Are people ready to give up their cars? 🚗 43% say it's IMPOSSIBLE, but Gen Z is shifting gears with a love for public transit (22%)! 🚌 Download our latest Ipsos Mobility report to explore how transport choices shape our societies 👉 https://ow.ly/9fLR50YC8XI

59% of Americans disapprove of the strikes on Iran. 46% believe the conflict will make the U.S. less safe. Geopolitical events are reshaping public perception at home. See the full results 👉 https://ow.ly/Vuv650YzhzO

Where does public opinion stand on the Middle East crisis? Has global happiness really increased? Are gender equality efforts losing momentum? And is synthetic data tricking us? 🤔

Most Americans agree AI should be regulated, but there’s no consensus on how. Democrats are especially concerned about AI’s environmental impacts. Find out more 👉 https://ow.ly/8Ack50YzB3T

⛽ Almost all Americans (84%) expect gas prices to rise further, following recent increases. Rising costs are already reshaping behavior and budgets. Explore the full insights in our latest Know The New America & Beyond Newsletter 👉 https://ow.ly/wH4S50YzB2E

What if you could tap into Ipsos-quality research at the push of a button? Ipsos.Digital, our DIY research service offering direct access to Ipsos solutions – fully automated from order to delivery, turning insights into impact.

65% of Americans think the U.S. will send troops to Iran. Yet only 7% would support a large-scale deployment, and 55% oppose any troop presence. Find out more in our latest Know The New America & Beyond Newsletter 👉https://ow.ly/sIJq50YzB11

💊 7 in 10 Americans want the government to spend more to lower healthcare costs. Support spans parties, rising costs are a national priority. Explore more in our latest Know The New America & Beyond Newsletter 👉 https://ow.ly/4TRH50YzAZ1

As tensions rise, 49% of Americans fear the Iran conflict will harm their personal finances. Economic anxiety is front and center, see what the public is saying 👉 https://ow.ly/Zo7l50YrQr3

How are Canadians reacting to US military action in Iran? 👎 61% disapprove 😟 66% fear Canada could get involved ⏳ Only 32% believe it will end quickly Discover more insights from our latest survey for Global News 👉 https://ow.ly/M6VI50YyeO8 #publicopinion

Concern rises: 84% of Britons worry about US/Israel–Iran conflict's impact on UK economy and energy prices (84%, 49% very concerned). Levels match early Ukraine conflict. Find out more 👉 https://ow.ly/8BkN50Yycz1

🤖 Nearly 1 in 2 French people use or consider generative AI to learn politics. With elections near, AI shapes understanding of candidates, policies, and votes. Discover Ipsos insights ⬇️ https://ow.ly/6MVX50Ysfnt

Ipsos’ Global Consumer Confidence Index dips slightly this month 📉 At 49.4, the index is down 0.6 pts, marking its first decline in 11 months. Still, it remains +1.2 pts higher year-over-year, showing underlying resilience. Find out more 👉 https://ow.ly/R2NZ50Yyc3B

Our latest report explores one of the most important questions facing the industry: Is creativity and on-the-job learning enough for the modern marketer to succeed?

What actually makes us happy? (Hint: It’s not material wealth). We just released the Ipsos Happiness Report 2026, and the global state of joy is shifting. After surveying over 23,000 people across 29 countries, the data reveals what drives our well-being today.

What if the "significant" findings from your synthetic data are nothing more than a statistical mirage? Generative AI is transforming market research, but with this great power comes a critical risk: the illusion of certainty.

🚗⛽️ 67% of Americans believe gas prices will rise in the next year, driven by concerns over U.S. military action in Iran. How do you think global events will impact your wallet? 🔗 https://ow.ly/Olts50YrOBI #MarketTrends #PublicOpinion

The car defined the 20th century. What defines mobility in the 21st? Join the upcoming KEYS webinar to learn more on the world in motion! Learn more and register now 👉 tinyurl.com/3cvnmrrd

Just 33% of Americans say President Trump has clearly explained the goals of U.S. military action in Iran, while 64% say he has not. Public clarity matters in foreign policy debates Find out more 👉 https://ow.ly/yhqI50YrObi

Who is responsible for obesity? Despite the World Health Organization recognising it as a chronic, relapsing disease, 66% across 14 countries believe it’s preventable through personal choices. Public perceptions reveal a complex debate. 🔗https://ow.ly/Zoj250YrI5i

Trust in news still belongs to humans, not machines. 📰 78% of people in the UK prefer news written by people over AI. For media, the challenge is clear: let AI support journalism, not replace the human touch. See the insights 👉 https://ow.ly/H0Fe50YrAog

Millennials in Canada are feeling the pinch: 59% say they don’t feel financially secure, 45% have dipped into savings, and 40% fear debt is looming. 💸 How are you navigating today’s financial challenges? Get the full results 👉 https://ow.ly/ixvA50YoYT0

Laurence Stoclet has been unanimously appointed President of the Board of Directors on January 15th, with effect on March 1st. She is taking over from Didier Truchot, founder of the Company, who had resigned for health reasons.

