Buttondown
@buttondown.com
📤 2540
📥 26
📝 1050
Newsletter software for people like you.
https://buttondown.com
pinned post!
Fed up with your current newsletter provider? Buttondown offers free migration from any other platform, regardless of your list’s size or complexity — and we’ve never sent a push notification in our history. Join us here:
buttondown.com
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Buttondown
Buttondown is the last email platform you'll migrate to. We're focused on your success, not on bleeding you dry.
https://buttondown.com
8 months ago
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Gather round while an old man yells at cloud (email).
buttondown.com/blog/inbox-h...
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Inboxes were overwhelming before we'd even named them
Gather round while an old man yells at cloud (email)
https://buttondown.com/blog/inbox-history-to-today
2 days ago
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While other projects floundered in red tape, email thrived in it.
buttondown.com/blog/email-s...
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The US government tried really hard to screw up email
While other projects floundered in red tape, email thrived in it.
https://buttondown.com/blog/email-survived-government
3 days ago
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Our public postmortem for the incident on March 31st, 2026.
buttondown.com/blog/inciden...
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Public postmortem: database connection exhaustion
Our public postmortem for the incident on March 31st, 2026.
https://buttondown.com/blog/incident-0024
4 days ago
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🚀 🌕 💫
add a skeleton here at some point
5 days ago
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Buttondown
Happy April 1st! 💙 ✉️ Important update on
buttondown.com
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Buttondown — Newsletter software for people like you
Buttondown is the last email platform you'll migrate to. We're focused on your success, not on bleeding you dry.
https://buttondown.com
5 days ago
1
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Happy April 1st! 💙 ✉️ Important update on
buttondown.com
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Buttondown — Newsletter software for people like you
Buttondown is the last email platform you'll migrate to. We're focused on your success, not on bleeding you dry.
https://buttondown.com
5 days ago
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See ya March👋 🌸 This month we've shipped loads cool features that improve your experience & newsletter: - 2FA passkeys + recovery codes - Passwordless login -
@Bookshop.org
embeds - Bulk renaming of metadata keys + more! See all the ships on our blog!🚀
buttondown.com/blog
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Buttondown Blog
Buttondown's engineers, writers, and biggest fans write about the whole thing: engineering challenges, useful tips and tricks, new features, and more.
https://buttondown.com/blog?category=changelog
6 days ago
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reposted by
Buttondown
Igor’s weekly newsletter informs Berlin’s expats of important tech business news, job opportunities, and professional resources in and around Berlin.
buttondown.com/blog/igor-ranc
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How Igor Ranc built Berlin's largest English-language tech newsletter
Igor’s weekly newsletter informs Berlin’s expats of important tech business news, job opportunities, and professional resources in and around Berlin.
https://buttondown.com/blog/igor-ranc
4 months ago
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Buttondown
We've made the change you've been asking for: simplified cancellation! Now you can easily cancel your billing when you want a break and reactivate them whenever you want to begin sending. The best part? You keep access to account features during the pause!💙
buttondown.com/blog/2026-02...
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Simplified cancellation
No more choosing between "pause" and "cancel" — there's just one option now.
https://buttondown.com/blog/2026-02-14-simplified-cancellation
about 2 months ago
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The email feature that got added because people kept marking email newsletters as junk.
buttondown.com/blog/how-to-...
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Ask a nerd: what is the best way to unsubscribe from newsletters?
The email feature that got added because people kept marking email newsletters as junk.
https://buttondown.com/blog/how-to-unsubscribe
10 days ago
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Authors and book lovers this ship is for you: Buttondown now supports
@Bookshop.org
embeds!
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Bookshop.org: Buy books online. Support local bookstores.
A better way to buy books online. Every purchase financially supports local independent bookstores.
https://Bookshop.org
11 days ago
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Buttondown
Our nerd answers the question: Does email length affect deliverability? 🤔
buttondown.com/blog/email-l...
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Ask a Nerd: Does email length affect deliverability?
You’d have to send fairly lengthy newsletters to run into issues. And even then, only a subset of subscribers would suffer.
https://buttondown.com/blog/email-length-deliverability
about 2 months ago
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Buttondown
It was an absolute pleasure speaking with product manager, indie musician, and writer,
@bgreen.lol
. We got the opportunity to learn about his unique background, music career as Kid Lightbulbs, and the inspiring actions he takes to uplift his fellow artists.
buttondown.com/blog/brandon...
