During her recent visit to Sri Lanka, our CEO @farzanabaduel.bsky.social met with senior diplomatic and political leaders including the Prime Minister of Sri Lanka, the British & U.S. Ambassadors. Meetings like these highlight the importance of strengthening relationships across borders.🌏

In her latest piece on South Asian Herald, our CEO @farzanabaduel.bsky.social shares lessons about conflict, dignity and recovery from her visit to Sri Lanka’s minefields with The HALO Trust. A powerful reflection on the human side of humanitarian work. 🔗 Read more: bit.ly/4sbkaZ3

Since 2002, The HALO Trust has cleared over 300,000 landmines and returned safely 121 km² of land to Sri Lankan communities. In this Newsfirst SL interview, @farzanabaduel.bsky.social reflects on why this work is so important and so sensitive. 🎥 Full interview: bit.ly/45h2tgX Enjoy a clip 👇

This week on Stories and Strategies, @farzanabaduel.bsky.social and Doug Downs speak with grief-informed communication expert Cindy Lang on why workplace grief is a communication challenge, not an HR one. Watch/listen: 📺 bit.ly/496lmnN 🎧 apple.co/4aAyTqp 🎥 bit.ly/4ar5AGF

Last week at Women in Management Top50 Global Week, our CEO, @farzanabaduel.bsky.social gave a keynote on the strategic role of storytelling and took part in a discussion on how Sri Lanka presents itself on the global stage. Here are some images from the event 👇

In last week's episode of #TheWeekUnspun🎙️ @farzanabaduel.bsky.social, Doug Downs, and @tbonegallagher.bsky.social discuss: 📰 Vanity Fair fallout 💬 Is PR dead? 🔮 PR in the Future Watch the full episode👇 bit.ly/45191Ar

A huge thank you to Niresh Eliatamby for shining a spotlight on The HALO Trust team on News 1st and sharing the news of Halo in Sri Lanka removing over a million explosive items including 300,000 mines. More to go but it’s important to celebrate the team 🙌 Watch ~ www.youtube.com/live/wempJUT...

An afternoon immersed in Sri Lankan art 😍

Colombo is fast becoming a capital of culture, from the culinary hotspots, nightlife to the concept store and galleries popping up across the city ~ well worth exploring this city. Been here for almost 3 weeks and still have not scratched the surface of Colombo 🇱🇰

With the inspiring Prime Minister of Sri Lanka, H.E. Harini Amarasuriya discussing the important work of demining by team The HALO Trust. Saving lives and livelihoods in Sri Lanka since 2002 - we are on a singular mission to make Sri Lanka mine free.

🎙Episode 16 of 𝗧𝗵𝗲 𝗪𝗲𝗲𝗸 𝗨𝗻𝘀𝗽𝘂𝗻 goes live tomorrow! ⏰3 PM BST/10 AM EST 🎙️Join @farzanabaduel.bsky.social, @tbonegallagher.bsky.social, and Doug Downs as they discuss this week's biggest stories from a PR lens. 🔗To join - bit.ly/4904a3g Enjoy this clip from last week👇🏾

Continuous professional development is essential for PR professionals in an AI-driven world. In this Media Marketing interview, our CEO @farzanabaduel.bsky.social explains why learning, adaptability and ethical judgement will define the future of PR. Read more here⬇️ bit.ly/4j6Xfu7

This week on Stories and Strategies podcast, @farzanabaduel.bsky.social & Doug Downs speak with nonprofit comms leader @marcwhitt.bsky.social on why impact isn't awareness and how organisations become their own best kept secret. Watch/listen: 📺 bit.ly/4rYzicf 🎧 apple.co/4s0ESLf 🎥 bit.ly/3Mx4P53

Yesterday in Colombo 🇱🇰, our CEO @farzanabaduel.bsky.social Baduel spoke on how strategic communications can strengthen Sri Lanka’s investment narrative and build confidence with global investors, partners and talent. Massive credits to the AmCham team for convening an important conversation.

