Last week at #SAPConnect in Las Vegas, SAP Executive Board Member and Chief Operating Officer Sebastian Steinhaeuser delivered a keynote that shared how SAP is creating a new era of productivity, intelligence, and business outcomes. Get a recap: sap.to/63328AxTTi

Led by Muhammad Alam, SAP executives took to the keynote stage this week at the inaugural #SAPConnect event and launched a string of business AI and other innovations designed to help companies navigate an uncertain world. Read the opening keynote recap: sap.to/63325ASw99

At #SAPConnect, SAP introduces role-based assistants in Joule to strengthen human-AI partnerships. Read the news: sap.to/63323AqCg1

SAP and Google Cloud are expanding their longstanding partnership with the launch of SAP Business Data Cloud Connect for Google BigQuery. Read the news: sap.to/63328Ao3tA

At its inaugural #SAPConnect event, SAP showcases how the integration of ✅ AI, ✅ data and ✅ applications creates unparalleled business value across lines of business. Read the news: sap.to/63325AW7vP

SAP and OpenAI today announced the launch of OpenAI for Germany. The partnership is supported by SAP’s subsidiary Delos Cloud, running on Microsoft Azure technology. Read the news: sap.to/63322Aw50a

SAP has been named a Strategic Leader in the 2025 Fosway 9-Grid™ for Cloud HR! Read to learn more about this recognition: sap.to/63321AVLzJ

SAP today announced that UiPath, a global leader in agentic automation, has successfully gone live with an SAP Cloud ERP Private solution as part of its strategic digital transformation initiative. Read the news: sap.to/63328ATfqu

SAP is a Leader in the Gartner Magic Quadrant for Cloud HCM Suites for 1,000+ Employee Enterprises for the 10th consecutive time. Read the news: sap.to/63327AuWRU

SAP today announced it has completed the acquisition of SmartRecruiters, a leading provider of enterprise-grade talent acquisition software. Read the news: sap.to/63321AzwC5

SAP today announced the successful go-live of PwC’s implementation of the SAP Cloud ERP solution, marking a major milestone to modernize and unify PwC’s operations. Read the news: sap.to/63322AKykO

Unlike the age-old question of socks or no socks with Birkenstock sandals, Birkenstock North America knew that moving to SAP S/4HANA for fashion and vertical business was the answer to transforming operations. Learn how: sap.to/63324AyDxM

After only eight months in the market, leading analyst firms have given SAP Business Data Cloud high marks for its analytics and BI solutions. Discover what they have to say: sap.to/63320ADP54

The Mercedes-AMG PETRONAS F1 Team is preparing for the 2026 Formula One Season with SAP. By adopting SAP Cloud ERP Private and Business AI, the team is navigating the latest regulations with precision and speed. Learn more: sap.to/63327A6OHT

E.ON Digital Technology shattered old habits and left outdated processes behind with a cloud-powered ERP — fueling agility, AI, and human-centered innovation. Learn more 👉 sap.to/63326fa5aC

To date, the SAP Business AI catalog offers descriptions for 240+ AI use cases, including Joule capabilities and Joule Agents, categorized by business area. Discover more 👉 sap.to/63326fqjpw

SAP and Henkel, a leader in adhesives, sealants, and consumer goods, are partnering to harness the power of AI. Together, we’re simplifying dispute processing and boosting end-user productivity. Read the news: sap.to/63321foT71

SAP acquired Silicon Valley-based Taulia in March 2022. Three years later, the SAP Taulia portfolio is helping customers unlock liquidity and save big on costs. Learn how: sap.to/63324fiLu2

SAP continues to see strong momentum in the Americas. Last quarter, organizations across various sectors recognized us as their premier transformation partner. Get the Q2 2025 update: sap.to/63327fpMg9

SAP and SmartRecruiters announced that SAP has entered into an agreement to acquire SmartRecruiters, a leading talent acquisition software provider. Read the news: sap.to/63323fXiDt

As the debate over digital sovereignty widens, SAP executives share insights into how the company is addressing the growing needs – and concerns – of its customers. Learn more: sap.to/63323fpHDf

Sustainability is an integral part of SAP's leadership and long-term goals as a company. A new partnership with Climeworks will advance our commitment of achieving net-zero GHG emissions by 2030 and beyond. Learn more: sap.to/63328fznnu

SAP was recognized as a Leader in the first-ever IDC MarketScape Worldwide Business Automation Platforms 2025 Vendor Assessment. Learn more: sap.to/63321fHt4B

Today, SAP announced its financial results for Q2 2025. Read the news: sap.to/63325fHN6b

At London Climate Action Week 2025 (#LCAW2025), SAP was recognized with the Responsible AI Impact Award, recognizing SAP's leadership in ethical #AI innovation. Learn more: https://sap.to/633214hZ9h

Riddell has always prided itself on making football safer and enabling players to perform at their best. Now, it's bringing that same energy to its IT foundation and employee experience, championing a cloud-first and clean core ERP transformation. Learn more: https://sap.to/633284qyWu

