A final thought to email in 2025: If you require a login to unsubscribe there is a significant chance people will just report your emails as spam as it's easier and faster than hoping a password reset email shows. #ProTips #EmailGeeks

Call for speakers is open for Canadian Email Summit 2026. Theme: Email Unshaken: Email in Motion. We’re looking for practical sessions on deliverability, privacy, design, and strategy. Apply by Feb 27, 2026: forms.gle/fFknsTZYypZy... #CaES26 #Toronto #Events

I think I’m all done my Christmas shopping. Just need a few deliveries to arrive and then take a full accounting of the goods. Trying to be prepared this year.

The end of the line for Authenticated Received Chain (ARC) redsift.com/resources/bl... via @redsift.com

I’m a firm believer that all horses and video games are actually just mythical creatures. They show up from anywhere out of the blue when you call them whether you just climbed the cliff or Fast travelled to another part of the map.

Learned some pretty depressing information from a local teacher yesterday. She said about 50% of high schools students are basically illiterate now or read at a GR 5 level. They play audio books in English because the kids can’t read the actual books. 😢

@nextgenplayer.bsky.social saw this and it reminded me of you. LOL

Sponsorships for Inbox Expo 2026 are now open! May 26–28 • Atlanta, GA Connect with marketers, technologists, and decision-makers who live and breathe email. Limited sponsor tiers available. Learn more: inboxexpo.com/sponsors-atl... #inboxexpo #emailgeeks

Just finished a great podcast with Chris Miquel from Audience Bridge. We dug into the #deliverability steps you need before the holiday: warm-ups, hygiene, authentication, consent checks, and volume guardrails. The article is up - buff.ly/mx7LI8l, the episode will be on Youtube soon. #EmailGeeks

Mark your calendars: Inbox Expo 2026 lands in Atlanta this May! Join the brightest minds in email & martech for three days of insights, strategy, and connection. 🎟️ Super Early Bird pricing is now open (until Dec 31). www.tickettailor.com/events/inbox... #InboxExpo #Martech #EmailCommunity

Added several new concert videos to my 2025 concert playlist: www.youtube.com/@vern-video Including new videos from Beyond the Sun and Virginia to Vegas #Music

New #music from my friend’s Band dropped today. Saigon Sinners - Luanne and Other Songs: music.apple.com/ca/album/lua... Check it out!

It really is the spooky season - 4 well crafted Phishing emails in my inbox today. Stay safe out there - if something feels off about a message, think twice about clicking that link. #EmailGeeks #CybersecurityMonth

This should tell you why even smaller senders need to have valid #DMARC record (at enforcement) that protects their brand... Everyone it a potential target for spoofing, or impersonation. p=none is a good starting place, but your journey should be to p=quarantine, then possibly even p=reject.

Yahoo’s SenderHub gives marketers a new way to see how their emails perform. Pair it with SNDS and Google Postmaster Tools for a clearer, three-provider view of your reputation and engagement. Read more: buff.ly/NhZBHQH More data, smarter marketing. #EmailGeeks #Deliverability

Pushed a patch to the New BIMI validation tools (v1.0.4). Hoping it will resolve the Ajax error that was happening with v1.0.3. Source: github.com/authindicato... #BuildInPublic

Happy Thanksgiving Eh! #Canada 🇨🇦

🎶 How do you solve a problem like Maria? 🎶

Google postmaster Tools are getting an upgrade. What's changing: V1 will no long be accessible after 9/30, Domain and IP reputation reports are being sunset in favour of new details (yet to be announced) in the V2 tools. Learn more here: emailkarma.net/google-postm... #EmailGeeks

Every year I get "Vote for me spam" from people wanting to be board members at the @cira.ca Non-CASL compliant - no unsub, no postal, NO CONSENT. It's like people think #CASL isn't a thing.

It’s officially time for the 2025 Canadian Email Summit. Kickoff by @Emailkarma to get us all started. #CaES2025

Gonna whip it! Whip it good #Devo

It makes me happy when a pilot program is being discussed and the feedback from the client is "This is great. We can see and appreciate the efforts you've put in to this" #EmailGeeks

🚨 Tomorrow is the big day! Canadian Email Summit 2025 lands in Toronto—AI, deliverability, personalization, compliance & more. Don’t miss the conversations that shape 2025 email strategy. Grab your pass now 👉 buff.ly/6GCh9cI #CaES2025 #EmailGeeks

Serious question - Do people actually care about the reviews written on sites like G2? I get asked occasionally by vendors to write reviews in exchange for gift cards and I can't think of a time I've ever looked at this site when making a purchase decision. #SaaS #Reviews

Linkedin plans to train AI on your content unless you opt-out. www.linkedin.com/mypreference... Choose wisely.

