PRmoment
@prmoment.bsky.social
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📥 110
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Exploring the evolution of public relations
Ahmen.
add a skeleton here at some point
7 months ago
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Congratulations to our PRmoment Award winners! Big thanks to anyone who attended, celebrated and cheered with us tonight! Take a look at our winners here...
www.prmomentawards.com/the-winners-...
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The winners of The PRmoment Awards 2025 | PRmoment Awards
The PRmoment Awards celebrate excellence and recognise and reward outstanding campaigns and exceptional talent in the UK PR and Communications sector.
https://www.prmomentawards.com/the-winners-of-the-prmoment-awards-2025
8 months ago
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Huge congrats to
@hopeandglorypr.bsky.social
on their Event of the Year win at the
#PRmomentAwards
this evening. Here's what they had to say about their campaign...
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8 months ago
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Huge congrats to
@mhpgroup.bsky.social
on their
#PRmomentAward
win this evening. Here's them talking about their winning campaign...
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8 months ago
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We're at the Park Plaza Hotel ahead of tonight's
#PRmomentAwards
. Pre event, here's what Ben Smith had to say about the work celebrated this evening...
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8 months ago
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reposted by
PRmoment
Alan S. Morrison
9 months ago
Who deserves a Bonus and who deserves their P45 in #PR this week? Judge @prandybarr.bsky.social hands out his verdicts
www.prmoment.com/good-bad-pr/...
#PR
@prmoment.bsky.social
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Good and Bad PR: Unilever boots boss, Manchester United score and…
I am writing after an exhilarating week of ‘experiential marketing’, where I spent time trying to engage with muggles on behalf of a brand. I know from my…
https://www.prmoment.com/good-bad-pr/good-and-bad-pr-unilever-boots-boss-manchester-united-score-and-english-whisky-blunders?utm_source=PRmoment.com&utm_campaign=33c6ec3610-Gender+disparity+in+PR&utm_medium=email&utm_term=0_-3eb14e0d6f-517073033
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Tickets now on sale for the PRmoment Awards Join us: – PRmoment Awards London 27th March, Park Plaza Westminster – PRmoment Awards North 3rd April, Manchester Hall, Manchester
www.prmomentawards.com
10 months ago
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We're delighted to be sharing the PRmoment Awards finalists for the FIRST time on Bluesky... So, without further ado, our finalists will be revealed on the thread below... 🏆 🏆
10 months ago
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Q&A: ‘The days of celebs being paid £10k to hold up a Mars Bar are dead,’ Andrew Bloch and Holly Adams on launching Big Dog Talent
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Q&A: ‘The days of celebs being paid £10k to hold up a Mars Bar are…
A new celebrity talent booking agency, Big Dog Talent (BDT) has launched today with Andrew Bloch and A-list celebrity booker, Holly Adams at the helm. It…
https://www.prmoment.com/pr-insight/andrew-bloch-pr-holly-adams-big-dog-talent-celebrity-booking
10 months ago
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An A3 pad and a little bit of fear: Tyto CEO Brendon Craigie's method to founding a PR agency In his PR Moment, we find Craigie in a very different position to where he is now. Still a CEO but miles away, literally and personally, from where he would end up.
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An A3 pad and a little bit of fear: Tyto CEO Brendon Craigie's method…
Being the CEO of a remote-first, tech PR agency, Brendon Craigie has demonstrated that he is forward-thinking and not afraid to embrace technology. But,…
https://www.prmoment.com/pr-insight/my-pr-moment-tyto-ceo-brendon-craigies-method-to-founding-a-pr-agency
10 months ago
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Webinar: The World’s Greatest PR Research PRmoment presents the best PR research of the past year—handpicked for its exceptional insight and relevance. 📅 19th Mar 2025 🕞 3:30PM 💰 Early bird discount £40 + VAT
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The World’s Greatest PR Research
In this exclusive webinar, PRmoment presents the best PR research of the past year—handpicked for its exceptional insight and relevance.The field of…
https://www.prmoment.com/events/the-worlds-greatest-pr-research
10 months ago
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What Zuckerberg’s ‘masculine’ bow hunting Joe Rogan podcast means for business messaging What will Trump do next, and what does that mean for us? Fraser Raleigh, director of public affairs at SEC Newgate, and a former political adviser shares his thoughts...
