So What? Data Horror Stories In this episode, you’ll learn: - Some of the worst data horror stories we’ve heard - The 6C Framework can save you - How being terrorized by your data can ruin your AI initiatives Thursday at 1pm EST on YouTube Live YT Link: www.trustinsights.ai/youtube

See how to use AI as a thought partner to clarify processes, identify hidden steps, and boost productivity with this week's data diary. www.trustinsights.ai/blog/2025/10... #ProcessDocumentation #AIWorkflow #ProductivityHacks #Automation

Join Christopher Penn on November 13th for an AEC AI Masterclass. You will learn to: ✅ Build and compare plan variants (best/base/worst case). ✅ Quantify risk and upside for each move (margin, hit rate, cycle time). ✅ Create an executional roadmap. Link in thread #AIStrategy

Stop blindly delegating and learn the strategic framework to ethically implement AI decisioning and gain competitive advantage. #AIDecisioning #AIStrategy #DataQuality #StrategicLeadership www.trustinsights.ai/blog/2025/10...

Data Scientist Christopher Penn walks through how to leverage AI for deep fact-checking and ensure your content is accurate and trustworthy. #AI #FactChecking #DataQuality #DeepResearch www.trustinsights.ai/blog/2025/10...

So What? Getting started with Claude Skills In this episode, you’ll learn: - The new Claude Skills function - How Claude Skills is different from a GPT or Gem - How to get started Thursday at 1pm EST on YouTube Live YT link: www.trustinsights.ai/youtube #Claude #AI #ClaudeSkills #GPT #GEM

Now what exactly can you expect building your sales playbook? Well, a lot. It will feel overwhelming at first, but remember this is YOUR data, your workings, that created a catered sales book to ensure your ROI goals are met. Full video on YouTube #SalesPlaybook #Sales #Business #2026Planning

Don't gamble with cut-rate AI advice! CEO Katie Robbert dives into why you get what you pay for – and how to identify true expertise so you're not wasting money. #YouGetWhatYouPayFor #Leadership #AIExperts www.trustinsights.ai/blog/2025/10...

Your business, big or small, has a data security responsibility. Learn how one forgotten binder reveals the hidden risks of data breaches and the importance of protecting information in the age of AI. www.trustinsights.ai/blog/2025/10... #DataSecurity #Data #DataBreach

This week's Data Diaries uncovers key economic indicators to help you plan smarter, reduce costs, and boost revenue. www.trustinsights.ai/blog/2025/10... #EconomicOutlook #BusinessPlanning #Economy #Data

Data quality is more important than we actually thought. Not only does it affect the inner workings of our analytics, but it is now also changing your algorithm. Interested in a data audit? Click the link in the thread.

#ICYMI: Having data is great, but it's not enough. What is the quality of that data? How organized is it? How OLD is it? In this week's So What? we discussed data quality audits and why they're important. Catch the full episode on our YouTube channel #DataQuality #AI #Audit

A closer look at 2025 hiring demand reveals a grim picture for job seekers, demanding a more strategic approach to career planning. #HiringTrends #JobMarket #CareerAdvice #EconomicOutlook www.trustinsights.ai/blog/2025/09...

So What? The AI-Ready Data Quality Audit In the episode, you’ll learn - The three levels of a data quality audit - The 6C data quality audit framework - What AI will fail without good quality data Thursday 1pm EST on YouTube Live YT link: www.trustinsights.ai/youtube #data #audit #6C #linkedin

Christopher Penn from @trustinsights.bsky.social shares how Mautic gives them full control over their data, complete visibility into the software, and freedom from vendor lock-in, empowering their growth every step of the way. 👉 Explore Mautic’s features: mautic.org/features/ #Mautic

#ICYMI: In this episode of So What? we demystified the numerous, often confusing versions of Microsoft Copilot, highlighting the limitations of the enterprise Copilot 365 compared to its consumer counterpart, along with exploring more optimal tools. #MicrosoftCopilot #AICopilot #EnterpriseAI

Data Scientist Christopher Penn reviews Dove's Real Beauty Prompt Playbook and teaches you how to generate inclusive, bias-free AI images that celebrate diversity and challenge harmful (and ridiculous) stereotypes. www.trustinsights.ai/blog/2025/09... #AIBias #ResponsibleAI #EthicalMarketing

#ICYMI: In this anniversary episode of So What? the team explored analyzing YouTube data with generative AI, showcasing how tools like Google Gemini and Colab can unlock insights into content performance and audience engagement. #YouTubeAnalytics #GenerativeAI #DataScience #YouTubeData

Unsure of what AI news matters? We have you covered. Straight to the point, no filler, and summaries for a quick read. Check out our new So What? #AINews You Should Care About Week of 9/18/2025 trustinsights.substack.com/p/so-what-ai...

