🌍 Do multinational corporations give more than they take? The answer varies worldwide. Explore key findings from our latest Ipsos Global Reputation Monitor on the global impact of big business 👉 https://ow.ly/a9SZ50Y8Rn2 #mrx #Economy

Struggling to reach your audience? Join our KEYS webinar to learn how to cut through the noise! ✨ Standout ad strategies 🏈 Super Bowl insights 💬 Authentic connections 🌍 Cultural intelligence Register now 👉https://ow.ly/n7a850YbFoZ

Consumer confidence is up in 2026, but are wallets under pressure? 💸 #Data: 32% of Americans overspent during the holidays, nearly double last year’s figure. Is this optimism or financial stress at play? 👉 https://ow.ly/Bs9o50Y5py0#Data

Immigration enforcement is sharply divided: 92% of Democrats and 63% of Independents say ICE has "gone too far," while 55% of Republicans think enforcement is "about right." The partisan gap is clear. See the full breakdown 👉 https://ow.ly/ot1f50Y8ajO #mrx #Immigration

Are media owners, agencies, and brands moving fast enough to secure their market credibility in a disrupted landscape? The audience measurement industry is at a turning point. Today, five critical challenges are reshaping how trust, transparency, and value are built, and how we must respond.

Inflation, crime, climate change… Which issue worries you most? Each month, Ipsos asks 20,000+ people in 30 countries: What’s the top concern in your country? #WhatWorriesTheWorld reveals the issues shaping global conversations 👉 https://ow.ly/TQpz50Y88NK

Is your brand’s desire higher than its market share? If so, you are sitting on a goldmine of potential growth.

📈 2026 is off to a strong start! After a flat 2025, global consumer confidence is rising. The Ipsos Global Consumer Confidence Index is up for the 3rd month, now at 49.9 (+1.3 vs. last year) 👉 https://ow.ly/9yhV50Y89Tu #mrx #ConsumerConfidence

Only 17% of Americans support U.S. efforts to acquire Greenland, according to our survey, with most preferring to uphold existing international agreements. Explore how opinions differ by political party in our latest data 👉 https://ow.ly/Z6XY50Y5pur

Synthetic data, tariffs, climate change… are you keeping up with the shifting global landscape?

Reuters/Ipsos poll: 72% of Americans, across party lines, express concern about the U.S. becoming too involved in #Venezuela. While opinions differ on recent events, caution is the prevailing sentiment. Explore the full findings: https://ow.ly/P5Tz50Y5pnb#Venezuela

Despite major foreign policy changes this month, President Trump’s approval rating remains steady at 41%. In a deeply polarized society, strong loyalty keeps numbers high, but also limits growth. Find out more 👉 https://ow.ly/Sok950Y5pmK

A growing disconnect: While most Americans still want the U.S. to lead on the world stage, only 39% now see the nation as a true moral leader, a dramatic 21-point drop since 2017. What’s driving this shift in #PublicOpinion? Dive into the data 👉 https://ow.ly/6M6W50Y5pmi#PublicOpinion?

Ipsos announces the acquisition of Seventh Decimal, a research technology company specialising in Out-Of-Home (OOH) audience measurement.

Do Britons approve of Kemi Badenoch's decision to sack Robert Jenrick? 47% of the public think it was the right decision. This sentiment is strongest among Conservative voters (69%) and includes 45% of Reform UK supporters. Find out more 👉 https://ow.ly/Qvxo50Y3KIq #UKPolitics

Beauty is only complete when it reflects everyone. How do you ensure a product portfolio truly serves a population as diverse as Brazil’s? We are proud to share a remarkable success story with Grupo Boticário.

It’s not about recreational use, it’s about medicine. 60% of Americans say they are open to psychedelic therapy if recommended by a doctor. Is this a path you would consider? Let us know in the comments! Read more: https://ow.ly/MaGn50Y13Gi

Today, Ipsos unveiled Horizons - our strategy to reinforce our global leadership and return to a sustained pace of growth. The plan aims to position the company as the AI augmented Global Market Research leader, providing and turning data into impactful insights, at speed.

🧠 Mental health treatment is evolving in the U.S.. Our latest data shows that 54% of Americans support research into psychedelic-assisted therapy. Full insights: https://ow.ly/2Ro250Y1365

Crypto risk perceptions vary by generation 📊 69% of Britons aged 55–75 believe cryptocurrency is riskier than other investments, compared with 53% of those aged 18–34. Find out more 👉 https://ow.ly/bPVE50Y0cIS

Is your sustainability strategy a growth engine or just a cost center? Bridging the gap between marketing and sustainability is a major opportunity. Yet, the crucial CMO-CSO partnership is often a challenge, leaving value on the table.

Is your advertising budget working as hard as it used to? Our Ipsos Views "From Noise to Noteworthy" reveals a stark reality: "memorable attention", the ability for an ad to be seen, remembered, and linked to a brand, is in decline.

After a mixed 2025, optimism is rising! Our #MarketEssentials data reveals that 51% feel their quality of life is improving. Leading the charge are high-income earners (61%) and parents (59%). See the full results 👉 https://ow.ly/Svx450XWFch

What's worrying consumers most? Our Dec 2025 #MarketEssentials survey shows rising prices and finances are top concerns. 💸55% of those rating 2025 poorly cite inflation as their main worry. Find out more 👉 https://ow.ly/nZHN50XWAkk

Exploring a city with only a "Top 10" guide means missing the hidden gems. Many brands do the same. By focusing solely on standard funnel metrics, they see the highlights but miss the full context, and the unforeseen opportunities hiding in plain sight.

