GamesRadar+ have “not been about to stop thinking about” NAME OF THE WILL. Explore the nightmarish realities of life in an Asian euphoric cult in a new hand-drawn mystery horror game from our client, Zeitgeist Studio. Find out more with the coverage we landed: bit.ly/3LIlodQ

The B2B games industry information landscape is evolving. Dedicated news sites are shrinking. A new ecosystem is forming as topic-specific newsletters and reports are stepping in to fill the gap. Here’s our alphabetical list of the best 2025 games industry newsletters and reports: bit.ly/43R0gbO

Sometimes, mistakes can work out in your favour. That was certainly the case for Fix-a-Bug’s Shitty Dungeon- we mean, The Crazy Hyper-Dungeon Chronicles😅 Head to @IGN.com to find out how our client gave its game a boost on Steam by accidentally naming it “Shitty Dungeon” in Japanese: bit.ly/3Xlpif2

Hello Fovotec, goodbye wonky ultrawide gaming 👀 Cheers to @PCGamer.com for the top-notch write-up on our client’s Dynamic Projection Technology. Go on, read the coverage we secured: bit.ly/4nKN3YI

Our Head of Consumer, Alex, is checking out To The Moon Expo today 🚀* Be sure to say hello to him if you see him about. He’s awfully good company, and especially tall, so hard to miss. *Yes, we used a rocket emoji. But please, don’t think badly of us, this post was NOT written by AI 😅

If you’re launching a PC game, then one metric is likely top of mind: Wishlists. They show player interest, signal potential sales, and help predict launch success. Our free guide digs into public Wishlist data and our own PC game launch experience. Plan your launch with confidence: bit.ly/46o3ODy

Looking to invite press to your event? We can help with that. Our team organised a cracking trip to the Madeira Games Summit for Knowledge: The Videogame Industry Newsletter. While there, Patrick Garratt put together a marvellous piece on our client, eGames Lab. Give it a read: bit.ly/3WM31qz

To attract the attention of gamers, you need to consider broader geek culture. After all, many of the same IPs and brands exist in games as well as in other formats. Discover more insights by reading Gamers and Geek Culture: What Gamers Spend on and Why: bit.ly/48J7KAt

It was a bold move to mix NASCAR drivers and content creators for the launch of iRacing's game. But did the risk pay off? Join games industry veterans Jack and Tom as they use their expertise to speedrun you through the last 7 days in gaming. Watch The Weekly Download 👉 bit.ly/4qIzcEV

If the downpour of typical British weather is making you glum, you may want to avert your eyes. Our Co-founder and Director, John, is soaking up the sun at Madeira Games Summit, hosted by our client eGames Lab🏝️ Find out about the event that’s championing Portugal’s games industry: bit.ly/43eChCN

We took our geek survey to the masses at @mcmcomiccon.bsky.social 🦸 Our research found that 33% of gamers are comic fans, so it seemed like an obvious spot. Plus, who can resist a day of gaming, anime and pop culture? Download Gamers and Geek Culture: What Gamers Spend On and Why: bit.ly/48J7KAt

If you’re a fan of @MyPerfectConsole.bsky.social then no doubt you’ve ruminated over the 5 titles you’d pick if @SimonParkin.bsky.social invited you on the show. As we’ve been working on the socials for MPC, our own perfect consoles have become a frequent topic of conversation within the company.

We’ve always known there's a deep connection between gaming and geek culture, but now we have proof. Gamers and Geek Culture: What Gamers Spend On and Why is our new survey exploring the spending habits and passions of 1,000 US gamers. Happy reading, fellow geeks: bit.ly/48J7KAt

We worked with the team behind Escape From Duckov to put some fizz into the announcement of their soda-inspired shooter, Soda Crisis 🥤 Our team secured 87 pieces of media coverage for BiliBili, but how exactly did we do it? Find out with our case study: bit.ly/47bBBix

We think we’re a little bit special. Why? We hear you ask. Simply put, we do more than the average games marketing agency when it comes to who we work with because we work on B2B campaigns as much as we do consumer ones. Discover who we are and what we stand for: bit.ly/3Q2zKo8

Ready to level up your knowledge of the global video games industry? Welcome to The Weekly Download, the definitive weekly podcast on the video games industry, brought to you by industry veterans Jack and Tom. Watch episode one: bit.ly/477Z0BF

A cosmic horror experience set within an abandoned amusement park? It’s official, spooky season is here 👻 Emotionless: The Last Ticket launched yesterday, and it’s already being compared to Bloodborne and Silent Hill. Want proof? Check out the coverage we secured in Gaming Bible: bit.ly/4hl5WjD

When you scroll through the Steam storefront looking for a new game, what’s the first thing your eyes gravitate towards? Most likely, game user reviews. Find out how you can use them as your secret marketing weapon: bit.ly/48eyKrp

Break out the welcome wagon, our new hires have landed 👏 Say hello to Yasmin and Osa, the newest members of our well-oiled Big Games Machine. Fancy working with us? Get in touch for the best games PR and marketing in the biz: bit.ly/big-games-ma...