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How Brandon Lucas Green shares his musical journey and tips on attaining creative independence
Musician and tech professional, Brandon Lucas Green, uses his newsletter as an outlet to share his music journey and provide insights on how fellow creators can achieve creative independence.
https://buttondown.com/blog/brandon-lucas-green
about 2 months ago
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Learn what we're doing each day to improve the platform for everyone on our dedicated changlog page. It's a one stop shop for understanding what's being shipped and who is doing the work.💙
buttondown.com/changelog
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Changelog
A day-by-day log of everything we ship
https://buttondown.com/changelog
14 days ago
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It turns out you’ve been using agents since way before the AI variety started deleting everything in their owners’ inboxes.
buttondown.com/blog/not-ai-...
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Email was into agents before they were cool
It turns out you’ve been using agents since way before the AI variety started deleting everything in their owners’ inboxes.
https://buttondown.com/blog/not-ai-email-agents
16 days ago
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Skip the password entirely—now you can login with just your passkey.
buttondown.com/blog/2026-03...
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Passwordless login
Skip the password entirely and sign in with just your passkey.
https://buttondown.com/blog/2026-03-19-passwordless-passkey-login
17 days ago
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Manually fixing inconsistent metadata is such a pain, so we made it easier by adding a bulk action. Now you can rename metadata keys in bulk, right from the subscribers page. One and done!
buttondown.com/blog/2026-03...
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Rename metadata keys in bulk
"First name" and "first_name", together at last
https://buttondown.com/blog/2026-03-17-rename-metadata-keys
19 days ago
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Buttondown
We've shipped something we think you'll love: Smarter automation filters! Learn more about how it works and how to enable this new feature.
buttondown.com/blog/2026-01...
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Smarter automation filters
Make sure subscribers still match your filters before an automation runs.
https://buttondown.com/blog/2026-01-23-re-evaluate-filters
2 months ago
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Time for a little spring cleaning🧹 We've spruced up our DPA, privacy policy, sub-processor list, and cookie policy. Read the the updated legal docs to see what's changed (not much but you should still take a look).
buttondown.com/blog/2026-03...
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A spring cleaning for our legal docs
Updated DPA, privacy policy, sub-processor list, and cookie policy.
https://buttondown.com/blog/2026-03-16-legal-docs-refresh
21 days ago
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Buttondown
We've made it easier for you to have actual conversations with your subscribers. Now, you can reply directly to subscribers from your inbox!
buttondown.com/blog/2025-12...
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Reply to conversations
You can now reply directly to subscriber conversations from your inbox.
https://buttondown.com/blog/2025-12-12
4 months ago
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Buttondown
Fellow fans of RSS readers, this one is for you.
https://buttondown.com/changelog/2025-11-22-auto-activating-rss-reader-subscriptions
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Auto-activating RSS reader subscriptions
Auto-activating RSS reader subscriptions
https://buttondown.com/changelog/2025-11-22-auto-activating-rss-reader-subscriptions
4 months ago
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To click or not to click?
buttondown.com/blog/how-spa...
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Ask a nerd: what happens when you click the spam button?
Honestly, it’s more conceptually complicated than technically complex.
https://buttondown.com/blog/how-spam-button-works
24 days ago
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Buttondown
Check out our latest update: New design settings pages.
buttondown.com/blog/2026-01...
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New design settings pages
We've removed the Design settings page in favor of separate settings for Archives and Emails.
https://buttondown.com/blog/2026-01-23-new-design-settings
2 months ago
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Buttondown
Exciting new ship!🚀 Now you can sort and filter your subscribers page by email open rate and link click rate, making it easier to find subscriber patterns and know who is engaging with your newsletter.
buttondown.com/blog/2026-02...
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Sort and filter by open and click rates
Find your most (and least) engaged subscribers by sorting and filtering by open and click rates.
https://buttondown.com/blog/2026-02-23-open-click-rate-sorting
about 1 month ago
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We've added passkeys for 2FA! You can now use your fingerprint, face, or security key as a second factor when signing into your account.
buttondown.com/blog/2026-03...
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Passkey support for two-factor authentication
Use your fingerprint, face, or security key as a second factor when signing in.
https://buttondown.com/blog/2026-03-09-passkeys
27 days ago
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A simple break down of how Buttondown's date-based API versioning system works, and how it lets us ship breaking changes without impacting your integrations.
buttondown.com/blog/api-ver...
