@revenuecat.com
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📝 299
Trial reminder notifications are one the best ways to improve your trial conversions. Learn how to implement them in this blog post by our developer advocate Perttü 👇
www.revenuecat.com/blog/enginee...
1 day ago
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Apple just launched monthly subscriptions with a 12-month commitment. Here’s where to try (or avoid) the new configuration: 👎 You have bad retention 👎 You want annual plan cash upfront 👍 Localized pricing 👍 Users who want to commit, but can’t afford it
www.revenuecat.com/blog/enginee...
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Apple’s new monthly subscriptions with a 12-month commitment: useful, but probably not magic
Apple has introduced monthly subscriptions with a 12-month commitment: an annual subscription that customers pay for month by month. Developers can configure and test them now, and Apple says they’ll…
https://www.revenuecat.com/blog/engineering/monthly-subscription-12-month-commitment/
2 days ago
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If you've ever build a subscription app on Android, you know how many headaches it can cause. Whether you go the hard route (building your Google Play Billing from scratch) or opt for the smoother path (🐱), we've got you covered with our new Android developer handbooks. 📚 →
revenuecat.com/guides
4 days ago
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📊 Introducing Benchmarks! Now you can see how your app's subscription metrics compare to other apps in your category directly in the RevenueCat dashboard Just head over to the new "Benchmarks" tab under "Analytics" in the sidebar to check it out now! 👀
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9 days ago
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1️⃣ Ship one paywall 2️⃣ Make it behave like many 3️⃣ Enjoy all your free time* Introducing Paywall Rules: → Show/hide components based on offers or variables → Personalize without new releases (or new paywalls) * Or fill it with other things you need to do Learn more 👉
revenuecat.com/blog/enginee...
11 days ago
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We ran a company-wide Vibeathon to test vibe coding tools. Here's what we learned: 🚢 Shipping is fast 🤔 Understanding is not ⌛ App Store approval is the real bottleneck Read the full story on the blog ⤵️
www.revenuecat.com/blog/company...
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We made our whole company vibe code apps — here's what we learned
AI makes building apps easier than ever. But shipping and monetizing them? That’s where things get hard — lessons from RevenueCat’s internal hackathon.
https://www.revenuecat.com/blog/company/revenuecat-vibe-coding-apps/
12 days ago
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You can now annotate your charts 📈 to mark major events in your app's story! Mark major new versions, promotions, and more to help explain why your numbers are moving—or discover that they're not—across your subscription metrics
@charliemchapman.com
has the deets 👇
youtu.be/fVwix9qdmLc
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Annotations in RevenueCat Charts
YouTube video by RevenueCat
https://youtu.be/fVwix9qdmLc
12 days ago
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So your app got copied. What next? With AI and vibe coding, functional clones of any app be generated in days. But just because someone can duplicate the app's features, doesn't mean you can't defend your hard work 🤺 Here's our developer's guide to copycat apps 👇
www.revenuecat.com/blog/growth/...
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How to protect your subscription app from copycats and clones
Discover practical strategies for defending your app against clones. Learn how to use trademarks, App Store disputes, and subscription data to protect your work.
https://www.revenuecat.com/blog/growth/protect-app-from-copycats/
12 days ago
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Running ads + subscriptions in your app? Stop measuring them separately. Blended ARPU = (Ad ARPU × % free users) + (IAP ARPPU × % paid users) One metric, one question: did revenue per active user go up? Get the framework 👉
revenuecat.com/blog/growth/measure-hybrid-monetization/
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Blended ARPU Framework: How to Measure Hybrid Monetization
Learn how to use blended ARPU to measure hybrid monetization, align your ads and subscription teams, and stop fearing revenue cannibalization.
https://revenuecat.com/blog/growth/measure-hybrid-monetization/
about 1 month ago
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RevenueCat now integrates with Replit, meaning you can prompt your Agent to install the RevenueCat SDK, configure subscriptions, build paywalls, and more. Register for Replit's livestream to learn more →
luma.com/eorigfyp?tk=...
📅 April 1, 12-2pm (EST)
about 1 month ago
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RevenueCat now integrates with Appstack. Send subscription events from RevenueCat straight into your Appstack tools — no extra setup. Read more:
www.revenuecat.com/blog/enginee...