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What Zuckerberg’s ‘masculine’ bow hunting Joe Rogan podcast means for…
Meta’s CEO Mark Zuckerberg took to Instagram in the weeks before the inauguration to announce he was reversing his previous approach to fact-checking, and…
https://www.prmoment.com/opinion/mark-zuckerberg-masculine-energy-joe-rogan-podcast-business-messaging
10 months ago
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Crisis PR should prioritise relationships with lawyers, not editors The starting point for any form of effective pre-publication or broadcast crisis PR is an understanding how editorial decisions are made, and who makes them. Jonathan Coad shares his tips...
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Crisis PR should prioritise relationships with lawyers, not editors
It follows then that the individual you need to exert influence when it comes to editorial decisions is actually the in-house lawyer. They are in constant…
https://www.prmoment.com/opinion/crisis-pr-should-prioritise-relationships-with-lawyers-not-editors
10 months ago
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PR and LGBT+ History Month – should your client get involved? A matter of weeks before LGBT+ History Month, crisis comms group Borkowski announced a cancel culture insurance policy, aimed at business execs and celebrities who may fall foul of social media backlash.
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PR and LGBT+ History Month – should your client get involved?
A matter of weeks before LGBT+ History Month, crisis comms group Borkowski PR announced a cancel culture insurance policy, aimed at business executives…
https://www.prmoment.com/pr-insight/pr-and-lgbt-history-month-should-your-client-get-involved
10 months ago
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reposted by
PRmoment
Alan S. Morrison
10 months ago
It's Friday. It's just after 5. So if you're in
#PR
it's time to read Andy Barr's take on this week's Good & Bad PR
www.prmoment.com/good-bad-pr/...
Anyone saying Crackerjack! is VERY old 😉
@prandybarr.bsky.social
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Good and Bad PR: Cancel culture insurance, Guiness in the black and…
Everyone’s favourite celebrity media guru, Sir Borkowski of PR had a massive PR hit this week. Guinness waits for right price (tick follow, tock follow)…
https://www.prmoment.com/good-bad-pr/good-and-bad-pr-cancel-culture-insurance-guiness-in-the-black-and-deepseek-ing-an-ai-solution
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Just saying...
add a skeleton here at some point
10 months ago
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reposted by
PRmoment
Richard Bagnall
10 months ago
Another great short to the point post from Seth Godin today - Analysis = Facts + Interpretation. Let's make sure we measure the right things to source the facts, and then use our skill, intuition and critical thinking to add informed interpretation.
seths.blog/2025/01/anal...
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Analysis = Facts + Interpretation
If you fail to show us the facts, it’s difficult to accept your analysis. While it’s tempting to simply share an interpretation of what’s happening, credibility and persuasion are…
https://seths.blog/2025/01/analysis-facts-interpretation/
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The Intersection of Data, Planning and Measurement is near. The event is starting some interesting conversation and debate online, which we're sure to get more answers to on the day. We'll be joined by some of the best brains in PR. Join us in person or online
https://www.prmasterclasses.com/m…
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The Intersection of Data, Planning and Measurement Agenda | PR Masterclasses
Your ideas. Your awards. Your style. Recognising excellence across industry campaigns & rewarding exceptional talent in the creative & digital sector.
https://www.prmasterclasses.com/masterclass/the-intersection-of-data-planning-and-measurement/agenda
10 months ago
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Purpose isn’t just ‘goody-goody’: Why Kindred’s co-MDs are balking against profit-driven PR Kindred’s joint-MDs have tried to embed this into the agency's ethos...