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How Buttondown's API versioning works
A deep dive into our date-based API versioning system, inspired by Stripe, and how it lets us ship breaking changes without breaking your integrations.
https://buttondown.com/blog/api-versioning
28 days ago
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Buttondown
Now you can do more with the API! We've added a big batch of new fields to the Newsletters API—more locale, templates, socials, transactional emails, and more.
buttondown.com/blog/2026-02...
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More newsletter settings in the API
The /v1/newsletters endpoint now exposes locale, templates, socials, transactional emails, and more.
https://buttondown.com/blog/2026-02-20-newsletter-api-fields
about 1 month ago
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The origin story of emails in space. 🚀
buttondown.com/blog/email-i...
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How to send email to space
The first email was sent from space three days after the first webpage was published.
https://buttondown.com/blog/email-in-space
30 days ago
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How we've been making your newsletter safer from behind the scenes.
buttondown.com/blog/2026-03...
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How we enabled Content Security Policy for everyone
Invisibly making your newsletter safer
https://buttondown.com/blog/2026-03-06-how-we-enabled-content-security-policy
about 1 month ago
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We've added a helpful feature to 2FA—recovery codes. 🔐 Now, if you lose access to your authentication app, there's no need to panic because you have a backup option.
buttondown.com/blog/2026-03...
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Recovery codes for two-factor authentication
If you lose your authenticator device, recovery codes let you get back into your account.
https://buttondown.com/blog/2026-03-05-recovery-codes
about 1 month ago
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reposted by
Buttondown
New ship!🚀 If you're on a Professional plan or higher, you can now set up a custom email template directly from your email design settings.
buttondown.com/blog/2026-02...
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Custom email templates for everyone
Full HTML control over your email design is now available to all Professional plan users.
https://buttondown.com/blog/2026-02-16-custom-email-templates
about 2 months ago
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Tracking email performance has gotten quicker and easier! Instead of spending time scanning through your past emails, you can now filter your sent emails by open rate, click rate, and delivery rate with just a click.
buttondown.com/blog/2026-03...
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Filter sent emails by engagement rate
Quickly find your best (and worst) performing emails by filtering on open rate, click rate, and delivery rate.
https://buttondown.com/blog/2026-03-03-filter-sent-emails-by-rate
about 1 month ago
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How we save you from the dreaded Broken Link Embarrassment™️.
buttondown.com/blog/link-ch...
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How we check every link in your email
The machinery behind Buttondown's link checker is more involved than you might expect.
https://buttondown.com/blog/link-checking
about 1 month ago
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We've shipped exciting new features in February to make your life easier and newsletter smoother to manage! 💌 - Custom email templates - Revamped replies - Simplified cancelation - OpenAPI specs for archives + more! Check them out on our blog:
buttondown.com/blog
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Buttondown Blog
Buttondown's engineers, writers, and biggest fans write about the whole thing: engineering challenges, useful tips and tricks, new features, and more.
https://buttondown.com/blog
about 1 month ago
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reposted by
Buttondown
Igor’s weekly newsletter informs Berlin’s expats of important tech business news, job opportunities, and professional resources in and around Berlin.
buttondown.com/blog/igor-ranc
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How Igor Ranc built Berlin's largest English-language tech newsletter
Igor’s weekly newsletter informs Berlin’s expats of important tech business news, job opportunities, and professional resources in and around Berlin.
https://buttondown.com/blog/igor-ranc
4 months ago
0
1
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Should we keep group emails in the past or are they still useful?
buttondown.com/blog/email-e...
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Should we bring back email exploders?
Mailing lists died out to make way for newsletters. But there are a lot of reasons to bring back group discussions over email.
https://buttondown.com/blog/email-exploders
about 1 month ago
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Buttondown
Your notification inbox just got more useful. You can now filter to show only what needs your attention.
buttondown.com/blog/2026-01...
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Inbox filtering
Filter your inbox to show unread items or conversations needing a response.
https://buttondown.com/blog/2026-01-18-inbox-filtering
3 months ago
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reposted by
Buttondown
There are multiple reasons why your newsletter's archives are valuable, or dare we say, priceless.
buttondown.com/blog/newslet...
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Your newsletter's archives are more valuable than your list
Store, share, and protect your work so as many people as possible can see it.
https://buttondown.com/blog/newsletter-archives-are-priceless
2 months ago
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reposted by
Buttondown
The art of adding complexity without making things complicated.
buttondown.com/blog/how-to-...
