May your day be merry & bright 🎄✨

My LinkedIn feed for the past month has been primarily surfacing content that was posted 2-3 weeks ago. I hate it. It's all stuff that is no longer timely and mostly AMA event related. It makes me appreciate this space even more. 🫡

Dropping the BIG @element451.bsky.social news here first 💃 www.businesswire.com/news/home/20...

There is truly nothing like the energy I feel after recording podcasts with @sethodell.bsky.social. That's all.

Higher ed is at a crossroads. 🚦 On one side: skyrocketing workloads, overwhelmed staff, and students feeling like numbers in a system. On the other: new AI tools that promise to somehow fix it all. So, where do we go from here? 🛤️ A 🧵 (1/6):

I see a lot (a lot!) of Broadway shows. But the revival of Sunset Blvd is absolutely the best I’ve been to in a very long time. Don’t sleep on this one.

Here’s the mix. 45 min of pure energy. 🎶🚴‍♀️🔥 #letsride open.spotify.com/playlist/2fO... #spin #saturdaymorning

Should I use BlueSky to drop new content early? And without a gate? I’m sharing a brand new AI Playbook for #highered leaders on Monday morning, but I’m down to put the link here today.

Wicked movie soundtrack on repeat today. But nothing beats 2006 in the West End …

Happy Wicked Release Day! 💚🩷💚

It me. 🤷‍♀️

As you can imagine, I get criticized A LOT (jk, just normal amounts). In business, I've got methods for taking it in stride. Personally... well, still working on that. Thanks to @carriehphillips.bsky.social + @enrollify.bsky.social for having a chat. #HigherEd www.enrollify.org/episodes/joe...

Which tagline do you like better #higheredmarketing? AI-Powered, People-Focused AI-Powered, People-First

Does AI kill the personal touch in higher ed? Short answer: nope. ✅ Spot at-risk students early ✅ Free up staff for real convos ✅ Send messages that actually feel personal other than "Hello, {First.Name.}" We’re breaking it all down in Balancing Bytes and Bonds. Save your seat: lnkd.in/eWFU5jG5

The #1 complaint I hear about #GenAI? “It creates crappy content.” Real Talk: Sounds like a *you* problem, not a GenAI problem. Garbage in, garbage out. If you’re feeding it junk, don’t be shocked when that’s what you get back. #sorrynotsorry

Highlight of my trip to speak at SUNYCUAD yesterday? Seeing some of my OG #highered friends.

Had the pleasure of chatting with one of my favorite leaders and humans in higher ed, @carriehphillips.bsky.social, for the latest episode of Breaking Silos to discuss how seasoned and emerging leaders can pave the way for their institutions to bust silos. 💪 @enrollify.bsky.social

If you could listen to anyone talk about #AI as a #highered conference keynote, who tops your list?

Happy Sunday #highered -- I need some help coming up with great use cases around #AI for advancement pros. Here's a slide I've used before for the #higheredmarketing audience. No bad ideas in a brainstorm. What'cha got?

Enrollify Starter Pack 👇👇 go.bsky.app/KnbRSbQ

The class I taught this morning was a vibe. open.spotify.com/playlist/3KE...

Music is therapy

It’s the plant’s fault 💯

🐦

You know black is this year’s pink! Crazy hyped to teach this class. Might arrive by bubble. 🫧🪄✨

I'm so out of practice with this style of social media, having essentially left Twitter years ago. I need to get out of "LinkedIn-mode" and start building these muscles again. It's like after your first spin class... that 🍑 is going to hurt until you keep at it. 🤣

Finishing up work with a beer in my hand tonight. #somuchfordetox PS: Dang, I missed tweeting. I mean blueskying? (I need to know the lingo. 😅)

👋 Hey there, #HigherEdMarketing! We’re Enrollify, and we’re *not* your average podcast network. We started because we saw marketers like you juggling a lot — shrinking budgets, rising expectations, and enrollment challenges — and knew you deserved better tools, resources, and community. 🧵👇

👋 Heyo I’m Mallory — Chief Strategist of Enrollify, Saratoga Springs resident, and proud dog mom to Blossom. 🎤🏇🐾 I chase innovation, have big opinions on #higheredmarketing, and a not-so-secret obsession with showtunes. Here to talk shop, swap ideas, and add a little glitter to your drink! ✨