If you believe success is inevitable, it will be.

Content without personality has become a reputational liability.

I feel so fortunate to have grown up in the 90s. To see and come of age *alongside* the internet, not *with* today’s internet. Millennials understand the past and think of the future differently than any other digital native generation.

This week marks 8 years since I quit my job and became a creator. Took a minute, but turned out to be a good move. 🙏

There’s a special feeling when the puzzle you’re trying to solve in your mind clicks into place. Almost nothing beats it.

Sometimes I have a great idea for an essay and then I realize I already wrote it a few months ago 😅

New episode of The Panel: Should you still build in public? Peldi (Balsamiq) and Jay Clouse (Creator Science) What do you think? Reply here with your thoughts!

This upcoming episode of @thepanel.bsky.social was so fun. @peldi.bsky.social, founder of Balsamiq, came with questions about #buildinpublic and building community. We got @jay.blog on the call to teach us everything he's learned building Creator Science. 🔥 panelpodcast.com/subscribe

Most creators don’t think about how they use their time when building their creative business. That’s why I admire how @jay.blog navigates life as a creator and a new dad. Recently, he shared how costly it’s been *not* to be 100% dialed in when it’s time to work.

If I am not injected with coffee very soon I fear I will perish

In today’s social media, followers are only marginally more likely to see your content than non-followers. Followers are a vanity metric, not a distribution system.

Friendly reminder that email will never be banned in the US.

You can do anything, but you can’t do everything. So if you’re beating yourself up for not doing X or Y thing, ask yourself what you ARE doing. You’re not a failure — you’ve just made different choices and chosen different priorities.

I’m naturally optimistic, but I’m not naturally cheerful. That’s something I’m trying to work on.

New 7-min voice memo on the podcast: "OK I have some thoughts on AI (and its impact on creator-educators)" open.spotify.com/episode/2zU0...

Creator businesses are tied to the creator's enthusiasm. more enthusiasm → more momentum → more enthusiasm → more momentum... But it goes in reverse, too: less enthusiasm → less momentum → less enthusiasm → less momentum...

If you’re stuck consuming everyone else’s content, you are likely lacking clarity around your own priorities. When you are clear about your vision, you don’t want to spend time doing anything else.

As more creators join the scene, the expectations for all content increases. If you aren’t constantly improving, you're falling behind.

Basement studio is coming along: ✅ Gear ✅ Design ✅ Drywall ✅ Insulation ✅ Flooring ❌ Trim ❌ Painting ❌ Final setup We will have three cameras, two mics, and two different shots — all managed through one interface with everything activated by switch.

Just published my 2024 year in review. I share the highs, lows, and lessons learned both personally and professionally. 5500+ words 😅 Read it here: creatorscience.com/year-in-revi...

Welp, my 2024 Year In Review post accidentally turned into 5,000 words with a lot of data. 😅 Sharing it tomorrow morning in the Creator Science newsletter.

Writing my 2024 Year In Review... What do people typically NOT include that you wish they did? Alternatively, what do you hope to see in it?

I won my fantasy football league last night... idk maybe I should build a course about it

This week, I went through my calendar for the next 6 months and proactively blocked time for ME. I never blocked time for: • Workouts • Meals • Travel prep • Travel recovery That's changing in 2025! More of my time for me and the family.

The week between Christmas and New Year is always when I improve my Notion setup 😂

This will be our daughter’s first Christmas! I’m excited to create brand new family traditions. I’d love to hear some of your favorites for inspiration!

Quote of the day: "Success is a math problem." by @jay.blog in this podcast episode: podcast.creatorscience.com/vm-hormozi-w... The best part is baby girl cooing her agreement in the end 😂

Why are podcasters rethinking taking ads? “I don't want the publishing schedule to be dictated by timelines with sponsors.” – @jay.blog transistor.fm/podcaster-ads/

I am this close 🤏 to checking out for the rest of the year

“What’s in it for me?” - everyone looking at your content

Well, I’ve done it. I’ve transitioned from completely unknown to being tagged in posts as a “guru” that should be ignored. Creator circle of life 🤷‍♂️

Parenting isn’t hard it’s trying to be an adult/husband/friend/son/entrepreneur *while also* parenting that’s tough. 😂

When you're just getting started, you think VIEWS are the goal. When you get views, you think REVENUE is the goal. When you get revenue, you think LIFESTYLE is the goal. Just skip to the end. Make decisions that help you enjoy your day-to-day, and let time work in your favor.

I've been a little slower in responding to posts in The Lab this week... ...and the community hasn't missed a beat. Feels like there's more momentum there than ever. 🙌

I underestimated the impact our channel would have on our GUESTS. Anecdotally, I know it’s generated close to seven figures of total business for our guests now. Wild.

It's a good thing people pay me to coach them on business and not how to cut a label off a plastic bottle without jamming scissors into your hand so hard it requires stitches.

By this time next year: 1.) YouTube channel will double (200K+ subs) 2.) I'll be consistently publishing short-form video Just calling my shot. Call yours 👇

My wife replaced all of our door knobs with door handles. We're often carrying the baby, so handles made it easier to get into rooms... Our very smart golden retriever, Ted, has noticed this difference – and can no longer be kept out of any room.

File this under “Trends We Like To See”

If you look for reasons why you might fail, you will find them. If you look for reasons why you might succeed, you will find them. Which will you choose to look for?

"You get out of it what you put into it." I hear this in community circles quite a bit. ...but what if we replaced this belief? What if we made it easier to get more value out community products? From my most recent essay: creatorscience.com/better-commu...

Maximize trust, not attention.

sir this is a podcast

You'll learn more from someone who asks great questions than someone who claims to have all the answers.

One day they’ll pretend they loved your work from the start.

The Lab keeps going and keeps growing 🚀 Slow and steady. That's a GOOD thing in community – a huge influx of new members can be dangerous in a social space built on connection, psychological safety, and honest sharing. What questions do you have about creating community?

I stack my Wednesdays to make other days easier but sometimes it's just not worth it 😅😪

@jay.blog we need to get Nathan here so I can tag him (why isn’t Kit on bsky yet??)

Most people need encouragement more than they need advice.

When YouTube starts to find the right audience for your video 😍