I've always wanted to see iA Writer on posters in the streets of Zurich. This week we took a few days to make a draft. What do you think? They are inspired by the VW bug ads from Ogilvy. I think they work as posters as well as magazine ads (magazine ads are not gonna happen though).

Really enjoyed @reichenstein.bsky.social‘s thoughtful and entertaining talk at #smashingconf today! Amazing to see how philosophical ideas influenced the design of iA’s apps and what designers can and could learn from philosophy – and vice versa. A lot of food for thought!

This is happening when you are REALLY into your talk. Thanks so much, @reichenstein.bsky.social ! Great joy watching you at @smashingconf.com

Here is my final draft of the presentation for tomorrows Smashing talk in Freiburg: sharing.ia.net/presenter/be... There will be still a lot of editing. I the spirit of the talk: Face the truth, feedback for this prototype is very very welcome.

iA Presenter is on ProductHunt, today: www.producthunt.com/products/ia-...

Imagine a presentation app that allows you to write professional presentations in under 20 minutes. Its beautiful typographic templates automatically scale to any screen. Create, fine-tune, rehearse, and present your deck anywhere. And, you can do all of that on a phone. 
ia.net/topics/a-pre...

Imagine a form field that looks and feels like your phone’s screen has a real indent. If the glass effect is tied directly to the surface interaction, the animation would feel consistent… ia.net/topics/liqui...

Great work from the team designing the iA Booth for Life Style Week at Tokyo Big Site. Come by to say hi if you're there. www.lifestyle-expo.jp/hub/en-gb.html

The iA Team will be at the LIFESTYLE Week TOKYO fair (Big Sight) this week to showcase our award-winning iA Notebook. Come by our booth and say hello! www.lifestyle-expo.jp/hub/en-gb.html

Second time at Infinite Loop. First ADA nomination. First time at Apple Park.

Design awards usually go to what’s new. But here’s the paradox: The only way to tell if a design is really good is if it stands the test of time. So getting picked after 15 years is good news for good design. For ideas that hold up. For products built to last. ia.net/topics/apple...

iA Writer is a finalist for the Apple Design Awards 2025! developer.apple.com/design/awards/

Cleaning up the website for iA's 20th anniversary this year. Almost through all the illustrations. About 20 are missing and some are still lame. We will go through all of them and fix tagging, categorization and formatting, too. Try to find hi res images, where available. Taking care.
ia.net/news

Johny Ive: "... the problem is that much of my contribution you can’t easily measure with a number." 
ia.net/topics/what-we-make-sta...

"To understand bread you need to make bread." Without using our hands to create what we want to understand, we do not properly comprehend what we read or hear. ia.net/topics/maker...

The third Tokyo Focus Track just went live. We wrote a little blog post about our new little series: ia.net/topics/tokyo...

They call it Meta, because that company is a parody of a parody.

From the limited insights of I got into how tech people are communicating among themselves, this describes it very well: www.semafor.com/article/04/2... By @semaforben.bsky.social

Our second Tokyo Focus Track: Take the full 360 on the Yamanote Line with us. Big type. Train sounds to chill and write. youtu.be/w913VyhFTbE

We're humbled and honored and... No! We're completely hysterical, pompous and showing off. We've earned it. ia.net/topics/ia-no...

🧵 Here is Earth's rotation realized in an unusual way: using a camera scanning the landscape of Tivoli, Namibia, Bartosz Wojczyński focused on the sky. He created a timelapse spanning 24 h that has a focal point in the sky rather than on the ground. ➡️ apod.nasa.gov/apod/ap20070... 🔭 🧪 #galactic

You know Laravel? We're hiring: www.linkedin.com/jobs/view/42...

I wanted to quickly explain why, school kids should learn markdown instead of MS Office, and ended up writing another major Epos: ia.net/topics/markd... This is, I kid you not, about 1/6th of what I wrote. I'll publish the rest later.

What is more calming than looking at type from close? Riding the Tokyo Metro line? How about doing both at the same time? 
youtu.be/u59aOb-SDfc?feature=s...
 With iA turning 20 years in 2025, we’re launching an audio series that captures the relaxing atmosphere of these journeys with big type.

I have a similar respect for Miyazaki and his team as I do for Van Gogh, Aristotle, Beethoven or Ingeborg Bachmann. Seeing Princess Mononoke in the 90ties was a revelation. Every single movie he made left a big impression on me. I cannot possibly use the Ghibli generator—just imagine how he feels…

For a change, here's a movie tip: Adolescence, directed by Philip Barantini is a masterwork. en.wikipedia.org/wiki/Adolesc... It's so good that I want to watch everything Barantini has done. Every episode is one shot. But it's not just technically breathtaking. The acting, the writing, everything.