SAP Master Data Governance has been named a Leader in The Forrester Wave: Master Data Management Solutions analyst report. Learn more about SAP’s ranking among top vendors: https://sap.to/633284iU8n

The world’s largest jewelry brand Pandora is transforming its customer experience across more than 100 countries by leveraging the power of SAP S/4HANA Cloud and GenAI to innovate. Learn more: news.sap.com?p=235336

For Mizuho OSI, SAP Build solutions are not only critical for driving process efficiency but also for extending the reach of its lean IT team with low-code, no-code capabilities. Learn how it revamped its fixed asset processes: https://sap.to/633284dnFw

Technology is the backbone of everything. Learn how SAP contributes to the energy transition not only by simplifying processes for consumers, but also by developing technologies that fundamentally change the energy landscape: https://sap.to/633244rWgk

What began as a small Italian restaurant grew into a full-scale salad dressing factory. And now Marzetti is transforming again, this time to a modern, cloud-based ERP system with the help of SAP. Learn more: https://sap.to/633244PP5w

In Argentina’s fast paced economy where speed matters, grocery wholesale group Vital tapped SAP to modernize its ERP system and share data across the company to make better pricing decisions and garner significant savings. Learn more: news.sap.com?p=235071

SAP is once again a Leader in the QKS Group’s 2025 SPARK Matrix for Digital Twin of an Organization, receiving the highest rating across both assessment categories. Learn more about this recognition: https://sap.to/633234BZ81

Agentic AI is a transformation that demands a new level of diligence, oversight, and ethical reflection. Learn more from SAP's Walter Sun about why: https://sap.to/633204GNhi

A major evolution of the SAP Services and Support portfolio will include three new success plans, each of which integrates AI throughout the project lifecycle to make it easier for customers to transform their business. Learn more about it: https://sap.to/63323NCik7 #SAPSapphire

For the 5th consecutive time, SAP has been recognized as a Leader in the Gartner Magic Quadrant for Integration Platform as a Service (iPaaS). Discover why customers trust SAP Integration Suite: https://sap.to/63327NC0Ez

Together with Microsoft, SAP introduces SAP Business Suite Acceleration Program with Microsoft Cloud to accelerate digital transformation. Learn more: https://sap.to/63320NCbw6

With AI innovations to boost business productivity and partnerships that bring out customers’ best, SAP unveiled a slew of updates from #SAPSapphire. Explore the innovation guide: sap.to/6005NCjeS

CAF, a global leader in urban rail and bus systems, has successfully migrated to SAP S/4HANA Cloud Private Edition, the first step in its digital transformation journey to a sustainable and efficient manufacturing process. Learn more: https://sap.to/63326N2Paa

Amer Sports, a global group of iconic sports and outdoor brands, has embarked on a journey to accelerate digital transformation. Read the news: https://sap.to/63325N2OSV

Longtime SAP customer BASF, the world’s leading chemical company, has begun its transformation based on SAP S/4HANA Cloud Private Edition. Read the news from #SAPSapphire Madrid ➡️ news.sap.com/?p=234571

SAP and Alibaba Group have embarked on the next chapter of their longstanding partnership to shape the future of cloud-powered digital transformation. Read the news from #SAPSapphire Madrid ➡️ https://sap.to/63327N0fuV

Announced at #SAPSapphire, SAP and Google Cloud are evolving their strategic partnership: By connecting BigQuery and SAP Business Data Cloud, the two companies aim to help companies gain insights across their enterprise data landscape and unlock new AI capabilities. ➡️ news.sap.com/?p=233970

A new AI Co-Innovation Program from Amazon Web Services (AWS) and SAP, announced this week at #SAPSapphire, showcases the two companies’ shared vision to help partners define, build, and deploy generative AI applications tailored to their ERP workloads. Learn more: https://sap.to/63328Nvvxw

This week at #SAPSapphire, big industry names like Mercedes-Benz, Mars, and Phoenix Global joined our own Thomas Saueressig and Jan Gilg on the keynote stage to share how cloud and AI technologies are delivering measurable results for global businesses. Here's a recap: https://sap.to/63325NaOgz

At #SAPSapphire, we're bringing AI, data, and apps front and center, putting the power of Business AI in every user’s hands and revolutionizing the way work gets done. Get the news: sap.to/6045Nv0SP

Accenture and SAP have come together to create a pathway to the cloud for organizations pursuing high growth. 🤝 Read the news from #SAPSapphire ➡️ https://sap.to/63329Nvaud

On the first day of #SAPSapphire, SAP executives, led by CEO Christian Klein, took to the stage to unveil a raft of new AI tools, business apps, and partnerships that will help customers bring out their best. Learn more: sap.to/6044NQArm

From #SAPSapphire, SAP unveiled innovations and partnerships to revolutionize the way work gets done. Read the news: https://sap.to/63320NtdL8

SERAX, a Belgian design brand with an international presence, implemented SAP Business AI to help automate its order-to-cash process, leading to less errors and more time for its customer service team to focus on value-adding activities. Read their story: https://sap.to/63321NuwQl