Ipsos is delighted to be hosting several Lightning Talks at this year’s Learners Research Week, May 11-15 in San Francisco. Check out our line-up of topics and register today. www.ipsos.com/en-us/learne...

Hear from the Awards Jury on how to improve ARF David Ogilvy Award applications. Learn how to articulate powerful human insights that drive winning campaigns and how to present them with clarity, simplicity, and credibility so they stand out in jury review www.ipsos.com/en-us/arf-ho...

As technology takes on tasks that drain our energy, a new Evidence Economy powered by data frees us to lead with clarity, creativity, and intention. Hear this panel of leaders share how they use technology to subtract noise and open space for what matters. www.ipsos.com/en-us/fq-lou...

Missed our live session? Watch now to discover how to move past generic AI insights to find human truths that drive policy, protect reputation, and secure long-term enterprise value. www.ipsos.com/en-us/human-...

According to a new poll by Ipsos using the probability-based KnowledgePanel®, Artemis II astronauts are heading home after flying behind the moon. Just over three-quarters of Americans say they’re proud about the U.S. space program www.ipsos.com/en-us/americ...

Four in five Americans (80%) prefer a smartphone they can comfortably operate with only one hand. Portability is also a non-negotiable for most, as 80% of consumers say it is essential that their phone fits easily into a standard pocket. www.ipsos.com/en-us/most-w...

Read more about the transformative power of blending Human and Artificial Intelligence (HI+AI) to make your brand equity data fully actionable. Be sure to also watch our video demo 🎥 www.ipsos.com/en-us/from-d...

We're back! Throughout 2026, the Ipsos Public Affairs team returns with our regular updates to help you understand America at 250, and respond with confidence to questions from customers and key stakeholders. Join us on May 6! www.ipsos.com/en-us/webina...

Based on interviews with professionals from ARF member companies across advertisers, agencies, publishers, and research suppliers, join us on April 15 to hear how AI and evolving organizational structures are reshaping the future of insights and analytics. www.ipsos.com/en-us/arf-ev...

Your brand’s perfect customer isn’t standing still - they are taking part in modern society every day, living life and adapting to what’s happening around them. Dive into the world of Real Reality by joining us for our live panel discussion on April 15. www.ipsos.com/en-us/real-r...

A new national survey from Intersections of Our Lives and Ipsos finds that women of color are navigating significant economic pressures while reporting declining confidence in government institutions. Access the detailed data here. www.ipsos.com/en-us/women-...

Driving remains the preferred way to travel in 22 out of 31 countries covered in our new research. But this doesn’t mean people are rejecting public transport, which they find safe and accessible, with clear environmental benefits. Hear new insights today! www.ipsos.com/en-us/KEYSwe...

Learn the skills you need now, what you should encourage your children to study, and strategies for building dynamic teams ready to tackle emerging challenges within rapid technological shifts. ipsos-insight-llc.foleon.com/your-next-bi...

American consumers interested in AI shopping say they prefer it to act as an extension of their prior inputs or historical preferences, not with full autonomy. How well do you understand the role agentic AI will play in their individual purchase journeys? www.ipsos.com/en-us/ipsos-...

Attention is harder to get than ever, but there's vast opportunity for brands to break through. In our latest Insights to Activate, we help brands understand how they can take advantage of consumers' keen interest in individualism. ipsos-insight-llc.foleon.com/ipsos-insigh...

For retailers trying to get people to download their apps, the top thing consumers want are discounts and deals, according to new data from the Ipsos Consumer Tracker. www.ipsos.com/en-us/storag...

According to the global Ipsos Happiness Report for 2026, 73% of Americans report being happy. Dig into the data here. www.ipsos.com/en-us/global...

A new NAMI/Ipsos Workplace Mental Health Poll finds that stress is on the rise, with caregivers and managers without employer-provided training reporting highest burnout rates. Access the data here. www.ipsos.com/en-us/nami-w...

Our latest report explores one of the most important questions facing the industry: Is creativity and on-the-job learning enough for the modern marketer to succeed? To help answer that question, we surveyed marketing practitioners across four countries. www.ipsos.com/en-us/market...

What do citizens really want from multinational corporations? Ipsos’ Global Reputation Monitor reveals that a company’s ‘country of origin’ acts like a global passport, opening doors in some markets while creating barriers in others. Download your copy! www.ipsos.com/en-us/impact...

What if the "significant" findings from your synthetic data are nothing more than a statistical mirage? In our latest paper, we tackle this crucial challenge head-on, additionally providing a clear, principled path forward. Download today! www.ipsos.com/en-us/calibr...

Ipsos and TikTok release new data from across seven global markets to explore how TikTok is helping to reshape the sports funnel. Whether you’re a rights holder, a brand, or a hardcore fan, this report is your playbook for the next generation of engagement www.ipsos.com/en-us/tiktok...

What skills are valuable in the AI era job market? Join us on April 1 as our panelists will share strategies for building dynamic teams ready to tackle the challenges of tomorrow. ipsos-insight-llc.foleon.com/your-next-bi...

Driving remains the preferred way to travel in 22 out of 31 countries covered in our new research. But this doesn’t mean people are rejecting public transport, which they find safe and accessible, with clear environmental benefits. Join us for new insights www.ipsos.com/en-us/KEYSwe...

A new Ipsos poll conducted March 6–9 finds that many Americans are worried gas prices and their personal financial situation will worsen as a result of U.S. military action in Iran www.ipsos.com/en-us/most-a...