Eight pages in EDGE Magazine. Coverage in IGN Entertainment, PC Gamer, etc. Speaking slots at Develop:Brighton and Nordic Game. When Havok wanted to showcase its ongoing role at the heart of game development, our team made sure the message landed. Find out more with our case study: bit.ly/42bJaEq

Eager to share your games industry insights? We know a thing or two about landing interviews. Here’s one we recently secured for GameRefinery’s Chief Game Analyst, Teemu Palomäki, in Knowledge: The Video Game Industry Newsletter. Go on, have a read: bit.ly/4nJzxoJ

We’ve levelled up! The Daily Download newsletter has a new look and format to bring you the best insights into the global video games industry. If you’re not already subscribed, now’s the time: bit.ly/big-games-ma...

Some take their teams for fancy meals, others go for happy hour, but us? We game. In fact, we do all three! We enjoyed our September social at Sandbox VR, where we took on the Squid Game virtual experience. If you want to work with a team that loves games, get in touch: bit.ly/big-games-ma...

Our LinkedIn page has over 2,000 followers🏆 A big thank you to our followers for your support. Each follow, reaction, repost, and comment helps us immeasurably, and means we can continue to supply you with bucket loads of games industry goodness. Feel free to follow us over there: bit.ly/3JYKwvV

If you’re launching a game on PC, then you’re likely interested in one key metric: Wishlists. Our short guide, helps you set realistic expectations for how many Wishlists your game is likely to gain, as well as the likely conversion ratio from Wishlists to sales. Enjoy: bit.ly/46o3ODy

We helped Hero Games announce its global launch plans for Duet Night Abyss 🌏 Over 5 million players have pre-registered for the fast-paced action-RPG, which wowed audiences at #gamescom. Find out why with the coverage we landed in Game Rant: bit.ly/4g6cMbL

The votes are in. The winner of The 123 Stars Jury Choice recognition is… As Long As You’re Here 👏 Alex thoroughly enjoyed being a part of the Jury, but now it’s up to you. Crown the Brightest Star from a shortlist of titles selected by the Jury🌟 Voting is open until September 7: bit.ly/4neeiex

We’re a Finalist for Best PR/Marketing Team Of The Year at the 2025 @gamingonphone.bsky.social Awards 🏆 What a treat! But you know what would be even more delightful? Winning. If we've worked together over the years, feel free to vote for us! Cast your vote by 21 September: bit.ly/4mFWwku

As big fans, we’ve loved being able to share the news of GameScience's “Black Myth: Wukong” seuquel, “Black Myth: Zhong Kui" ⚔️ So far, we’ve secured 400+ pieces of coverage across the globe, in the likes of IGN, Polygon, & Eurogamer. Learn more with the piece we landed in Variety: bit.ly/4lHhuOz

Here we go. It’s the big one. #gamescom 2025 🇩🇪 If you’re at gamescom this week, why not come chat with our team? If you see us, feel free to come over; we’re always up for a natter. If you’d rather not play Where’s Wally with John, Alex and Jack, secure a spot to meet using MeetToMatch 🤝

Become a games industry genius in mere minutes with our daily summary of the most intriguing global developments, delivered straight to your inbox. If you don’t believe us, listen to what experienced games PR man, Jim, had to say… Subscribe to The Daily Download for free: bit.ly/big-games-ma...

Alex and Jack have just landed in the UK following a trip to South Korea to meet prospects and clients, including our good chums over at Major9. You’d think their exploration was over, but not quite. Alex and Jack have a few days to regain HP before they’re off again to Germany for #gamescom 🇩🇪

As John, Alex, and Jack gear up for their trip to #gamescom next week, we’ve been reminiscing on the good times we’ve had at the event over the years. Come join our 2025 antics at the @ukieofficial.bsky.social stand in hall 3.2 or book a meeting with our team using @meettomatch.bsky.social 👋

Here's the 12th of 21 Pokémon Vox Pops from Develop:Brighton ft. Tom from @biggamesmachine.bsky.social 🎮 www.instagram.com/reel/DNDSRvg... #Pokemon #DevelopBrighton

Wondering how gamers are using YouTube in 2025? Here’s some insights. Our ‘How gamers are using YouTube in 2025’ survey found that gamers prefer content creators who offer a mix of styles and games...

