While demand for roles like software dev and media is going down, CEO Katie Robbert reveals the REAL reason your AI projects are probably failing. Subscribe to our newsletter so you never miss out. We give you free information, frameworks, prompts, etc. Link in thread

A quick reminder that a new AI model will not fix your old AI problems. Your results depend on your framework, not the interface. Our prompt course will give you proven frameworks that work with the model of your choice. academy.trustinsights.ai/courses/mast... #PromptEngineering #GenerativeAI

#ICYMI the team discussed why Claude Code is a *need* for everyone. Can't code? Perfect. You don't need to. Full vid on our YouTube channel, or use the link in the thread #claude #code #claudecode #ai

So What? Introduction to Claude Code In this episode you'll learn: - What makes Claude Code different - Why it's great for non-tech folks - Set up Claude Code basics - agents, skills, and your first vibe marketing project Thursday at 1pm EST on YouTube Live YT link: www.trustinsights.ai/youtube

Stop settling for AI slop. By challenging AI with constraints and historical context, you can bypass generic outputs and uncover unique, high-value ideas that differentiate your brand. www.trustinsights.ai/blog/2026/01...

If you're looking to network with people in your field, whether that be marketing, business, or anything in-between, check out our free slack group. We discuss everything from data, AI, non-AI, and workflows. Www.trustinsights.ai/analyticsformarketers #Slack #Career #Change #Evolution

#ICYMI: Yesterday, the team discussed using Generative AI to analyze survey data. Why? Because your customers are telling you exactly what they want to buy, you just have to listen. 👂 #Sales #GenAI #Data #Survey #Customer #Client #ROI

We're seeing a lot of people seeking how to integrate their sales into Generative AI, and surprise! We've already done this. Want us to make a sales playbook for you? Use the contact form in the thread and we can chat. www.youtube.com/watch?v=KvO3... #Sales #Playbook #AI #ROI #Investment

Stop wasting your training budget on sessions that end the moment the speaker walks off stage. If your team isn't leaving with an AI tool they can implement immediately, you aren't getting your money's worth. Learn how to make your events valuable. #AI #Events #AILearning #Training #AITools

Not everyone can access the API, or even knows how to access the API, and that's where things get difficult. Our CEO, Katie Robbert, and Chief Data Scientist, discussed this on our weekly 1.5.2026 podcast. Available on your favorite streaming app. #API #podcast #ai #generativeai #business

ICYMI: This week, the Trust Insights team discussed how to refresh your generative AI for 2026. Mastering these updated frameworks ensures your automation remains accurate and efficient as the technology evolves 🚀. Catch the full episode on our youtube Channel #GenerativeAIfor2026 #AIStrategy #Tech

Most of us hear "automation" and think it's just for developers. And that would be wrong. CEO Katie Robbert breaks it down. #automation #AI #Work #Workflows #CEO #business #ROI #marketing www.trustinsights.ai/blog/2026/01... #WorkflowAutomation #MarketingOps #Productivity #NoCode

Don't bring 2025 problems into 2026. We can help. Unsure? Use our contact form and we can chat before you make any decisions. Link below. #Business #AI #ROI #Investment

This is the LAST CHANCE to get everything you need for 2026. Sale ends December 31st, 11:59pm EST. Want to buy in bulk? Contact us today and we will set up a price just for you. #AI #AIlearning #Sale #course #courses #aisale #coursesale #2026ai #business #2026business #careers #planning #strategy

Welcome to Day 10 of 12 days of AI! Today's topic: Press Coverage Analysis 📈 By analyzing full text of articles and transcripts, we can see if the media is reflecting your intended value, or if your message is getting lost in translation. #PressCoverage #AI www.trustinsights.ai/blog/2025/12...