In last week's episode of #TheWeekUnspun🎙️ @farzanabaduel.bsky.social, Doug Downs, and @tbonegallagher.bsky.social discuss: 🎬 Netflix vs Warner Bros ⚖️ English law as soft power ✈️ US entry rules & perception Watch the full episode👇 youtu.be/uw9r995KMew

Our CEO, @farzanabaduel.bsky.social visited The HALO Trust to see their humanitarian work in Sri Lanka first-hand. At Curzon we believe in connecting worlds for good, and our paid volunteering time helps us make an impact. Grateful to our clients and colleagues who make this possible. #CurzonPR

🎙Episode 15 of 𝗧𝗵𝗲 𝗪𝗲𝗲𝗸 𝗨𝗻𝘀𝗽𝘂𝗻 goes live tomorrow! ⏰3 PM BST/10 AM EST 🎙️Join @farzanabaduel.bsky.social, @tbonegallagher.bsky.social, and Doug Downs as they discuss this week's biggest stories from a PR lens. 🔗 To join: bit.ly/4pySJH7 Enjoy this clip from last week👇🏾

𝗢𝗻𝗹𝗶𝗻𝗲 𝗰𝗿𝗶𝘀𝗲𝘀 𝗺𝗼𝘃𝗲 𝗳𝗮𝘀𝘁. Next week, our CEO and CIPR President-elect @farzanabaduel.bsky.social will be speaking at PRASL on how leaders can stay ahead. Find out more: prasl.lk And if you're in Sri Lanka, make sure to attend!

Our CEO @farzanabaduel.bsky.social will deliver the keynote at Women in Management's Top50 Global Week in Colombo. She'll be speaking on the theme: “𝙏𝙝𝙚 𝙋𝙤𝙬𝙚𝙧 𝙤𝙛 𝙎𝙩𝙤𝙧𝙮𝙩𝙚𝙡𝙡𝙞𝙣𝙜: 𝙎𝙝𝙖𝙥𝙞𝙣𝙜 𝙉𝙖𝙩𝙞𝙤𝙣𝙨, 𝘽𝙧𝙖𝙣𝙙𝙨, 𝙖𝙣𝙙 𝙁𝙪𝙩𝙪𝙧𝙚𝙨.” She will also join the panel on Sri Lanka’s global narrative.

From 2009 to now, the industry evolved but some lessons stay timeless. Congrats to @farzanabaduel.bsky.social & James Ollerenshaw for 16 years of incredible work, and to every #HumansOfCurzon past and present. Thank you to our clients and talents. Here's to timeless lessons. 🎉 #CurzonAt16

This week on Stories & Strategies podcast, @farzanabaduel.bsky.social & Doug Downs speak with reputation strategist Steven S Smith on trust, character vs capability, and why values still shape public opinion more than ever. Watch/listen: 📺 bit.ly/4iL7QdG 🎧 apple.co/4iHKZzQ 🎥 bit.ly/4rFGXvT

Our CEO, @farzanabaduel.bsky.social, alongside Satvir Bungar, spoke at the CEDAR Employee Network event by BDO UK, exploring how reverse mentoring bridges generational gaps and strengthens inclusive leadership. A powerful programme supporting 200+ young professionals. #ReverseMentoring #Leadership

Fresh from today's episode of #TheWeekUnspun🎙️ @farzanabaduel.bsky.social, @tbonegallagher.bsky.social, and Doug Downs, unpack the week’s headlines: 📄 Forum Media 25 🇿🇨🇿 ☁️ Global Political Leaks 📺 Everything Becoming TV Watch the full episode here 👇 ▶️ youtu.be/Wswfc7gfRmg 🎥

Our CEO, @farzanabaduel.bsky.social will keynote at AmCham Sri Lanka on how strategic comms can fuel investment, talent & global partnerships. Panelists Include: 🔷Neela Marikkar 🔷Dilshan Wirasekara 🔷Renuka weerakone 🔷Rishini Weeraratne 📍Taj Colombo | 15 Dec 🔗 Register: bit.ly/4858Rd3

