Alexandra Schwinges (@alexschwinges.bsky.social)

⭐Publication alert!⭐ In this study, Irina Lock and I explore how legacy news media frame Big Tech’s public interest appeals and how these frames cultivate their pragmatic, cognitive, and moral legitimacy. 👉 Read the full article here (#OpenAccess): www.emerald.com/ccij/article...

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Constructing corporate media legitimacy through the public interest: a framing analysis of Big Tech in the news Purpose. As Big Tech corporations are increasingly scrutinized for their central role in our digital societies, they face pressure to sustain corporate legitimacy in the face of their main watchdog, n... https://www.emerald.com/ccij/article/30/7/156/1307380/Constructing-corporate-media-legitimacy-through?searchresult=1