Clearly, Amazon's editors know what they're doing...

My free “Pogue’s Posts” column is here! Today, Apple finally demonstrated a coherent AI strategy—and a fixed, AI-powered Siri. pogueman.substack.com/p/today-appl...

Here's my "CBS Sunday Morning" story today: The disappearing entry-level job. Why is it that recent college grads can't seem to find work, no matter how hard they try? And what's the expert advice for breaking through? youtu.be/TcBYMvioqnU?...

My Los Angeles friends- If you are at all an Apple aficionado, or even if you aren't, this is an event well worth your time. David has done his research and there is so much fascinating detail about Apple that you thought you knew. I read the 600-page book twice already + the audio version. Go!

My new “Pogue’s Posts” column: Google's AI Overviews are mandatory. They're wrong 28% of the time, and they consume enormous amounts of power, but you can't turn them off. Meet the woman who's fighting Big Tech to make those AI features optional. pogueman.substack.com/p/rise-up-pe...

HEY LA! On June 22, I'll talk about my NY Times bestseller, "Apple: The First 50 Years"—with song parodies at the keyboard. It's practically "Apple: The Musical." The ticket includes a signed copy. (Already have the book? Email me: [email protected]). See you then! www.eventbrite.com/e/david-pogu...

Look out, world! Translations of "Apple: The First 50 Years" are coming soon to these countries (so far): China, Japan, Taiwan, Korea, Serbia, Italy, Germany, Poland, Vietnam, Brazil, Korea, Russia, and Georgia (the country)!

If you have an Apple Watch, you really need to see my “Pogue’s Posts” column today. I've rounded up the EIGHT BEST TIPS from the 200 submitted by my readers, and at least a couple of them will be game-changers for you! No paywall, no ads. pogueman.substack.com/p/how-to-unl...

I’m deep into David Pogue’s Apple history & came across this hilarious line from The Onion upon Tim Cook being named CEO. You can count on The Onion summing up everyone’s sentiment in a clever headline. @davidpogue.bsky.social @snell.zone @gruber.foo

Here's my story on "CBS Sunday Morning" today: A profile of Lily Hevesh (@hevesh5.bsky.social), who's arguably the greatest domino artist in the world. She's absolutely delightful. youtu.be/ojJ8VNHn7hs?...

Cool news re: the audiobook for "Apple: The First 50 Years!" Today, we released an updated version with (a) buncha tweaky fact fixes, (b) new, subtler sidebar chimes, and (c) a free PDF of ALL the book's photos. (Lots of people had asked for that.) If you don't see it, refresh your app…

Last call, Austin! See you TOMORROW NIGHT for my high-energy, musicalized show about Apple's first 50 years! It's free, it's funny, and it's gonna be a blast! events.ticketleap.com/tickets/barn...

New “Pogue’s Posts” column (free and ad-free): Between a third and a half of all AI responses are made-up or wrong. Why can't AI just admit when it doesn't know something? pogueman.substack.com/p/why-cant-a...

HEY AUSTIN! Come say hi on Tuesday! After 5 weeks on the NY Times bestseller list, I'm bringing "Apple: The First 50 Years" to town! It's Apple stories you haven’t heard before, with song parodies at the piano. Tues, May 12, 6:30 pm. Free. RSVP here! events.ticketleap.com/tickets/barn...

"Pogue's narration is charming...His enthusiasm for his subject is the highlight of the soundscape. His storytelling skill never wavers. A fun and inspired telling of the Apple story provided by an insider who knows his subject." www.kirkusreviews.com/audiobook-re...

The Apple Watch is a big motley bag of random features--and turns out everyone uses it completely differently. In today's free “Pogue’s Posts” column, I'm showing you how I use it. The comments are fantastic. pogueman.substack.com/p/what-do-yo...