Our CEO, @farzanabaduel.bsky.social, joined 70+ speakers at the Forum Media 2025, Central Europe’s largest gathering for professional communications. Petr Pavel, President of Czech Republic, also delivered a keynote on the role of independent media in sustaining democracy. #ForumMedia25

An honour to attend the Speakers’ Welcome Dinner hosted by H.E. Matt Field OBE, UK Ambassador to Czech Republic, at the magnificent & historic Thun Palace in Prague Delighted to be speaking at the Forum Media conference, Central Europe’s largest professional gathering of its kind #ForumMedia2025

Our book comes out on 3 Dec. Everything you want to know about PR Campaigns. Order it now from Kogan Page www.koganpage.com/marketing-co... and get 40% off with code Sale40.

This week on Stories & Strategies podcast, @farzanabaduel.bsky.social & Doug Downs speak with public affairs veteran Lionel Zetter on trust, polarisation, lobbying & the future of influence. Watch/listen 👇🏾 📺 bit.ly/3XhnxQc 🍏 apple.co/49FL5pc 🎧 bit.ly/4p1GMti

The world is changing fast and boards must evolve if organisations are to survive. PR professionals have the strategic skills needed at the top table. My latest weekly column in Sri Lanka’s Daily Mirror explores this. Read here 🔗 www.dailymirror.lk/Farzana-Badu...

Our CEO, @farzanabaduel.bsky.social, has written a new op-ed in South Asian Herald News: “A South Asian Woman’s Journey Through Britain.” A moving reflection on migration, identity, resilience, and how “being different” became a strength that shaped her career southasianherald.com/a-south-asia...

Next week in Prague: Our CEO, @farzanabaduel.bsky.social, joins global leaders at the #ForumMedia2025. She’ll be speaking on how AI is transforming PR into a true management discipline. With 70+ speakers and a keynote from Czech President Petr Pavel, it’s set to be a landmark year. 🇨🇿

On this episode of Stories & Strategies podcast, @farzanabaduel.bsky.social & Doug Downs chat with Nick Usborne about why teams are experiencing brand drift and how communicators can protect authenticity in the age of AI Full edpisode 👇🏾 📺 bit.ly/44ciOD5 🍏 apple.co/4o0hBpy

A brilliant @cipr.co.uk conference last week, where 300+ PR professionals explored leadership, influence & the future of comms. Our CEO & CIPR President-elect @farzanabaduel.bsky.social chaired a panel on why reputation and foresight make PR pros indispensable in modern leadership.👏🏾 #CIPRConf25

Chaired a brilliant discussion at #CIPRConf25 on why PR professionals belong on boards and in non-executive director roles. Here is a guide I wrote on what it means to be a NED, how to prepare for the role, and what to do once you get there. farzanabaduel.com/how-to-land-... @cipr.co.uk

“1 in 3 would rather clean a toilet than ask a silly question at work. Juniors find it hard to ask silly questions in the office so they just stay silent.” Josephine Hanson on the need for traditional management approaches to evolve if we want to build effective multi-generation teams. #CIPRConf25

“We feel like we're passengers in terms of what our brain can do, we're stuck with the brain we've got. But we can absolutely change our brains according to how we choose to spend our time.” Neuroscientist, Dr Jack Lewis, on understanding our brains’s decision making processes. #CIPRConf25

Demystifying the path to board-level roles. Our breakout panel discussion talks through the journey to becoming a Non-Executive Director (NED) and the skills needed. #CIPRConf25

🚨Episode 11 of #TheWeekUnspun goes live tomorrow! 🌏 ⏰3 Pm BST / 10 am EST 🎙️Join @farzanabaduel.bsky.social, @tbonegallagher.bsky.social, Doug Downs & @amonck.bsky.social as they unpack the week’s biggest stories from a PR lens.🔍 Join us here- bit.ly/47VPuSm Enjoy this clip from last week

🌍 “Africa” isn’t one market. It’s 54. This week on Stories & Strategies podcast, @farzanabaduel.bsky.social & Doug Downs chat with Wimbart founder @wimbarthope.bsky.social about what it really means to do PR across African markets. 📺 bit.ly/4qTtHn5 🍏 apple.co/4qUJNN4 🎧 bit.ly/3Xod2dI

Great to catch up with Sarah Waddington, CEO of the @prca-hq.bsky.social, ahead of my @cipr.co.uk presidential year in 2026. We discussed how both organisations can work together to strengthen our industry ~ with a little help from Dante 🐶, pictured here!

