Good night to everyone except team Canada. May your beds be uncomfortable, your pillows warm, and your hotel full of screaming kids running down hallways. 🇺🇸🏒🇺🇸🏒🇺🇸

Getting to work with, listen to, and teach lawyers across the country is the greatest job of all. I’m making the most of it.

Law students should think about what excites them. What's the work they like to do. What's the work that they do that doesn't feel like work. And then get paid to do that thing.

Lawyers, listen to Maggie. She is one of the smartest young lawyers that I have met. Investing in your team is win-win. And if you can't be bothered you will lose out on so much.

Much of what lawyers say when they mean professional courtesy involves granting extensions, being honest, and not being a jerk. That's it.

“A man who is not honorable in his marital relations is not honorable in any other.” - Harry Truman. 💯💯💯

Lawyers, you have no competition. It is all you vs. you. There is more opportunity out there for work than all the lawyers combined can handle. Worry about yourself.

The most important function in a personal injury law firm is intake. You can have great marketing and great lawyers but if you can't sign the cases it doesn't matter.

AI gains for law firms will happen when they use the technology to tackle the mundane so they can use the time to spend it face to face with people that matter.

For law firms AI wins will come from the bottom up. I’m thinking a lot about this for our AI Era 2.o event in Charleston on November 5-6.

Good morning to judges who are loyal to the constitution and not the whims of the world’s smallest man.

Lawyers, if you still need a law firm operating system, just one that fits your current reality. That’s why I wrote “The Way.” It’s 50 pages. It’s designed for self-implementation. It’s $9.97 on Amazon. www.amazon.com/Way-Simple-R...

Good night to all those who made it through another week.

Personal injury lawyers, training your paralegals on liens both your job and smart business. At Para Era we have 1 course and materials on liens.

Lawyers, training was one of the biggest challenges we faced in growing our law firm. We built Para Era because it is what we wish we could have bought: online classes, community support, and bespoke training by people who have done it.

The joy of being a lawyer for me, is doing all the good that I can. Lawyers have unique opportunities to meaningfully serve others. It's a blessing.

The only defense law firms have against private equity: Build a firm so good at serving employees, clients, and communities that PE can't compete with YOU. Stop talking about it. Start building.

I travel a bunch. This is like 98% of personal injury lawyer billboards across the country. Pure unoriginal billboard slop littering the landscape.

🔥 "Before Best Era, Paul's law firm was in a constant state of chaos. He was juggling too many cases and felt like I was always playing catch-up. But everything changed when he partnered with Best Era Are you ready to take your firm to the next level? #ClientSuccess #BestEra #LawFirmGrowth

Lawyers must build law firms that PE will not.

I have two conversations with people in legal right now. One with a small percentage of people on the cutting edge who see nothing but incomprehensible change afoot. And another conversation with people doing business as usual. The change people are right.

Lawyers, the best thing you can do for your career is to find your community. If a room isn't for you, there's one out there that is.

Good night to those who arrested Prince Andrew. 1 down and a lot to go. Get’em.

Lawyers, I can't stress this enough. If you hire ANYONE you have employment law issues. Consult with an attorney. Get EPLI. Too many law firm owners learn these lessons the hard way.

We’re living in a time where tools like ChatGPT, Claude, and everything in between are evolving faster than most firms can keep up. And honestly? That scares a lot of lawyers. They see AI as a threat, not an opportunity. But here’s the truth: the real game-changer is how you leverage human talent?

What’s the worst airport in the country and why is it Miami?

AI is the skill that law firms should by hiring for in 2026 from paralegals to lawyers to marketing directors. AI skilled team members are the key to great results.

Law firm owners,everything is a leadership problem. Including AI. Many on your team are scared of AI. The technology isn’t the hard part. The change management is.​​​​​​​​​​​​​​​​

Lawyers, 57% of people want MORE control over how AI is used in their lives. Your team wants agency, not mandates. Stop rolling out AI tools. Start inviting people into the process.

Three things winning law firms do with AI: → Acknowledge the fear openly → Show AI as assistant, not replacement → Let team members experiment in low-stakes environments Technology second. People first.

The law firms thriving with AI in 2026 aren’t the ones spending the most on new tools. They’re the ones whose teams feel empowered—not threatened—by them.

Good morning to all those excited that spring training games start tomorrow.

Good night to all those who love dogs.

Lawyers, 53% of people believe AI will WORSEN their ability to think creatively. Your paralegals and associates are reading these headlines. They think AI will make them worse. Meet them where they are. Don’t just buy new legal tech. You need to manage change.

Lawyers, your team is terrified of AI. And that’s exactly where you need to start. New Pew data: 50% of Americans are more concerned than excited about AI. Only 10% are excited. If you’re charging ahead without addressing these fears, you’re failing as a leader.

Helping law firms figure out what works for them is what I love doing.

The law firms that win are the ones who will invest in AI training like their future depends on it.

Lawyers looking to start a law firm would rather waste thousands on Google than doing this. Text everyone you know. Tell them you opened a firm. It's free, takes an hour, and actually works. Your ego is the only overhead.

As technology changes many things in the legal profession, it’s important that we ground ourselves in values.

Founders, it’s okay to leave something you created and is successful. Your business is not your child. When it no longer sparks joy you owe it to yourself to find better.

Lawyers, don't assume that your Gen Z workers have a clue about AI. Provide them with training, guidance, and policies. AI is how legal work gets done in 2026.

Good morning to all those who appreciate slightly soggy and slightly crunchy Cinnamon Toast Crunch.

Good night to all those who ate King Cake today.

Lawyers, listen to Brittany, it's a reminder that we are all running our own races. Rest is part of success.

Lawyers, the best thing you can do for your practice, is to pick up the phone and call your clients.

Smart lawyer looking to grow their businesses work with Brittany. She’s been there and done that. Over and over. 🚀🚀🚀

Sunk cost fallacy is the biggest mistake that I see law firm owners make. And it's not close.

Surrender is one of the hardest lessons for lawyers running businesses to accept. But it’s a lesson worth learning.

This is the hardest lesson for lawyers to learn about business. Business is iterative. Law is final.

Lawyers, at my firm, I wish I had someone like Marisa to help train our trainers.