Most people turn assumptions about a single event into expectations that carry the projection of the desired event. Better read that again. As human beings, we tend to fall for this often. Today's newsletter that dives deeper into it: www.linkedin.com/pulse/how-mu... #buildinpublic #marketing

Most people turn assumptions about a single event into expectations that carry the projection of the desired event. Better read that again. As human beings, we tend to fall for this often. Today's newsletter that dives deeper into it: www.linkedin.com/pulse/how-mu... #buildinpublic #marketing

LinkedIn newsletter for tomorrow is scheduled. This one was really enjoyable to write. I wonder: is it just me or is editing a newsletter a bit complicated in LinkedIn? The putting it to drafts thing and then rescheduling produced the same post+newsletter twice. #buildinpublic #marketing

in case you missed yesterday's post, the newsletter is here: www.linkedin.com/pulse/why-b2...

What a week: • planted lovely spring flowers • started my LinkedIn newsletter • planted heritage onions and shallots • updated my profile pic on all platforms • worked on data quality for the B2B leads I deliver • improved my recognition based content framework How was yours? #buildinpublic

I like seeing that some businesses still have back bone. Such a comprehensive breakdown of events too. Thanks Mike :)

LinkedIn newsletter for tomorrow is scheduled. This one was really enjoyable to write. I wonder: is it just me or is editing a newsletter a bit complicated in LinkedIn? The putting it to drafts thing and then rescheduling produced the same post+newsletter twice. #buildinpublic #marketing

What a week: • planted lovely spring flowers • started my LinkedIn newsletter • planted heritage onions and shallots • updated my profile pic on all platforms • worked on data quality for the B2B leads I deliver • improved my recognition based content framework How was yours? #buildinpublic

22% conversion rate on my new LinkedIn newsletter now. Very happy with the progress. Now, most people would be like: "you have to build a LinkedIn newsletter or else you'll miss out!!" Neglecting, that it's just a tactic. And tactics only work, if your foundation is on point. #buildinpublic

22% conversion rate on my new LinkedIn newsletter now. Very happy with the progress. Now, most people would be like: "you have to build a LinkedIn newsletter or else you'll miss out!!" Neglecting, that it's just a tactic. And tactics only work, if your foundation is on point. #buildinpublic

17.4% conversion rate on my new newsletter within 24h. Wow. (yes, I'm aware the invitation was only send to my 115 connections on LinkedIn and that's a low statistics, but still) Let's see how this unfolds, it looks like the right direction. #buildinpublic #marketing

17.4% conversion rate on my new newsletter within 24h. Wow. (yes, I'm aware the invitation was only send to my 115 connections on LinkedIn and that's a low statistics, but still) Let's see how this unfolds, it looks like the right direction. #buildinpublic #marketing

Absolutely delighted my article is providing real value. Thank you @chiomaubiji.bsky.social for your wonderful feedback!

I've got a newsletter now on LinkedIn and published the first issue today. New connections automatically get invited (not subscribed of course, that's up to them). An important foundational step and part of my flywheel. #buildinpublic #marketing www.linkedin.com/pulse/why-b2...

I've got a newsletter now on LinkedIn and published the first issue today. New connections automatically get invited (not subscribed of course, that's up to them). An important foundational step and part of my flywheel. #buildinpublic #marketing www.linkedin.com/pulse/why-b2...

One of the best ways to use AI: build a garden with it! I loved the 3 prompts, they gave me many new ideas for my own garden. To grow delicious edibles. To attract more pollinators. To create a beautiful garden full of life. Thanks Mike :)

Positioning matters way more than most people think. A classic example: Avis vs. Hertz. Avis openly positioned themselves as "We're only No. 2. We try harder." It instantly makes them likeable & perceived as more motivated - instead of smaller, probably worse. #buildinpublic #marketing

Finally! I published my first blog post on Sigmerra. Funnel structure: • LinkedIn post • LinkedIn article • blog post If you'd like to see the funnel, here's the link to the LinkedIn post: www.linkedin.com/posts/dr-mir... blog directly: sigmerra.com/insights/pub... #buildinpublic #marketing

Honestly, I'm not an expert. My readers kind of are. PhDs, researchers, deep thinkers... All in one weird little free newsletter about humans & AI. Come see what they see. (Now #69 on Substack Tech Rising.) (Always free) ↳ pithycyborg.substack.com/subscribe #AI #Substack #Rising

One of the best ways to use AI: build a garden with it! I loved the 3 prompts, they gave me many new ideas for my own garden. To grow delicious edibles. To attract more pollinators. To create a beautiful garden full of life. Thanks Mike :)

Finally! I published my first blog post on Sigmerra. Funnel structure: • LinkedIn post • LinkedIn article • blog post If you'd like to see the funnel, here's the link to the LinkedIn post: www.linkedin.com/posts/dr-mir... blog directly: sigmerra.com/insights/pub... #buildinpublic #marketing

Positioning matters way more than most people think. A classic example: Avis vs. Hertz. Avis openly positioned themselves as "We're only No. 2. We try harder." It instantly makes them likeable & perceived as more motivated - instead of smaller, probably worse. #buildinpublic #marketing

High positioning clarity is the foundation for my new recognition based content framework. I had to make sure what I build will last. While working on it, I also cross checked with a fun prompt that @mrcomputerscience.bsky.social created: pithycyborg.substack.com/p/ai-killed-... #buildinpublic

High positioning clarity is the foundation for my new recognition based content framework. I had to make sure what I build will last. While working on it, I also cross checked with a fun prompt that @mrcomputerscience.bsky.social created: pithycyborg.substack.com/p/ai-killed-... #buildinpublic