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Purpose isn’t just ‘goody-goody’: Why Kindred’s co-MDs are balking…
In November 2024, Kindred released the Building a Better World: How can businesses take more action on the issues that really matter to consumers report,…
https://www.prmoment.com/opinion/purpose-isnt-just-goody-goody-why-kindreds-co-mds-are-balking-against-profit-driven-pr
11 months ago
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reposted by
PRmoment
Annie G
11 months ago
An interesting article in
@prmoment.bsky.social
For as long as I’ve worked in PR there has been a debate about data, measurement and evaluation. I have always favoured measuring outcomes, not outputs, but all insight has its place.
www.prmoment.com/pr-insight/i...
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Is PR data deficient?
But the question remains: does the industry have the skills and infrastructure to harness data effectively, or is there still a long way to go? Taking…
https://www.prmoment.com/pr-insight/is-pr-data-deficient
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Good and Bad PR: BT charges ahead, men standing to attention for grapes and Ikea unpacks North Korean rumours Read Andy Barr's latest column:
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Good and Bad PR: BT charges ahead, men standing to attention for…
Aldi got the headlines, Tan Hill Inn residents got the goodies and everyone was happy. View this post on Instagram A post shared by PINPEP (@pinpepmedia)…
https://www.prmoment.com/good-bad-pr/good-and-bad-pr-bt-ikea-aldi-andy-barr
11 months ago
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Is PR data deficient? It’s a criticism that’s been levelled at the industry for years: the industry is not as data-savvy as it should be. But is this claim grounded in reality, or is PR unfairly judged? See what PR professionals had to say:
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Is PR data deficient?
But the question remains: does the industry have the skills and infrastructure to harness data effectively, or is there still a long way to go? Taking…
https://www.prmoment.com/pr-insight/is-pr-data-deficient
11 months ago
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The Intersection of Data, Planning and Measurement 📅 Thursday 6th February 2025 ⏰ 8.30pm Attend this PR Masterclass to learn how to use your data to plan and measure your earned media campaigns.
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The Intersection of Data, Planning and Measurement | PR Masterclasses
Your ideas. Your awards. Your style. Recognising excellence across industry campaigns & rewarding exceptional talent in the creative & digital sector.
https://www.prmasterclasses.com/masterclass/the-intersection-of-data-planning-and-measurement
11 months ago
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FINAL DEADLINE TODAY! The PRmoment Awards deadline is today! Don't miss out on entering today and celebrating with us this spring! Take a look at our categories that are new for 2025 here:
https://www.prmomentawards.com/
11 months ago
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Upcoming webinar: LinkedIn as a B2B marketing channel 📅 23rd January 🕓 3.55pm Learn the techniques, the content type, the tools and the community strategy you need to improve your LinkedIn performance.
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LinkedIn as a B2B marketing channel
LinkedIn has become a key channel for B2B marketers, but are you using it as effectively as you could? This seminar will show you the techniques, the…
https://www.prmoment.com/events/linkedin-as-a-b2b-marketing-channel-3
11 months ago
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Attend our upcoming Intersection of Data, Planning and Measurement masterclass to learn how to use your data to plan and measure your earned media campaigns. 📅 6th Feb 📍 London/online Join us:
https://www.prmasterclasses.com/masterclass/the-intersection-of-data-planning-and-measurement
11 months ago
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reposted by
PRmoment
Alan S. Morrison
11 months ago
Associated Press to bring more "real-time info" to Gemini.
techcrunch.com/2025/01/15/g...
#AI
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Google inks deal with The Associated Press to bring more real-time info to Gemini | TechCrunch
Google says it's working with The Associated Press to build "a feed of real-time information" into its Gemini chatbot app.
https://tcrn.ch/4hfu6ut
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Lee Sanders takes the Stunt Watch reigns this week as he looks back at the PR stunts that kicked off 2025...
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Stunt Watch: Walkers enlists Danny Dyer for dry Jan, Gousto’s gross…
Walkers have done it with humour to create a memorable campaign with some great imagery that stands out on a page. Jam Press/Gousto Selling Sun-derland…
https://www.prmoment.com/opinion/stunt-watch-walkers-danny-dyer-gousto-ai-rightmove-charlotte-crosby
11 months ago
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The PRmoment Award deadline is fast approaching! If you want to compete with the best in the business, you know what you need to do! Enter by this Friday here:
https://www.prmomentawards.com/
11 months ago
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Addressing the barriers to improved ethnically diverse hiring practices in PR We speak to PR professionals to see how we can improve PR's diversity gap
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Addressing the barriers to improved ethnically diverse hiring…
PRmoment has asked DEI practitioners, and experts within the PR field to discuss some of the common barriers they hear from leaders (across all sectors)…
https://www.prmoment.com/pr-insight/addressing-the-barriers-to-improved-ethnically-diverse-hiring-practices-in-pr
11 months ago
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Morning...