A majority (87%) of Americans heard about the U.S. military operation in Venezuela — yet opinions are split, and many worry the U.S. could get “too involved.” Explore the data 👉 https://ow.ly/Sc1P50XVuvm

What’s happening behind our screens? Join our first KEYS webinar of the year to explore how screens shape our lives and enhance real-time engagement! Register now 👉 https://ow.ly/Q2Rx50XTT21

🏟️ How do sports clubs impact local communities in Britain? A new Ipsos survey shows: ▪️ 51% say they create jobs & attract tourism. ▪️ 50% say they foster identity 🇬🇧 Broad agreement on financial protection for clubs. Find out more 👉https://ow.ly/2xxE50XTjkP

Ipsos’ Global Consumer Confidence Index is up 0.6 points on December 2025 and reads at 49.4. The index has increased significantly in consecutive months and is now 1.5 points higher than its reading from this time last year. Find out more 👉 https://ow.ly/8RjV50XTj46

Americans resolve to make 2026 better, and it starts with their wallets. Saving more money is the #1 New Year’s resolution for 2026, according to Ipsos Consumer Tracker data. Explore the full list of resolutions👉 https://ow.ly/3r0z50XSXbu

🎯 Reach the audience that drives the market. From luxury to retail, finance to AI, Global Influentials set the pace. Discover how the Ipsos Global Influentials (IGI) study helps brands stay ahead 👉 https://ow.ly/8VSc50XSrkR

#ThePowerOfTrust: In an info-saturated world, we crave authenticity from trusted brands. As complexity grows, so does how we trust organizations. Learn more in the Ipsos Global Trends report 👉https://ow.ly/sPlT50XRXKi

Ipsos Update January 2026 is out! We kick off the year with the latest insights from Ipsos teams around the world.

Welcome to Gen Beta! 👶🚀 2025 is the first year of a new generation. From the "Smart City Kid" to the "NeoIndigenous Hippie," we’ve developed 6 personas to help you visualize who they will become. Find out more 👉https://ow.ly/9Ryp50XMt6P

The numbers tell the story: global immigration expectations are falling (62% vs 67% last year). In the U.S., it’s a dramatic drop to 29% after Trump’s reforms. Discover more predictions in Ipsos Predictions 2026 report 👉 https://ow.ly/MzeF50XKiQb

At Ipsos, we believe knowledge is a right for every child. Thanks to the Ipsos Foundation and our employees' commitment, we empower disadvantaged youth around the world through education. Watch the video to see our impact! 👉 https://ow.ly/nns750XJC5C

🌍 Across 30 countries, the share saying their country is heading in the right direction is up +4pp since Dec 2024, now 41%. Yet majorities in 23/30 countries still say things are going the wrong way. Find the full country-by-country breakdown 👉 https://ow.ly/5GyX50XLtuI

Inflation is no longer the world's #1 worry. After dominating the global conversation for years, the economic narrative is shifting. Our What Worries the World survey shows a distinct change in public focus across 30 countries 👉 https://ow.ly/fTKi50XLt8b

At Ipsos, we value health, collaboration, and friendly competition. 🚀 Today, we celebrate the success of our global initiative: Ipsos Squad Up! Teams worldwide embraced active mobility, racking up points together. ⚡ Thank you to all participants, you’ve set the bar high! 🏆

🌍 Immigration control is rising globally. Concern hit 18% in Dec 2025, up from 16% in Jan, with Nov at an 8-year peak. In Great Britain, it's at 41%, the top issue now. Find the full breakdown 👉 https://ow.ly/y69T50XLtY6

Chinese automakers are reshaping Thailand’s auto market with innovative EVs, challenging Japanese brands Discover why hybrids are the bridge to an electric future 👉 https://ow.ly/aPeo50XKlcx

Brazil in 2026 stands at a crossroads. Polarization, a conservative wave among Gen Z, digital health trends, and declining trust in institutions are shaping the future. Explore the full insights in Ipsos Flair Brazil 2026: Echo of the Times 👉 https://ow.ly/2Trh50XKkjP

The 2026 soccer World Cup is set to draw 59% of viewers. Gen Z men are most excited (71%), Boomer women least (39%). Discover more predictions in Ipsos Predictions 2026 👉https://ow.ly/JYgC50XKjj6

Planning your 2026 glow-up? You’re not alone, 60% say they’ll focus more on appearance. Gen Z leads (72%), Boomer men the least (36%). Check out all Ipsos Predictions 2026 👉 https://ow.ly/Uv8M50XKj7j

Stop chasing hype. Discover Ipsos' key insights for 2026! 🤖💬🧬❤️🚗 👉 https://ow.ly/1rM450XMxUO

🌍 In December, across 30 countries, 39% of people say their economy is “good.” Recovery varies, with only 6 countries showing a majority positive view. Discover more in our What Worries the World survey 👉 https://www.ipsos.com/en/what-worries-world

As the year closes, we extend our warm Season’s Greetings for 2026 to our clients and partners! Thank you for a year of trust. Let's navigate the future together!

Is public unrest becoming the new normal? 59% think large-scale protests or riots are likely in their country, up from 56% in 2019. Find out more 👉 https://ow.ly/bPQr50XKiwc #IpsosPredictions2026

Imagine getting a world-class market study at a glance. That’s exactly what Ipsos.Digital delivers. Our digital platform is a DIY research service offering direct access to Ipsos solutions and is fully automated from order to delivery.

AI: job killer or job creator? 67% predict AI-driven job losses, while just 43% expect job creation. Worry increased in 21 of 30 countries this past year. Find out more 👉 https://ow.ly/AjJ550XKian #IpsosPredictions2026