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Minimum viable complexity
The art of adding complexity without making things complicated
https://buttondown.com/blog/how-to-introduce-complexity
4 months ago
0
3
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Exciting new ship!🚀 Now you can sort and filter your subscribers page by email open rate and link click rate, making it easier to find subscriber patterns and know who is engaging with your newsletter.
buttondown.com/blog/2026-02...
loading . . .
Sort and filter by open and click rates
Find your most (and least) engaged subscribers by sorting and filtering by open and click rates.
https://buttondown.com/blog/2026-02-23-open-click-rate-sorting
about 1 month ago
0
3
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reposted by
Buttondown
We've improved upon a popular feature—self-managed tags! Now subscribers can add or remove tags themselves in the portal with one click.
buttondown.com/blog/2026-01...
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Better tag self-management
Flip a toggle and subscribers can add or remove tags themselves in the portal.
https://buttondown.com/blog/2026-01-25-portal-tags
2 months ago
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New ship!🚀 We've now added the ability to use your own custom sending domain as the click tracking proxy instead of our shared one.
buttondown.com/blog/2026-02...
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Custom click tracking domains
Your click tracking links now use your own sending domain instead of a shared proxy.
https://buttondown.com/blog/2026-02-21-custom-click-tracking-domains
about 1 month ago
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Now you can do more with the API! We've added a big batch of new fields to the Newsletters API—more locale, templates, socials, transactional emails, and more.
buttondown.com/blog/2026-02...
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More newsletter settings in the API
The /v1/newsletters endpoint now exposes locale, templates, socials, transactional emails, and more.
https://buttondown.com/blog/2026-02-20-newsletter-api-fields
about 1 month ago
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reposted by
Buttondown
Our nerd answers the pressing question: How does newsletter cadence affect deliverability? 🤔
buttondown.com/blog/cadence...
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Ask A Nerd: How does newsletter cadence affect deliverability?
The amount of time between emails can have a significant impact on how ESPs and subscribers view your writing.
https://buttondown.com/blog/cadence-deliverability
2 months ago
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We've revamped replies! Now, replies and reply tracking are more user-friendly and streamlined.
buttondown.com/blog/2026-02...
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Revamped replies
Reply tracking is now automatic for sending domains, and always on for everyone.
https://buttondown.com/blog/2026-02-18-revamped-replies
about 2 months ago
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reposted by
Buttondown
You know how to forward an email but do you reallllllly know how it works?
buttondown.com/blog/how-ema...
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Forwarding an email is not always straightforward
It’s rare for a good email to start with Fwd: Fw: fwd:
https://buttondown.com/blog/how-email-forwarding-works
about 2 months ago
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New ship!🚀 If you're on a Professional plan or higher, you can now set up a custom email template directly from your email design settings.
buttondown.com/blog/2026-02...
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Custom email templates for everyone
Full HTML control over your email design is now available to all Professional plan users.
https://buttondown.com/blog/2026-02-16-custom-email-templates
about 2 months ago
0
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reposted by
Buttondown
Incredible journalist,
@manualdousuario.net
, uses his bilingual newsletter, to share his insights on the social and psychological impacts of modern consumer technology. Read more about his work!
buttondown.com/blog/rodrigo...
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How Rodrigo brings a humanistic view to consumer technology
Jounalist, Rogrigo Ghedin, uses his bilingual newsletter to share his insights on the social and psychological impacts of modern consumer technology.
https://buttondown.com/blog/rodrigo-ghedin
about 2 months ago
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We've made the change you've been asking for: simplified cancellation! Now you can easily cancel your billing when you want a break and reactivate them whenever you want to begin sending. The best part? You keep access to account features during the pause!💙
buttondown.com/blog/2026-02...
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Simplified cancellation
No more choosing between "pause" and "cancel" — there's just one option now.
https://buttondown.com/blog/2026-02-14-simplified-cancellation
about 2 months ago
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Our nerd answers the question: Does email length affect deliverability? 🤔
buttondown.com/blog/email-l...
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Ask a Nerd: Does email length affect deliverability?
You’d have to send fairly lengthy newsletters to run into issues. And even then, only a subset of subscribers would suffer.
https://buttondown.com/blog/email-length-deliverability
about 2 months ago
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