With the advent of AI-driven discovery channels, the importance of backlinks, to some degree, has shifted to citations & mentions. I emphasized about mentions even before ChatGPT & Gemini came into picture but didn't know their severity it would have from such AI assistants. x.com/HeySannidhi/...

How AI inferencing works! ¯\_(ツ)_/¯

Reminder

🚨 I’ve just updated my AI Search Optimization Checklist (and worksheet) 👇 Following a workflow for a strategical AI search optimization process. Check it out: www.aleydasolis.com/en/ai-search...

To live in the present means to have no continuity at all. ~ Jiddu Krishnamurti www.youtube.com/watch?v=GvQm... #Philosophy #Life #HealthyLiving #Mind #JidduKrishnamurti

Presently, as I'm doing market research for a niche, it occurred to me how the focus has shifted from traditional search to AI assistants. No wonder why SEO has, almost, no returns from informational queries. That doesn't mean evergreen content is not or less important.

New features released by Google: 1. Preferred Sources — they are coming to AI Overviews and AI Mode. 2. Highly Cited — makes it easy to spot articles (in SERPs) that many other stories have cited. 3. Fresh perspectives, new updates and prominent links. blog.google/products-and...

It's pathetic to see so much negativity about listicles and it's all because they are being used as manipulative SEO tactic. There's nothing wrong with them, just like content that is scaled to manipulate Google and AI systems. No wonder such listicles are being ignored by the systems.

A rare GBP review 😀 #GBP #LocalSEO #SEO #NSFW #Funny

Avoid rigging the systems. SEO has been about building: 1. onsite reputation through high-quality, unique, and value-added content. 2. offsite reputation through "natural" or "earned" backlinks, mentions, citations, likes, shares etc. 1/4

All immigrants in the U.S., including Indians, looking to obtain a Green Card will now have to return to their home countries to apply, according to a new policy announced by the U.S. Citizenship and Immigration Services. www.thehindu.com/news/interna...

Google has become excellent in understanding semantics correctly. It's mind blowing! Good job Google! If one is still thinking in terms of keywords matching, then it's not going to help much. Focus on: 1. Brand 2. Authority 3. Highly helpful content 4. Support from third parties #SEO

Yesterday, I noticed SERPs reporting very less number of results. This happened for few queries, normally they result in hundreds of millions. I checked just now, numbers of results reported are in hundreds for a query which usually results in hundreds of millions. Anybody else notice same? #SEO

Apple cofounder Steve Wozniak got cheers, not boos, after telling students they 'all have AI — actual intelligence' 💙 Wozniak www.businessinsider.com/steve-woznia...

May 2026 core update — may take up to 2 weeks to complete. May the Google be with you. status.search.google.com/incidents/wd...

SEO didn't die. But all those who don't understand it well. RIP, in second page.

Wonder why the mind pops up with ideas when it's time to sleep. Faaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaak

Almost, entire site got de-indexed. I see de-indexing reports from others too; do you you see at your side? #SEO

Big news at I/O. Google is rolling out a number of new features and functionality. Google’s new intelligent Search box – its biggest change to the search box in 25 years searchengineland.com/googles-new-... Google Search now powered by Gemini 3.5 Flash searchengineland.com/google-searc...

Suddenly disappeared as though never happend. So, what happened to all those AGI talks? #AI #AGI #LLMs

Results Age xkcd.com/3245/

Refining web content for SEO is like refactoring code in software development. Both are interesting and challenging, and 💙 doing both.

SaaS — Slop As A Service

😆 #Funny #SoftwareProgramming #SoftwareEngineer #SoftwareDevelopment #SoftwareProgrammer

Straight from horse's mouth: most Americans don't trust AI Search engines and AI systems understand this well. It's imperative to understand that scaling content with/out AI is worthless of one's time, energy, and money. Moreover, it's harmful for SEO. Be careful. www.theverge.com/ai-artificia...

"Optimizing your website for generative AI features on Google Search" It's good to see as part of official documentation. developers.google.com/search/docs/...