Is AI replacing jobs? Christopher Penn, data scientist, compares real-world data from Microsoft and Indeed. #AIandJobs #CareerSkills #Automation www.trustinsights.ai/blog/2025/09...

So What? Analyzing your YouTube data with generative AI In this episode you’ll learn: - How to access your #YouTubeData - Preparing your YouTube data for analysis with generative AI - What you can’t analyze with #generative #AI Thursday at 1pm EST on YT Live YT link: www.trustinsights.ai/youtube

#ICYMI: In this episode of So What? We showcased how to extract insights from qualitative data with AI. We demonstrated how to gather data from sources like Reddit, apply AI models, and interpret the findings. Catch the full replay on our YouTube channel! #AIStrategy #QualitativeData

In today's AI-driven landscape, discover why being a T-shaped marketer with deep critical thinking and broad business knowledge is no longer a luxury, but your key to survival and success. #TShapedMarketers #Marketing #Business #AI www.trustinsights.ai/blog/2025/09...

So What? How to Extract Insights from Qualitative Data With AI You'll learn: - The challenges of finding and extracting #qualitativedata - What methods are appropriate for qualitative data analysis - and more! THURSDAY at 1pm EST on #YouTube Live YT link: www.trustinsights.ai/youtube

This week's Data Diaries explores the critical skill of dataset validation using correlation and pattern matching. Learn how to spot data drift and ensure your KPIs are accurate, even with AI assistance! #DataQuality #DatasetValidation #MarketingAnalytics www.trustinsights.ai/blog/2025/09...

Our new course is different because we're not saying "you have to do this our way". We are showing you the tools to do it efficiently YOUR way! Make sure you, your employees, your clients, and your stakeholders stay happy and AI-healthy. #AI Free Preview: academy.trustinsights.ai/courses/ai-r...

🎉🎉OUR NEW AI-READY STRATEGIST COURSE IS OFFICIALLY LIVE!!🎉🎉 #AI is everywhere more than even last month, let alone a year ago. This course doesn't teach you how to use AI, let's be clear. It teaches you how to IMPLEMENT AI. Register here for a free preview: academy.trustinsights.ai/courses/ai-r...

September 2nd, 2025, the #AICourse everyone has been waiting for will finally be LIVE! Enroll today to ensure you're implementing AI the best way. (Link in comment section) Pre-order ends TODAY, August 29th, at 11:59pm EST! #Investment #ROI #Sales #Business #BusinessSkills #Certificate #AICourse

CEO Katie Robbert reviews AI integration and how to implement it into your systems using the 5P framework and transform your workflows from manual madness to smooth automation. #AIIntegration #WorkflowAutomation #5PFramework #TechStrategy www.trustinsights.ai/blog/2025/08...

Time is almost up to save $500! Pre-order for our AI-Ready Strategist course ENDS August 29th! Learn more here: academy.trustinsights.ai/courses/ai-r...

Google Tag Gate and it's low-effort, low-cost alternative to server-side tracking for your CDN to serve up Tag Manager containers, bypassing ad blockers and privacy restrictions. www.trustinsights.ai/blog/2025/08... #GoogleTagGateway #ServerSideTracking

#ICYMI: In this episode of So What? Katie and Chris tackled AI bias benchmark testing, exploring how new AI models sometimes exhibit worse biases than their initial versions, and conducted a field test to quantify gender bias in AI-generated HR rejection letters. #AIBias #Gemini #ChatGPT #DeepSeek

CEO Katie Robbert explains how to use the 5P Framework (Purpose, People, Process, Platform, Performance) to effectively integrate AI into KPI evaluation for better business insights and decision-making. #AI #KPI #5P #Frameworks #Business #Skills #Insights www.trustinsights.ai/blog/2025/08...