I don't understand why people have to ask so many dumb questions to AI chat bots... The number one reply currently seems to be "I can't answer questions for service not related to [Company], go talk to your provider." Followed by "We don't take payments, and can't issue refunds" ¯\_(ツ)_/¯

Why do some people like (3 year) old posts on social media? 🤔 Are they just AI driven bot actions following a bad prompt? ex: Like everything with this hashtag? Or are they trying to fake engagement on their accounts for the algorithm?

Accomplished a couple things I’m quite proud of this week. Built my first two (of three) #Wordpress plugins. I’m sure they are a little buggy but they worked well enough when I was testing them. Build a #BIMI record: bimigroup.org/bimi-record-... Validate a record: bimigroup.org/bimi-generat...

Another new and refreshed tool to help build a proper #BIMI record has just been released: bimigroup.org/bimi-record-... Now it's easier than ever to put your BIMI record together with all the proper tags. #Authentication #Brands

Soft launching our new BIMI Inspector tool: bimigroup.org/bimi-generat... More tools to come shortly.

Kinda funny (ironic even?) that the #CPC sends an email that says "Hire Canadian" but is using a US based service provider... There are lots of good #Canadian based service providers to chose from if they really mean it. To be fair none of the parties use Canadian Vendors...

Laposte steps up #authentication rules Sept 9. Unauthenticated = spam or reject. ✅ SPF or DKIM must pass and align with your From domain. ❌ Shared domains = treated as “none.” Check your setup now if you send to French inboxes Read more: buff.ly/hWocnce #EmailGeeks #Deliverability

Woke up this morning, showered had breakfast, started to get ready for work only to realize it’s Labour Day. Well, it’s a pleasant surprise I think k I would have liked to sleep in a bit more. How’s your day going?

3 days left! Early-bird $320.78 ends Sept 1. Don’t pay $399.95 later. Join us Sept 25 in Toronto. Act now, save your budget, and join us Sept 25 at St. Paul’s Bloor Street, Toronto. 🎟 Register here: buff.ly/iCSWXxB #CaES25 #EmailGeeks

Having a little fun on our IG Instagram.com/emailsummit_ca Hope to see you at the event. Early bird prices end Sept 1.

Weather-triggered email wins with PetValu. Sept 25. Early-bird $320.78 ends Sept 1. 🎟 Register: buff.ly/rQUhMG0 Agenda: buff.ly/LPeYgdk #CaES25 #EmailGeeks

I’m excited to be talking about #BIMI and the impacts it has for Marketers at the Email Marketing Summit this October 2025! It's truly an international event: sessions will have English, Spanish, and Portuguese subtitles. Registration is FREE: buff.ly/nmx1TAz #emailevent #emailmarketing

Not the night we were hoping for. #LilWayne #YYZ #Toronto #BudweiserStage

Sept 25 in Toronto! Canadian Email Summit early-bird: $320.78 until Sept 1, then $399.95. A full day of strategies, networking, and industry insight. 👉 Secure your early-bird ticket now: buff.ly/nlTyhGj Agenda: buff.ly/rtzmIxd #CaES25 #EmailGeeks

Today while talking with a coworker, I realized that I have an email address that is older than them. That realization hurts inside more than one way. 👴🏼

Exciting news! The 6th Annual Canadian Email Summit (Sept 25, 2025, Toronto, ON) is back. Join 150+ email experts to share insights and trends. Speakers to be announced very soon! Sponsorship spots are limited—let’s discuss how your brand can shine! Check us out: buff.ly/BENlm1w

Not the night we were hoping for. Currently sheltering in place #OurLadyPeace #BudweiserStage

New episode of Mail Channels' "Collateral Dialogue" podcast is out! 🎙️ 25 years of email wisdom in one episode -- @emailkarma.com joins @mailchannels.bsky.social to unpack everything from SPF to AMP and beyond. Listen here ➡️ hubs.la/Q03wlxV_0 #EmailGeeks

Missed our webinar? Catch "The Actual State of Email Deliverability" with @emailkarma.com & @larryheslin.bsky.social ✅ Gmail/Yahoo policy changes ✅ Auth & reputation tips ✅ Fix delivery issues 📺 Watch now: www.youtube.com/watch?v=iPbV... #EmailDeliverability #Webinar #InboxPlacement

Early night me: I don’t need #Coldplay merch Late night me: I’ll take that T-Shirt and a poster. #NeverFails

Today marks 18 Years since I stated my blog EmailKarma. Thanks for your support over the years. #EmailGeeks www.instagram.com/p/DL0r7e7JKn...

SHORT NOTICE: Cloudflare rolling iut authentication requirements similar to Yahoo, Google, Appe, Microsoft and others July 3, 2025 deadline: developers.cloudflare.com/changelog/20... #EmailGeeks #Authentication

Another day, another client email authentication crisis averted. DNS is hard, Email is hard, Security is hard. Sometimes you need to ask for help. #EmailGeeks #Deliverability

How’s your day going? Too hot to do much of anything outside. So hot the birds are not even coming to the feeder today. #Humidity #Summer