Don't let common roadblocks hinder your progress. Learn to identify key inhibitors and implement the three critical pillars for accelerating continuous innovation for your products and business. We lay out the framework used by leading companies in our new ebook 👇 mixpanel.com/m/digital-co...

Self-serve analytics can unlock your data teams 🔓

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Today’s data warehouse solutions make it easier to build a single source of truth for your organization. But when it goes wrong, it’s rarely the technology that goes awry. Here's why warehouse journeys fail—and the steps you can take to ensure success with yours 👇 mixpanel.com/blog/avoid-d...

A small change that makes a big impact 🤌 Mixpanel’s navigation is now on the left—giving you more space, easier access, and a smoother experience. Jump in and explore the update today!

Introducing Data Standards, a new way to set rules for your event tracking directly in Mixpanel 🛠️ Say goodbye to reactive data cleanup and hello to built-in consistency. Learn about how our entire data governance toolkit helps you maintain data trust at scale 👇 mixpanel.com/blog/mixpane...

We're looking forward to giving these out 🏆 Don't forget to nominate your organization in one of our Mixpanel Customer Awards categories: mixpanel.com/mxp/awards-2025/ Submissions are open now through April 24, and winners for each region will be announced at our #MXP2025 conferences 🎉

Your analytics practices shouldn't be exhausting 😮‍💨 Here's everything you need to know about "data fatigue"—including how to avoid it 👇 mixpanel.com/blog/data-fa...

We’re thrilled to open submissions for our global Mixpanel Customer Awards 🏆 The program honors forward-thinking companies that embrace the power of data. Exciting prizes are at stake, and the winners will be announced at #MXP2025 🎉 Nominate your organization here: mixpanel.com/mxp/awards-2...

How do you use Mixpanel? Get expert advice from our teams. The How Mixpanel Uses Mixpanel ebook details the ways our product, data, marketing, and operations teams use Mixpanel to gain insights and drive optimal results. Read it now 👇 mixpanel.com/m/how-mixpan...

Yes, it's possible to overplan your analytics implementation. Here's how to avoid the trap 👇 mixpanel.com/blog/why-ove...

Proper naming, optimized structuring, and adequate properties. This is what data democratization looks like 👇 mixpanel.com/blog/data-de...

In 2017, we interviewed a16z's Frank Chen about AI. Did he nail it?

You want to build a data culture. What's your first step?

If you’re watching the same metrics, sharing findings with one another, and learning together, you can accomplish greater things. That's why we've built Mixpanel for collaboration 🤝 mixpanel.com/blog/why-col...

A friendly reminder that data informs decisions; it doesn't make them for you 💡

Overplanning is stalling your insights 🤔

Cancel churn with Account Analytics 💼 In Mixpanel, we've made it simple to do account-level analysis, auto-generate shareable profiles for all your accounts, and connect revenue data to see how it all factors into the bottom line. Learn more 👇 mixpanel.com/blog/mixpane...

We’re breaking down the barriers between front-end and back-end data with Server-Side Stitching 🤝 In Mixpanel, you can now jump straight from reports to replays for any event, whether it was tracked via SDKs, APIs, or even synced from your data warehouse. Learn more 👇 mixpanel.com/blog/server-...

Product metrics aren’t as valuable in isolation 💡 They relate to and affect each other, so you need a framework to understand and prioritize them. Read about this and more in our Guide to Product Metrics: mixpanel.com/blog/product...

Happy to help Mobius Materials find more 📈 and 💰

We’re thrilled about our new and improved Mixpanel for Startups program 🌱 Learn all the ways we've made the best analytics plan for startups even better from program lead Cerise Miller.

"Metrics are hard. Explain them to me like my company is 5 quarters old." Here you go:

Some of the biggest business impacts of bad data, from Avo CEO Stefania Olafsdottir:

Your Friday gem of wisdom: Don't forget to promote old features 💡 Get Ex-Google Head of User Growth Ken Rudin's full take in this classic blog 👇 mixpanel.com/blog/googles...

The work doesn't stop after the feature is shipped. Here's why product teams should track and take action on revenue data 👇

VCs love advanced churn analytics, too ❤️

Looks right 👍

Customer (and buyer) experience should always be at the core. Revisit our chat with Yamini Rangan about HubSpot's product-led strategy 👇 mixpanel.com/blog/yamini-...

New Year's resolution: No more data silos 🎉 Learn how integrating all your warehouse data into your product analytics can generate 2025-worthy insights 👇 mixpanel.com/blog/a-guide...

It's the gift that keeps on giving 🎁 Revisit Shreyas Doshi's classic blog on choosing, refining, and tracking product metrics. mixpanel.com/blog/shreyas...

Yes, we use Mixpanel to help our customers use Mixpanel better 📊 Read more about how to leverage Mixpanel reports and Boards to drive healthy customer lifecycles mixpanel.com/blog/how-b2b...

"Everyone should use Mixpanel, from the tech members to the marketing team." Here's how the teams at Voodoo work toward the same KPIs that help them build the best social and gaming apps for their fans. youtu.be/IduB0VP4kMI

Good morning 👋 Who wants to see an example of what an event schema looks like? The purple boxes are the entities, the orange are the events tracked, and the blue are the properties for each event.

Your video app is getting viewers, but is it getting enough return viewers? Tune into our 2025 State of Media & Entertainment Product Analytics report to learn what good looks like for multimedia content and games products 📺 Check out the report now: mixpanel.com/m/benchmarks...

You can't have an analytics strategy without a data governance strategy 💬

In today’s competitive fintech space, it’s important to know how your product metrics stack up against industry standards. Make dollars and sense of it all with our 2025 State of Fintech Product Analytics report 💲 Check out the full report now: mixpanel.com/m/benchmarks...

You should set a course for your North Star, but don't forget to keep your counter metrics in your sights along the way. Here's how to build a comprehensive analytics strategy that ensures your product stays on track 👇 mixpanel.com/blog/success...

Here's how @figma.com's FigJam team keeps its product simple 🖌️

:: Taps the sign :: mixpanel.com/blog/add-pro...

Mixpanel Session Replay is now available for all Mixpanel customers 🎥 With replays included on our Free, Growth, and Enterprise plans, Mixpanel is the solution for everyone to get unified quantitative and qualitative user insights. Start watching and learning today: mixpanel.com/releases/ses...

Yes, churn is a revenue metric 💲

Emilie Schario says today's data tooling and LLMs make it so everyone can be a "data hire" 📊

With self-serve analytics, you can empower everyone in your company to go from data to decisions. Our VP of Analytics explains how we do it at Mixpanel 👇 mixpanel.com/blog/mixpane...

Keep the data memes coming, says Arch founder and Meltano maintainer @tayloramurphy.dad 😆

Vivino has been using Mixpanel for 10 years! Read how the world’s largest online wine marketplace has evolved its product analytics practices and data culture over the last decade 👇 mixpanel.com/blog/vivino-...

Are you doing the most with your user insights? Hear how The Knot Worldwide uses Mixpanel to diagnose exactly how their products are being used so their teams can build the right feature roadmap of solutions.

Stickiness is one of the most important engagement metrics for a product. It’s also one of the most misleading if you don’t know exactly how it works. Here are some examples of how stickiness can be calculated with different data—to yield wildly different signals 👇 mixpanel.com/blog/what-is...