HEY ATLANTA! Whatcha doing Saturday? Come to the Mimms tech museum at 2pm, where I'll present "Apple: The Musical!" Well, kind of. It's actually a talk about Apple's first 50 years, with song parodies at the piano. Anyway, you'll have a great time! mimmsmuseum.org/event/mimms-...

My 3 stories on "CBS Sunday Morning" today: Climate-hopeful startups. First, wave energy: youtu.be/nkDyUL1A65U?... Then, cement at room temperature: youtu.be/n--BQG7rn7U?... Finally, better bread: youtu.be/MCEf5p79LpM?...

My new, free “Pogue’s Posts” column today: My attempt to answer "Is your phone eavesdropping?" on national TV—and the unpleasant backlash! pogueman.substack.com/p/is-your-ph...

Today on "CBS Sunday Morning," I tried to get to the bottom of the question, "Is your phone listening to you ( to show you ads)?" I interviewed both an ad expert and an anti-ad activist and researcher. You won't believe what they said. Literally. youtu.be/mIOA3nQclOM?...

Apple: The First 50 Years by @davidpogue.bsky.social isn’t just a tech book. It’s the real story behind the products you’ve used your entire life. The wins, the failures, the people. This is the one people will be talking about. #AppleTheFirst50Years #Apple 📕 a.co/d/03T7u1D0

FOURTH WEEK on the NY Times bestseller list. How am I so lucky!?

After 12 years away, I'm back with my “Pogue’s Posts” column. No ads, no paywall. Today's column: How I scammed myself on Venmo. pogueman.substack.com/p/how-i-scam...

This makes me so freaking happy. It's @daringfireball.bsky.social review of "Apple: The First 50 Years." "The book is nothing short of an instant classic —just a remarkable, essential, and unique work." daringfireball.net/2026/04/pogu...

Today, on Apple’s 50th anniversary, I’ve written up five stories from my own relationship with Apple. Most of ‘em, I’ve never told before! open.substack.com/pub/pogueman...

Today's the day: Apple's 50th anniversary! To help celebrate, I've written a story for New York mag called "Searching for Steve Jobs." It's my attempt, based on knowing Jobs a little and interviewing people who knew him a lot, to pin down what he was really like. nymag.com/intelligence...

Today's free “Pogue’s Posts” column: My review of Apple's new $600 laptop, the MacBook Neo. Spoiler: It's great. pogueman.substack.com/p/macbook-ne...

HEY D.C.! Come say hello on Monday (Mar 30, 7 pm). I'll be at the famous Politics & Prose bookstore, offering an entertaining dive into Apple's first 50 years—with song parodies at the piano! FREE. politics-prose.com/david-pogue-...

Check out NPR's Book of the Day! www.npr.org/2026/03/26/n...

In 2 weeks: hear more insider details about Apple when author, tech correspondent, and tech columnist @davidpogue.bsky.social speaks to PMUG for its April 14th Zoom meeting. Non-member “seats” available. More: bit.ly/3PHpzIy #davidPogue #iphone #apple #appleHistory #computerHistory

Just diving into @davidpogue.bsky.social’s “Apple: the First 50 Years.” Pogue gets off a strong start, pulling readers in with a short list of Woz’s favorite pranks. Ouch.

HEY NEW YORKERS! On Tues, Mar 24, I'll take the stage with the Wall Street Journal's @joannastern.bsky.social and WIRED's @laurengoode.bsky.social at Cooper Union. We'll take an entertaining dive into Apple's first 50 years. Includes bonus song parodies! And it's FREE! cooper.edu/events-and-e...

This story is about Steve Wozniak. When early Apple employees were left out of stock options, Woz didn’t argue—he just gave them his own shares. No PR move. No strategy. Just generosity 🤯 In this episode, @davidpogue.bsky.social shares the story that captures who Woz really is: bit.ly/applepogue

My "CBS Sunday Morning" cover story: iNaturalist, the app that identifies any critter, plant, or bug—and adds your sightings to the global scientific database, so researchers know what's happening. And Martha Stewart invited us to raid her property for sightings! www.youtube.com/watch?v=ZJGH...

