TLDR: Today I'm taking over the reins of @peoplefirsthq.bsky.social as CEO.

Loved having Phillip and Sara from Swell on the People First pod this month to talk about using creators in local campaigns. Phil & I worked together for years at Blue State, so we also touched on how digital campaigns have evolved since the Obama days. Give it a listen! linktr.ee/influencerim...

This month: Which founders of a massively popular party-planning app are Palantir alumni? monthindigital.substack.com/p/may-2025-i...

Last night, People First took home three Pollie Awards for our industry-leading social impact influencer marketing work on campaigns with our partners Precision, Swell, Inc. , and NewWorld.

Hey #Pollies25! @peoplefirsthq.bsky.social is here talking creators, Democrats, & Public Affairs. Come say hey!

My big recap of April 2025 in digital strategy. monthindigital.substack.com/p/april-2025...

Over six years ago, my dear friend Kiernan Schmidt and I launched Out of Office: A Travel Podcast, and today, we’re officially 200 episodes in. Big thanks to travel icon @ricksteves.bsky.social for coming back to celebrate with us. outofofficepod.com/podcast/epis...

Threads is making it easier to find your Twitter/X friends. In just a few minutes, you can follow your Twitter favs automatically without any manual searching. 9to5mac.com/2025/04/09/f...

I feel like politicians didn’t get the podcast memo: it’s not about having your own podcast — it’s about going on other podcasts, where the host has credibility with their audience and shares both that credibility and audience with you.