For a lengthy stretch, the NBA’s cultural dominance was aided massively by Twitter, and Twitter is now irrevocably broken. Kind of comparable to news sites that tied their entire business model to Google Discover or Facebook’s algorithm.

The NBA feels like it’s so desperately clinging to when it used to be cool and it has no idea how to become culturally relevant to a new generation

I bumped into Steve Aoki at media dining in Sacramento covering a Celtics/Kings game and said “oh my bad man“ and continued on my way. Did not know who he was in any capacity and had to Google him when Nicole Yang insisted he was famous.

I agree to the second half, but I do not accept that it's corny to love your neighbor, nor do I accept that it is corny to say that we should!

Jaylen Brown is ... in this game to get to 30, I assume?

A fully justified, well-reasoned, comprehensive evisceration of an unbelievably poorly run professional sports team.

I dream that the people who in their unimaginable hubris thought they created Computer God someday come to realize they didn’t create an all-knowing, all-seeing, all-healing computer deity, they created an ugly picture maker and a bad sentence writer.

I am mad about all gambling

It's difficult to remember and get mad about all of the lines in the sand that we go screaming past every day, but this one is cartoonishly obvious even by the cartoonish standards of our times.

I try to be especially careful not to be puritanical with activities against my own moral code (like gambling). But this is just so obviously wrong.

Wrote about Giannis Antetokounmpo's shameful Kalshi partnership. He should backtrack and the NBA should ban any league/team employee (including players) and media partners from participation. Have the fight with the players' association if you must. www.teamziller.com/giannis-ante...

Every year I watch the Super Bowl and remember that I just honestly don’t really like football at all, but that game felt like a particularly tough watch.

Feels like this would have been a good game for Anfernee Simons!

My Locked On prediction of 15 low-pressure minutes against the Nets on the 27th is still in play!

At the risk of sounding dramatic, the Giannis/Kalshi partnership - especially given the timing - is a stain on the soul of the league, and everyone involved should be investigated.

Thinking about binge watching The Road, The Mist, and Requiem for a Dream for a dose of positivity after yet another week of watching Thomas Frank’s version of Tottenham Hotspur FC

A small but very deep thing that bothers me about generative AI as a shortcut to practice and work and skill is the basic assumption that it’s impossible to take pleasure in a creative pursuit that you aren’t very good at and I assure you that is not the case

"Pencils down everyone" and Brad Stevens said "NO."

The Celtics are suffering from the success of their "find good role players who fit next to Tatum when he returns" strategy for the 2025-26 season.

I'm glad Giannis is staying put, if only because if you really want to be traded, you should have to say it.

Not a wrestling guy, but apropos of nothing, Brody King is very publicly anti-ICE. He’s also a vocalist and author of one of the toughest lines in hardcore: “Life is hard / BE HARDER” youtu.be/ATSD1-J7jnQ?...

Yeah, Sengun audibly called the ref a "bitch" directly under the rim mic.

I would be fascinated to know what Ime said, because it was either 1) "toss me" or 2) something truly nasty in the calmest tone imaginable, because that escalated fast and he never changed his facial expression lol

More teams should try the Celtics' strategy of only employing good basketball players.

This is the most "Bro is onto absolutely nothing" trade I have ever seen on both sides. It might be my favorite NBA trade of all time.

Check this out motherfucker [trades one third of my roster and some picks to another losing team for the most injured man alive, unclear what kind of move I was trying to make]

Is there a ChatGPT psychosis epidemic among NBA GMs?

I would describe Payton Pritchard's sideline response about going back to the bench as "terse."

If Baylor Scheierman went to a significantly better barber and put on a No. 32 Mavs jersey, he could pass as Cooper Flagg for several minutes before someone realized what was going on

The NBA in 2026: Feel the excitement!

Brad is smarter than me, so I assume this is a great trade but I can’t say I see it lol

Obviously the big story is Shams hilariously choosing to disguise the identity of a Mysterious Milwaukee Star that the Timberwolves will be pursuing, but also labeling Kevin Huerter a "sharpshooter" is quite the stretch.

Cursed to have chosen (!) to cheer for Tottenham Hotspur. Blessed to watch Xavi Simons play.

Listen, the Other Site has its flaws, but one thing it gets absolutely correct: It is @johnkaralis.com's fault that Jayson Tatum might not come back this year, so make sure you direct all complaints at him.

Baylor Scheierman is REALLY strong, which honestly might be a little under-discussed.

IMO the biggest issues facing the NBA are, in some order: - The CBA being boring-complicated, not fun-complicated - The 2016 Finals being a brutally tough act to follow - The death of Twitter

🥲

138 days until the World Cup is scheduled to start.

The thing that really hits you is how incredible so-called “normal,” “regular” people are

The loss of The Other Site was (I am sorry to have to admit) painful for a lot of people my age - this seems analogous for a younger generation.

One thing about shooters is they are often more skilled than you think - they are just used to being pigeon-holed into ab exclusively jump-shooting role and no, I am definitely not projecting any of my own bitterness onto Sam Hauser

This year's Celtics play really good basketball and deserve every nice thing people have said about them, but there are some teams that are simply better than them in their current form, and I think the Pistons are the only one of those teams in the Eastern Conference.

I’m decidedly not a fan of the sport, but I regretfully admit that you do in fact have to hand it to playoff football

Sam Hauser is shooting in defiance of the basketball gods and does not deserve this record.

And with this I can announce my next step. I will be joining Sports Illustrated to take over the Celtics On SI page. In reality, very little changes except where my work is published. I'm still doing Locked On Celtics and Locked On NBA.

This will come as a shock to everyone, but I don’t think the Celtics should trade Anfernee Simons!

I am really excellent at writing heavy music, especially in the vein of Every Time I Die.

It was crazy watching Wemby against the Celtics, where every stat was middling but the impact was staggering and instantly apparent

Sometimes I think people imagine having a kid is like "The Road," but it's been a lot more like this song for me. "I'm finding hope in the pocket of my winter coat / Your gloves a reminder that I'm not alone. "Put the work in, plant a garden, try to stay afloat." www.youtube.com/watch?v=rQbA...