Today’s editor is loafing.

Kitty Man Spread

Social media or email marketing? Which one actually works better for your business? I looked up the numbers. The gap is bigger than I expected. And one of them connects to AI search in a way most people haven't figured out yet. ✉️ https://tanyabrodycopywriter.com/email-beats-social-for-conscious-

Today’s editor is paying more attention to something across the room than he is to keeping me on task.

Yesterday’s Black Cat Stack

I sat down to write this week's newsletter and drew a complete blank. So I did what any sensible email marketer would do. I turned the problem into the newsletter and gave you 3 ways to break through the "White Screen of Death." ✉️ https://tanyabrodycopywriter.com/figure-out-what-to-write-in-your-ne

Give your subscribers a chance to get to know you and a reason to feel welcome in your community. Share who you are and what you believe when you write your weekly nurture emails. tanyabrodycopywriter.com/show-your-su...

Google just made the biggest change to search in 25 years. AI is now the default for everyone. Organic traffic for small businesses just got a lot harder. But your email list? That's still yours. Use it. Here's how.✉️ https://tanyabrodycopywriter.com/google-search-update-2026/

The robots are reading your website and deciding whether to recommend your business to customers. Most business owners have no idea where they stand. Oof. Harsh. There's a simple test you can run right now to find out, and fix things. ✉️ https://tanyabrodycopywriter.com/aeo-and-geo/

Your subscribers aren't opening your emails because they want to be marketed to. They're opening them because, as humans, we're hard-wired to seek connection. Your weekly emails can answer that need. ✉️ https://tanyabrodycopywriter.com/why-we-all-crave-human-connection/

There's an energy exchange in live performance between the artist and the audience that's almost impossible to describe. A feedback loop builds and connects everyone in the room. Your weekly emails create the same loop with your subscribers. ✉️ https://tanyabrodycopywriter.com/why-we-all-crave-human

Most businesses think about email marketing from their own side of the inbox. But what do your subscribers actually get out of being on your list? The answer might change everything. ✉️ https://tanyabrodycopywriter.com/5-real-benefits-you-get-from-the-emails-in-your-inbox/

Happy Star Wars Day!

Today’s editor has taken on a more supervisory role. But he’s still keeping an eye on me.

Happy Wednesday from the beach.

Today’s editor is pretty sure he should get fishies, just because.

Gmail's AI is now deciding which emails your subscribers actually see. Here's what changed, why it matters, and how to make sure your emails keep landing. ✉️ https://tanyabrodycopywriter.com/how-to-keep-your-emails-out-of-the-ai-inbox-graveyard/

Window kitty

Hippo Fountain!

Black Cat Stack. Or band photo. You decide.

@holzman-tweed.bsky.social I immediately thought of you when I saw this...

The marketing playbook you were handed wasn't built for your business. It was built to extract. Not to serve. There's a better way. It's called conscious email marketing. I talk about it in this week's issue of the Email Marketing Ecosystem newsletter. tanyabrodycopywriter.com/serving-firs...

Black cat stack.

Today’s editor is very zen about my writing habits.

Pics from a beach walk in Santa Barbara yesterday. Unfortunately the Western Grebe was injured, which is why it didn’t fly away when I took pictures. I was working with the local animal rescue group to bring it in when it got itself back into the water. I hope it will be alright.

Good morning. I present to you the world’s most adorable sink clog.

Sometimes the phrase "you don't have to do it all yourself" is true. I stopped doing something I'm supposed to be "good at" but hated. My business got better. Find out what—and why it matters for your business. https://tanyabrodycopywriter.com/my-dirty-little-social-media-secret/

I hope you’re having a wonderful day. Either way, have some cute cat photos.

I got my first honey from my bees!!! I’m working with a local bee keeper to learn how to care for them myself. He came over yesterday to check on the bees and pulled out some “burr comb” or honey comb that has grown across two frames, as well as this one frame full of honey.

I lost my wonderful Dude, Nanner this past week. What does this have to do with copywriting? Nothing. With being human? Everything. I share the story in this week's issue of the Email Marketing Ecosystem newsletter. https://tanyabrodycopywriter.com/on-love-loss-pets-and-being-human/

Losing our pets is one of the hardest, most human things we go through. I lost one of my cats this past week. Please let me share him with you. Click on the link in the bio to read this week's Email Marketing Ecosystem newsletter. https://tanyabrodycopywriter.com/on-love-loss-pets-and-being-human/

I am very sad to report that on Tuesday, I had to say goodbye to Nanner, my tabby cat. He was 16, had pancreatitis and his kidneys were failing. It was time. That doesn’t make it any easier. In Nanner’s honor, here are a few pictures of him and one last Black and Tabby Cat Stack.

Most businesses approach email all wrong. They lead with what they're selling instead of what their customers actually need. But there's a better way—one that builds trust, converts more, and feels genuinely helpful. This week's Email Marketing Ecosystem newsletter breaks down the exact framework th

Took a much needed trip to the beach today. Have some waves and a bunch of birds.

Most business owners can't answer 3 crucial questions about their business, so they struggle with marketing and messaging. This week's Email Marketing Ecosystem issue reveals these questions and why they matter. https://tanyabrodycopywriter.com/3-crucial-questions-every-business-owner-should-answer/

Sorry I disappeared for a while. Social media is a bit overwhelming at the best of times and has gotten more so, especially with current events. (I grew up in Minneapolis, MN, so... yeah...) Have some cute cats by way of apology and comfort.

Evening Floomp.

A few of the many lit up houses in my neighborhood this holdiday season.

Every superhero has an origin story. So does your business. It's what makes you different and why your customers should care. Read mine in this week's Email Marketing Ecosystem newsletter: tanyabrodycopywriter.com/my-email-mar...

Full evening Floomp. (Sorry for the lack of cat photos lately, I’ll try to be better.)

Evening Floomp

Short Black Cat Stack

This evening’s Floomp.

Today’s multi-level Black Cat Stack

Happy Halloween! Here are this year’s Jack O’ Lanterns. FYI, I grew the two smaller pumpkins and I carved all 3.

Happy National Cat Day from Irusan, Lugh, Arawn, and Nanner.

2 weeks into my Email Marketing Ecosystem Newsletter experiment and I’m already showing positive results. 76 subscribers to my LinkedIn version and growth on Medium and Substack. Find out what I’m doing and how you can do it to. tanyabrodycopywriter.com/what-im-doin...

A very happy belated National Black Cat Day to all, from Irusan, Lugh, and Arawn. (And Nanner, who is a tabby, but says hi anyway.)

Today’s editor seems to think he can write without opposable thumbs. It’s his birthday today, so I’ll cut him a little slack. 😸🎂

Your regular dose of cute black cats.