"ChatGPT allegedly shares your chat query topics, user IDs, and email addresses with Google and Meta, according to a new class action lawsuit filed today." x.com/RobertFreund... #ChatGPT #Google #Meta #Lawsuit #SEO

Google Analytics now provides a dedicated way to measure and analyze traffic originating from popular AI assistants. You can now identify how users are discovering your site through chatbots like ChatGPT, Gemini, and Claude... support.google.com/analytics/an... #SEO

Overall, ChatGPT has become incredibly smart!

Yesterday, I submitted few pages for indexing to Google. Today, I notice that it indexed ancillary pages and ignored critical money pages.

One should understand that what Google does in terms of laying guidelines, updates and actions is to help its users have better exp. Even an SEO should focus on delivering same—to the users, without manipulative tactics. Now, here's the point to note—manipulative tactics to deceive the users. 1/3

In case Bill Slawski's blog "SEO by the Sea" isn't accessible, same can be done so on GitHub. deepakness.github.io/seo-by-the-s... Thanks to DeepakNess for make it possible @ x.com/DeepakNesss/... #SEO

Google: As of May 7, 2026, FAQ rich results are no longer appearing in Google Search. We will be dropping the FAQ search appearance, rich result report, and support in the Rich results test in June 2026. developers.google.com/search/docs/... Keep creating FAQs 4 USERS: x.com/HeySannidhi/...

WOW!

Interesting insights on UUID collision news.ycombinator.com/item?id=4806... #SoftwareEngineering #SoftwareEngineer #SoftwareDevelopment #SoftwareDeveloper #SoftwareProgramming

Gemini accesses cached version of a webpage. Is there a way to force it to access live version of same? #SEO #Gemini

Google Chrome silently installs a 4 GB AI model on your device without consent. At a billion-device scale the climate costs are insane. www.thatprivacyguy.com/blog/chrome-... #Google #Chrome #AI #Security #Privacy

Content distribution is very important. Once content is published on a primary channel, ensure it's distributed across others too in apt format suitable to them. To level-up, ensure your business's brand and website's authority are of top quality so that content channels prefer to quote it. #SEO

A human walks into a bar where AI is a bartender. What can I get you? The best drink you have. Excellent choice! Here you go—what everyone else is having. ¯\_(ツ)_/¯ Inspired by @ old.reddit.com/r/Jokes/comm... #AI #SEO #LLM #ContentWriting #Web

AI threats in the wild: The current state of prompt injections on the web security.googleblog.com/2026/04/ai-t... #AI #Google #LLM #SEO

SEO, AEO and GEO ¯\_(ツ)_/¯

WOW! Suddenly, both ChatGPT and Gemini show local business for local queries excluding national businesses. Previously, national businesses dominated in both of them. Do you also see the change? National businesses still dominate rankings in Google Search though. #SEO

Cool feature in Google's AI Mode—view search/ask and website side-by-side blog.google/products-and...

Ready for a good mystery? I'm glad my client let me publish this case study. It was an interesting one, that's for sure :) -> Deindexed, Delayed, and Down: Investigating A Site’s Removal From Google Before A Delayed Manual Action Arrived [Case Study]

Regarding GSC impression emails H/T @glenngabe.bsky.social

Should have done long time back, nonetheless, good one Google searchengineland.com/google-searc... #SEO

In would be AI fiasco, the dumbest people are not the CEOs and the public, but the investors. Having said that, like any other boom bust it's the public (except super rich) that's going to get hit hard—extremely hard this time. #AI #Jobs #Humanity #Environment #Dystopian

Employers are using your personal data to figure out the lowest salary you’ll accept www.marketwatch.com/story/employ... #Employment #Jobs #Salary #Surveillance

What Being Ripped Off for $35k Taught Me belief.horse/notes/what-b...

Excerpt from points shared on a FB group by Bart Magera (from a recent AI summit conference) 1. Every session that hit the hardest was not about replacing teams with AI. It was about making people better at what they already do. 1/2 #SEO