From Gucci kicks to AI disruption — Andy Kucserik of The Times of India brought the heat in Nashville. Full convo here: bit.ly/4gFRh1N . . #AdMonsters #Publishers #AdOps

Attention isn’t a vanity metric — it’s proof your content delivers. Jennifer Castillo of Dow Jones joined us at the Sell Side Summit to share how attention metrics tie to KPIs, engagement, and advertiser trust. Full story → bit.ly/47TwfL3 #AdOps #DigitalMedia

The sell-side is ready for reconnection. At Sell-Side Summit Austin 2025 (Nov 2-4), we’ll explore The Connected Future—where interoperability, sustainable revenue, and community drive publisher growth. Let’s build it together. bit.ly/467jlHY #SellSideSummit #AdOps #ConnectedFuture

In honor of Hispanic Heritage Month, Oswald Méndez of Canela Media shares why multicultural audiences are more than just a purpose-driven initiative. They are essential for growth.

Streaming’s climbing. Signal loss is reshaping strategies. Buyers want ratings, but publishers live on impressions. Catch NESN’s Matt Barsomian breaking down women’s sports, CTV, and how publishers are adjusting the playbook. Watch here → bit.ly/46ciyUZ #AdMonsters #SellSideSummit #AdOps

Publishers are no longer staying silent. People Inc. has sued Google, alleging its ad tech monopoly slashed revenues and locked out competition. The case raises a big question: which publisher will be next to join the fight?

Prebid’s Transaction ID change has publishers rethinking innovation, interoperability, and trust. Terry Guyton-Bradley, Head of Retail Media at Tata Consultancy Services, breaks it down. #Programmatic #Prebid #AdOps

🎷 From music to monetization, Jake Sullivan of U.S. News & World Report is using first-party data to strike the right balance between user experience + advertising performance.

Who needs 1,000 lines of code when ~30 will do? 💻 Jared Collett from Major League Fishing shared at #SellSideSummit how a JS snippet boosted ad viewability from 55% → 89%. 🚀 Viewability FTW!

Generative AI is hitting publishers hard. Norine’s Nest: revenue down 48% from AI-driven search Jared Collett: AI is scraping paywalled content Mediavine’s Amanda Martin: “Publishers deserve credit, compensation & control”

Privacy isn’t slowing down—regulations are deepening and enforcement is ramping up. We asked Jessica Lee of Loeb & Loeb LLP the hard questions ad ops pros are facing now, from vendor liability to probabilistic age models. bit.ly/47NGIY3

In Canada, 75-80% of viewers still prefer linear TV—a huge contrast to the US. Bell Media’s new SVP, Matt McGowan, is leaning into that legacy reach while modernizing digital & streaming, all under Canada’s unique privacy & ad rules. 🇨🇦

From Beyoncé covers to bold strategies, AdMonsters’ Sell-Side Summit Nashville was a whole setlist 🎶: 🔹Fight AI scrapers 🔹Build loyal fanbases, not just pageviews 🔹Remix mobile into real audience value

Monetization isn’t a cookie-cutter game. Robyn Roberts at The New York Times shares how her team balances direct + programmatic, tests every new format, and uses smart curation to keep their ad inventory premium.

CTV is heating up, and olyzon.tv - Thrive With All Eyes On TV is using AI to match brands with millions of streaming shows—context intact. CEO Jules Minvielle says: AI isn’t an add-on, it’s the foundation.

ArcSpan just raised $5.2M to grow its AI-driven tools for publishers 🎯 They’re making first-party data easier to activate—with intuitive audience builders, transparent PMP hubs, and scorecard-style measurement. #AdTech #RevOps #AI #PublisherTech #FirstPartyData

Ad tech real talk from Robert Janes (AdButler): Publishers and retailers, you’ve built your audiences. Why are you letting someone else cash in on it? 💥 Third-party pipes? Broken 💰 Platform profits = your losses 🧱 Build your media network now #AdOps #RetailMedia 📖 bit.ly/40zZy0H

The web can’t survive without publishers—and GumGum’s James Donovan tells us why. From pay-per-article models to AI-proof community spaces, this one’s for anyone building a human-first internet. #OpenWeb #Publishing #AdOps #AI

📣 At #SellSideSummit Nashville (Aug. 17–19), Dow Jones' Jen Castillo takes on the attention economy. Learn how her team is using smarter engagement signals to deliver for clients—and why news platforms deserve a second look. 👀 Focus = revenue. Secure your spot—register now. bit.ly/3ReIat7