Welcome to the 12 Days of AI Use Cases, 2025 Edition! Today: Business card extraction ✅ Day 8 speeds up lead follow-up to perform bulk business card extraction from a single smartphone photo. This eliminates manual data entry almost entirely. www.trustinsights.ai/blog/2025/12... #DataEntry

#ICYMI: It's time for our 2025 wrap-up! In yesterday's episode of So What?, we showed you how to export your Slack, email, and project management data to build a personalized "Wrapped" report. Check out our So What? playlist on on our YouTube channel. #2025Wrapped #AI #Data #WrapUp

Dont miss today's episode of So What?, our Thursday livestream. Today we wrap-up 2025 and prepare for 2026. Live at 1pm EST on YouTube! #TrustInsights #Tools #AI #Prompt

Welcome to the 12 Days of AI Use Cases, 2025 Edition! Today: Quarterly Reviews. 🧠 Day 5 demonstrates how generative AI overcomes recency bias in quarterly reviews by aggregating and synthesizing all qualitative activities and quantitative outcomes. www.trustinsights.ai/blog/2025/12...

#ICYMI: Chris and John went over the key differences of large language models versus small language models, saving both costs and time by using a SLM. Find the full video on our YouTube page! #SmallLanguageModels #LocalAI #PrivateAI

Welcome to the #12DaysOfUseCases! Today's topic: Knowledge Blocks. This improves consistency and reduces time spent searching for fragmented information. #AIUseCases #MarketingOps #ProcessImprovement #GenerativeAI www.trustinsights.ai/blog/2025/12...

So What? How To Get Started With Small Language Models You'll learn: - The difference between local AI models & small language models - Choosing a small language model - Installing small language models locally or in the cloud Today at 1pm EST on YouTube Live YT link: www.trustinsights.ai/youtube

Don't forget to check out and subscribe to our AI News You Should Care About newsletter. Why? Because we refuse to waste your time. We want you to succeed. That's it. No gimmicks, no noise. trustinsights.substack.com/s/so-what-ai...

#ICYMI: Last Thursday, we discussed the uses of NotebookLM, how you can use it for your business, and how to use the tool the best way. Full video on our YouTube Channel under the "So What?" playlist! #NotebookLM #LLM #AI #Business

So What? What’s new with NotebookLM In this episode, you’ll learn: -What’s new with NotebookLM -Key features you should be using -Use cases for NotebookLM THURSDAY at 1pm EST on YouTube Live YT link: www.trustinsights.ai/youtube #AI #NotebookLM

Check out our FREE newsletter where, every Wednesday, we offer advice, insights, and valuable information to keep you and your business afloat in this unknown economy. Link below #Economy #Business #ROI #AI #Data

Happy Thanksgiving to all who celebrate. We are so grateful for our clients, friends, and colleagues we have spent time with this year. Stay safe and we will see you next week.

Catch Christopher S. Penn in Anaheim this year for Social Media Marketing World 2026! #SMMW #SMMW2026 #Anaheim #marketing #marketers #ai #genai #genmarketing

Our CEO, Katie Robbert, discusses not only the importance of a performance plan, but also the importance of measurement. Of your data. Without internal company measurements, you cannot have an adequate performance plan. #CEO #ROI #Performance #2026Planning #Business #Revenue #AI

Chief Data Scientist, Christopher Penn, discusses just how much data forecasting has changed in the last 5 years, and how hard it is going to become for a lot of companies going forward. #CoffeeWithChris #data #forecasting #dataforecasting #optics

Chief Data Scientist, Christopher Penn, explains the power of Google Opal. Now that it is available almost globally, check out our YouTube channel for the full experience. #google #opal #googleopal #AI #data #5P #framework #marketing #business

CEO Katie Robbert reviews why effective planning starts with solving a clear customer problem and is measured by customer value, not just internal efficiency. Link below

This year has been a bit rough on everyone, and with that, here's how we think we can help ease the pressures of 2026. Links are below 1. AI Ready Strategist Course: 20% Off | Code: bye2025 2. Prompt Engineering Course and Use Cases Course: 25% Off | Code: wow2025 #AILearning