Why do PR pros; people who communicate for a living, go silent on LinkedIn? 🎙️ On Stories and Strategies, @jojamieson.bsky.social chats with @farzanabaduel.bsky.social & Doug Downs on how to post authentically without oversharing Full episode👇🏾 📺 bit.ly/3Lk6lGV 🍏 apple.co/43fss7E 🎧 bit.ly/43I84vW

Today on The Week Unspun: 🌍 Bill Gates’ climate U-turn 🏢 14,000 layoffs at Amazon 🇮🇹 Italian election gets personal @farzanabaduel.bsky.social, Doug Downs, & @tbonegallagher.bsky.social unpack the week’s biggest news from their PR lens! 🔬 Catch the full episode 👇🏾 ▶️ youtu.be/K1kSO9yjbkE?si…

🚨 Episode 9 of #TheWeekUnspun goes live tomorrow! 🌏 ⏰𝟯𝗣𝗠 𝗕𝗦𝗧 / 𝟭1𝗔𝗠 𝗘𝗦𝗧 🎙️Join @farzanabaduel.bsky.social, @tbonegallagher.bsky.social, and Doug Downs, as they unpack the week’s biggest stories from a PR lens.🔍 Join us here- bit.ly/4oPc4TH Enjoy this highlight from last week. 👇🏾

An oath from 10th-century England still shapes how we build trust today. @davidinspires.bsky.social explores what “The Truth, The Whole Truth and Nothing But the Truth” means for modern communicators, and why trust is a condition, not a campaign. Read ▶️ bit.ly/4htUq5e

On this week’s episode of Stories & Strategies podcast, hosts @farzanabaduel.bsky.social & Doug Downs talk with Dr. Tina McCorkindale (InstituteForPR) about the rise of AI sycophancy, and why AI flattery can be dangerous. Full episode 👇🏾 📺 bit.ly/47xTCYI 🍏 apple.co/47rhxZz

Last week on The Week Unspun, @farzanabaduel.bsky.social, Doug Downs, & @tbonegallagher.bsky.social, broke down the Week’s news stories wearing their PR hats. Full episode - youtu.be/2isBpRKDeSo Join us again this Friday at 3pm GMT / 10pm EST. #TheWeekUnspun

Last night, I spoke at the Houses of Parliament for Inspirational Journeys of Leadership & Impact, alongside incredible women driving change. Common themes include cultivating resilience through welcoming failure as an engine of growth as well as being a giver and leaving pockets of kindness!

New CIPR-funded research by John Clegg exposes a critical gap in internal communication in organisations under 500 employees. While 92% of smaller organisations prioritise building trust in leadership, only 62% believe they're doing it well. Read the full report: https://bit.ly/4nmBC9j

Britain’s soft power, our most valuable global asset, is being slowly eroded. In this Op-ed for Diplomat Magazine, our CEO @farzanabaduel.bsky.social calls for a national strategy that recognises soft power as an engine of economic growth. features.diplomatmagazine.com/why-britain-...

🚨 Episode 8 of #TheWeekUnspun goes live tomorrow! 🌏 ⏰𝟯𝗣𝗠 𝗕𝗦𝗧 / 𝟭𝟬𝗔𝗠 𝗘𝗦𝗧 🎙️Join @farzanabaduel.bsky.social, @tbonegallagher.bsky.social, and Doug Downs, as they unpack the week’s biggest stories from a PR lens.🔍 Here’s a highlight from last week 👇🏾 Join us here- bit.ly/43g2roP