11 months ago
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reposted by
PRmoment
Rich Leigh
11 months ago
If you fancy listening to me talking about the high highs and low lows since launching Radioactive PR just over 10 years ago, how I got into PR, what’s next and MORE, you might well enjoy this podchat with the lovely Ben Smith of
@prmoment.bsky.social
podcasts.apple.com/gb/podcast/p...
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Rich Leigh, founder Radioactive PR on the PRmoment podcast
Podcast Episode · PRmoment Podcast · 13/01/2025 · 43m
https://podcasts.apple.com/gb/podcast/prmoment-podcast/id1334739765?i=1000683813631
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Using IPSO as a crisis PR tool Jonathan Coad, Crisis PR lawyer shares his advice on how you can use IPSO as a crisis PR tool
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Using IPSO as a crisis PR tool
While it will undoubtedly assist effective pre-publication crisis PR to communicate to the paper that a critical review of any publication decision by…
https://www.prmoment.com/opinion/using-ipso-crisis-comms-pr-media-law
12 months ago
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The media relations 2025 health check: leave spray and pray behind 83% of PRs identify media relations as their most time-consuming task, according to MuckRack data. Learn more:
https://www.prmoment.com/the-media-relations-2025-heathcheck-leave-spray-and-pay-behind
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The media relations 2025 health check: leave spray and pray behind
As we reach 2025, among the welter of challenges facing PR, one thing remains constant: media relations. So I asked some of the industry’s leaders whether…
https://www.prmoment.com/opinion/the-media-relations-2025-heathcheck-leave-spray-and-pay-behind
12 months ago
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LinkedIn as a B2B marketing channel 📆 23rd Jan 2025, 3:55PM Price: Early bird £45 + VAT (until 24th Dec) LinkedIn has become a key channel for B2B marketers, but are you using it as effectively as you could?
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LinkedIn as a B2B marketing channel
LinkedIn has become a key channel for B2B marketers, but are you using it as effectively as you could? This seminar will show you the techniques, the…
https://www.prmoment.com/events/linkedin-as-a-b2b-marketing-channel-3
12 months ago
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Ben Smith recently spoke to Gareth Owens from Carma about Jaguar’s rebrand and concept car launch this week and the engagement starts are revealing
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Good and Bad PR: Goldenballs gets royal treatment, Jaguar charges on…
It has been hard to look past a certain MasterChef UK presenter for Bad PR, but let’s move on from that, and look to the wider media landscape. The…
https://www.prmoment.com/good-bad-pr/good-and-bad-pr-goldenballs-gets-royal-treatment-jaguar-charges-on-and-uk-supermarket-chains-are-caught-red-handed
12 months ago
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Two working days left to enter the PRmoment Awards with our early bird discount. All week we've been sharing insight into what our judges are looking for. Here's what Jules Lavin, director at Missive had to say... Download our entry kit here:
https://www.prmomentawards.com/
12 months ago
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‘I had nothing to lose,’ ilk agency founder Nev Ridley reflects on 25 years in PR on the PRmoment Podcast. Hear what Nev had to say on our latest podcast here:
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‘I had nothing to lose,’ ilk agency founder Nev Ridley reflects on 25…
I couldn’t do that straight from journalism so I worked for an agency, but I was only there for 18 months and then decided to leave and set up what was…
https://www.prmoment.com/pr-insight/i-had-nothing-to-lose-ilk-agency-founder-nev-ridley-reflects-on-25-years-in-pr
12 months ago
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Three working days until our PRmoment Award early bird entry deadline! Here's what judge Sam Dibley, co-founder of The Ripple Effect is looking for when reviewing entries. Download our entry kit here:
https://www.prmomentawards.com/
12 months ago
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A new list, dubbed ‘2025 Nice List’, created by LATTE in partnership with Clean Creatives, launched earlier this month highlighting the 60+ agencies committed to cutting ties with fossil fuels
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New eco-employer list helps PR talent find fossil fuel averse agencies
A new list, dubbed ‘2025 Nice List’, created by PR recruitment firm Latte in partnership with Clean Creatives, launched earlier this month highlighting…
https://www.prmoment.com/pr-insight/new-eco-employer-list-helps-pr-talent-find-fossil-fuel-averse-agencies
12 months ago
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The PRmoment Awards early bird deadline is approaching! With just three days to go, here's what our judge Sandy Downs is looking for in our award winners. Want to take advantage of our early bird discount? Download your entry kit here:
https://www.prmomentawards.com/
12 months ago
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We recently explored actions PR leaders and practitioners can take now to set realistic expectations, maintain boundaries and hopefully nip some instances of festive stress in the bud before they happen. Here's their advice...
