Is this the ultimate book list? We love reading, as I'm sure you do. The downside? There isn't enough time to get through everything! Blas Moros has curated a comprehensive list of over 800 books, each accompanied by summaries and key takeaways. Like Blinkist.com but free. 😉 blas.com

Want to make your B2B business sing? Don't miss these tips on optimising your landing page. Great stuff as ever from fronterabrands.com

The secret psychological trick the CIA uses to make people talk. Auric Goldfinger said, "We have ways of making you talk, Mr Bond". However, his methods weren't quite as subtle! www.youtube.com/watch?v=2ZgU...

Using a video game to avoid censorship. In many countries, governments censor the news, resulting in the truth being buried. The solution? Create a virtual library in the video game Minecraft that stores all the censored articles as books for anyone to access. www.youtube.com/watch?v=EBI7...

Vibecoding - speaking things into existence: Ethan Mollick guides us through his own demonstration of creating programs with words using Claude. It's a fascinating look into how much (or little) expertise you need to create something great. www.oneusefulthing.org/p/speaking-t...

The Simon Sinek Problem: We love Simon Sinek but the Nudge Podcast gives a very compelling argument for challenging his "Start With Why" framework - namely that it plays into our Narrative Fallacy. www.youtube.com/watch?v=F4Xa...

AI is a gauntlet challenging us to be more creative: The brilliant musical comedian, Bill Bailey, created his latest show all about what AI can't do. In this interview, he discusses how he did it. www.youtube.com/watch?v=eBTa...

The unlikely origins of The Hitchhikers Guide To The Galaxy: It's no secret that we're big fans of the book here at 42courses, but did you know it started in a field with a drunk Douglas Adams? www.youtube.com/watch?v=9vDP...

30 Charts that show how Covid changed everything: From the way we spend on groceries, to marriage rates, to how much TV we watch, Covid changed everything, and some things forever. www.nytimes.com/interactive/...

Happy Pi Day! March 14th (3.14) shares a set of numbers with the first few digits of the famous irrational number, Pi, so of course, it's the one day where maths lovers, bakers, and pun enthusiasts unite in an unlikely celebration of niche interests.

"A wonderful thing about true laughter is that it just destroys any kind of system of dividing people." — John Cleese A whistle-stop tour of some of Cleese’s most insightful talks on creativity - each one a delightful blend of wit, wisdom, and laugh-out-loud jokes. www.42courses.com/blog/home/jo...

What can high-stakes hostage negotiations teach us about leadership, persuasion, and building trust? In this episode, 🇮🇪Louise Ward gets to chat with former hostage negotiator and award-winning expert speaker Nigel Taberner. youtu.be/pWRg5SrrxS8?...

What happens when you play German music in a wine bar? In 60 seconds Rory Sutherland explains the concept of framing and its effects on our decisions 👇 www.youtube.com/shorts/FFox1...

Do you know how your phone is trying to kill you? Cars vs phones: A story about progress from Dan Ariely, where he reveals how cars work for you, while phones just try to bring you down, man. www.youtube.com/watch?v=3L-j...

Have you ever committed Bikeshedding? Bikeshedding is the art of being petty. Have you ever noticed how committees spend far more time discussing trivial things than important ones? This is known as Bikeshedding, and you do it too! thedecisionlab.com/biases/bikes...

The wonderful Richard Shotton shared this short, sweet post in LinkedIn on why some memorable brands (like Apple, heard of them?) have used grammatically incorrect ways to say what they mean. www.linkedin.com/posts/richar...

Would you want to live in an abandoned Disney castle? There is an abandoned development of literal miniature Disney Castles in Turkey. What happened to this dream and why is it not filled with princesses? www.theguardian.com/world/2024/o...

Behavioural Psychology in action with Rory Sutherland #psychology #behaviour youtube.com/shorts/_Jvft...

What is 'bikeshedding' and why do we do it? www.42courses.com/blog/home/wh...

What are the most important skills to have in 2025? Forbes has listed their top 5, and you probably won't be surprised to find that number one is AI Fluency. www.forbes.com/sites/bernar... www.42courses.com/courses/ai-e...

Hello there, fabulous Bluesky friends. A little birdie told us that it's a new year, and apparently, a new you! How brilliant! What are you going to do with all this potential? We just might know some ways you can get smarter and happier. www.42courses.com

A look back in the archives. 👀 Nike's first manifesto from 1977.

"What a year, huh?" knowyourmeme.com/memes/what-a...

