Brodie Robertson (@brodierobertson.xyz)

The Threads Algorithm Loves Rage Bait I use Publer to post identical content across Threads, Mastodon, and Bluesky. Same words, same time, same bloke. It’s a massive time-saver, and means I can reach people wherever they happen to hang out online without having to faff about copying and pasting between apps. I wasn’t running some grand social media experiment. I was just having a moan about Windows updates like any reasonable person would. But the results were so stark they opened my eyes to exactly what these platforms reward - and it’s not what you might think. https://blog.popey.com/2026/02/the-threads-algorithm-loves-rage-bait/