The 32nd edition of my newsletter is officially out: the buckle my shoe issue. A quick, no-nonsense roundup of the things I've been inspired by , what I've been writing , and a useful tool to add to your workflow. substack.com/home/post/p-...

Interesting St Patrick's Day speech by Mayor Mamdani

Here’s my latest newsletter of stuff I've #written ✍🏻, #read 📰, been #inspired by💡, have watched or found #useful from societal insularity, disease epidemics and online #tools that might be of use. Please share the article and subscribe to get future issues. rcjp.substack.com/p/issue-31

Modern cinema has a memorability crisis. We are consuming content at a record pace, yet we struggle to name a single "future classic" from the last decade. Forgettable cinema t is a warning. When the medium disappears the message, brand salience dies with it. rcjp.substack.com/p/forgettabl...

I had a chat with a friend of a friend Miles Clayton on advertising. You can find it here. Miles specialises in working with small to medium sized b2b technology firms, working on executive brand and thought leadership. A bit different to the space I usually work in. youtu.be/1LVf7Lhq4Yo?...

Looking for weekend reading because the weather is miserable outside? I put together my paper ‘The Dot LLM era?’ as a PDF for you. Feel free to share if you find it interesting or useful: drive.google.com/file/d/15JOb...

The more things change, the more they stay the same. As an industry we talk about inclusion and supporting talent from another background. For many people starting their advertising career this article from 1992 will feel very now. The article can also be read online, link in the comments.

My latest newsletter of stuff I've #written ✍🏻, #read 📰, been #inspired by💡, have watched or found #useful from societal trust research, vintage cyberpunk anime and online #tools that you might find of use to keep you productive. open.substack.com/pub/rcjp/p/s...

While the western hemisphere may be in the news, the CIA launched a new video in its campaign to encourage Chinese elites to provide it with information. youtu.be/dZ5lNt8bLpM?...

The Dot LLM Era came out of thinking about expenditure in building infrastructure and computing needed by AI services, asking how it will be paid for and what it means for for business, consumers & investors. Please share if you would it interesting or useful. rcjp.substack.com/p/the-dot-ll...

Following on from my look back at 2025, I’m wrapped up my own biggest chapter of the year: my time with EMEA/JAPAC #GoogleCloud Brand Creative. From GenAI era brand narratives to brand experiences. I’m looking for my next role. If your team needs a strategist, let’s talk. #BrandPlanning #Strategy

My account of 2025, written as it happened. rcjp.substack.com/p/strategic-...

Issue 29 (the in a state edition) of my newsletter open.substack.com/pub/rcjp/p/s...

I was featured in the Rambull newsletter. If you haven't subscribed to his newsletter yet, I recommend doing so. It's akin to The Whole Earth Catalog, filled with carefully curated tools and resources, but without the tie-dye. You can check it out here: rambull.substack.com/p/gearoid-ge...

Here’s my latest newsletter of stuff I've #written ✍🏻, #read 📰, been #inspired by 💡, have watched or found #useful and #tools that you might find of interest. bit.ly/SO_issue26

Here’s my latest newsletter of stuff I've #written ✍🏻, #read 📰, been #inspired by 💡, found #useful and #tools that you might find of interest. This month’s issue includes relocation hacks, global trade uncertainty, a crackdown on the Sicilian mafia and yet another LLM for you try. bit.ly/SO_Issue25

Issue 24 of Strategic Outcomes, my newsletter of stuff I've #written , #read, been #inspired by, have watched or found #useful and #tools that you might find of interest. bit.ly/SO_issue24

Issue 23 of Strategic Outcomes, my newsletter of stuff I've #written , #read, been #inspired by, have watched or found #useful and #tools that you might find of interest. bit.ly/SO_issue23

This month’s Strategic Outcomes includes the McRecession, reassurance that generative AI and machine learning ISN’T making you dumber, Merseyside fashion house Montirex and a CIA advertising campaign bit.ly/so_issue22

The 🚀 latest 🚀edition of my newsletter #tools to take back control of your inbox, films to keep you off Netflix, challenging times for #FMCG marketers and thrilling book recommendations. bit.ly/so_issue_21

Intelligence per watt came out my thinking of #efficiency in #computing and what it means for #AI models. It's a long post, so save it to read it over a sandwich during your lunch break and feel free to share if you find it interesting. Bon Appétit bit.ly/SO_intel_watt

While I haven't unravelled the mystery of what happened to spring, I can assure you that the latest edition of Strategic Outcomes has a range of topics including GLP-1 marketing, a Korean spy drama, declining engagement rates of social platforms and a Japanese murder mystery. bit.ly/so_apr2025

Skype is shutting down in May. It made sense for me to reflect on the history and context of Skype. Skype also made its impact on culture that still resonates through the world to this day. More inside 👇👇 bit.ly/so_skype

This month’s newsletter jumps in feet first. I explore the real impact of AI on creativity 🤖, the tech reshaping ageing 👴📱, and whether money actually buys happiness 💰😏. A mix of #strategy, #culture, and a few uncomfortable truths—get stuck in bit.ly/so_february_...

The intersection between luxury & wellness while not new, has taken on new energy. Luxury conglomerates need more revenue, consumers take charge of their own health. And view health in a rounded way: physical, emotional and mental attributes. bit.ly/rc_luxwell

Content feeds into customer experience and this has never been more important than in online aspects of a customer journey. The thinking is based on a century-old model as an aide-memoire for reps in personal selling. It touch on media theory via Back to the Future. bit.ly/so_contentth...

The curious price inelasticity of #ramen in #Japan that is destroying local food culture bit.ly/rc_1000yen

Now taking bookings for Strategy projects 🔍👨🏼‍💻 🚀 Ready to rocket your strategy to success? Let's connect! #strategydirector #brandboost #brandbuilding #advertising #creativieagencies

I have just dropped my January newsletter which features an ad round-up from Chinese new year across Asia, influencer value chains, creative consistency and digital health investment alongside book, movie and tool recommendations bit.ly/so_jan2025

Doing a list that's Discussion and analysis on luxury industry-related issues. Its a work in progress, suggested accounts welcome, same as my other lists: bsky.app/profile/did:...

Doing a list that's Discussion and analysis on security and defence related issues. Its a work in progress, suggested accounts welcome, same as my other lists: bsky.app/profile/rnss...

Doing a list that's not so China focused, but instead looks at other East Asian, South East Asian countries and related areas. Its a work in progress, suggested accounts welcome, same as my other lists: bsky.app/profile/rnss...

Building a list of defence & security voices. Its a work-in-progress, suggestions welcome: bsky.app/profile/rnss...

Building a list of China voices. Its a work-in-progress, suggestions welcome: bsky.app/profile/rnss...