OpenAI's new Research Paper 'How People Use ChatGPT' is an absolute Goldmine. I've pulled out what I think are the 10 most fascinating insights and learnings Read them here, now: davetheseo.com/2025/09/open... Definitely read the full paper at some point, but it's 63 pages.

It wasn't possible to go through everything in the course in this video so if you've got some questions to ask to check this is right for you? Message me or tag me in a comment

🌱 GreenSEO is back, 22 Oct! 📍Join us in Brighton for an evening of sessions on making the web more green 🎤 With @davetheseo.bsky.social, Heidi Swigon & Alex Holliman 🎟️ Free tickets: greenseo.org/brightonseo Part of @brightonseo.com fringe. Sponsored by @screamingfrog.co.uk & Climbing Trees

Yesterday was the kind of head down day where, I left my phone in the garden at lunchtime and didn't realise until bedtime; at least my phone is 'sun-ripened' now.

If you didn't have time to read through by detailed SEO's guide to MCP I have now created a video version www.youtube.com/watch?v=yz7D...

I'm going to be posting a lot more about Machine(AI) Accessibility and the developing standards for this, but MCP is something that exists, is supported by many AI tools and agents and which you can start planning to implement now. davetheseo.com/2025/06/what...

It's now less than a week to go until my SEO For Non Specialists 1 day course in London. It's going to be a fantastic course and it would be a shame if there were seats unfilled, so right now if you buy 2 or more tickets for your team, or a friend, they're half price. davetheseo.com/etn/seo-trai...

Most people I'm connected with here are SEOs, my course in London on Mar 24th is SEO for Non-Specialists Ecom Edition. So if you work with anyone you'd love to see improve SEO skills e.g. e-Com Mngrs, copywriters, Devs give them this link & discount code save-50gbp-feb davetheseo.com/etn/seo-trai...

My most recent content: Top 8 (sort of 10) SEO Mistakes E-Commerce Teams, without an SEO, Make: Read more and find the solutions: davetheseo.com/2025/02/top-... Or listen to the Mp3: davetheseo.com/wp-content/u...

Our new research shows AI Overviews are skipping UGC sites in favour of trusted, authoritative sources. Google’s playing it safe, and brands that understand this and optimise accordingly can win big. Learn how to optimise for AIOs and stand out in the SERPs. davetheseo.com/2025/01/who-...

You may think that we don't know enough about how to optimise for AIOs or where, when, how and why they show yet? This 35 page whitepaper changes that. Created in collaboration with Authoritas, using their data on AIOs & SERPs, download here & start optimising now: davetheseo.com/2025/01/righ...

It took relatively little time to fix & know that it has been max of 24 hrs, but my WP site went down, well in to 'Coming Soon Mode', got a sinking feeling followed by panic. Don't understand why, flushed cache & didn't work, tried other things, didn't work, flushed cache but in hosting & fixed it

I shared a lot with ChatGPT, I want to see what the impact of this is with personalisation apparently an area that OpenAI have been working on. I told it my age, relationship status, sexuality, favourite films, artists, bands, holidays, sports.. Will I find I get better more useful information?

I'm someone who struggles in winter normally so feel very lucky to be working here in Mexico City for a month over Christmas and staying with my partner's lovely family. It was a bit cloudy first thing this morning but it's brightened up, so looks like I will be able to sun bathe on my lunch break.

If you say don't use Chat GPT for research, which seems to be trending, then you need to extend that to Google and AI Overviews. Both can be used for research, just not answers, people need to understand the research process doesn't stop here. My take on this: youtu.be/66_Yh7jgsqs

If your business' strategy for 2025 is to enter new markets then your SEO strategy is going to need to be updated for every market to be successful. Read here to find out which 5 key areas I recommend you look at and how to update your strategy for each www.advancedwebranking.com/blog/re-exam...

Ah in Canadian terms we're basically neighbours then, a lot of SEO happening over there? Any good SEO or digital meetups in Vancouver?

As many of you know I was based in Brighton UK, I am now still partly based in Brighton but also partly based in Calgary, Canada. So where's all the Canadian SEOs? I hear they exist, apparently I keep missing them, maybe they're hibernating to escape the winter but otherwise help me find them please

Great Brighton SEO Merchandise, 100% reusable, recyclable Aluminium cup, & on the right one I got in March at Calgary Flames still going strong even with constant use.

Would love to hear others thoughts on this opinion piece I posted a little while ago about how it is SEOs who are going to have to push for better accesibility in many companies or with many clients. davetheseo.com/2024/10/opin...

DevfestYYC followed by BrightonSEO San Diego and then a couple of days off exploring Los Angeles means today is basically admin, emails and getting round to posting on Social Media, I forget when I'm travelling, and to take pictures. What a great week and a half though.

Talks for today over at #BrightonSEO now time to meet new people and catch up with others. If you see me say hi, also I'm heading to LA on Thursday so if you're from or know LA and can give me tips even better.

I'm always excited to get up on a stage and talk about SEO, particularly excited to do that at SearchAfricon in May. Discovering Lagos will be great too, anyone with tips for what to do and see there do let me know.

Off to BrightonSEO San Diego and looking forward to some California Sun, but have to first get through this to the airport, luckily Calgary public transport know how to deal with snow.

Heading to devfestyyc.com later to hang out with Devs, hopefully make some friends and keep growing my knowledge of what is going on in Calgary from a tech industry POV.. I've been to a few meet-ups and there's a great tech industry starting to florish here, so a relief it isn't just oil and gas.

If you just think of your SEO Strategy as a Marketing Strategy you are going to set the wrong objectives and miss a lot of opportunity. youtu.be/iJzqQTmmBZI?...

'Is SEO dead?' Is something I unsurprisingly had a lot of thoughts on, so it was great to have the chance to have them included on Uprankly's latest post alongside many of the best SEOs around www.uprankly.com/blog/is-seo-...

What isn't clear from this article is whether ERNIE will provide sources/links at the point ERNIE is added to SERPs? Currently, the stand-alone ERNIE chatbot doesn't include links, if anyone sees anything about how it will look within the SERPs please share(1/2) searchengineland.com/baidu-ernie-...

A few weeks ago I delivered a webinar on Search trends to look out for in 2024 (along with tips on how to prepare). It's now on YouTube if you missed it, want to share with friends or just want to watch it again www.youtube.com/watch?v=oNFt... Then come back and let me know what you think