Created by our CEO, Katie Robbert, we introduce our biggest course yet. The AI-Ready Strategist course provides a complete toolkit to go from strategy to execution, with multiple downloads, frameworks, and a certification of completion. #AI #AICourse #Learning #Strategy #Business #Preorder

Need help deciding which AI models to use? Christopher Penn, Data Scientist, offers a 2025 starting point, recommending specific AI tools for audio, video, coding and images. #AITools #AIMarketing #TechTips #AI #AIModels #Video #Audio #coding www.trustinsights.ai/blog/2025/08...

So What? AI Bias Benchmark Testing You'll learn: - The six places bias shows up most in #AI - A repeatable process for testing AI #bias - A set of concrete recommendations for reducing bias in daily AI usage THURSDAY at 1pm EST on YouTube Live YT link: www.trustinsights.ai/youtube

CEO Katie Robbert has put together the ultimate AI-Ready course for all business partners. In an ever-evolving digital landscape, and a lot of unknown, this course will make sure you avoid pitfalls and wasting costs. Pre-order coming soon! #Business #Strategy #AI #AICourse

#ICYMI: In this episode of So What?, yesterday we revisited prompt engineering basics to show how AI models have evolved beyond 2023's simple prompts. See the full video on our YouTube channel! #PromptEngineering #AI #MarketingAnalytics #TrustInsights #ArtificialIntelligence #GenerativeAI

So we may have been keeping a small (big) secret...👀🔥 #katierobbert #trustinsights #AIKit #course #strategy #marketingdigital #sales #businessmindset #artificialintelligence #framework #template #simulator #vendor #stakeholder #proposal #aicourse #chatgpt #claude #gemini #google #cheatsheet

Choosing the right AI models to use can be confusing with so many options. Christopher Penn's guide breaks down the best AI models to use in July 2025 for various tasks. www.trustinsights.ai/blog/2025/08... #AIModels #LLMs #ArtificialIntelligence #TechGuide #Innovation

#ICYMI: In this episode of So What? Katie and John did a live recording of the Marketing Over Coffee podcast, discussing importance of project management, and also delved into the world of the K-Pop Demon Hunters & comic-con. #KPopDemonHunters #ComicCon #FanExpo #TaskManagement #MarketingOverCoffee

So What? A live recording of Marketing Over Coffee We’ll Cover: - The state of project management software - Applying software development lifecycle practices to protect you from getting fired - Managing technical resources THURSDAY at 1pm EST live YT link: www.trustinsights.ai/youtube

A quick glimpse into some of our courses. If you're unsure, sign up for a free preview. www.trustinsights.ai/expertise/se... We also offer bulk and combined course pricing. Contact us to find out more. #ai #openai #prompts #gemini #claude #chatgpt #investment #engineering #ga4 #analytics

#ICYMI: Yesterday, in this episode of So What? we showcased how to revamp case studies using generative AI, building an efficient process for creating and refining them using our 5Ps and ICPs. Check out the full livestream on our YouTube channel #CaseStudies #GenerativeAI #MarketingStrategy

So What? Summer Makeover Series: Using Generative AI to revamp case studies You'll learn - Best practices for creating case studies - Data you already have for your case studies - Use generative AI to revamp case studies THURSDAY at 1pm EST on YouTube Live YT link: www.trustinsights.ai/youtube #AI

#ICYMI: In this episode of So What? Katie and John explored using generative AI to align services pages with customer needs. They demonstrated how AI can help score existing content against a rubric and generate task lists for improvement #GenerativeAI #ContentStrategy #MarketingAI

An article featured in our newsletter "So What? AI News You Should Care About" we cite the best AI tools of 2025 for you and your business, and how to optimize your outreach. Subscribe here: trustinsights.substack.com/p/so-what-ai... #AI

#ICYMI: In this episode of So What? the team explored how to leverage Generative AI for Web Design. Using AI to create a comprehensive website redesign guide, covering elements like color palettes, typography, and content strategy Check out the full video on our YouTube Channel! #GenerativeAI

So What? Using Generative AI for Web Design In this episode, you’ll learn: - What gen AI tools are available to help with web design - Build an effective website strategy - Overhaul an existing site with new web design THURSDAY at 1pm EST on YouTube Live YT link: www.trustinsights.ai/youtube

So What? Using Generative AI for Video Creation You’ll learn: - What generative AI systems are best for videos - Prompting generative AI for video creation - Common pitfalls you’ll run into and how to avoid them THURSDAY at 1pm EST on YouTube Live YT link: www.trustinsights.ai/youtube #AI #Video