Cactivate isn't replacing marketers—it's redefining what they can do. AgentMark enables strategists to collaborate with AI agents, allowing them to execute repetitive tasks and scale their efforts. The future? Humans + machines working together, not in competition. #AIagents #AdOps #FutureOfWork

🚀 Meet Dream Team member, Matt Barsomian! From NESN intern to VP of Ad Ops, Matt’s done it all — CTV, digital, retail, and revenue strategy. He’s part of the 2025 AdMonsters Dream Team — and we’ll be raising a glass 🥂 at #SellSideSummit Nashville (Aug. 17–19). Come join us → bit.ly/3ReIat7

🎉 Say hey to Marc Boswell, CRO @ Love to Know and part of our 2025 Dream Team! He’s reshaped ad ops across roles — from buyer to builder to CRO — and now he’s helping lead the conversation at Sell Side Summit Nashville (Aug 17–19). 🎟️ Lock in your spot → bit.ly/3ReIat7 #DreamTeam #AdOps #AdTech

Pixalate’s June 2025 Trust Index drops a clear message: programmatic quality is measurable—and critical. Top scores went to Spotify, ESPN, Fubo, and even a few puzzle games 🧩 Ad ops pros: use this as a north star. Low IVT, high viewability, no MFA fluff. Breakdown by Andrew Byrd. #AdOps #CTV #MFA

Meet Roxanne Allen, our first-ever Dream Team Captain. VP of Ad Ops at Dotdash Meredith. 25+ years of impact. Want to hear how she’s thinking about what’s next? Catch her at Sell Side Summit Nashville, Aug 17–19. 🎟️ Register here → bit.ly/3ReIat7 #AdMonsters #DreamTeam #AdOps #SellSideSummit

From digital editor to SVP of Product, Kara Chiles has always focused on how we communicate. Her latest project? DeeperDive — an AI chatbot on USA TODAY that learns from readers in real time. She talks AI, engagement & Gannett’s future with AdMonsters.

Sell-Side Summit Nashville agenda = LIVE. Tactical sessions. Real publisher problems. Smart solutions. 🔑 From CPM to LTV ⚙️ Server-side monetization 📊 What’s working in audience strategy 🎟️ Prices rise $200 after 7/18 → bit.ly/3ReIat7

Sell-Side Summit Nashville agenda = LIVE. Tactical sessions. Real publisher problems. Smart solutions. 🔑 From CPM to LTV ⚙️ Server-side monetization 📊 What’s working in audience strategy 🎟️ Prices rise $200 after 7/18 → bit.ly/3ReIat7

The new media quality stack is giving buyers everything they need to judge your inventory—before they bid. Scott Messer outlines the 7 signals that matter now, from fraud to sustainability to attention. Don’t let your value be misunderstood. #adops #programmatic #mediaquality #publisherstack

🧠 What does publisher-first look like in the age of AI search? Taz Patel, Head of Ads + Shopping at perplexity, will break it all down at #SellSideSummit. He’s rethinking ad models from the ground up — AI-first, publisher-focused, privacy-aligned. 🗓️ Aug 17–19| Nashville 🎟️ bit.ly/3ReIat7

📢 Google’s vertical ad stack is under fire—but why wait for a judge to tell us what we already know? In this new POV, Ratnesh Kumar calls on the industry to step up and rebuild the ad ecosystem on our own terms. #AdTech #Antitrust #OpenWeb

AI isn’t here to replace ad ops. It’s here to elevate it. In her latest, @‌lynneluvah explores how publishers are training agents, streamlining workflows, and taking creative strategy seriously. 📘 Taking Ad Ops Out of the Weeds: The Stillness Isn’t the Move #AdOps #AI #PublisherLife #SellSideSignal

📉 55% of publishers struggle to monetize cookieless traffic 📊 60% lack confidence in measurement 📈 Nearly half expect a 10–20% revenue boost from ID solutions The new AdMonsters x Intent IQ playbook breaks it down. Grab your copy ➡️ bit.ly/45U3ahr #adops #cookieless #pubtech #identity

Ad ops chaos? Jesse Waldele called that Tuesday. At Dow Jones, she’s turning AI into authentic intelligence. Consider utilizing targeting tools like Thematic and enhanced brand safety with SafeSuite. No panic. No patchwork. Just a premium strategy. Oh, and she casually crushes marathons. 🏁

Last week at the IAB Tech Lab Summit, publishers didn’t just show up—they shaped the convo. In this article, we unpack how Trusted Server and CAPIs are rewriting the sell-side playbook—and why it’s time for real publisher control. 🔧 #TrustedServer #CAPIs #AdOps #SellSideSignal #IABTechLab

The @‌nypost isn't waiting around for cookies to crumble. 🍪 Amanda Gomez is leading the shift to direct deals with a powerful combo of first-party data, curated supply, and direct DSP pipes like OpenPath. The open market might be shrinking, but their signal graph is only getting stronger.