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RevenueCat now integrates with Appstack
Connect Appstack attribution data with RevenueCat subscription events. Measure campaign LTV, target paywalls by acquisition source, and close the loop on paid UA.
https://www.revenuecat.com/blog/engineering/revenuecat-now-integrates-with-appstack/
about 2 months ago
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Paywalls keeps improving at such a dramatic pace it's hard to keep up! 😄
@charliemchapman.com
's got you with a roundup of all the coolest features we've shipped the last couple months you can try RIGHT NOW 🔥
youtu.be/PqCz5Yy7nyQ
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What's new in RevenueCat Paywalls - March 2026
YouTube video by RevenueCat
https://youtu.be/PqCz5Yy7nyQ
about 2 months ago
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Personalize your paywalls in React Native with custom variables. Pass app data to your RevenueCat Paywall and dynamically adjust messaging for each user. Guide:
www.revenuecat.com/blog/enginee...
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How to personalize your paywalls with Custom Variables in React Native
Learn how to use RevenueCat's Custom Variables to personalize paywalls in React Native. Pass customer data from your app to create tailored paywall experiences that convert better.
https://www.revenuecat.com/blog/engineering/how-to-personalize-your-paywalls-with-custom-variables-in-react-native/
about 2 months ago
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We're hiring Developer Advocates at RevenueCat! 🥑 If you love helping developers succeed with in-app subscriptions and enjoy creating technical content — blog posts, videos, talks — you might be a perfect fit. 📱 iOS Specialist →
rev.cat/advocate-ios
🤖 Android Specialist →
rev.cat/advocate-droid
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Senior Developer Advocate (iOS Specialist)
RevenueCat removes the headaches of building and scaling in‑app subscriptions. Since graduating from YC’s S18 batch we’ve grown into the default monetization platform for mobile: we’re in >40% of newl...
https://rev.cat/advocate-ios
2 months ago
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Our partners at Neon Apps are launching the Türkiye App Growth Championship 2026 🇹🇷 20 teams. 48-hour hackathon + 6-week Growth Lab. Up to $500k potential funding on the table. And the winner gets a trip to NYC for App Growth Annual 2026 ✈️ 📆 Applications close March 2 🔗
appgrowthchampionship.com
2 months ago
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Sometimes you want to have a RevenueCat powered paywall and a custom built paywall in your app. Use: - Placement to control where each shows - Offering metadata to keep logic aligned Here’s how 👇
www.revenuecat.com/blog/enginee...
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Running custom paywalls alongside RevenueCat Paywalls
Learn how to run a custom paywall alongside RevenueCat paywalls to enable A/B testing, targeted offers, and advanced onboarding logic while keeping entitlements and purchases fully managed by…
https://www.revenuecat.com/blog/engineering/running-custom-paywalls-alongside-revenuecat-paywalls/
3 months ago
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Still building for
#Shipyard2026
? You've got this! 💪 The fleet is getting ready to dock, but there's still time to get your app on board. Submissions close Feb 12th! Here's
@lahteenlahti.com
with a final boost of motivation:
www.revenuecat.com/blog/enginee...
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You can still win Shipyard — multiply your changes by shipping to another brief
Less than a week left to Shipyard? You’re not too late. Explore practical app ideas for three creator briefs, learn how AI tooling speeds up development, and see how to ship a competitive MVP before…
https://www.revenuecat.com/blog/engineering/you-can-still-win-shipyard/
3 months ago
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React Native apps now get subscriptions on iOS, Android, and web with a single SDK. Web purchases run through RevenueCat Web Billing (Stripe, Paddle) and unlock access instantly on mobile and web
www.revenuecat.com/blog/enginee...
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RevenueCat React Native SDK adds React Native Web support
React Native apps can now handle subscriptions across iOS, Android, and web using a single RevenueCat SDK and entitlements system. With React Native Web support, web purchases flow through RevenueCat…
https://www.revenuecat.com/blog/engineering/revenuecat-react-native-sdk-adds-react-native-web-support/
3 months ago
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Need an extra motivation boost to get you over the
#Shipyard2026
finish line? Well, don’t say we never give you anything… All submissions will now be entered into a bonus prize draw: five lucky participants will win $5k (plus some stylish RevenueCat swag, of course) 🎁💰 Take part →
shipyard.fyi
3 months ago
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You’re not too late for Shipyard. A focused MVP can still ship this week — and be competitive. Even better: you can submit one app per brief. Already shipped one? Build a second and double your odds. AI tooling + tight scoping make this realistic. 👉
www.revenuecat.com/blog/enginee...