We’ve partnered with @simonparkin.bsky.social as the new social media agency for his podcast @myperfectconsole.bsky.social! Imagine ‘Desert Island Discs’ but for video games, where guests reveal the 5 titles that they’d put on their perfect console. Become an avid fan, just like us: bit.ly/4olXO5n

ChinaJoy 2025 = complete ✅ Alex and Jack had a tremendous time in Shanghai - thanks to everyone who took the time to chat with them. It was great to fly the flag as the only UK PR and marketing agency at the event 🇬🇧 Our heroes' adventure is far from over. Next stop, South Korea! 🇰🇷

Alex is pleased as punch to be a part of the Jury for Indie Assemble: The 123 Stars✨ As part of Excaliber’s Jury, Alex will help to select the 123 titles that will take part. Find out about the brand-new promotion dedicated to indie video games taking place on Steam in September: bit.ly/3GOo8UX

Your ticket to a cosmic horror-inspired amusement park awaits, courtesy of Emotionless: The Last Ticket 👻🎢 Our team has been busy generating chatter for X1 Games Studio’s horror game, with much success. Find out more about this haunting title with the coverage we secured in IGN: bit.ly/4mdtrfE

Guten tag, gamescom 👋🇩🇪 John, Alex, and Jack will be in Cologne for #gamescom from 20-22 August. Be sure to go and have a natter with them at the @ukieofficial.bsky.social stand in hall 3.2. Ready to level up your games PR and marketing? Book a meeting with our team via @meettomatch.bsky.social 🤝

Truer Than You is @checkpointau.bsky.social's Queer Game of the Month 🏳️‍🌈 We’re chuffed to have brought @transcenders.bsky.social's new visual novel to Checkpoint Gaming’s attention. Find out more about the queer romance featuring a non-binary lead: bit.ly/4nTkLwl

Hundreds of players, one victor. Congratulations to Toby Best for winning our Develop:Brighton Pac-Man Arcade Challenge with an unbeatable score of 24,870 🏆 Thank you to everyone who visited our booth! Looking for games PR and marketing assistance? Get in touch: bit.ly/big-games-ma...

It’s the final day of Develop:Brighton, meaning it’s your last chance to take on our Pac-Man Arcade Challenge👾 If you want to take home the tabletop arcade machine, make sure you come and join us at booth A34. While you're there, try our ‘Game Jam’, available in a range of tempting flavours.

Develop:Brighton, let’s get this show on the road! Come to booth A34 to enjoy... 👾 Our Pac-Man Arcade Challenge 🍓 A quintessentially British treat in the form of our ‘Game Jam’ We’ve got bucket loads of games PR and marketing knowledge to share, too. Pop over and have a chat with the team 😁

Navigating the world of game influencer marketing is a tough challenge, but we’re here to help you turn down the difficulty. We’ve teamed up with Lynn Marie from Lurkit to share how you can master game influencer marketing in 2025. Start achieving results with our guide: bit.ly/4ktB0NV

See Donkey Kong as a lumbering buffoon? Ed Night thinks you couldn’t be more wrong. Listen as the stand-up comedian explains why Donkey Kong is, in fact, a sophisticated character. Enjoy our latest episode now: bit.ly/3Gg8gKC

The BGM Five will hold the fort at our Develop:Brighton booth next week, ready to wow you with their games PR and marketing wisdom. Come by booth A34 to face our Pac-Man Arcade Challenge and chat with our team. Save your slot by booking a meeting with us on @meettomatch.bsky.social 🤝

Forget Saltburn, we’re all about BGM Manor 👑 For this year’s Summer Fest, our team retreated to a beautiful house in the countryside for some well-deserved R&R. We’re back in the saddle this week! Looking for some expert games PR and marketing? Feel free to get in touch: bit.ly/big-games-ma...

Develop:Brighton, are you ready to face the BGM Pac-Man challenge? 👾🕹️ We’re turning our booth into the ultimate retro arcade, where the highest scorer will win a tabletop arcade machine to take home. Interested in scheduling a proper meeting? Connect with our team on MeetToMatch 🤝

Searching for an unfair advantage in the global games industry? Look no further than The Daily Download newsletter. A concise summary of the most intriguing games industry developments across the world. Delivered fresh to your inbox daily, 5 days a week. Subscribe for free 👉 bit.ly/big-games-ma...