Partner Spotlight: PredictBy A leading research & consulting firm combining behavioural science, data science & policy expertise. In ENCODE, PredictBy leads WP3, analysing how emotions are expressed and spread in social media communication. #ENCODE #PredictBy #HorizonEurope

🎥 WP4 in Action! Behind the Scenes of Bulgaria 🎬 #ENCODE #Emotion #HORIZON #Project

WP4 update 🇧🇬 We’re conducting eye- & face-tracking sessions in Bulgaria with CSD colleagues, studying how people react to political content on X. Survey → eye/face tracking → in-depth interview. Poland & Austria completed—Bulgaria underway. #ENCODE #HorizonEurope #EyeTracking #FaceTracking

“How do you feel?” 🧠❤️ Our emotions shape decisions — from daily choices to political preferences. Emotional language can guide trust, motivation & even voting. Do we vote with our head, or our heart? 🤔 #ENCODE #Emotions #Horizon #Politics #DecisionMaking