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You can still win Shipyard — multiply your changes by shipping to another brief
Less than a week left to Shipyard? You’re not too late. Explore practical app ideas for three creator briefs, learn how AI tooling speeds up development, and see how to ship a competitive MVP before…
https://www.revenuecat.com/blog/engineering/you-can-still-win-shipyard/
3 months ago
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In 2022, Thomas Petit predicted hybrid monetization. In 2026, AI made it the default. Costly AI-based features + a flooded app market = a perfect storm ⛈️ Here’s where we’ve come from and how subscription apps need to adapt 🔗
www.revenuecat.com/blog/growth/...
3 months ago
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It’s almost time to cast off for our Shipyard LIVE: 🍿 Streaming on YouTube and X 📆 11.30am EST / 8.30am PST / 5.30pm CET today We’ll have appearances from some of the Shipyard creator partners to discuss their briefs, plus Q&A with the Shipyard crew and judges. 🔗⤵
www.youtube.com/live/0VemUbP...
3 months ago
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We've just added a new partner to our Shipping Containers for
#Shipyard2026
🏗️📦 Grab 1 month free of the Starter Plan from
Blink.new
, or $25 off any other plan! Your goody bag of discounts will be emailed within 48 hours after registering 💌 Learn more at
shipyard.fyi
.
3 months ago
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Hot take 🌶️ Most ‘activation metrics’ aren’t actually activation. Signups, onboarding completion, session length → they measure volume, not whether users found real value or will stick around. Here’s Daphne Tideman’s guide to better activation signals ⤵️🔗
www.revenuecat.com/blog/growth/...
3 months ago
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We're almost two weeks into Shipyard: Creator Contest and the urge to slow down might be strong, but don't let the waves pull you under 🌊 Here's everything you need to know to win. You got this 💪
#Shipyard2026
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How to win Shipyard
Build a winning MVP for RevenueCat’s Shipyard hackathon. Learn how to pick the right idea, ship fast, get users, and pitch your app.
https://www.revenuecat.com/blog/engineering/how-to-win-shipyard/
3 months ago
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Tune into our live Office Hours later today ⏯️ 👉 Latest updates on RevenueCat 👉 Ask the team your platform questions 👉 Demos with real app Dipsea Watch here ⤵️
x.com/i/broadcasts...
3 months ago
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Waiting for ✨perfect✨ before you ship is a trap. Fast feedback beats false certainty, and speed only works if you don’t break trust along the way. Speed by default. Perfection selectively. 👀 👇
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Speed as a strategy for early-stage app growth
Why early-stage teams learn faster by shipping early, using proxy metrics, killing weak experiments quickly, and slowing down only for irreversible decisions.
https://www.revenuecat.com/blog/growth/fast-shipping/
3 months ago
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Subscriptions aren’t one-size-fits-all 👉 power users hit ceilings, casual users won’t commit. Hybrid monetization helps: 💡 Use subs to anchor value 💡 Add consumables to raise the ceiling 💡 And one-offs to lower the floor Thomas Petit explains 🔗
www.revenuecat.com/blog/growth/...
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How subscription apps can use hybrid monetization to capture more revenue
Discover the benefits of hybrid monetization and how it can complement subscriptions by capturing more users effectively.
https://www.revenuecat.com/blog/growth/hybrid-monetization-techniques/
3 months ago
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How RevenueCat’s Shipyard hackathon works, in 3 simple steps: Step 1: Build an app for an influencer’s audience Step 2: Win $20k Step 3: Bask in glory ☀️🏆😎💰 Get involved →
rev.cat/shipyard
#Shipyard2026
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3 months ago
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Most web-to-app funnels fail because they rush the app. Here's 5 types of funnel doing it right, ft. examples from Calm, Blinkist, PlantIn, YNAB, and Photoroom. Read the full breakdown 🔗 👇https://www.revenuecat.com/blog/growth/web-to-app-funnel-examples/
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5 web-to-app funnel examples that actually convert
Real web-to-app funnel examples from Calm, Blinkist, YNAB, PlantIn, and Photoroom, showing how quizzes, content, and free tools drive app installs and subscriptions.
