Join us for a panel discussion on the netnography review process. Whether you use Netnography for your research or might come across this method as a reviewer/editor, I have no doubt we all will learn from it. Become a free member of the Association for Netnographic Research and join us this Thurs.

Karen Read verdict is in. If you heard about the case, please consider participating in a voluntary and anonymous academic study. It does take about 10 minutes to complete but it is an important study. I hope you can share www.tinyurl.com/KRpostVerdict

I have not been present in this brighter space because of the dark, dark research I am conducting elsewhere. One very negative side of Netnography is that if you research the dark side, the emotional burden can get pretty high.

New Netnography publication with @markjpelletier.bsky.social It is for everyone as it deals with online review manipulation. Super excited and honored because this special issue was edited by some of the netnography superstars. Link to a study: kwnsfk27.r.eu-west-1.awstrack.me/L0/https:%2F...

Resharing for the evening crew. Knowledge networks can develop online among business owners (competitors) to foster resilience and innovation in times of supply chain disruptions... Unfortunately, it looks like this paper will be relevant being covid

Pub alert! A study on developing knowledge networks in supply chain to increase innovation and resilience in times of disruptions. This paper combines an interdisciplinary literature review and a 6-year-long netnography on buying firms in online communities. Free 50 Link in comment

Are you following Karen Read case/trial? If you have any thoughts or opinions, please share them by participating in an academic study. It is a voluntary and anonymous study and takes about 10 mins. Everyone qualifies as long as you have heard about the case.More info: www.tinyurl.com/KarenReadCase

University approved study. United healthcare CEO incident and Luigi Mangione. I know there must be people on here following the case. Please take this 10 min study about it, the healthcare insurance industry, media, social media and government response. Pls share @thecigaverse.swifties.social

I am a little behind Section 230. Social media platform lawyers have been fighting for years that algorithm isnt editorial decision but in this Supreme Court arguments in TikTok ban are arguing to the alternative... Potentially opening the door to some lawsuits against smp

My desperate attempt for a little help. TikTok #swifties were great. I need to double my current numbers. #Bluesky #TaylorSwiftFans, i'll be forever grateful for 10 mins of your time. This survey is voluntary and anonymous. Details: www.tinyurl.com/StudyTaylorSwift @taylorswifteras.bsky.social

My coauthors and I did a study on Depp v Heard. It was pretty extensive. I am now looking at Blake Lively and Justin Baldoni social media induced crisis and how our model can be applied to this situation . We address attitude reformation, among other concepts which both stars could use at this time

With the recent lawsuit filed by Blake Lively, I notice wild similarities to the paper we presented at a marketing conference and now in review by a major marketing publication. I definitely see the evidence alignment between our findings and what is in the lawsuit. #brandcrisis

Crisis and social media never sleep. I am here for it.

Working on the last revision of the year (as I doubt any of my in-review manuscripts will have a decision this year). It was a busy, busy year.

My little passion project. I just love, love, love a good scent.

PLEASE SHARE: The second (and final) application cycle for the Improving Research Community Builder Awards is now open! Find out more here: www.orben.group/improving-re... Deadline: 14 January 2025

There is something good to be said about the Internet. One of these things is the academic community. Thanks @nicolafh.bsky.social for sharing this because I was able to catch this live @sonialivingstone.bsky.social . This was a very insightful presentation and discussion #childsafety #wellbeing

There are days when I struggle engaging with my own research because it can be so dark and depressing....but then I am reminded how important it is... @theguardian.com

Discrimination is alive and well. I am happy to see this win. Don't tell me it's not a big deal or not worth fighting. Stand up for what's right. www.insidehighered.com/news/quick-t...

Academics: as you review papers, please remember. There is a person, a human being reading these. Ask yourself: would you be comfortable saying all the same things to the person's face? Be constructive, not destructive. Tagging @markjpelletier.bsky.social because he had to shield me from mean R.

Reposting recent pub about #mascaragate and #influencer #promotionalcrisis. Pretty cool mixed method study if I may say so

Nadal, The Great. Retired. 😭

Looking forward to this one. I am sure it will be a great read as I have something (vaguely) in revision. @jessmaddox.bsky.social @jessrauchberg.bsky.social

In a span of 9 months, I grew a set of twins (some time ago) ... Two whole humans... Yet, somehow, this initial review is still not back. Will I ever hear back?

Academia: I think some academics need a reminder that there is a human that reads their reviews. Your grumpy self does not need to bring people down. I have been fortunate this year with only one rejection but as I work through some revisions, I am reminded that anonymity has a dark side

A hotel owner came across my products in another hotel and immediately placed an order to stock hers with the product. Product design has been so rewarding for me... Especially when I get to custom scent it to match the brand.

Society for Marketing Advances. I presented 4 papers: 1 on consumer perceptions of AI applications (healthcare, face recognition for surveillance and crime, etc.),1 on deepfakes, 1 on virtual reality for football, and 1 on book community). @michaelalevin.bsky.social @markjpelletier.bsky.social

Do you remember the Mascaragate? We studied the mascaragate and the influencer promotional crisis using mixed method research: "Typology and impact of follower responses to social media influencer “promotional crisis”" — Read it on www.researchgate.net/publication/...

I forgot to check this app. Back from being "away". New publication alert. Methods paper. Introducing netnography to B2B but it is also a great resource for consumer researchers doi.org/10.1108/IJPD...

A friend mails you a bracelet. When you know, you know ... Hint Google Taylor Swift song

I couldn't sleep, so I finished the manuscript revision and submitted it before anyone woke up. It is a good start to catching up. The question is: will I be able to catch up before the next deadline? That is the real question.

Dogs are the best

On my teaching days, I take only about 3k-5k steps and that's when I walk "a lot" in class. Got myself a fancy watch to track all the things. We will see if it helps. Initial conclusion: I overestimated how much I move and underestimated how much I eat. We all know what this means

I cannot wait to publish my research so I can talk about it. Loneliness is a powerful construct that can spiral into a lot worse...

Waking up to a minor revision in a really good journal is a thing of beauty.

Pain free for the first time since the injury.

Admission: I don't get motivated to exercise just for the sake of it . Last year I decided to play some tournaments. The first tournament ended with a pretty solid injury. Trying to schedule 2024 but there are no tournaments listed locally :( I may need to come up with some other form of motivation

Happy New Year.. apparently I was logged off.. welcoming myself back to 🔵

Got back from a conference. Tired but happy. It was fun. Great people and great collabs. Looking forward to what the year will bring.

Not a bad start to November with two Med Pubs or as I call it: my community service. Med Pubs don't "count" at my dept but they sure are rewarding to me on a different level. One is on genetic screening in pancreatic cancer patients, the other one is on using procalcitocin in sepsis patients in ICU

Hey MKT friends, take a look @markjpelletier.bsky.social @michaelalevin.bsky.social . Who else is here?

Tired of high consumer prices and shrinking products? Our mixed method study found a link between supplier deception and negative effects on manufacturers, consumers, and yes, suppliers too. Deception in business relationships is never good...

Internet research can be fun but can also be depressing when you study the dark side.

Green belt