www.prmoment.com/pr-insight/h...
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A stress free guide to handling client demands over the holidays
Vital sectors still need us, but don’t be a Scrooge Julian Pearce, founder at PR firm Yasper : “We have to be alive to the fact that the world doesn’t…
https://www.prmoment.com/pr-insight/how-to-handle-client-requests-christmas-pr
12 months ago
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The PRmoment Awards early bird entry deadline is one week today! If you're wondering what our judges are looking for, here's what Aisha Jefferson, global head of consumer comms at Deliveroo had to say... Take a look at our categories:
www.prmomentawards.com
12 months ago
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Do you understand how to robustly measure the impact of your PR and social media activity? We've assembled a mix of prominent speakers to walk delegates through the skills, processes and reality of measuring the impact of your communications.
https://buff.ly/49j4Ron
about 1 year ago
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reposted by
PRmoment
Andrew Bloch
about 1 year ago
The biggest pitch wins and mergers & acquisitions that the PR sector has seen in November 2024 on the
@prmoment.bsky.social
podcast.
podcasts.apple.com/gb/podcast/p...
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The Review of PR Pitches and Mergers & Acquisitions in UK PR in November 2024 with Andrew Bloch
Podcast Episode · PRmoment Podcast · 03/12/2024 · 29m
https://podcasts.apple.com/gb/podcast/prmoment-podcast/id1334739765?i=1000679085433
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As 2024 comes to a close it's easy to overlook the obstacles that PR founders have faced this year. But, what do PR founders envisage happening in the new year, and what should you be forearmed against when the ball drops? Here's what they had to say...
www.prmoment.com/pr-insight/w...
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What’s next for PR in 2025? Founders make their predictions
Indeed, 2025 has the potential to be a year of both opportunity and reinvention with AI-driven campaigns already gaining popularity and the importance of…
https://www.prmoment.com/pr-insight/whats-next-for-pr-in-2025-founders-make-their-predictions
about 1 year ago
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reposted by
PRmoment
Rachel Lloyd
about 1 year ago
Seemed a fitting first post for me to post to Bluesky. About the future of Bluesky.
@prmoment.bsky.social
's
@elizabethhowlett.bsky.social
discusses the increasing popularity of Bluesky in this article: Where journalists go, PRs will follow.
www.prmoment.com/pr-insight/b...
@bsky.app
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Bluesky: Where journalists go, PRs will follow
A new social media platform has emerged, seemingly out of the blue, and caused a seismic shift across the PR landscape – people are ditching X for…
https://www.prmoment.com/pr-insight/bluesky-where-journalists-go-prs-will-follow?utm_source=PRmoment.com&utm_campaign=ec3c00dd74-BlueSky+Where+journalists+go+PRs+will&utm_medium=email&utm_term=0_-3eb14e0d6f-524052189
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LOL: "Digital PRs sometimes feel the need to diminish proper PR in this way to make them feel better for basically being link monkeys"
add a skeleton here at some point
about 1 year ago
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