Most Americans drink caffeine daily, but it’s not just coffee - three in four Americans say caffeine is needed to get them through the morning, and half say they need it to get through the afternoon, according to new data from the Ipsos Consumer Tracker. www.ipsos.com/en-us/most-a...

Influentials around the world continue to weather disruption, remaining optimistic and continuing to be the driving force the global marketplace needs. As 2026 continues to unfold, how will uncertainty around inflation, AI, and geopolitics impact them? www.ipsos.com/en-us/webina...

The latest Ipsos International Women’s Day Report, reveals a slim majority now think gender equality efforts have gone far enough. Further, the survey finds significant gaps remain on several issues, particularly between younger men and women. Take a look! www.ipsos.com/en-us/intern...

Optimism plummeted in 2025: Only 59% of consumers remain optimistic about themselves and their families, and 45% about their communities. Hear more about the future of mobility based on insights from our annual Ipsos Global Trends report: The Uneasy Decade www.ipsos.com/en-us/automo...

The 2026 Ipsos International Women's Day report reveals several contradictions, highlighting the gap that can exist between stated values and perceived social norms. Explore the numbers behind gender's unfinished business, and see how they differ in the US www.ipsos.com/en-us/intern...

Ipsos' Janelle James explores how "average" design in products, communications, and systems are failing growth audiences first, vs making championing them as lead users a strategic advantage. Here's 3 failures and 3 ‘Breaking Bias’ fixes - take a look! www.fastcompany.com/91495375/is-...

Ready to stop selling and start storytelling? Access Misfits Stories now and discover how to craft creative that not only earns attention but builds fandom and outperforms www.ipsos.com/en-us/misfit...

Ever since GLP-1s rewrote the story on obesity as a disease that can be treated, we’ve been tracking sentiment around these medications and also obesity in general. Check out fresh insights from our tracker. www.ipsos.com/en-us/americ...

Join us to hear why trusted data is the only foundation for sustainable AI implementation. In this session, we'll discuss moving past generic AI insights to find human truths that drive policy, protect reputation, and secure long-term enterprise value. www.ipsos.com/en-us/human-...

While AI recommendations for credit cards, insurance planning, or stocks are seen as very or completely trustworthy - trust drops considerably for AI tools with access to financial accounts. Here’s what banking institutions & tech companies need to know. www.ipsos.com/en-us/ipsos-...

In an era dominated by ad-skipping, multi-screening, and media fragmentation, the challenge for today’s marketer is no longer just “Who am I reaching?” but “Am I reaching them at all?" Revisit our on-demand KEYS webinar for tips and proven strategies. www.ipsos.com/en-us/KEYSwe...

Whether you're navigating employee experience challenges, optimizing customer journeys, or simply keen to understand where the experience landscape is heading, this session offers valuable intelligence you can apply immediately. Join us on March 12! www.ipsos.com/en-us/webina...

At Ipsos, we know that cultural response bias is an inevitable part of global research programs. However, its impact on the reliability of results comparison between markets can be mitigated. Here's how. www.ipsos.com/en-us/when-d...

As the old adage goes: if you know, you know. And that’s why Ipsos and many of America’s biggest brands will be in Austin attending the biggest creative show in the country. Join us! www.ipsos.com/en-us/sxsw-2...

Data from the February Reuters/Ipsos Core Political survey shows that Americans do not view one single issue as the main problem facing the country, instead, the data shows there is a fragmented landscape of problems facing the country. www.ipsos.com/en-us/presid...

As AI reshapes the nature of work, a new Google/Ipsos survey of the American workforce outlines a path for organizations to close the AI skills gap and equip employees to thrive in an AI-driven economy. Access the detailed findings here! www.ipsos.com/en-us/google...

89% of consumers have switched companies following a poor online experience, and 32% would abandon a brand they love after just one bad interaction. Here's how to unlock your brand's online potential and make every interaction count! www.ipsos.com/en-us/unlock...

New data sees Americans over the age of 55 are far more likely than 18- to 34-year-olds to practice basic health maintenance👉 www.ipsos.com/en-us/older-... Meanwhile, sizeable majorities of Americans are interested in supplements in just about every category👉 www.ipsos.com/en-us/americ...

The Patient Experience Survey from PhRMA/Ipsos finds that support for U.S. medical innovation is strong – but so are concerns about health insurance-related barriers and out-of-pocket costs for medicines. www.ipsos.com/en-us/americ...

We're back! Throughout 2026, the Ipsos Public Affairs team returns with our regular updates to help you understand America at 250, and respond with confidence to questions from customers and key stakeholders. Join us on March 19! www.ipsos.com/en-us/webina...

Since last year, more Americans want brands to take a stand on political issues (56% say they should remain neutral today, vs. 63% last year), according to new data from Ipsos. www.ipsos.com/en-us/fewer-... Americans also are not buying the benefits of tariffs www.ipsos.com/en-us/americ...

In a world where AI assistants shape brand perception long before a human interaction, this session at The Quirk's Event in Dallas will unpack how to win in the new environment of generative engines and synthetic data without losing sight of real people. www.ipsos.com/en-us/quirks...

Here are five charts on how younger generations view the 2026 Olympics and what this tells us about American exceptionalism and the future of U.S. foreign policy www.ipsos.com/en-us/2026-o...

💘 On the eve of #ValentinesDay, Ipsos takes a closer look at how people around the world feel about love, relationships, and intimacy. Get the full breakdown here to see the data by country, generation, and gender... www.ipsos.com/en-us/strong...

Love is in the air… or is it? The Ipsos Consumer Tracker has the answers. Take a look 👇💝 www.ipsos.com/en-us/one-th...