Kicking off our Partner Day @awscloud.bsky.social in London ✨Hearing from John Newson on building a profitable partner business in public sector and Leanne Hurrell about Regional Pub Sec!

Great to see SoftwareOne leaning into digital sovereignty on AWS 🔒 ☁️

success - ready for the beyonce ho-down 🤠

“Today we feel secure and safe and happy.” After Thailand on Thursday became the first country in Southeast Asia to legalize same-sex marriage, couples gathered for a mass wedding in Bangkok. www.nytimes.com/2025/01/22/w...

In the wake of Meta’s decision to remove its third-party fact-checking system and loosen content moderation policies, Google searches on how to delete Facebook, Instagram, and Threads have been on the rise.

READY TO TWENTY TWENTY THRIVE ✨✨✨

Charli XCX’s “Brat” was everywhere this year. “It’s no small feat to flip underdog appeal into superstardom,” our pop music critic writes. “But Charli’s next act might present an even greater challenge — how to remain subversively cool inside pop culture’s molten core.” nyti.ms/3ZRHLkg

BEYONCÉ BOWL

Beyoncé has some rogue sporty supporting act but I’m not offended 🐝🐝🐝 #nfl #beyonce

The world’s biggest online dating companies are in crisis, as their target customers, particularly women and younger users, increasingly look elsewhere www.ft.com/content/6f28...

Having to ask Claude to explain something ‘like I’m a child’ to help me understand my masters is really rather humbling.

AWS announced the nonprofit IMAGINE grant winners at #reInvent! Our goal is to empower nonprofits to prioritize technology as a mission-critical component of their work. This year's winners showcase cloud technology transforming the biodiversity, mental health, and anti-trafficking space 🚀

WIRED asked Bluesky CEO @jay.bsky.team about her vision of social media and the future. She says she wants social media to be fun again. Watch our full #WIREDBigInterview with her here: www.wired.com/story/big-in...

Saw an amazing story on @guidedogsuk.bsky.social TikTok today, hardware innovation (smart glasses) and AI coming together to transform support for the visually impaired - such an amazing story

keen to hear your takeaways and how you'll be reinventing ✨

we invent so you can reinvent - closing remarks from CEO of #aws at #reinvent keynote ... can't wait to see the reinvention from our customer and partners 🚀☁️

#aws philosophy for building more FMs: to give customers as much choice as possible when it comes to building and innovating with #genAI in Bedrock so you can find the right FM for your specific use case #reinvent

UPDATE - 2 more models: Nova Canvas: image generation model 📷 Nova Reel: video generation models 📹 Both out-performing competitors on benchmarks with #responsibleAI principles baked in That makes a total of 6 new FMs from Amazon, with speech-to-speech and any-to-any multi-modal models coming soon

⚠️ AMAZON NOVA - 4 new FMs from Amazon, equal or better than ALL benchmarks compared to Llama and Gemini with cost and latency benefits making it highly competitive #aws #reinvent

Andy Jassy, CEO of Amazon, makes a return to the #reinvent stage to explain some of the #genAI innovations Amazon is powering with #aws 💪

How to stop AI Hallucinations... automated reasoning checks in #Bedrock, preventing factual errors by checking factual statements through some complicated maths #aws #reinvent

distilled models now available in #Bedrock : 500% faster and 75% cheaper #reinvent #aws

'Every application will use [genAI] inference in some way' - Matt Garman @ #aws #reinvent

Hereeeeee we gooooooo! GenAI section of #reinvent keynote incoming

How to exist in 2025 … with an AI agent… 🤖 #reinvent #aws

Customers have save $4bn with S3 Intelligent Tearing over the years 🤑#reinvent #aws

AWS’ Trainium2 chips for building LLMs are now generally available, with Trainium3 coming in late 2025

Apple on the re:Invent keynote stage: 🍏 Apple Intelligence powered by custom LLMs on device and in the cloud. 🍏 use AWS to fine tune models, optimise and build Apple Intelligence adaptors to deploy on device 🍏 expect 50% pre-training efficiency using Trn2 (now GA)

Tranium2 ULTRASERVERS - connecting 4 instances together for 62 Tranium2 chips for unparalleled power

re:Invent keynote: Tranium2 instances now GA - game changing for training genai apps

Re:Invent announcement: P6 family of instances with Nvidia - 2.5x faster compute across GPUs and perfect for genAI 🚀

Pinterest moved to AWS graviton and reduced compute footprint by 47% and cut carbon emissions by 67% 🌳 - real impacts from tech advances from AWS re:Invent

AWS is the first and only cloud to offer MAC based instances 🍏 - reinvent keynote

‘Good enough shouldn’t be what you strive for, you want the best of every component’ - founding vision for building on AWS

In 2025, AWS will provide $1bn to startups to help them scale 🤯

Pre AWS re:Invent keynote essentials - any other words for buzzword bingo?