Amazon is selling "Apple: The First 50 Years" (now a New York Times bestseller) for 25% off—which, on a $50 full-color book, really helps. Interestingly, Amazon also sent refunds to everyone who'd paid full price earlier. www.amazon.com/Apple-First-...

👋 Are you an Apple fan? Our guest this week is @davidpogue.bsky.social who joins us to chat about his new book. Yes, we're unpacking 50 years of 🍎 Apple. + Trump's TikTok payoff, selling war with video games, & @jeffmacarthur.bsky.social on subscription fails. podcasts.apple.com/ca/podcast/d...

In 3 weeks: @davidpogue.bsky.social will present “Apple: The First 50 Years” when he speaks to PMUG for its April 14th Zoom meeting! Learn more: bit.ly/3PHpzIy #davidPogue #apple #appleHistory #computerHistory

Apple didn’t start in a garage—and that’s just the beginning! @davidpogue.bsky.social joins me to unpack the real stories behind Apple: The First 50 Years. We talk myths, mission-driven leadership, and why Apple still shapes the culture: bit.ly/applepogue

Thrilling news in Pogueland: "Apple: The First 50 Years" is a NEW YORK TIMES BESTSELLER!!! And Amazon, and USA Today! (And minus celebrity memoirs, it would be Number 1!) Thank you to everyone who's supported this journey!

Here's my latest free (and ad-free) Substack column: The long, winding road to a cover design for my new book. It stymied a bunch of great minds! substack.com/home/post/p-...

Any order of my book "Apple: The First 50 Years" of 10 books more…gets a 46% discount! So here's an offer: If your group (book club, user group) orders 15 copies+, I'll pay a Zoom visit to one of your meetings. I'll give a talk & take questions! Shoot me a note... [email protected]. applefirst50.com

HEY SEATTLE! Whatcha doing tomorrow (Monday, March 16)? I'll be at Town Hall Seattle, performing "Apple: The Musical!" Well, OK, it's a funny talk about Apple's first 50 years, interspersed with song parodies at the piano. Come say hello! townhallseattle.org/event/david-...

HEY PORTLAND!! On Sunday, come say hi at Powell's Books! I'll be onstage with a whirlwind ride through Apple's 50 years— with parodies at the piano! "Don't cry for me, Cupertino…" www.powells.com/events/david...

Here's my new Substack column today (free): What it's like to launch a big book .48 hours inside the whirlwind! pogueman.substack.com/p/what-its-l...

New Pogue song parody today, in honor of Apple's 50th anniversary! I've take Pharrell's "Because I'm happyyyyy..." and turned it into "Because it's Appllllllle...." Enjoy! www.youtube.com/watch?v=YyXb...

PUBLICATION DAY! This morning, “Apple: The First 50 Years” appeared in bookstores, on front porches, in e-book apps, and on audiobook sites. Two years of work, 150 interviews, 360 color photos, 600 pages, and an absolutely gorgeous result!

Here's my "CBS Sunday Morning" story about Apple's first 50 years... www.youtube.com/watch?v=C-02... And my full, unedited interview with CEO Tim Cook. youtu.be/xLqUXIwPGUo?...

The WSJ review of "Apple: The First 50 Years" in IN! “It’s about as dramatic a business narrative as you could think up. To write a biography of a corporation that has lived numerous lives in its 50 years is a huge task, and Mr. Pogue’s easy style fits…" www.wsj.com/arts-culture...

Happy to announce my @SXSW (South by Southwest) featured session on March 18—with my guest, PHIL SCHILLER! Apple Fellow, former global marketing head, and a great storyteller! This will be AMAZING. schedule.sxsw.com/events/PP115...

Today, WIRED has posted a great excerpt from "Apple: The First 50 Years"--the inside story of how the iPhone was created! (Subscription required.) www.wired.com/story/the-un...