https://www.revenuecat.com/blog/growth/web-to-app-funnel-examples/
4 months ago
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Vibecoding means anyone can build an app. But getting it in real users’ hands is still the biggest barrier. Winning apps don’t have better code — they have a proven audience. Communities, fandoms, followings. Builders 🤝 creators is the opportunity. Learn more 🔗
www.revenuecat.com/blog/enginee...
4 months ago
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1 month. 7 creator briefs. $140k. Our new hackathon, Shipyard: Creator Contest, starts on January 15! Captain
@charliemchapman.com
is here to set the scene. More info shipping soon 🚢🏗️📦 Head to
rev.cat/shippingsoon
to register first.
#Shipyard2026
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4 months ago
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What does “adding monetization” actually look like in practice? In this walkthrough, Perttu and Charlie: – Add RevenueCat to an app created with Vibecode – Create subscriptions and paywalls – Set up App Store Connect – Handle an App Store rejection
www.youtube.com/watch?v=WcpO...
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How to add RevenueCat to your Vibecode-made app and publish it to App Store
In this video Perttu and Charlie go through the steps of adding monetization with RevenueCat to an app built with Vibecode, and submitting it for a review in App Store. We cover all off the following…
https://www.youtube.com/watch?v=WcpOuc9TMp8
4 months ago
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From love-at-first-bike to canceling a loyal subscription, Daphne Tideman breaks down her experience with Peloton, and what could have kept her engaged — even through a price increase 🚴
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How Peloton could have kept me subscribed despite a price hike
9 lessons on retaining loyal users for subscription apps, taken from a first-hand Peloton cancellation story.
https://www.revenuecat.com/blog/growth/peloton-retention-takeaways/
4 months ago
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New Year, same commitment to building great apps that make you money. Happy New Year from all of us at RevenueCat! 🎉 Thanks for building with us this year 🫶 Here’s to shipping more and earning big in 2026!
4 months ago
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RevenueCat is growing — and you could be our next Developer Support Engineer! 💪 📍 APAC + Americas (PST only) 💰 Salary $120k, full time role 📪 Apply here →
rev.cat/DSE
Learn what it’s like to be a DSE, direct from the team 📘
rev.cat/DSEstory
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Life as a Developer Support Engineer at RevenueCat: Stories and Insights
Curious about life as a Developer Support Engineer (DSE) at RevenueCat? Hear firsthand from current and former DSEs about their experiences, growth, and why this role is a launchpad for your career…
https://rev.cat/DSEstory
4 months ago
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Happy holidays and merry Christmas to everyone who celebrates! 🎄🍻✨ Whether today’s a day off with loved ones or just a regular Thursday (with better snacks), we hope you enjoy a well-earned break. We'll see you in the New Year!
4 months ago
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One of the biggest myths about selling an app? That buyers want perfection. They don’t; they want low friction and clear signals: predictable revenue, transparent numbers, real PMF, and a growth story. We spoke to app buyers to learn how they really decide 🔗
rev.cat/AppSellingGuide
5 months ago
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We’re hiring a Developer Support Engineer at RevenueCat! 👋 If you love helping developers succeed, you might be the perfect fit. 🌏 We’re looking for folks in APAC + Americas (PST only) 💰 Salary $120k, full time role 📌 Apply here →
rev.cat/DSE
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Developer Support Engineer
RevenueCat removes the headaches of building and scaling in‑app subscriptions. Since graduating from YC’s S18 batch we’ve grown into the default monetization platform for mobile: we’re in >40% of…
http://rev.cat/DSE
5 months ago
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“How did you hear about us?” sounds perfect for attribution, but self-reported data is a double-edged sword ⚔️ Here’s David Vargas’s breakdown of when to use (or avoid) HDYHAU attribution 🔗
www.revenuecat.com/blog/growth/...