Today's Coffee with Katie Advice: Leading with tech is the biggest mistake in change management. Lets discusses the ideal order for a successful rollout. #tech #changemanagement #management #business #KatieRobbert #CEO #TrustInsights

In this episode of So What? We discussed how to effectively leverage Google Opal for your business and marketing analytics, and how to create a newsletter on current AI topics. Even without extensive technical knowledge, Google Opal can be a huge asset. 🤓 Full video on our YouTube channel! #Opal

In today's data diaries, Christopher Penn explores how to leverage generative AI, like Google Gemini, to overcome the limitation of 'unknown unknowns' of AI in data analysis. #data #analysis #AI www.trustinsights.ai/blog/2025/11...

We've all been there where we send an email, feeling confident everything is right, only to realize we forgot an attachment, a link, etc. John and Katie go into their own horror stories. Full video on our YT channel. #Data #Emails #Marketing #Business

#ICYMI: In this episode of So What? Katie and John dove into data horror stories, sharing real-world examples of how data quality issues can lead to losing it all Full video on our YouTube channel #DataQuality #DataManagement #Bankruptcy #Business

So What? Data Horror Stories In this episode, you’ll learn: - Some of the worst data horror stories we’ve heard - The 6C Framework can save you - How being terrorized by your data can ruin your AI initiatives Thursday at 1pm EST on YouTube Live YT Link: www.trustinsights.ai/youtube

See how to use AI as a thought partner to clarify processes, identify hidden steps, and boost productivity with this week's data diary. www.trustinsights.ai/blog/2025/10... #ProcessDocumentation #AIWorkflow #ProductivityHacks #Automation

Join Christopher Penn on November 13th for an AEC AI Masterclass. You will learn to: ✅ Build and compare plan variants (best/base/worst case). ✅ Quantify risk and upside for each move (margin, hit rate, cycle time). ✅ Create an executional roadmap. Link in thread #AIStrategy

Stop blindly delegating and learn the strategic framework to ethically implement AI decisioning and gain competitive advantage. #AIDecisioning #AIStrategy #DataQuality #StrategicLeadership www.trustinsights.ai/blog/2025/10...

Data Scientist Christopher Penn walks through how to leverage AI for deep fact-checking and ensure your content is accurate and trustworthy. #AI #FactChecking #DataQuality #DeepResearch www.trustinsights.ai/blog/2025/10...

So What? Getting started with Claude Skills In this episode, you’ll learn: - The new Claude Skills function - How Claude Skills is different from a GPT or Gem - How to get started Thursday at 1pm EST on YouTube Live YT link: www.trustinsights.ai/youtube #Claude #AI #ClaudeSkills #GPT #GEM

Now what exactly can you expect building your sales playbook? Well, a lot. It will feel overwhelming at first, but remember this is YOUR data, your workings, that created a catered sales book to ensure your ROI goals are met. Full video on YouTube #SalesPlaybook #Sales #Business #2026Planning

Don't gamble with cut-rate AI advice! CEO Katie Robbert dives into why you get what you pay for – and how to identify true expertise so you're not wasting money. #YouGetWhatYouPayFor #Leadership #AIExperts www.trustinsights.ai/blog/2025/10...

Your business, big or small, has a data security responsibility. Learn how one forgotten binder reveals the hidden risks of data breaches and the importance of protecting information in the age of AI. www.trustinsights.ai/blog/2025/10... #DataSecurity #Data #DataBreach

This week's Data Diaries uncovers key economic indicators to help you plan smarter, reduce costs, and boost revenue. www.trustinsights.ai/blog/2025/10... #EconomicOutlook #BusinessPlanning #Economy #Data

Data quality is more important than we actually thought. Not only does it affect the inner workings of our analytics, but it is now also changing your algorithm. Interested in a data audit? Click the link in the thread.

#ICYMI: Having data is great, but it's not enough. What is the quality of that data? How organized is it? How OLD is it? In this week's So What? we discussed data quality audits and why they're important. Catch the full episode on our YouTube channel #DataQuality #AI #Audit