Hollie Berman
@hollieberman.bsky.social
📤 7074
📥 89
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News editor at The Economist. Views own 📍 NYC
A few years ago plant-based meat seemed to be everywhere. But now sales are down—and real meat is on the up. What happened? I wrote about it, for
@economist.com
www.economist.com/business/202...
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The fake-meat industry is in trouble
Business is slowing down. Time to tempt new palates
https://www.economist.com/business/2026/02/26/the-fake-meat-industry-is-in-trouble
25 days ago
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Line dancing is no longer the preserve of far-flung cowboys: in nyc there is a gathering happening almost every night. How did it go from “dorky” to “sexy”? I headed down to a Western bar in Brooklyn to find out, for
@economist.com
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The latest viral choreography craze? Line dancing
It has moved from honky-tonks to urban bars
https://www.economist.com/culture/2026/02/22/the-latest-viral-choreography-craze-line-dancing
about 2 months ago
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Technology has dulled our sense of wonder. That is a troubling prospect for one group of professionals: magicians 🪄 How are they adapting? For
@economist.com
’s Christmas issue, I headed to a convention for magicians in Las Vegas, among other places, to find out
www.economist.com/interactive/...
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How magicians stay relevant in the age of AI
As TikTok dulls the world’s sense of wonder, conjurors are adapting
https://www.economist.com/interactive/christmas-specials/2025/12/18/how-magicians-stay-relevant-in-the-age-of-ai
4 months ago
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How much would you pay for a strawberry? The business of luxury fruit is on the rise in America. For this week's issue of
@economist.com
, I headed to a vertical strawberry farm in New Jersey to find out why 🍓
www.economist.com/business/202...
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Would you pay $19 for a strawberry?
The rise of luxury fruit
https://www.economist.com/business/2025/07/03/would-you-pay-19-for-a-strawberry
9 months ago
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Proud to share that The US in Brief from
@economist.com
won best political newsletter at this year’s Publisher Newsletter Awards 🏆 Want to read our daily analysis of the second Trump presidency? Subscribe here
www.economist.com/newsletters/...
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US in brief Newsletter
A sharp round-up of the most important US political news. Sign up today
https://www.economist.com/newsletters/us-in-brief
10 months ago
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Fragrance may be the smallest category in beauty, but thanks to social media it is growing and changing fast. I fell down TikTok’s perfume rabbit hole for
@economist.com
(featuring smells of cookies, cat urine and opulent old ladies)
economist.com/culture/2025...
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TikTok is changing the perfume business
You too can smell like freshly cut grass or a rich old woman
https://economist.com/culture/2025/04/24/tiktok-is-changing-the-perfume-business
12 months ago
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Beauty routines with a side of Trump, raw milk lattes and “Make America Hot Again” parties: in the lucrative world of fashion and lifestyle influencing, conservatism is gaining clout. For this week's issue of
@economist.com
, I met the women giving MAGA a makeover
www.economist.com/united-state...
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The women vying to make conservatism fashionable online
Intellectual dominance is not enough for the MAGA movement. Aesthetic dominance must follow
https://www.economist.com/united-states/2025/03/06/the-women-vying-to-make-conservatism-fashionable-online
about 1 year ago
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