5 months ago
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Web-to-app isn’t a hack, it’s a different acquisition model with its own benefits and trade-offs ⚖ Here’s what you need to know, according to Daphne Tideman — including pros/cons, who should be targeting web, and how to test your setup. 🔗
www.revenuecat.com/blog/growth/...
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Web-to-App Funnels: Pros & Cons, Setup, Testing, Web vs. In-App Flow
Clear guidance on how web-to-app funnels work, their pros and cons, ideal use cases, offer structures, and testing strategies.
https://www.revenuecat.com/blog/growth/web-to-app-funnels/
5 months ago
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We enjoyed App Growth Annual 2025 so much we’re doing it again (again). 📅 October 21, 2026 📍 New York 🎟️ Free, online + IRL Same great vibes, even more insights. Save the date →
appgrowthannual.com
5 months ago
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Rather than asking “Which channel should we pursue next?”, ask if you’re actually ready to diversify your ad channels 🏁 Lucas Moscon’s latest blog outlines 6 signals you’re ready — and when to hold off. Take a look 👇🔗
www.revenuecat.com/blog/growth/...
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Ad Channel Diversification for Apps: When More Channels ≠ Less Risk
Clear guidance on ad channel diversification and signals you're ready for multi-channel user acquisition.
https://www.revenuecat.com/blog/growth/ad-channel-diversification/
5 months ago
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reposted by
ContextSDK
5 months ago
Paywalls don’t fail because of design - they fail because of timing. Together with
@revenuecat.com
we unpack why context (motion, timing, mindset) changes everything. New article by our very own
@krausefx.com
👇
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Paywall conversions aren’t just about design — they’re about timing ⏳ A well-timed prompt can feel helpful; a mistimed one breaks the flow. Smart context signals (motion, battery, session depth) help devs show fewer paywalls with better results. Learn more ⤵️
www.revenuecat.com/blog/growth/...
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Contextual Paywall Targeting: How Context Wins Conversion
Context-aware paywall targeting uses real-time signals to trigger prompts when users are most receptive—boosting conversion, reducing churn, and improving LTV.
https://www.revenuecat.com/blog/growth/contextual-paywall-targeting/
5 months ago
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Old-school UGC just isn't cutting it anymore. Users can spot scripted 'authenticity' instantly, and CAC is on the rise. Get the playbook for modern UGC ads, including what formats still convert + 3 creative experiments to try 🔗
www.revenuecat.com/blog/growth/...
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UGC Ads for Apps: Which Formats Drive Conversion in 2026
Why testimonial-style UGC stopped converting and which UGC creative formats now drive lower CAC, higher intent, and stronger retention for subscription apps.
https://www.revenuecat.com/blog/growth/ugc-ads-apps/
5 months ago
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Scrambling to set up a Black Friday promo? 🛍️ To make the last-minute setup easier, we pulled everything into one place — offer types, examples, and step-by-step tutorials for iOS, Android, and the web. Head to our study guide for promos, holiday sales, and seasonal offers →
rev.cat/blackfriday
📚
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Black Friday, holiday sales and promotional offers for apps
Your guide to planning and launching Black Friday offers and holiday sales across iOS, Android, and web — plus how to implement them in RevenueCat.
https://www.revenuecat.com/blog/growth/promotional-offers-sales-app/
5 months ago
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🧑🎨 Designers: your paywall workflow just got way better. With the new RevenueCat Figma plugin, you can import your Figma designs directly into RevenueCat Paywalls for rapidly iterating and experimenting to improve your paywall performance! Details in the 🧵👇
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5 months ago
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Dogo grows ARPU by ~15% every quarter by running monthly monetization experiments with Applica. In our next RevenueChat, they’ll break down the tests, wins, and misses behind those results. Live Nov 25.
5 months ago
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Apple’s new Mini Apps program is a big shift: third-party HTML/JS micro-experiences can run inside a host app with no install, and qualifying teams keep 85% of revenue. The change also cleans up a grey zone and pushes Apple’s modern commerce stack. Learn more ➡️ 🔗
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App Store Mini Apps Partner Program: What you need to know
Apple’s new Mini Apps Partner Program offers a 15% IAP rate for apps hosting third-party mini apps. Here’s what changed and what app teams should know.
https://www.revenuecat.com/blog/engineering/apple-mini-apps-partner-program/
6 months ago
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