Gareth’s Storytelling workshop for MCR Pathways, made with Presenter: sharing.ia.net/presenter/b3... (Proud of something you’ve made? Share it with us at [email protected])

iA Writer for Windows 2.0: Enjoy a faster startup time, total UI refresh, and improved tools to help you write. ia.net/topics/ia-wr...

iA Sharing: The easiest way to share dynamic presentations. Stop worrying about 3rd party upload services, oversized email attachments, and restrictive file-protocols. www.youtube.com/watch?v=-PHe...

iA is proud to support NYC Midnight’s 2025 Screenwriting Challenge again. The Challenge gives writers the chance to show off their skills and win prizes, including their own copy of iA Writer or the iA Notebook. @nycmidnight.bsky.social ia.net/topics/nyc-m...

‪This is brilliant and as long as there is intelligence, there is hope. By Portuguese editorial cartoonist Zez Vaz.

A new batch of iA Notebooks is available at the shop of Kunsthaus Zürich, home to one of Switzerland’s finest art collections. ❤️

After reviewing a vast number of submissions, we’re pleased to announce the winners of the first iA Awards. It wasn’t about perfection—it was about stories that made an impact. Discover the voices that stood out: ia.net/topics/ia-aw...

The Fediverse to be real must cross competitive lines. Users may want to use both Instagram and Pixelfed. I never believed that Zuck’s company, what ever he calls it, had gone all kumbaya. www.404media.co

I am thinking about Pablo Casals, one of the greatest cellists of all time, when was asked, at the age of 81, why he practiced four to five hours a day, Casals said: “Because I think I am making progress.”

We need to move away from all of Meta. Now. Zuckerberg and his circle of tech moguls are driven by the same kind of world domination fantasies we’ve seen unfolding in Trump. Bluesky might work, but Mastodon still seems like the most viable option to me. www.404media.co/its-total-ch...

Good idea, good concept, good execution, good design: iA Presenter. 💪 @reichenstein.bsky.social ia.net/topics/share...

What is all the best, anyway? It sounds like the best is something else for each of us. So we just say “I wish you all the best”, move on, completely forgetting the common trait that the best has. The common trait of all the best is that it’s not owned but shared. sharing.ia.net/presenter/14...

A new Bobby Fingers for Christmas. Breathtaking as expected. youtu.be/NF4VJJKTjy8?...

The most Swiss thing I can think of is that we clean our tunnels. Apparently, we have been cleaning our tunnels for over 50 years. Apparently it's done for safety, but the real reason is that clean tunnels are just more Swiss than dirty tunnels.

Our final iA Winterfest 2024 gift brings even more eye candy to your devices with the iA Presenter screen saver. ia.net/topics/ia-pr...

With Presenter you can share your presentation using just a link. It works in any browser, on any device.

Sharing a presentation should be quick. But it’s slow. Viewing a presentation should be easy. But it’s hard. Until now. ia.net/topics/share... With Presenter you can share your presentation using just a link—that works in any browser on any device.

To celebrate Gukesh Dommaraju winning the World Chess Championship this week, we’re releasing a chess template. Thanks to the power of plain text, you can now relive the tournament and other legendary games with commentary, right in iA Writer. ia.net/topics/chess...

iA Writer for Windows 2.0: a new foundation and a complete UI overhaul. For the first time on Windows, our dynamic type engine with liquid font weight, width and line spacing adjustments. Last, but not least, a much-needed performance boost. Beta is open for everyone. ia.net/topics/ia-wr...

While working on the new iA Presenter icon, we experimented a variety of techniques for rendering light. This exploration looked so good we started using it as a wallpaper on our own devices, and now we share it with you. ia.net/topics/ia-pr...

The next Winterfest 2024 gift is here: A freshly squeezed iA Writer for Windows 2.0, now in public beta.
ia.net/topics/ia-writer-for-wi...

We are in talks with different select shops and museums in Zurich selling our notebooks. The first partner is Haraiso in Zurich Seefeld. We're starting in Zurich, Tokyo and Amsterdam, then we'll move on. Get in touch with [email protected] if you are interested in selling our notebooks in your shop.

In dieser Episode von Swiss Pioneers über eines meiner Lieblingsthemen, Maker's Knowledge, merkt man, dass ich mich sehr gut mit Sandro Meyer verstanden habe: www.swisspioneers.com/oliver-reich... (In Swiss German)

Our first iA Winterfest 2024 gift brings fresh eye candy to your devices with the wallpaper that we have used on our internal computers and phones for almost a year now: ia.net/topics/ia-pr...