A tough reality that many eCommerce brands don’t grasp is that Google Ads is not right for everyone, and just because they “tried it” and it did or did not work is not a reflection on Google or the provider who set up ads. Just might not be a good early stage option for you.

Random true fact: my family rented an old funeral home to live in for a few months when I was a teen while we were looking for a house to buy after moving to small town Wisconsin. Yes, the basement was creepy.

How it’s going on the other app… … hey it took him awhile but at least he got there 😂🫠🫠

Expert: “Buy the dip and sell at the top.” Newscaster: “and how does one tell those apart?” Expert: “cchzzz going… CSzZ …through cczzsss …tunnel…”

Amazon 2025

IDK if this is how you do this app but, real talk time: I am 100% okay that all of us have different preferences, but anyone who gets actually angry about receiving a Calendly link in a normal scheduling discussion, non-cold-outreach email needs therapy. Genuinely. 😂🙏

Ecom Reporting Alert: First official Prime Day today

Another day, another GMC audit, another finding of random dead product pages Google somehow finds and puts into your product feed unless you TURN OFF FOUND BY GOOGLE. Seriously, go do it now. Go turn it off. I've never yet seen a case where it helped more than it hurt.

I still do not think Google fully understands the ramifications of killing an entire generation of brand owners' unthinking reliance on their (Google's) analytics platform, simply because of a UI overhaul. 1/

👋