Out today in the UK: Our 'gateway drug' to behavioural science, named after the species identified in a toilet pot at Schiphol

Want to play a brainy quiz with your friends and family? Look no further than the 42courses Christmas Kahoot! This one was specifically designed with plenty of pop culture to stop Jake from winning, and worked! create.kahoot.it/share/42cour...

'Tis the season to kiss productivity goodbye and indulge, right? Join us and listen to a song created by one of our learners! 🎶 suno.com/song/fcd36e4...

The Coca-Cola holiday ads made with GenAI have come in for a pasting. Taking advantage and taking the pi** out of the folks in Atlanta, here’s soft drink brand Zevia generating a ludicrously OTT AI-made ad. Look out for the girl with three arms. youtu.be/pX-6wTQdg04?...

We love the mockumentary for Posten, Norway’s postal service. The problem is Rudolph. He got a promotion and now he’s acting like a d**k and it looks like Santa won’t be able to deliver this year. Posten, on the other hand, will never fail. youtu.be/nRFtv9fG_oE?...

An unsentimental view of the holidays is Ryan Reynolds’ spot for Aviation Gin. It’s a riff on loneliness at this time of year. In the comments section on YouTube, we loved the remark, Just glad she didn’t want a couple of ice cubes in her gin. youtu.be/BL_PLNq_Y6A?...

You don’t expect to see ads for insurance over the Christmas break, which is what will probably get this ad noticed and remembered. It’s a typically Aussie view of proceedings. i.e. wry and distinctly lacking in festive soppiness. youtu.be/WLmE-fpd374?...

BMW’s previous holiday film in 2022 was the slightly strange story of actor Christoph Waltz trying to avoid the BMW office party. The 2024 film is more cheery. What do you give your Granny for Christmas when she is seriously cool and owns a classic 1960s BMW 1500? youtu.be/q3enbnm08q4?...

Airbnb haven’t done a holidays ad before. Their first stab at it dramatises the fear many children (and more than a few adults) have that Santa may not deliver this year. youtu.be/OJ1Ce7LZrP8?...

Rather than sell the brand, in France Orange are flogging a new “SaferPhone” for parents to buy their teens this Christmas. In the ad, mums and dads argue with their kids to the tune of “Carol of the Bells” until an Orange spokesman turns up and announces the solution. youtu.be/jVDQPKVmgIU?...

Imagine being Wally (or Waldo in some countries), the character created by illustrator Martin Handford in 1986. Everyone wants to know where you are but no one wants to know who you are. Except Wenda. Ahhhhh… youtu.be/eYgOUJIgd7c?...

Christmas is good for Aardman Animation: BBC Wallace and Gromit idents, a projection on Battersea Power Station for Apple, “Wallace & Gromit: Vengeance Most Fowl”, out on Jan 3 on Netflix. In the meantime, Shaun the Sheep is back for Baa-bour in this sweet little film. youtu.be/NtcVopAT7Pc?...

With the holidays upon us (formerly known as Christmas), this Dutch State Lottery ad is rather less mawkish than most. When his dog eats his neighbour’s lottery ticket, our hero rushes out before the shops close to buy a replacement and... Agency: TBWA\Neboko Amsterdam youtu.be/8uyO_m8VOKE?...

Behind the scenes with six nerds! 😁 As the year draws to a close, we're looking back at the courses we've launched, the books we've read, and the fantastic people we've worked with. And we couldn't be more thrilled to share these brilliantly brainy topics with you! 💙📚 youtu.be/Xz-uGHXR07Y?...

If you do one more thing this year, sign up and learn how to get a better night's sleep... 😴 Free sleep course: www.42courses.com/courses/the-...

#nudge #nudgestock youtu.be/S7Ty-E8_Hec

In this Nudgestock 2024 talk @rorysutherland.bsky.social talks about our brains and time. How modern fast paced work and life might affect us. Or how we only concentrate on getting things done fast and forget that enjoyment is also a factor. Highly suggested watch! www.youtube.com/watch?v=Bc9j...

"We're designing a world for people who win arguments, not for people who solve problems" - Rory Sutherland, Nudgestock Lite 2023

"The best ideas are the ones that seem weird." At 42courses we love a good 'Rory-ism' and this marketing insight from @rorysutherland.bsky.social is right on the money. Behavioural Economics Course with Rory Sutherland www.42courses.com/courses/beha... youtube.com/shorts/NiP99...

Woohoo! Great to be here on Bluesky and looking forward to finding all our 42courses friends 💕 🎉. Here's a link to our newest course - AI For Marketers www.42courses.com/courses/ai-e...