Higher ed finance at a glance.

Make sure your events and admissions scheduling pages are up to date! Digital marketing is great at driving event sign ups, so make sure you are not missing out on moving prospects down the funnel because you have no events to promote - or because your scheduler has no available appointments.

Doing a little 15-mins per day higher ed CFO self study this quarter. This is a great resource I found, along with an awesome reading list (link in comments). I think understanding higher ed finance will be absolutely critical for anyone looking to shape the sector in the next 5-10 years.

Two great non-fiction reads lately. What should I add to my list?

Just saying :)

So excited I am spotting turtles again in Great Meadows! Happy April 1.

It's a rainy Monday, the kids just left for school, and I need just five more minutes to stare at this furball sleeping before I open Slack and my inbox 😁

Great Friday touring BU with my Viv co-fiunder Kalman. We work with BU on graduate marketing and he is an alumn--great excuse for him to show me around. Especially enjoyed seeing the College of Fine Arts (with an impromptu tour from the dean) and the new computer and data sciences building!

www.linkedin.com/pulse/book-r... #leadershipbooks #leadership #highereducation #highered #books #thoughtleadership @suzanbrinker.bsky.social

Winter light 😍

This is like a time machine to 2009, and I'm here for it 👀