I've invested the last 2-3 weeks into crafting a recognition based content system for me (or rather for Sigmerra). Answering questions like: • awareness of my ICP at what journey stage? • how to address their deepest pains? • how to stand out in a very competitive market? #buildinpublic #marketing

I've invested the last 2-3 weeks into crafting a recognition based content system for me (or rather for Sigmerra). Answering questions like: • awareness of my ICP at what journey stage? • how to address their deepest pains? • how to stand out in a very competitive market? #buildinpublic #marketing

Thanks so much for all your suggestions yesterday. The input I gave to AI was as it should be, but I asked it to do too much output all at once. That created cognitive overload in the AI, which lead to shallow results. Glad it's fixed so that I can go into production now. #buildinpublic

Thanks so much for all your suggestions yesterday. The input I gave to AI was as it should be, but I asked it to do too much output all at once. That created cognitive overload in the AI, which lead to shallow results. Glad it's fixed so that I can go into production now. #buildinpublic

Sometimes I wonder. I've been working on creating json instructions for (and with) AI so that it creates reproducible results in several areas. The jsons get longer and longer while my criteria aren't fulfilled. What am I missing here? Probably writing the jsons myself now. #buildinpublic

Sometimes I wonder. I've been working on creating json instructions for (and with) AI so that it creates reproducible results in several areas. The jsons get longer and longer while my criteria aren't fulfilled. What am I missing here? Probably writing the jsons myself now. #buildinpublic

"Nature doesn't wait for you" A saying that had a deep effect on me. Everything in life is about the right timing: • when you sow • when you nurture • when you harvest This post isn't about gardening. #buildinpublic #marketing

"Nature doesn't wait for you" A saying that had a deep effect on me. Everything in life is about the right timing: • when you sow • when you nurture • when you harvest This post isn't about gardening. #buildinpublic #marketing

#SEO has shifted from targeting keywords to providing semantic clusters. That's why positioning is more important than ever - the bots can understand it now. I still remember vividly just overloading the same keyword into the meta tags to rank no. 1 back in the 90s. So simple. #buildinpublic

#SEO has shifted from targeting keywords to providing semantic clusters. That's why positioning is more important than ever - the bots can understand it now. I still remember vividly just overloading the same keyword into the meta tags to rank no. 1 back in the 90s. So simple. #buildinpublic

One thing that strikes me as odd is I often see people confusing positioning with just stating benefits. Not wrong, but only half the story. If positioning doesn't include • market research • strategic USP crafting • preferably creating a category of 1 Does it fulfill its purpose? #buildinpublic

🚨 OpenAI killed GPT-4o on Valentine’s Day eve. I deep-dived the forced migration to GPT-5.2. Is this about safety? Or are they purging the sycophancy that made 4o a favorite? PR calls it "efficiency." The reality is much colder. Breakdown free below. 👇

One thing that strikes me as odd is I often see people confusing positioning with just stating benefits. Not wrong, but only half the story. If positioning doesn't include • market research • strategic USP crafting • preferably creating a category of 1 Does it fulfill its purpose? #buildinpublic

I'll keep it short today: Off to the Saunaaaaaa 🛀 I hope you're finding time and space as well to take care of yourself. #buildinpublic #selfcare

I'll keep it short today: Off to the Saunaaaaaa 🛀 I hope you're finding time and space as well to take care of yourself. #buildinpublic #selfcare

I think my favourite part is unwrapping a problem so it’s something I can build and maintain. Solve it one way. It needs a team. Solve it another, it just needs me & the cat :) Solving million dollar problems for pocket money is hugely satisfying.

I noticed I enjoy a lot: • strategy • positioning • coding (without distractions) Been working a lot on the first 2. And super happy with the way things turned out now. What are your favorite parts? #buildinpublic

I noticed I enjoy a lot: • strategy • positioning • coding (without distractions) Been working a lot on the first 2. And super happy with the way things turned out now. What are your favorite parts? #buildinpublic

Haven't been to the sauna for 3 weeks. Lots of snow and streets are slippery. So instead, I'll be taking some time off today to do sewing and garden planning. Probably a bit of knitting too. Recharging is much needed to keep momentum. How are you taking care of yourself? #buildinpublic

Haven't been to the sauna for 3 weeks. Lots of snow and streets are slippery. So instead, I'll be taking some time off today to do sewing and garden planning. Probably a bit of knitting too. Recharging is much needed to keep momentum. How are you taking care of yourself? #buildinpublic

I'm very selective when it comes to reading newsletters. And I found one that I enjoy a lot. Witty, unique, informative and entertaining. It's @pithycyborg.bsky.social written by @mrcomputerscience.bsky.social Do you have a favorite too? #buildinpublic (just my opinion, not a paid promo)

Just got a cold email from someone. It was phrased in a misleading way. Making me think they want consulting from me, but actually, they were selling their services. That's how you don't do it. It'll annoy people, waste their time and you'll lose trust. That was the effect on me. #buildinpublic

I'm very selective when it comes to reading newsletters. And I found one that I enjoy a lot. Witty, unique, informative and entertaining. It's @pithycyborg.bsky.social written by @mrcomputerscience.bsky.social Do you have a favorite too? #buildinpublic (just my opinion, not a paid promo)

Just got a cold email from someone. It was phrased in a misleading way. Making me think they want consulting from me, but actually, they were selling their services. That's how you don't do it. It'll annoy people, waste their time and you'll lose trust. That was the effect on me. #buildinpublic

So much snow! Beautiful. I've got a hot water bottle under my feet, fire place makes it cozy and I'm doing creative marketing tasks. I hope your Monday is going nicely too. #buildinpublic

So much snow! Beautiful. I've got a hot water bottle under my feet, fire place makes it cozy and I'm doing creative marketing tasks. I hope your Monday is going nicely too. #buildinpublic