The programmatic marketplace is shifting—and #TheGuardian is evolving with it. They're now running a global team led by Dave Strauss, focusing on pure auctions, PMP expansion, and premium ad quality. Fewer ads. Better yield. Bigger value for buyers. Publishing is growing up. #AdTech #Media

Publishers are tired of duct-taping their O2C workflows. At a recent roundtable, ops pros shared what’s broken—and how they’re building better with automation, cross-team collab, and cultural clarity. #AdOps #MediaOps #Automation

Kerel Cooper, CMO of GumGum, says it plainly: ⚠️ Brand safety is dead ✅ Contextual alignment is the future In his new op-ed, Cooper lays out why advertisers need page-level intelligence, not outdated blocklists. 📖 Read it: bit.ly/4kgfnRH #AdTech #Contextual #BrandSafety

🛠️ New from AdMonsters: What Happens When Publishers Build the Stack? Featuring Stephanie Layser, Justin Wohl, and Justin Barton—this story dives into how publisher-led ad tech is reshaping the tools that power the sell side. ✍🏾 Written by Lynne d Johnson #AdTech #Programmatic 🔗 bit.ly/4dFcSG5

For #AAPIHeritageMonth, we’re spotlighting Zip Nguyen of BBC Studios—a leader redefining ad ops through data, collaboration & mentorship. In convo with Andrew Byrd, she talks monetization, brand safety & why success is about people, not just profit. #AdOps #BBCStudios #AdMonsters #PublisherStrategy

AdMonsters News Editor Andrew Byrd’s Publisher Dossier from @adexchanger.com’s Programmatic IO is packed with insight: 🔹Curation lessons from NYT 🔹The next evolution of brand safety 🔹What Reddit, LinkedIn & Spotify bring to the table #AdTech #DigitalMedia

Amazon has joined the Prebid movement. By building a dedicated adapter, Amazon is signaling the rise of open-source in ad tech—and a more unified header bidding future. Andrew Byrd explains why this matters for publishers. #HeaderBidding #AdTech #Prebid

Local news publishers = trust, data, and contextual gold. Sharon Nevins of The Baltimore Banner explains why publisher-direct ad campaigns are the quiet powerhouse brands should be investing in right now. 📍Premium audiences 📍Privacy-first data 📍Community relevance #ContextualTargeting #BrandSafety

Attention is gaining ground—and showing up in RFPs at the Financial Times. In her latest for AdMonsters, Susie Stulz explains how AU scores are influencing planning, pricing, and how publishers prove value. Will this become the new standard? #AdTech #Measurement #Attention #PredictiveAttention

Transparency. Performance. Control. Ryan Maynard of Raptive once saw curation as smoke and mirrors. Now he's urging publishers to take back control by becoming curators themselves. A must-read for anyone frustrated with hidden fees and broken feedback loops.

Media quality > media quantity. Daily Mail is using Sovrn's Signal Vitals to move past outdated metrics like viewability and focus on what actually drives revenue—attention, clutter, and transparency. As Sovrn's Peter Cunha puts it: "Attention is becoming the new commodity." #AdTech #MediaQuality

📉 Fragmented data costs millions. 📈 Unified taxonomies + automation = smarter ops. EJ Freni (CRO, Claravine) explains how brands can boost compliance, personalization, and campaign agility—all by getting their data house in order. #DataOps #Claravine #Automation #CX

Missed last week’s AdMonsters Wrapper? News Editor Andrew Byrd broke down the LA Times’ newsroom layoffs—and what publishers can learn from the fallout. It’s not just about cuts. It’s about rethinking monetization and proving news still delivers value. #Publishing #NewsMedia #AdTech #Monetization

Justin Barton is done waiting for equity in ad tech. He just acquired AdGrid to launch what he says is the first Black-owned header bidding wrapper and self-serve marketplace. We talked wrappers, MFA labeling, CTV plans—and what publishers really need to scale. Full Q&A: bit.ly/4mc8gLO #adtech