#UK: Just 28% of Britons believe the Royal Family has managed the Andrew situation well, a sharp drop from 37% in November 2025. Public confidence continues to decline 👉 https://ow.ly/LPVq50YoZLc

#Perú: According to the Ipsos poll for Perú21, Balcázar begins his term facing 63% disapproval and only 24% approva, a striking difference from Jerí’s 45% support at the start of his administration. 👉 https://ow.ly/sLOP50YoZgC

Ipsos’ Global Consumer Confidence Index holds steady at 50.0 this month (+0.1), following three months of notable growth. Compared to last year, confidence is up by 1.2 points, reflecting a positive global outlook 👉 https://ow.ly/xu2L50Yp0tF

Where do we stand on the path to gender equality in 2026? For International Women’s Day, Ipsos & the @giwlkings.bsky.social at @kingscollegelondon.bsky.social surveyed over 23,000 people across 29 countries to explore global attitudes toward gender roles, equal rights, & expectations for the future

56% of Americans now want companies neutral on politics, down from 63%. Biggest drops: men, 35–54, Democrats. Discover more in our latest Know The New America & Beyond Newsletter 👉https://ow.ly/nm6U50YmrE3

Partisan divides shape views on President Trump’s job performance: 🔵 84% of Republicans approve 🟡 27% of Independents 🔴 4% of Democrats Discover more insights in our latest Know The New America & Beyond Newsletter 👉 https://ow.ly/4K3G50YmrA9

If the World Health Organisation classifies obesity as a chronic, relapsing disease, why do so many people living with it feel personally responsible?

Even before Prince Andrew’s arrest in the UK over Epstein ties, most Americans said the Epstein files had lowered their trust in U.S. political and business leaders. Explore more in our latest Know The New America & Beyond Newsletter 👉 https://ow.ly/9o8A50Ymrzp

Half of today’s ads are missing the plot, quite literally. Ipsos analysed 15,000 ads and discovered that while half the industry is shouting product features, it’s the storytellers who are winning the creative effectiveness game.

AI, the state of love, and the price of polarization... The Ipsos Update for March 2026 is now available. It explores the latest research and insights on key topics from Ipsos teams around the world.

59% of Americans say the U.S. Olympic team’s performance filled them with national pride! 🏅 Even more interesting? 61% tuned out political events to focus on the games. Find out more in our latest Know The New America & Beyond newsletter 👉 https://ow.ly/q1U250YmryL

Can you learn effectively if you aren't healthy? The answer is simple: No. Health and education go hand in hand.

What worries the world in Feb? 🌎💭 Our latest WWW survey shows: 🚨 33% cite crime & violence ⚔️ 13% fear military conflict (+4pp) 🇯🇵 32% in Japan worry about inequality & inflation 📈 41% say their economy is "good" (+4pp) 🔗 https://ow.ly/LOi050Ymkjx

🚨 Tariffs are hitting wallets: 67% of Americans believe prices have gone up, jumping from just 43% last year. But only 36% think it’s fair for companies to tariff costs on to consumers. Dive deeper in our latest Know The America Newsletter 👉 https://ow.ly/3KzC50Ymrwg

💡 70% of managers say an AI-trained workforce is key to success in the next 5 years, but that jumps to 82% among managers already using AI. See more insights from our latest Google/Ipsos survey 👉 https://www.ipsos.com/en-us/googleipsos-ai-works-america-poll

Ipsos just published its 2025 full-year results: ➡️Revenue: €2,525 million ➡️Total growth: +3.4%, of which +0.6% organic ➡️A resilient profitability amid slow growth ➡️Two major acquisitions strengthening Ipsos' position in Europe and our expertise in packaging testing through PRS IN VIVO

The AI Skills Gap: Our latest Google/Ipsos survey reveals a striking disconnect. 65% of employees want AI training, but only 14% of companies offered it last year. Discover full insights and what this means for work's future 👉 https://ow.ly/aKNl50YiLQ3

New Ipsos polling shows the UK is split: 62% are closely following the Epstein files (Mandelson & Prince Andrew), while the same share is focused on Keir Starmer’s future. Find out more 👉 https://ow.ly/V35B50YiH6a #UKNews

Resilience amid uncertainty: 67% of Canadians report progress on personal and financial goals despite economic headwinds. However confidence varies across generations. Find out more 👉 https://ow.ly/kppG50YgIuW

Is AI set to transform police services for better or worse? Ipsos UK and Daily Mail survey shows public divided on automation for non-urgent enquiries: 📉46% say worse 📈28% say better. See full sentiment 👉 https://ow.ly/n7Ym50YgGQm

Is your website helping or hurting your brand? Every digital interaction shapes how customers perceive you. But how much, exactly?

AI in Policing: The Comfort Gap 57% of Britons feel uncomfortable with chatbots handling non-urgent police enquiries, while only 25% are comfortable. Read more 👉 https://ow.ly/ZaZI50YgENx #AI #Policing

Is there a willingness among Britons to date across political lines? Our UK survey indicates that 59% reject Trump supporters, while 28% consider it. See how politics reshapes dating 👉 https://ow.ly/yQMc50YgC9C

What’s the future of CX and EX? Only 57% of organisations say they consistently deliver on their brand promise. Join our LinkedIn Live to explore key findings from the Global Voices of Experience survey. 🗓️ 12 March @ 17:00 CET 🔗 https://ow.ly/L6Ai50YgIKq

Are the Olympics losing their spark with younger Americans? New Ipsos data shows interest among under-50s is lagging, even when accounting for digital viewing habits. Read the full analysis 👉 https://ow.ly/XAFx50YgBir

💘 Is love really in the air? On the eve of Valentine’s Day, Ipsos takes a closer look at how people around the world feel about love, relationships, and intimacy.

When data is limited, insight doesn’t have to be. As market research tackles increasingly complex questions, traditional data collection can fall short, especially when samples are small or uneven. That’s where synthetic data boosting comes in.